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Adversaries into Allies - Win People Over Without Manipulation or Coercion-logo

Adversaries into Allies - Win People Over Without Manipulation or Coercion

Bob Burg

The Sages asked, "Who is mighty?" and answered, "Those who can control their own emotions and make of an enemy a friend." In the bestselling book The Go-Giver, Bob Burg and John David Mann revolutionized the way we think about success via one very simple lesson: "Shifting one's focus from getting to giving (constantly and consistently providing value to others) is both very fulfilling and the most profitable way to do business. Now Burg is back with a new book, offering deeper insight into what it means to be truly influential and providing powerful strategies for mastering the art of winning people over. Faced with the task of persuading someone to do what we want, most of us expect, and often encounter, resistance. We see the other person as an adversary and often resort to coercion or manipulation in order to get our way. But while this approach might at times bring us short-term results, it leaves people with a bad feeling about themselves and about us. At that point, our relationship with the person is weakened and our influence dramatically decreased. There is a better way. Drawing on his own experiences and the stories of other influential people, Burg offers five simple principles of what he calls Ultimate Influence-the ability to win people to your side in a way that leaves everyone feeling great about the outcome . . . and about themselves!: • Control your own emotions: Responding calmly rather than allowing your emotions to get the better of you will ensure not putting others on the defensive but rather help them remain open to your ideas. • Understand the clash of belief systems: Every individual operates based on an unconscious set of beliefs, experiences, and ideas, which are most likely very different from yours. Understand this and you can avoid confusion and numerous misunderstandings that stand in the way of most people's ability to influence. • Acknowledge their ego: People want to feel good about themselves; if you make someone genuinely feel good, you're one step closer to making an a

The Sages asked, "Who is mighty?" and answered, "Those who can control their own emotions and make of an enemy a friend." In the bestselling book The Go-Giver, Bob Burg and John David Mann revolutionized the way we think about success via one very simple lesson: "Shifting one's focus from getting to giving (constantly and consistently providing value to others) is both very fulfilling and the most profitable way to do business. Now Burg is back with a new book, offering deeper insight into what it means to be truly influential and providing powerful strategies for mastering the art of winning people over. Faced with the task of persuading someone to do what we want, most of us expect, and often encounter, resistance. We see the other person as an adversary and often resort to coercion or manipulation in order to get our way. But while this approach might at times bring us short-term results, it leaves people with a bad feeling about themselves and about us. At that point, our relationship with the person is weakened and our influence dramatically decreased. There is a better way. Drawing on his own experiences and the stories of other influential people, Burg offers five simple principles of what he calls Ultimate Influence-the ability to win people to your side in a way that leaves everyone feeling great about the outcome . . . and about themselves!: • Control your own emotions: Responding calmly rather than allowing your emotions to get the better of you will ensure not putting others on the defensive but rather help them remain open to your ideas. • Understand the clash of belief systems: Every individual operates based on an unconscious set of beliefs, experiences, and ideas, which are most likely very different from yours. Understand this and you can avoid confusion and numerous misunderstandings that stand in the way of most people's ability to influence. • Acknowledge their ego: People want to feel good about themselves; if you make someone genuinely feel good, you're one step closer to making an a
More Information

Description:

The Sages asked, "Who is mighty?" and answered, "Those who can control their own emotions and make of an enemy a friend." In the bestselling book The Go-Giver, Bob Burg and John David Mann revolutionized the way we think about success via one very simple lesson: "Shifting one's focus from getting to giving (constantly and consistently providing value to others) is both very fulfilling and the most profitable way to do business. Now Burg is back with a new book, offering deeper insight into what it means to be truly influential and providing powerful strategies for mastering the art of winning people over. Faced with the task of persuading someone to do what we want, most of us expect, and often encounter, resistance. We see the other person as an adversary and often resort to coercion or manipulation in order to get our way. But while this approach might at times bring us short-term results, it leaves people with a bad feeling about themselves and about us. At that point, our relationship with the person is weakened and our influence dramatically decreased. There is a better way. Drawing on his own experiences and the stories of other influential people, Burg offers five simple principles of what he calls Ultimate Influence-the ability to win people to your side in a way that leaves everyone feeling great about the outcome . . . and about themselves!: • Control your own emotions: Responding calmly rather than allowing your emotions to get the better of you will ensure not putting others on the defensive but rather help them remain open to your ideas. • Understand the clash of belief systems: Every individual operates based on an unconscious set of beliefs, experiences, and ideas, which are most likely very different from yours. Understand this and you can avoid confusion and numerous misunderstandings that stand in the way of most people's ability to influence. • Acknowledge their ego: People want to feel good about themselves; if you make someone genuinely feel good, you're one step closer to making an a

Language:

English

Length:

5h 56m


Chapters

Chapter 1
Chapter 1

00:29


Chapter 2
Chapter 2

07:31


Chapter 3
Chapter 3

11:16


Chapter 4
Chapter 4

19:58


Chapter 5
Chapter 5

02:33


Chapter 6
Chapter 6

11:48


Chapter 7
Chapter 7

03:45


Chapter 8
Chapter 8

04:16


Chapter 9
Chapter 9

06:07


Chapter 10
Chapter 10

12:05


Chapter 11
Chapter 11

07:59


Chapter 12
Chapter 12

03:30


Chapter 13
Chapter 13

04:51


Chapter 14
Chapter 14

03:25


Chapter 15
Chapter 15

02:36


Chapter 16
Chapter 16

05:23


Chapter 17
Chapter 17

06:33


Chapter 18
Chapter 18

03:31


Chapter 19
Chapter 19

04:48


Chapter 20
Chapter 20

02:02


Chapter 21
Chapter 21

05:40


Chapter 22
Chapter 22

03:32


Chapter 23
Chapter 23

03:13


Chapter 24
Chapter 24

01:55


Chapter 25
Chapter 25

02:49


Chapter 26
Chapter 26

01:17


Chapter 27
Chapter 27

04:46


Chapter 28
Chapter 28

07:58


Chapter 29
Chapter 29

02:21


Chapter 30
Chapter 30

04:30


Chapter 31
Chapter 31

07:32


Chapter 32
Chapter 32

03:15


Chapter 33
Chapter 33

01:45


Chapter 34
Chapter 34

04:23


Chapter 35
Chapter 35

02:42


Chapter 36
Chapter 36

02:07


Chapter 37
Chapter 37

01:01


Chapter 38
Chapter 38

04:49


Chapter 39
Chapter 39

06:54


Chapter 40
Chapter 40

03:59


Chapter 41
Chapter 41

03:48


Chapter 42
Chapter 42

04:46


Chapter 43
Chapter 43

02:12


Chapter 44
Chapter 44

02:36


Chapter 45
Chapter 45

04:01


Chapter 46
Chapter 46

01:46


Chapter 47
Chapter 47

02:48


Chapter 48
Chapter 48

03:00


Chapter 49
Chapter 49

02:55


Chapter 50
Chapter 50

04:11


Chapter 51
Chapter 51

05:37


Chapter 52
Chapter 52

06:14


Chapter 53
Chapter 53

04:38


Chapter 54
Chapter 54

03:18


Chapter 55
Chapter 55

05:12


Chapter 56
Chapter 56

02:20


Chapter 57
Chapter 57

01:39


Chapter 58
Chapter 58

07:48


Chapter 59
Chapter 59

04:27


Chapter 60
Chapter 60

03:13


Chapter 61
Chapter 61

03:44


Chapter 62
Chapter 62

05:48


Chapter 63
Chapter 63

02:56


Chapter 64
Chapter 64

03:19


Chapter 65
Chapter 65

05:57


Chapter 66
Chapter 66

02:34


Chapter 67
Chapter 67

05:05


Chapter 68
Chapter 68

01:56


Chapter 69
Chapter 69

03:15


Chapter 70
Chapter 70

02:32


Chapter 71
Chapter 71

04:05


Chapter 72
Chapter 72

02:24


Chapter 73
Chapter 73

02:44


Chapter 74
Chapter 74

03:59


Chapter 75
Chapter 75

03:42


Chapter 76
Chapter 76

02:14


Chapter 77
Chapter 77

01:01


Chapter 78
Chapter 78

05:32


Chapter 79
Chapter 79

02:59


Chapter 80
Chapter 80

02:10


Chapter 81
Chapter 81

01:45


Chapter 82
Chapter 82

02:19


Chapter 83
Chapter 83

01:05


Chapter 84
Chapter 84

03:44


Chapter 85
Chapter 85

01:21


Chapter 86
Chapter 86

00:58