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Solopreneur Success Strategies

Business & Economics Podcasts

This is Jane Gardner of thebusinessofathomebusiness.com and my coaching at jane-gardner.com and in the second season of Solopreneur Success Strategies, I will be talking about entrepreneurial mindset on Mindset Monday to get the week started; On Tuesday, I will be talking starting your own home business. On Wednesday, i talk about you and your customers; how to find them, keep them and make them your raving fans; On Thursday, I talk about running your own home business and on Fridays, its all about how to grow your own home business. Saturday it is all about systems to use in your business to save time and money and Sunday is all about Strategy. Being a Solopreneur is a challenging but fulfilling lifestyle and to be successful you have to wear many hats in your business.

Location:

Canada

Description:

This is Jane Gardner of thebusinessofathomebusiness.com and my coaching at jane-gardner.com and in the second season of Solopreneur Success Strategies, I will be talking about entrepreneurial mindset on Mindset Monday to get the week started; On Tuesday, I will be talking starting your own home business. On Wednesday, i talk about you and your customers; how to find them, keep them and make them your raving fans; On Thursday, I talk about running your own home business and on Fridays, its all about how to grow your own home business. Saturday it is all about systems to use in your business to save time and money and Sunday is all about Strategy. Being a Solopreneur is a challenging but fulfilling lifestyle and to be successful you have to wear many hats in your business.

Language:

English

Contact:

6043686576


Episodes

2100 Repurposing your TV Show

3/24/2021
So we're on to repurpose. The fifth step when you have easy TV show Blueprint is repurposing. Now, you may already know how to do this, but let's go over it again just so you get some idea of the variety of things that you can do with your TV show. So we're going to go on to repurpose, we're going to repurpose our TV show that has been uploaded on to Roku and we've promoted it. So now you can use a section of your TV show that you planned of your episode for different topic niches on...

Duration:00:07:54

2099 How to Promote your TV Show

3/23/2021
Hello, it's Jane Gardner again, and today we're talking about promotion of your TV show in the Five Steps, so let's go over and have a look at some of the ideas for that. So in the easy TV show Blueprint, your fourth step is promotion. So this is a fairly simple step. Once the TV show is live on Roku and other streaming platforms, of course, you send out a press release about the show. You send out a link to all your subscribers, go on to social media, tell them your shows up on Roku and get...

Duration:00:08:16

How to Publish an Easy TV Show

3/23/2021
Hello is Jane again, and today we're going to be looking at publishing, this will bring be brief, but it will, I hope, answer a few of your questions on publishing your TV show now that it is done. So let's get started. So now we're going to publish the TV show Blueprint. So now you have to edit the video and audio of your TV show in case you have a few flubs in the episode and check that you have good quality sound. You can invest in a virtual assistant and they can do all the work for you, or you can invest in Camtasia 2020, which is what I do because I use it for many other things other than my TV show. Or you can use, there is a new free video editor at Vimeo. You could use for editing out flubs and you can also use Open Shot Video editor. That's free. You have to do some of the training, I guess, first to figure out how to use it as well as Hit Film Express is a free video editor that you could try and see if you enjoy it, to use it for editing your video and taking out the audio because you want, of course, to take out a copy of the audio and use it for a podcast as well. You can use the audio and put it into a transcription software or do the transcription yourself. Excuse me, but anyway, then you need to be able to pull out your audio. I think there's actually one place you can actually on the Internet as well you can just upload a video and it takes out the audio for you. But anyway, there's so many places these days, you can do these things for free and then you need to create a Thumbnail and a Description for Roku and Amazon Fire and Apple TV based on their specifications, which we could go into more detail another time. And then the video, plus the thumbnail description is added and uploaded to the streaming TV platform. And you find out what day it will be live because, of course, any of these platforms, they only have certain publishing days. Then you create a press release for your TV show and you can put in some video snippets in your press release to get people interested in the TV show itself as well. You can give to your interviewee for their promotion and any sponsors and advertisers for their use. Of course, the video, if you wish to, you don't have to, of course. And of course, that's one thing that I haven't mentioned, is there is some paperwork when it comes to putting things on TV. One of them, of course, is a Model Release where you lay out the rules for how you're going to use the video and the person who is coming onto your show has to sign it in order to be on the show and release the the use of their image, of course, on the show. But that's for another time as well. So basically, a lot of the publishing of your TV show is up to the Direct Publisher like myself. But there's a few things here that need to be done by the owner of the TV show. So there you go. Publishing is pretty easy because now it's going to be you're going to have to try and figure out what day it's released so that you can promote it. So if you're interested in talking to me now, you can go to https://jgtips.com/application and book a time to talk to me about your TV show you're interested in doing.

Duration:00:05:35

2096 Produce a TV Show for your business

3/22/2021
Welcome, welcome, welcome. This is Jane Gardner, and today we're going to be talking about how to produce your TV show. And so we're going to have a look just briefly, of course, on the various things you need to do in order to produce your TV show. So let's get started. After you've seen this nice one, my colour is much better here, so Planning is very critical for your TV show blueprint, but today we're going to be talking about producing it. Yay! So we're going to see how long this is. I'm hoping it's going to be less than 10 minutes. So let's go. So we've had this in the previous episode in the beginning about producing your show. And you need to know what TV show format you want to produce as your show. You have to have your plan. You have to know if you're interviewing guests, you have to have those all those format of your TV show and where are you going to put your call to action and whether you're going to have an intro in your show and how you're going to do that. And then we also discussed briefly before what equipment you need. So you need a good USB microphone, you need a webcam, obviously a desktop computer. You need to be connected to the Internet by your Ethernet. Wi-Fi is not good enough quality really for a TV show. As well as you can get yourself a photo studio kit which has light stands, a green screen and a stand to hold your green screen, which is one of the things I have, as you know. And then we have discussed briefly the software Xsplit broadcaster software, which I think is essential. But I'll talk to you about another option in a few minutes. So we're going to produce a TV show, you know, your TV format, you know, you have an outline of what the format looks like. And let's say, for example, you want to interview an influencer in your market on your TV show. Well, so that's a great network strategy to get to know other people's in your field. So first, of course, you send out an e-mail or contact them on LinkedIn, the interviewee with a proposal for say, a 20 minute to 45 minute interview on your topic or their topic, whatever they are interested in. You explain the format of the show. You suggest some interview topics and questions you might want to cover. You tell them about the mission for your TV show, where it's located, how long you'll have had it, and what marketing you do for each show. So you put together a proposal and you suggest they can get a copy of the TV show to use on their website. That's a good strategy because people always love content for their portfolio or you can give them permission to put it on their YouTube channel and you send them a calendar with some suggested dates for the interview, or are you to discuss when they want to do it? Personally, I think you should just decide yourself what days you want to do TV shows, but that's up to you and the interviewee. For Easy TV Show Blueprint go to http://jgtips.com/easy

Duration:00:11:35

2095 How to Plan an Easy TV Show

3/18/2021
Welcome, welcome. This is Jane Gardner, and today we're going to be looking at planning your easy TV show blueprint. So let's get started and have a look. So what's up? We're going to plan a TV show and we're going to make it an easy TV show so that we can use it everywhere in our business. So the first thing we have to ask is what is the goal of having a TV show in your business? Well, that's really important and especially nowadays. You have to be able to figure out what your time and your money is worth. And then you have to ask yourself, why do you want to have a TV show? Well, now you have to think about planning your TV show format. You have to be strategic about the show topic and guests you want to invite or do you want to invite guests or do you want to just solo train and be seen as the expert? Who is the audience that you want? Where are they? Are they hanging out on TV? I'm sure they are. Will the topic attract new audience and new fans? Do you want to invite guests who are influencers, who you want to connect to so that they can be on TV? They'll be attracted to be invited for an interview. Will your TV show attract others to invite you on their media platform, whether it's a TV show or a podcast or their website to have an interview? These are some of the questions to ask when you plan your format. So that is where you start. You'll ask yourself, what is the goal of having a TV show in your business? We'll give you an example later. But for now, let's have a look at how to plan your TV show format before you start. So you have to think about what is going to be the format for your TV show in terms of the structure, how long do you want it to be? Do you want to invite guests? Do you want to just train? Do you want to monetize it? Do you want to have promotions in your TV show? Do you want to do a call to action to people who see your TV show to go to your Website, to go to your product or service site? What is it you want to do with your TV show? Then you can think about how to be strategic and use it everywhere so you could use your TV show. If you have the right format for it on your website, you could put it on your YouTube channel, you could put it on Medium in a magazine format. You could use snippets and on your social media for Facebook, LinkedIn, Periscope, Twitter, Instagram, Pinterest. And of course, you can originally put your TV show on Roku, Amazon Fire and Apple TV and it will be seen on TV. And of course, you can be strategic and create a show that you can create easily into a podcast or videocast for all the podcast networks. And also, you can monetize your TV show, so before you plan the format of the TV show, you have to ask yourself, will you sell guest spots to others to be on your TV show to promote their product and service? For example, would you have a Business of the Week section where business talks about their business on your show and they pay you for that spot? Will you have ads for others products or services on your TV show? Will you have ads for your products and services? You better on your TV show. So where are you going to put it into the format and into the schedule. Will you do affiliate marketing for products and services from the guests who come on your TV show? Will you promote your guest products or services? What will be your format? There are limitations to third party selling on streaming TV, but there are ways to monetize your TV show and your TV channel. But the TV channel is for another day. Right now we're looking at your TV show format. So it's all about planning before you do one TV show to leverage the TV show format for connecting with others, including influencers and maybe your Dream 100 and interview them on your show, you can monetize your TV show. You want to be able to leverage it to increase your leads and fans for your business and bring them back to where you want them to be. And of course, it will have credibility for your brand to be on TV and you...

Duration:00:08:48

Why to have a TV Show in your business summary

3/17/2021
Hello, this is Jane Gardner and welcome to Ultimate TV Channel System. On today's show, we're going to talk about why you should have a TV show in your business. Right about now. So let's get on giving you a few secrets, but here's what your business would look like with a TV show. Imagine your presence not just on your TV channel, but when you are featured on other TV shows or podcasts because of being seen everywhere, you could not only have fresh leads every day, but you gain the credibility of being on worldwide TV. Your brand and authority will increase. And when you promote your own TV channel as well as the other platforms that you have it on, because I have an ultimate TV channel system where you're leveraging your channel all over the Internet. Anyway, we'll talk about that later. So you can be seen as an expert in the field and stand out from your competition and your brand and authority will increase when you can promote your TV channel as well. On the other platforms you have been on, you'll be seen as an expert in the field and stand out from your competition. You will be the expert, the authority who wants to share their message and mission while getting more leads and clients. So here's what your business looks like with TV. You don't excuse me. You don't have to learn how to optimize video to graphics or upload your TV channel to Roku. All you need is to plan and produce a series of TV shows on your TV channel or that you can leverage and repurpose on all over the Internet as well. Of course, on TV, the Visibility TV Network Broadcasting Network will do all the technical requirements to get your TV channel on streaming TV in 2021. You could have a branded professional quality TV channel produced with a 12 month TV show, production and marketing plan to highlight your expertise and authority, increase your visibility and increase your networking with other influencers and getting on other TV shows and podcasts. And you could be leveraging your TV show, according to the Easy TV show Blueprint onto 10 media platforms to have your business seen everywhere now. So I might be able to help you with this now. I can't help everyone and not everyone is a good fit for TV. And of course, I'd like to invite you as well. I can't help everyone, but if you're good fit and if your concept will do well on TV or or not, if your idea is not a good concept for TV or for me and my team, I'll let you know and likely I'll give you some advice on how you can achieve what you want. And of course, if if you are good fit to explode your visibility and your credibility and your presence and leads with TV, we can talk about how we can work together to get your TV show or TV channel launched fast. So just fill out the short form below and let's schedule your chat with me. So it should be below the video. I will be sending you some more trainings. I have a training on the TV show Blueprint, which goes into more depth on the five steps. And of course, I have other trainings on the ultimate TV channel system, so I hope you enjoy them. And let's have a chat if you're interested on having a TV show, having a TV episode, show just one or even having a TV channel, we can talk. This is Jane Gardner. And thank you for listening. Hope you enjoyed the training and to download the easy TV show blueprint you can go to http://jgtips.com/easy.

Duration:00:06:06

Why to Have a Tv Show part 5-Secret of Live TV

3/16/2021
Hello, this is Jane Gardner and welcome to Ultimate TV Channel System. On today's show, we're going to talk about why you should have a TV show. Right about now. So here's another secret for you. It's a quick bonus secret and something I'll have to have another training on. But with a TV channel, you could have your own live streaming, live TV show on your TV channel. So I could have this TV show. And there's another strategy. You can also just stream it our live stream it on to your TV channel at a certain time of the day every week. So, for example, this could be at 2:00 p.m. on Sunday, streaming on my TV channel because of the technology developed with my network. You can have your own custom RCMP link, which is a real time messaging protocol like you've seen on our Facebook Live or YouTube they mention a RMTP. And when you broadcast, which means you broadcast live on your TV channel as many times as you want, very important without being charged for bandwidth or being dependent on Facebook or YouTube to broadcast. You can also use that to broadcast on all the social media platforms. You could have a live TV show weekly on your TV channel. You can get more detail, of course, if you want to chat with me later. But just a hint. If you want to think about it on the power of live streaming, you could have a streaming TV channel and it's become very popular with churches and fitness centers to use for live broadcasting their ceremonies or classes. So that's my quick bonus number for secret. Hope you enjoyed the training and to download the easy TV show blueprint, you can go to http://jgtips.com/easy

Duration:00:03:35

Why to have a TV Show part 4

3/15/2021
Hello, this is Jane Gardner and welcome to Ultimate TV Channel System. On today's show, we're going to talk about why you should have a TV show in your business. Right about now. But here's another secret you could have your own TV channel and least TV space to others for their TV shows on your TV channel to monetize it so you don't have to even probably produce a TV show. If you can find the people who are interested in having a TV show on your TV channel and you can lease the space to them. A streaming TV format allows for the ability for a TV channel to have TV show spots for others who want to have a TV show on your TV channel. So let's look at my channel. So let's just have a look. I had to actually physically take my camera out and take a picture of the TV screen because you cannot do this in on the Internet. So this is what Roku looks like. You have rows of shows, episodes and categories for those shows. And so when you have a category of brand, each show that is categorized as brand shows up in that row. So mindset is, of course, a different category and strategy is a different category. And so that's me taking the picture. And so basically so what you could do is you could have a TV channel called the Mindset Channel. And lease to others with a category for a TV show, whatever they call it, mindset for gardeners or mindset and law of attraction. And you could lease TV shows by categories on your own TV channel so you could actually make money from your TV channel or you could sell TV show unique episodes within a category, for example. I am creating I have decided on the title yet it might be Business Success TV or Entrepreneur Success TV channel. And if a person creates through my company a TV show episode, it will go up into the appropriate category onto that TV channel Entrepreneur Success channel. And any time anywhere someone can watch it. So you could lease TV shows by category on your own TV channel or you could sell, of course, those unique episodes. You could cover the cost of having your own TV channel and make it pay for itself from those who want a TV show on your channel. So, yes, I'm sure it would be very easy for you to sell a TV show episode to people because everybody wants to be on TV so you can have a strategically planned TV channel to leverage your own TV show and others. You can monetize it, leverage, repurpose it everywhere. You just have to create your plan strategically. Hope you enjoyed the training and to download the easy TV show blueprint, you can go to http://jgtips.com/easy.

Duration:00:04:55

Why have a TV Show Episode 3

3/12/2021
This is Jane Gardner and welcome to Ultimate TV Channel System. On today's show, we're going to talk about why you should have a TV Show. Right about now. So, as you can see, I can do a TV show without any help, crew or expensive equipment, I'm doing this one live except for that demo and I'm creating this training was excellent. So the production of a TV show can be done for you or you on your own. And you can invite guests on, of course, with Zoom. So let's try myth number three. It's a lot of work and a lot of time to leverage a TV show production for your business. As you can see from the Easy TV show Blueprint, planning your TV show format, you can monetize leverage and repurpose it. So you have to look at the goal of how you want to use the TV show before you plan the format. So what are you going to do? Why are you doing it? What's the goal? Do you want to attract and connect with your ideal audience? Do you want to attract your ideal interviewee who may share the episode with their larger audience? Do you want to attract and connect with influencers and your niche will promote your TV or their TV show appearance to their audience, whether it's on TV or podcasts or other platforms? Planning the TV show format is critical. And as you can see from the five easy steps from creating a TV show blueprint, you can also look at how to publish it as well as how to promote it and how to repurpose it. So we're not going to talk about that today so much because we'll have trainings on that separately or we go into more detail on the five steps. But basically it is critical in order to have an easy TV show blueprint to plan it beforehand and decide what you're going to use it for so you can leverage your TV show to connect with others. As was mentioned before, you can also repurpose your TV show if you design it the format correctly and simply you can use it as a podcast. You can use it for social media, you can use snippets from it. You can go on to Medium. You can put it on your website or your YouTube channel. You can be everywhere. So the easy TV show blueprint is very important to getting your message out there everywhere, because you can even with one TV show episode, you can create it and format it and use it everywhere by planning your TV show format to make it easy to monetize, easy to leverage. So, yeah, as you can see from the easy TV show Blueprint Strategy, strategically planning your TV show format can make it easy to monetize, leverage and repurpose. So as far as I'm concerned, I have solved that problem. Hope you enjoyed the training and to download the easy TV show blueprint. You can go to http://jgtips.com/easy

Duration:00:04:57

Why to have a TV Show Episode 2

3/11/2021
Hello this is Jane Gardner and welcome to Ultimate TV Channel System. On today's show, we're going to talk about why you should have a TV Show right about now. So is it hard to produce a TV show? Well, that's another myth. It is actually fairly easy if you do it strategically. I think most people have had experience with the challenge of being on Zoom, and that isn't my secret. Using Zoom, my TV show is me, myself and I as the crew. And I'll show you how easy it is to produce a TV show as I'm doing this training. So I'm going to show you my software. So write it down. It's not really a secret, but I don't know why, why, why. They just don't promote themselves enough Xsplit.com. It is a broadcasting software and it'll do live streaming. And of course I'm recording right now. I'm not live streaming right now. I'm recording this just for you. And it is the software that I use. So let's go back to me. And that's my secret. It's inexpensive. It can live stream, it can broadcast. You can use it with Zoom. It's inexpensive for the power it has. And I'll show you how it works behind the scenes. I had to record it myself with a video because otherwise you get that horrible telescoping things when you try and record something. So here we go. Here's behind the scenes of split. So we'll do a quick scene behind the scenes for Xsplit. This is what it looks like behind the scenes. You set up these scenes and then you can just change each scene by pushing a button. So let's go back to the original. And here we are. That's where my original is. And then we went to this studio scene and then another button. We have my website as a scene and then we have one of my intros as a scene set up. And then we have the title scene, which we could start with, and then we have some video on another scene. So we just go clicking between the ones as we want them and we'll go back here. And today I decided to put my PowerPoint presentation into a video area. So right here is my PowerPoint presentation. And I can go and go through my PowerPoint presentation and it can be on that scene there. So there you go. It's very easy to use. And I'll enlarge the Xsplit here so that you can see the buttons in my recording. But the rest of the show will be live because it's easy to use it, split and create a training, create a show, create anything, really. So yeah, I love Xsplit and yeah so let's get on with the training. So yeah I recorded that another day obviously and yeah it's not hard to use but it's easy. So I'm going to continue on. I think I got rid of that myth as well, but then I tend to be confident. I hope I have. Hope you enjoyed the training and to download the easy TV show blueprint. You can go to http://jgtips.com/easy.

Duration:00:05:31

Why to have a TV Show in your business

3/9/2021
Hello, this is Jane Gardner and welcome to Ultimate TV Channel System. On today's show, we're going to talk about why you should have a TV Show right about now. Welcome, welcome, welcome. This is Jane Gardner and welcome to the ultimate TV channel system. On today's training, we're going to be talking about the Easy TV show blueprint. I know I help entrepreneurs like yourself develop a TV show blueprint that can be monetized, leveraged and brand you as an influencer. Yes, I know with your own TV show. So let's get started on our presentation and I'm going to be hanging out with you. So you're stuck with me. So let's get started. So I know what you're thinking. You've got a TV show is a lot of work and a lot of money to do. But I'm going to show you a few secrets and strategies to have an easy TV show growing your business. So let's get started. I know you're curious how easy it is. So on today's training, I'm going to prove to you how easy it is to have your own TV show. So I have three shows on Amazon Fire and Roku. They are the business of home based business TV, HomebizstartupTV and my passion, which is personal development, Finding your Purpose TV. Imagine if you could have a TV studio like mine where you push a button. OK, to your next studio, where there's some video all lined up and ready to view right now, it looks like a picture, but if we wait a little while, it'll be video as well. You can look at trainings. We'll do a quick scene behind the scenes. You can have videos, details, and, of course, you can do a presentation like I'm doing. Now, imagine if you could do this all the time. Just whip from one studio to the next and boom, you are now at the next studio. One of the 3 secrets to having an easy TV show in your business is some special software I will talk about in a minute. But the truth of the matter is, right now, I am sitting in my basement, believe it or not, and we are going to prove that to you with a green screen. So as I said, anyone can do this. It's easy. I'm sitting in my basement using about 10 foot by 10 foot area of my basement, and I have a studio, which I think is pretty good looking. So there I have proved to you how easy it is. And so let's go. And before I tell you the secrets of how to have an easy TV show, let me tell you three reasons why you should have a TV show. OK, so there's so much noise on the Internet now. Too many Web sites, too many opt in pages, too many influencers competing for attention. Streaming TV like Roku, Amazon and Apple TV are new media platforms that are growing exponentially right now. And they have a worldwide audience that is almost separate from the Internet. You don't have to be on the Internet in order to go and watch Roku or Amazon fire. They've now got enabled TVs that you can just turn it on and go to Roku. There's a worldwide audience. They're looking for entertainment education and engaging shows to watch. Roku, Amazon Fire and Apple TV have over 40 million subscribers each now in 2020. And we all know why. If someone watches you on TV, you have instant credibility and authority. You're seen as a trailblazing influencer who is willing to leap in and try the new medium while your competition are left behind on the social media platforms, which sometimes go down. With the easy TV show blueprint, which you downloaded previously, you can figure out how your business can get more publicity leads and worldwide exposure that leads to potential clients searching you out as the expert. OK, so you're still thinking a TV show is too hard to put together, too much work and too much time. So I'm going to prove to you how easy it can be to have a TV show put together. So let's say, first off, the myth that it's hard to get on TV. Well, I think I've already proven to you that I am already have channels on Roku, Amazon Fire and Apple TV. So obviously it's easy. They are , Roku Amazon fire and AppleTV ,are creating and buying good quality TV shows as you all know from...

Duration:00:08:24

2088 Why Your Business Should be on TV

3/8/2021
Hello this is Jane Gardner and welcome to Ultimate TV Channel System. On today's show, we're going to talk about why you should have a TV Show right about now. So why why should you? Well, with on demand streaming TV, your business is on people's TV sets, TV is a powerful media for getting your message across. It produces results like no other media. According to a CNBC account survey, 57 percent of the public has had some form of streaming service, and this number is rapidly growing. But does this all mean to you? Well, this enables businesses and companies to now build a larger viewer audience and set themselves up as an authority. As we all know that the power of TV creates that something special. TV is a powerful media for getting your message across. It produces results like no other media. We aren't talking about adverts, though. What we're talking about today, it's about you having your own TV channel streaming , streaming into millions of homes through Roku and Amazon fire. So if your business is on people's TV sets, well, your show is evergreen. It's always there. There's always going to be people looking at it. You'll reach a new audience and of course, you'll reach a worldwide audience on Roku and AmazonFire. Roku currently has over 40 million active accounts in 2020. And these figures are rapidly increasing with their push to expand into Europe. Roku has a base of 40 million active subscribers, which could be a possible one hundred and twenty million viewers based on households with three or four people in them. Roku is the number one streaming platform in the U.S., with the most hours streamed. Now, Amazon Fire TV currently has 40 million active accounts as well in January of 2019. Remember, this is users, not viewers. There could be three to four people in each household. So the combined viewers could also be around 200 million. The subscriber numbers that I just told you about, are pre pandemic. People have gotten into the habit of watching streaming TV channels like Netflix, Amazon Prime, Disney plus, they are looking for entertainment. They're looking for educational programs and instructional shows. In the UK alone, it's estimated that streaming TV has overtaken pay-TV for the first time in 2018. The figures are fifteen point one million for pay TV and fifteen point four million for streaming TV. This signifies that the trend for watching broadcast TV has continued its fall since 2000, with those viewers switching to streaming TV. If what if you have a reason to be on on streaming TV? Well, it builds awareness for your business. If people don't know about your business, they can't become your customers. Having your own TV channel will boost your visibility among potential customers that if you reach a new worldwide audience or the audience that you couldn't have imagined possible to reach before on national TV. You can also communicate authority with your TV channel. Customers are becoming savvier and more discerning about which brands of business they support. Having your own TV channel with free, fully updated, relevant content will build your brand's authority and make sure you make a positive impression showing that your business is trustworthy and knowledgeable. You can also communicate authority with a TV channel. You can also create a video catalogue of your shows on your TV channel. You can showcase all of your products and our services in one place. Produces entertainment rather than a stuffy video brochure, you can create shows around your products and services. For example, a cooking show to showcase your chef skills or kitchen products. You can show authenticity. Customers aren't interested in businesses that publish dry corporate style content. Instead, you can let your brand's personality shine through and everything you share on your TV channel. You can show your customers a different side of your business to connect with them on a deeper level. You can also grow affordably with your TV...

Duration:00:22:55

20287 Having your Own TV Channel

11/30/2020
Welcome to Solopreneur success strategies, where we talk about the entrepreneurial mindset and how to get your message out to your customers, how to know what your customer wants and how to make them your raving fans, as well as the knowledge and skills you need as an entrepreneur to save you time, money and be more productive in your business. So welcome. Welcome. This is Jane Gardner and welcome back. Yes, I'm back to celebrate Solopreneur success strategies. And I'll tell you why I've been away for a while because it might be of advantage to you. A few years ago, I found out that I would be able to be on TV without having to connect with influencers, without having to pay anybody, etc., etc.. And I'm really excited now because I'm going to be having a program where people can leverage their own TV channel but and get unlimited exposure, credibility and and leads by having their own TV channel.

Duration:00:16:34

20286 Risk Reversal Guarantee

4/13/2020
Have you gotten coaching only to not get results because your coach didn't follow up on your progress often enough? How much easier would it be if the coach took all the risk. Isn't a coach all about promising results? The world is going to pivot and a risk reversal guarantee will make it easier for clients to commit to coaching. Learn more by having a chat at https://bookme.name/jgardnermarketing/chat

Duration:00:07:23

Doing Solopreneur Interviews

4/1/2020
One of the new strategies for Solopreneur Success Strategies is going to be inviting and interviewing other solopreneurs on the show about their success, their advice, their challenges and their celebrations on being a solopreneur. So, if you are a solopreneur interested in being interviewed go to http://jgtips.com/podcast

Duration:00:04:45

Be prepared for emergencies in your business

3/30/2020
A business should have a Risk Management Plan for any unexpected events like pandemic or earthquake or business interruption event. A crisis planning and preparation procedure where everyone knows their role and duties will help make the business more secure and safe. Once a plan is set up it must be tested and rehearsed regularly. In a business you should always have backups, backups, backups. To learn more about systems to put in your business like a Crisis Management Plan or Operating Procedures Binder, go to http://jgtips.com/Ssat

Duration:00:07:36

2083 Finding your Target Market

9/11/2019
Finding your Target market? How do you find your customers you want to sell your product or service to? Some of the ways to research what your customer is paying for now and how you can define what their pain or problem is in their life so you can create the solution. http://boahbtips.com/member

Duration:00:06:24

Home Business Startup Checklist Step by Step

9/10/2019
There are steps to starting a Home Business. There is the Vision, Idea, Mission for you to start the business but is it viable? We look at the steps you need to do to start a home business. For more, get the free Book "5 Essentials for starting a Home Business" at http://boahbtips.com/stepbystep

Duration:00:04:12

The Business of At Home Business Community is Open!

9/9/2019
Finally the Business of At Home Business Community is open for those who want to start, run and grow their home business. 20 Business courses, Social media trainings, Members Directory and Forum and Open Office Hours to ask your questions. This month September $1 to hang out and then Founders rate lifetime of $9.95. Get your home busines moving quicker while spending less on the internet at http://boahbtips.com/members. Questions, email me at jgardner@boahb.com. I am looking for successful entrepreneurs to interview for Season 4 of Solopreneur Success Strategies.

Duration:00:03:16

2080 How Focused are you on your Customer

7/24/2019
How focused are you on your customer? Customers are the life blood of your business. Do you focus all your attention on attracting new customers or do you remember to pay special attention to your existing customers? Why not work on making a onetime customer intos a loyal customer. You can find out more at https://thebusinessofathomebusiness.com where the Members Community is open at http://boahbtips.com/members

Duration:00:04:32