The Distillery Nation Podcast

This month on Distillery Nation, we had the privilege of delving into the world of craft distilling with Aleks Zhdanov, the mastermind behind 3BR Distillery nestled in the heart of New Jersey. Our conversation was a spirited exploration of innovation, collaboration, and passion for crafting exceptional spirits. At 3BR Distillery, creativity knows no bounds. Aleks shared insights into their signature spirits, notably their pioneering vodka distilled from peas. This unconventional approach not only yields a smooth and distinct flavor profile but also underscores their commitment to pushing the boundaries of traditional distillation. One of the highlights of our discussion was the emphasis on collaboration. Aleks emphasized the importance of working with local farmers and artisans, fostering a sense of community while sourcing high-quality ingredients. This collaborative ethos extends beyond the distillery walls, contributing to the vibrant tapestry of New Jersey's craft beverage scene. In true Distillery Nation fashion, we introduced a fun twist to our conversation, asking Aleks about his favorite piece of distillery equipment. His response shed light on the symbiotic relationship between craftsmanship and technology, highlighting the integral role of equipment in shaping the distillation process, sanitizing!

A special two-part bonus episode of the Distillery Nation Podcast of a recent interview I did with Chris Maffeo of the Maffeo Drinks Podcasts. In Episode 050 I had the pleasure of chatting with Ilias Mastrogiannis. He is the founder of the Distillery Nation Podcast and Mastrogiannis Winery and Distillery, based in Washington State, inspired by Greek tradition. I hope you will enjoy our chat. Time Stamps 0:00 Intro 0:51 Ilias' Podcast 3:59 Building Demand 5:30 Starting Product 6:46 Traditional Vs Modern Occasions 10:38 Ring Road of Messaging 16:23 Event Driven Messaging 20:26 Event Specialized Products 24:25 Dusty Vs Vibrant Categories 28:22 Primacy of Cocktail List? 30:52 Outro In Episode 051, I continued the conversation with Ilias Mastrogiannis from Episode 050 so feel free to listen to that as well. I hope you will enjoy our chat Time Stamps 0:00 Intro 0:15 Winning Large Retailers 5:28 Securing The Foundation 8:34 Non-Scalable Tasks 13:31 1% Better Everyday 17:57 The Necessity of Obsession 25:07 Wrap Up 27:24 Outro Cheers, -ilias

In this months episode I have the pleasure of sharing the story of Quartz Mountain Distillers, a family-owned venture led by Darin and Randy Kyle, exemplifies this truth. Amidst the challenges of the COVID-19 pandemic, this father-son duo turned adversity into opportunity, leveraging their skills to navigate the uncertain landscape of entrepreneurship. When the pandemic struck, disrupting industries worldwide, Darin and Randy saw an opportunity to pivot. With their distillery background, they began experimenting with hand sanitizer production, a vital commodity during the crisis. This not only served their community but also provided a testing ground for their craft. It was during this time that they honed their recipes and techniques, laying the groundwork for their future success. What sets Quartz Mountain Distillers apart is their strategic approach to product development. Rather than narrowing their focus immediately, they opted to diversify their offerings, going wide with SKUs. This decision allowed them to explore various recipes and flavor profiles, gathering valuable feedback from customers along the way. As a result, they were able to fine-tune their offerings based on real-world preferences, leading to a lineup of award-winning spirits that resonate with consumers. The journey of Quartz Mountain Distillers underscores the importance of resilience and adaptability in the face of adversity. By embracing change and seizing opportunities, Darin and Randy not only survived but thrived in an uncertain market. Their story serves as inspiration for aspiring entrepreneurs, demonstrating that with passion, perseverance, and a willingness to innovate, success is attainable even in the most challenging times.

Dive into the world of distillation with our latest episode of the Distillery Nation Podcast, where I had the pleasure of chatting with the insightful Matt Howell, the mastermind behind Chuckanut Bay Distillery. In this captivating episode, we explored Matt's intriguing journey into the distilling realm, a path paved from his roots as a wine salesperson. Discover how this unique background shaped his perspective and contributed to Chuckanut Bay Distillery's distinct approach to crafting spirits. One of the highlights of our conversation was the discussion on their unconventional choice of ingredients – potatoes and local wheat. Matt delved into the intricacies of their distillation process, shedding light on the artistry involved in turning these humble elements into exceptional spirits. 🥔🌾 Moreover, we uncovered the significance of forging strong connections with local farmers. Matt emphasized the cooperative relationship between Chuckanut Bay Distillery and farmers, underscoring the vital role they play in sourcing quality ingredients for their craft. The journey doesn't stop there! Matt shared insights into Chuckanut Bay Distillery's ambitious move into a sprawling 18,000 sqft facility. Learn about the challenges they faced, the innovations it brought to their production process, and the exciting possibilities that lie ahead. Whether you're a seasoned distiller, an aspiring enthusiast, or simply curious about the world of craft spirits, this episode offers a delightful blend of expertise, passion, and the untold stories behind the stills. Tune in now to gain an exclusive behind-the-scenes look into the craft distilling universe with Matt Howell – an episode that promises to leave your spirits lifted! 🎧🔥

A very special podcast to wrap up the end of the year. For the third year I decided to go back, listen and re-listen to all the great interviews that happened in the last year and pick some of my favorite pieces and add commentary on why that piece was important and how in most cases it helped with the direction for my business. 1. Sean from Fox and Seeker - Navigating Resources for Small Distilleries In Episode [Timestamp: 32:16 - 34:05], Sean emphasizes the challenges faced by small distilleries in supporting on-premise operations. He advocates for a strategic focus on retail avenues as an initial step, recognizing the difficulties of resource allocation. 2. Sonat from Koval Distillery - The Power of Adaptability and Branding Sonat's insights, shared between [Timestamp: 24:19 - 29:02], revolve around the significance of adaptability. She discusses the "aha moment," stressing the importance of shifting strategies when needed and harnessing the power of effective branding. 3. Dan from Cotswolds Distillery - The Cash Cow: Gin's Role in Funding Business Growth In the segment [Timestamp: 35:10 - 38:06], Dan delves into the role of a flagship product, using gin as an example, in funding various aspects of a small distillery business. He explores the concept of a "cash cow" product and its potential impact on overall business sustainability. 4. Dave from Starwards Distillery - Beyond a Good Product: Crafting a Unique Value Proposition Dave's discussion from [Timestamp: 36:45 - 39:26] emphasizes the importance of having more than just a good product. He highlights the need to articulate reasons why consumers should choose a particular bottle, emphasizing the creation of a compelling brand story. 5. Grant from Chattanooga Whiskey - Crafting Tradition 2.0: Raw Material Focus Grant, between [Timestamp: 16:49 - 20:15], discusses the unconventional approach of prioritizing raw materials over traditional recipe development. This strategy helps build a brand identity beyond generic offerings, aligning with consumer expectations. 6. Lee from Wood's High Mountain Distillery - Maturation in High Altitude: A Unique Approach Exploring the impact of maturation at high altitudes, Lee's insights from [Timestamp: 36:13 - 39:10] shed light on the diverse approaches distilleries take. The discussion prompts a deeper exploration of the topic and its implications for flavor profiles. 7. Ian from Ohanafy - Leveraging Technology in Beverage Alcohol Production In the segment [Timestamp: 36:03 - 37:00], Ian underscores the importance of technology in beverage alcohol production. He discusses how technology enables small producers to achieve more with fewer resources while ensuring a unified and correct approach. 8. Tom from Herrick Distillery - Unexpected Best Sellers: Listening to Consumer Feedback Tom's experience, shared from [Timestamp: 21:20 - 22:33], highlights the potential of unexpected products becoming best sellers. He emphasizes the importance of actively listening to consumer feedback, especially during tastings. 9. Mathias from Purity Distillery - The Significance of Copper Surface in Distillation In Episode [Timestamp: 23:49 - 27:20], Mathias emphasizes the importance of copper surface during distillation. He discusses the critical role of selecting the right still for the desired product. 10. Matt from Big Thirst - Co-promotion and Collaborations: Amplifying Brand Exposure Matt's insights, shared between [Timestamp: 39:35 - 40:32], focus on the importance of co-promotion and collaborations. He highlights how sharing audiences and exposure between brands can significantly amplify brand visibility. 11. Nicolas from PM Spirits - Creating Your Own Box: Diversifying Revenue Streams Nicolas, in the segment [Timestamp: 22:14 - 23:27], discusses the concept of creating your own box. He explores the idea of diversifying revenue streams, whether through wholesaling, creating unique brands, or engaging in collaborations to...

In the latest episode of The Distillery Nation Podcast, featuring none other than Nicholas Palazzi, the mastermind behind Brooklyn-based PM Spirits. As the owner, importer, and wholesaler of some of the most exquisite spirits in the market, Palazzi takes us on a journey through the nuances of his craft in this captivating episode. Ever wondered how someone finds their way into the spirited realm? Palazzi shares his fascinating journey, revealing the passion and determination that fueled his entrance into the spirits industry. From humble beginnings to becoming a prominent figure in the world of artisanal spirits, his story is nothing short of inspirational. Choosing the right distributor can make or break a brand in the competitive spirits market. Palazzi provides valuable insights into this crucial aspect of the business, offering tips on navigating the complex landscape of distributor selection. For aspiring distillers and entrepreneurs, this episode is a treasure trove of practical advice on building successful partnerships that can elevate your brand to new heights. PM Spirits is renowned for its discerning taste when taking on new projects. Palazzi delves into the criteria that guide PM Spirits in selecting the next venture. From the uniqueness of the product to the story behind it, learn what sets apart a project that aligns with PM Spirits' vision and ethos. The episode is not just a conversation about spirits; it's a masterclass in entrepreneurship and the art of crafting exceptional libations. Whether you're a seasoned professional in the industry or an enthusiastic consumer eager to learn more, this episode promises to leave you with a newfound appreciation for the craftsmanship behind each bottle. Tune in now to The Distillery Nation Podcast and join us as we uncork the secrets behind PM Spirits with Nicholas Palazzi. Cheers to a spirited conversation that will leave you craving the exquisite taste of artisanal spirits!

Welcome back, fellow spirits enthusiasts, to another captivating episode of Distillery Nation Podcast! In the latest of the Distillery Nation Podcast, we sit down with Matt McGinnis, the President and Founder of Big Thirst Marketing, a full-service company specializing in the beverage alcohol industry. In this episode, we delve into the fascinating journey of a marketing expert who transitioned from the wine world into the realm of craft spirits. Matt's journey is an inspiring tale of entrepreneurial spirit and dedication. He started in the wine industry, but as the craft distillery boom took off, he swiftly adapted to help distilleries market and sell their unique products. From his humble beginnings to the thriving business he leads today, Matt shared valuable insights on driving demand for craft beverages. In our engaging conversation, we covered various topics, including the intricacies of marketing in the alcohol space, the challenges of navigating the off-premises market, and the growth potential of direct-to-consumer sales. Matt's wealth of experience shines through as he offers tips and strategies for distilleries looking to succeed in this competitive industry.

Welcome back, fellow spirits enthusiasts, to another captivating episode of Distillery Nation Podcast! In the latest captivating episode of the Distillery Nation Podcast, we were treated to an enlightening conversation with Mathias Tonnesson, one the brilliant minds behind Purity Vodka, a renowned vodka and gin distillery hailing from the picturesque landscapes of Sweden. The interview delved deep into the world of spirits, uncovering the artistry and precision that goes into crafting some of the finest vodkas. One of the highlights of this episode was the discussion surrounding the pivotal role of a Master Blender in a vodka distillery. Mathias Tonnesson, with his extensive experience and expertise, shed light on how a master blender is not merely a technician but an artist who meticulously crafts each batch to perfection. His insights into the delicate balance of flavors and aromas in vodka and gin left us with a newfound appreciation for the craftsmanship behind these spirits. Another intriguing aspect of the conversation was Mathias's inspiration drawn from the world of food. It was fascinating to hear how his passion for culinary experiences translates into the creation of exceptional spirits. The way he weaves together diverse flavors and textures, much like a chef composing a symphony of tastes, is a testament to his dedication to the craft. Organic ingredients were also a key focus, as Mathias emphasized the importance of sourcing the finest organic materials for distillation. This commitment to quality not only ensures a superior product but also reflects Purity Vodka's dedication to sustainability and eco-consciousness. The podcast episode further delved into the intricacies of vodka distillation and the significance of still design and it even offered a rare glimpse into the mind of a Master Blender, exploring the artistry, science, and passion that go into creating exceptional vodka and gin. If you're looking to deepen your appreciation for the world of distilled spirits or seeking inspiration from a true master of the craft, this episode is a must-listen. Cheers to the art of distillation!

Welcome back, fellow spirits enthusiasts, to another captivating episode of Distillery Nation Podcast! In this week's episode, I had the absolute pleasure of sitting down with the mastermind behind Herrick Creek Distillery all the way from the stunning landscapes of New Zealand, Tom Finn. Tom Finn, the founder and distiller, took us on an intriguing journey through his deep-rooted passion for corn-based spirits. What sets Herrick Creek Distillery apart is Tom's unwavering dedication to utilizing New Zealand Heritage Corn varieties, infusing each bottle with a slice of history and authenticity. One of the most fascinating aspects of our conversation was Tom's unexpected success story with moonshine. What started as a hobby and an exploration of the craft turned into a surprising triumph, showcasing his innate talent for distillation. As we delved deeper, we learned about the meticulous processes and innovative techniques he employs, resulting in spirits that are a true testament to his expertise. Tom's commitment to sustainability and his local community shone through as he shared his experiences of sourcing ingredients locally and collaborating with nearby farms. The fusion of traditional methods with a modern touch has yielded spirits that not only taste exceptional but also carry a meaningful narrative.

Welcome back to another exciting episode of the Distillery Nation Podcast! In this episode, I had the pleasure of chatting with Ian Padrick, the CEO of Ohanafy, a technology-based company that specializes in serving the craft beverage market. Ian shared with us the fascinating story of how Ohanafy began its journey. It all started with a consulting job for a brewery, where they identified a need for better technology solutions in the industry. This realization led them to develop a platform that would revolutionize the way craft beverage businesses operate. One of the key highlights of our conversation was Ohanafy's integration with Salesforce, a powerful CRM platform. Ian explained how this integration streamlines processes and enhances efficiency for craft beverage producers. From managing customer relationships to tracking sales and inventory, Ohanafy provides a comprehensive solution tailored to the industry's unique needs. We also delved into the topic of TTB reporting, a crucial aspect of compliance for alcohol producers. Ohanafy simplifies this process by automating data collection and generating accurate reports, saving both time and resources for businesses. Pricing is another critical factor for craft beverage businesses, and Ian shared how Ohanafy helps clients with pricing strategies and calculations. Their platform empowers producers to make informed decisions based on real-time data and market trends, giving them a competitive edge in the industry. Customer service is at the forefront of Ohanafy's values, and Ian emphasized the company's dedication to providing exceptional support to their clients. They understand the unique challenges faced by craft beverage businesses and go above and beyond to ensure their success. Overall, our conversation with Ian Padrick shed light on the innovative solutions offered by Ohanafy to the craft beverage market. Whether it's streamlining operations, ensuring compliance, or maximizing profitability, Ohanafy's technology is transforming the industry one sip at a time. Be sure to tune in to the full episode to gain valuable insights from Ian and learn how Ohanafy can help your craft beverage business thrive. Cheers!

Welcome back to another exciting episode of the Distillery Nation Podcast! In today's episode, we had the pleasure of sitting down with Lee Wood, the co-founder and owner of Wood's High Mountain Distillery. Our conversation took us on a captivating journey through their beginnings in the distilling industry, the intricacies of whiskey production, and the unique challenges of high-altitude distillation. Lee shared their inspiring story of how Wood's High Mountain Distillery came to life. It all started with a passion for quality spirits and a desire to create something truly exceptional. With dedication, persistence, and a deep love for their craft, Lee and their team set out on a mission to craft high-quality, handcrafted spirits that would leave a lasting impression. One of the key topics we explored was whiskey production. Lee shed light on the various aspects that contribute to the flavor and character of whiskey, including the importance of selecting the right grains, yeast, and barrels. We delved into the art of aging and how it transforms the spirit into a complex and well-rounded whiskey. Another fascinating aspect we discussed was how high-altitude affects distillation. Lee explained how the reduced air pressure at higher altitudes impacts the boiling point of liquids, leading to unique challenges and considerations during the distillation process. It was truly enlightening to understand how these environmental factors play a role in shaping the final product. Throughout the conversation, Lee's passion for their craft and commitment to producing exceptional spirits shone through. Their dedication to quality, coupled with an unwavering pursuit of innovation, has made Wood's High Mountain Distillery a force to be reckoned with in the industry. If you're a whiskey enthusiast or simply curious about the art of distillation, this episode is a must-listen. Join us as we dive deep into the world of spirits with Lee Wood, uncovering the secrets behind Wood's High Mountain Distillery's success. Tune in to the latest episode of the Distillery Nation Podcast, available now on all major podcast platforms. Cheers to Lee Wood and the Wood's High Mountain Distillery team for sharing their knowledge and passion with us!

Welcome to another captivating episode of Distillery Nation! In this interview, we had the pleasure of chatting with Grant McCracken, the Chief Product Officer of Chattanooga Whiskey. Join us as we dive into the fascinating world of Chattanooga Whiskey, exploring Grant's journey, their signature style, and their innovative approach to whiskey-making. Grant McCracken's passion for whiskey led to the revival of Chattanooga's distilling heritage through Chattanooga Whiskey. Discover how they seamlessly blend tradition and innovation to create exceptional spirits that captivate the palate. Grant shares insights into Chattanooga Whiskey's commitment to pushing boundaries. Learn about their Barrel Proof series and their collaborations with local artisans for distinctive barrel finishes. Join us on this captivating journey into Chattanooga Whiskey with Grant McCracken. Listen to our podcast episode to discover the passion, dedication, and craftsmanship that have made Chattanooga Whiskey a trailblazer in the industry. Cheers to an unforgettable conversation!

Welcome to another episode of Distillery Nation, the podcast where we explore the world of craft distilling and speak to the people behind the spirits. Today, we had the pleasure talking with Dave Vitale, founder of Starward Whisky, an Australian distillery that specializes in producing unique, high-quality whisky. In this episode, we had the pleasure of sitting down with Dave and discussing his journey in the distilling business, the inspiration behind Starward Whisky, and the process of building their core DNA. Dave has been a trailblazer in the industry, and his passion for creating exceptional spirits is evident in every bottle of Starward Whisky. We started the conversation by delving into Dave's early beginnings in the distilling business, where he shared his experience of working with some of the most prestigious distilleries across the globe. Dave talked about how these experiences inspired him to start his own venture and create something that was unique to the Australian market. Dave's dedication to quality and innovation has been the driving force behind Starward Whisky's success. In this episode, we learned how he and his team have built a unique distillery that is focused on crafting exceptional whiskey that is true to its roots. From the choice of raw materials to the use of local ingredients, Dave emphasized the importance of maintaining a close relationship with the environment, which plays a vital role in shaping the final product. Throughout the interview, Dave stressed the importance of having a team of people who believe in your vision and are dedicated to working towards a common goal. He talked about the challenges he faced in the early stages of Starward Whisky and how he overcame them by surrounding himself with people who shared his passion for creating exceptional spirits. So, sit back, grab a glass of whiskey, and join us as we take a deep dive into the world of Starward Whisky and the man behind it all, Dave Vitale. This is an episode you won't want to miss.

In this episode of the Distillery Nation Podcast, I had the absolute pleasure of talking with Daniel Szor. Dan is founder and owner of Cotswolds Distillery, located in Cotswolds England and best known for their English Single Malt and Gin. After years of meticulous planning, Cotswolds Distillery was officially founded in 2014. With a focus on locally sourced ingredients and traditional distilling techniques, the distillery quickly gained a reputation for producing some of the finest English Single Malt whiskies on the market.

In this episode of the Distillery Nation Podcast, I had the absolute pleasure of talking with Sonat Birnecker Hart. Sonat is the President of Koval Distillery. A craft distillery located in Chicago and best known for the line of Rye whiskeys. We chatted about her journey into the spirits industry, from changing the laws in Chicago to allow for craft distilling to lessons in branding. Dr. Sonat Birnecker Hart spent over a decade as a full professor in both the United States and Germany. In 2008, she gave up tenure in hopes of a different quality of life; one that would afford an opportunity for her to work with her husband, give up commuting, and return to the city she loved: Chicago.

In this episode of the Distillery Nation Podcast, I had the absolute pleasure of talking with Sean Anger. Sean is the co-founder and distiller behind Fox & Seeker, a craft distillery specializing in Vodka and Gin from Houston Texas. And what a great interview, I've known Sean for a few years and have been following their journey since the beginning. We chatted about best practices when dealing with wholesaling accounts, the ability to get feedback right away, how grains affect the flavor profile of vodka production, the concept of liquid to lips and so much more!

A very special podcast to wrap up the end of the year. For the second year I decided to go back, listen and re-listen to all the great interviews that happened in the last year and pick some of my favorite pieces and add commentary on why that piece was important and how in most cases it helped with the direction for my business. From best accounting principles to the importance of the email list, aha moments that led to award-winning spirits, starting a distillery staying small, working hard and stop being romantic about the business, the importance of a break-even analysis, focusing on what you do best, accepting money, diversifying your income streams and the concept of a core occasion for your spirits' brand.

In this episode of the Distillery Nation Podcast, I had the absolute pleasure of talking with Chris Maffeo. Chris is a drinks industry adviser and founder of Maffeo Drinks. Chris has vast experience and knowledge on how to build brands from the bottom up and in this episode, we did just that. Chris went deep into sales, building demand, how to target and filter on-premise accounts and how important is to focus on the essentials and so much more!

In this episode of the Distillery Nation Podcast, I had the absolute pleasure of talking with Jeff Wuslich. Jeff is the co-founder of Cardinal Spirits from Bloomington Indiana, a craft distillery known best for its line of vodkas, gin, and whiskey! We chatted about Jeff's origin story and how he went about changing the laws in Indiana to support craft distilling. How Cardinal Spirits focus on diversification for their income streams and how contract distilling plays a big role in their operation, and so much more!

In this episode of the Distillery Nation Podcast, I had the absolute pleasure of talking with Jackie Summers. Jackie is a James Beard Finalist, speaker, and creator of the award-winning Sorel Liqueur! And what an interview, we talked about the multiple roadblocks Jackie had to overcome, including a terminal prognosis, a hurricane, and multiple NOs. We also talked about his favorite books, advice for investing, Sorel and its production and so much more!