Mindless Eating - Why We Eat More Than We Think-logo

Mindless Eating - Why We Eat More Than We Think

Brian Wansink, Ph.D.

In this illuminating and groundbreaking new book, food psychologist Brian Wansink shows why you may not realize how much you're eating, what you're eating-or why you're even eating at all. • Does food with a brand name really taste better? • Do you hate brussels sprouts because your mother did? • Does the size of your plate determine how hungry you feel? • How much would you eat if your soup bowl secretly refilled itself? • What does your favorite comfort food really say about you? • Why do you overeat so much at healthy restaurants? Brian Wansink is a Stanford Ph.D. and the director of the Cornell University Food and Brand Lab. He's spent a lifetime studying what we don't notice: the hidden cues that determine how much and why people eat. Using ingenious, fun, and sometimes downright fiendishly clever experiments like the "bottomless soup bowl," Wansink takes us on a fascinating tour of the secret dynamics behind our dietary habits. How does packaging influence how much we eat? Which movies make us eat faster? How does music or the color of the room influence how much we eat? How can we recognize the "hidden persuaders" used by restaurants and supermarkets to get us to mindlessly eat? What are the real reasons most diets are doomed to fail? And how can we use the "mindless margin" to lose-instead of gain-ten to twenty pounds in the coming year? Mindless Eating will change the way you look at food, and it will give you the facts you need to easily make smarter, healthier, more mindful and enjoyable choices at the dinner table, in the supermarket, in restaurants, at the office-even at a vending machine-wherever you decide to satisfy your appetite. From the Hardcover edition.

In this illuminating and groundbreaking new book, food psychologist Brian Wansink shows why you may not realize how much you're eating, what you're eating-or why you're even eating at all. • Does food with a brand name really taste better? • Do you hate brussels sprouts because your mother did? • Does the size of your plate determine how hungry you feel? • How much would you eat if your soup bowl secretly refilled itself? • What does your favorite comfort food really say about you? • Why do you overeat so much at healthy restaurants? Brian Wansink is a Stanford Ph.D. and the director of the Cornell University Food and Brand Lab. He's spent a lifetime studying what we don't notice: the hidden cues that determine how much and why people eat. Using ingenious, fun, and sometimes downright fiendishly clever experiments like the "bottomless soup bowl," Wansink takes us on a fascinating tour of the secret dynamics behind our dietary habits. How does packaging influence how much we eat? Which movies make us eat faster? How does music or the color of the room influence how much we eat? How can we recognize the "hidden persuaders" used by restaurants and supermarkets to get us to mindlessly eat? What are the real reasons most diets are doomed to fail? And how can we use the "mindless margin" to lose-instead of gain-ten to twenty pounds in the coming year? Mindless Eating will change the way you look at food, and it will give you the facts you need to easily make smarter, healthier, more mindful and enjoyable choices at the dinner table, in the supermarket, in restaurants, at the office-even at a vending machine-wherever you decide to satisfy your appetite. From the Hardcover edition.
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In this illuminating and groundbreaking new book, food psychologist Brian Wansink shows why you may not realize how much you're eating, what you're eating-or why you're even eating at all. • Does food with a brand name really taste better? • Do you hate brussels sprouts because your mother did? • Does the size of your plate determine how hungry you feel? • How much would you eat if your soup bowl secretly refilled itself? • What does your favorite comfort food really say about you? • Why do you overeat so much at healthy restaurants? Brian Wansink is a Stanford Ph.D. and the director of the Cornell University Food and Brand Lab. He's spent a lifetime studying what we don't notice: the hidden cues that determine how much and why people eat. Using ingenious, fun, and sometimes downright fiendishly clever experiments like the "bottomless soup bowl," Wansink takes us on a fascinating tour of the secret dynamics behind our dietary habits. How does packaging influence how much we eat? Which movies make us eat faster? How does music or the color of the room influence how much we eat? How can we recognize the "hidden persuaders" used by restaurants and supermarkets to get us to mindlessly eat? What are the real reasons most diets are doomed to fail? And how can we use the "mindless margin" to lose-instead of gain-ten to twenty pounds in the coming year? Mindless Eating will change the way you look at food, and it will give you the facts you need to easily make smarter, healthier, more mindful and enjoyable choices at the dinner table, in the supermarket, in restaurants, at the office-even at a vending machine-wherever you decide to satisfy your appetite. From the Hardcover edition.

Language:

English

Narrators:

Marc Cashman

Length:

6h 26m


Chapters

Free Sample

04:00

Chapter 1
Chapter 1

00:16


Chapter 2
Chapter 2

04:02


Chapter 3
Chapter 3

04:20


Chapter 4
Chapter 4

04:34


Chapter 5
Chapter 5

04:35


Chapter 6
Chapter 6

03:40


Chapter 7
Chapter 7

04:33


Chapter 8
Chapter 8

03:07


Chapter 9
Chapter 9

04:54


Chapter 10
Chapter 10

04:19


Chapter 11
Chapter 11

02:15


Chapter 12
Chapter 12

04:48


Chapter 13
Chapter 13

04:20


Chapter 14
Chapter 14

05:26


Chapter 15
Chapter 15

04:45


Chapter 16
Chapter 16

04:13


Chapter 17
Chapter 17

04:38


Chapter 18
Chapter 18

05:20


Chapter 19
Chapter 19

03:38


Chapter 20
Chapter 20

01:20


Chapter 21
Chapter 21

04:12


Chapter 22
Chapter 22

04:25


Chapter 23
Chapter 23

04:59


Chapter 24
Chapter 24

04:59


Chapter 25
Chapter 25

01:55


Chapter 26
Chapter 26

04:25


Chapter 27
Chapter 27

02:56


Chapter 28
Chapter 28

04:34


Chapter 29
Chapter 29

03:50


Chapter 30
Chapter 30

04:26


Chapter 31
Chapter 31

03:32


Chapter 32
Chapter 32

05:21


Chapter 33
Chapter 33

04:43


Chapter 34
Chapter 34

02:33


Chapter 35
Chapter 35

05:30


Chapter 36
Chapter 36

05:44


Chapter 37
Chapter 37

08:08


Chapter 38
Chapter 38

01:56


Chapter 39
Chapter 39

03:46


Chapter 40
Chapter 40

03:54


Chapter 41
Chapter 41

04:40


Chapter 42
Chapter 42

04:09


Chapter 43
Chapter 43

03:57


Chapter 44
Chapter 44

04:23


Chapter 45
Chapter 45

05:10


Chapter 46
Chapter 46

04:17


Chapter 47
Chapter 47

05:31


Chapter 48
Chapter 48

04:53


Chapter 49
Chapter 49

01:52


Chapter 50
Chapter 50

02:11


Chapter 51
Chapter 51

04:20


Chapter 52
Chapter 52

05:53


Chapter 53
Chapter 53

03:31


Chapter 54
Chapter 54

04:40


Chapter 55
Chapter 55

04:10


Chapter 56
Chapter 56

04:21


Chapter 57
Chapter 57

03:02


Chapter 58
Chapter 58

05:27


Chapter 59
Chapter 59

04:30


Chapter 60
Chapter 60

04:28


Chapter 61
Chapter 61

05:03


Chapter 62
Chapter 62

04:58


Chapter 63
Chapter 63

03:51


Chapter 64
Chapter 64

05:01


Chapter 65
Chapter 65

02:39


Chapter 66
Chapter 66

04:44


Chapter 67
Chapter 67

04:23


Chapter 68
Chapter 68

05:00


Chapter 69
Chapter 69

05:49


Chapter 70
Chapter 70

04:37


Chapter 71
Chapter 71

06:00


Chapter 72
Chapter 72

04:15


Chapter 73
Chapter 73

03:31


Chapter 74
Chapter 74

05:33


Chapter 75
Chapter 75

04:01


Chapter 76
Chapter 76

05:03


Chapter 77
Chapter 77

04:12


Chapter 78
Chapter 78

03:44


Chapter 79
Chapter 79

04:29


Chapter 80
Chapter 80

01:44


Chapter 81
Chapter 81

02:55


Chapter 82
Chapter 82

03:09


Chapter 83
Chapter 83

04:42


Chapter 84
Chapter 84

04:26


Chapter 85
Chapter 85

05:19


Chapter 86
Chapter 86

04:25


Chapter 87
Chapter 87

02:05


Chapter 88
Chapter 88

01:27


Chapter 89
Chapter 89

05:08


Chapter 90
Chapter 90

04:17


Chapter 91
Chapter 91

05:58


Chapter 92
Chapter 92

01:56


Chapter 93
Chapter 93

01:13


Chapter 94
Chapter 94

00:29