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97.9 The Beat

  • 21
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  • 323
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    97.9 The Beat is the Delta’s new home for Urban
    Contemporary Hit Music. Designed to appeal to the
    African-American audience, 97.9 The Beat features a
    heavy dose of today’s hottest R&B, Rap and Hip Hop hits
    from today’s hottest artists - the music of today’s
    generation. 97.9 The Beat also has lots of local
    features not found on any other Delta stations,
    including local news from the Delta Radio Newsroom and
    hourly weather forecasts from Meteorologist Tom
    Churchill. If you want to sell your product or service
    to the African-American audience in the Delta, you
    should be advertising on 97.9 The Beat.
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