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Driving Participation: What's Working in Marketing and Fundraisi

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DP 133: Developing Your Audience Focus

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Wonder what other organizations are doing to grow that you might not have thought of? Schools, nonprofits and associations share ideas for attracting the right people, keeping them excited to be there and inspiring them to give back. From branding strategies to marketing programs and fundraising communications, organizations of all sizes are trying new ways to inspire action. In Driving Participation, Beth Brodovsky talks with marketers, fundraisers and consultants, exploring what what's working to get people to show up, stick around and give back.
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