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Scale - The Universal Laws of Growth, Innovation, Sustainability, and the Pace of Life, in Organisms, Cities, Economies, and Companies-logo

Scale - The Universal Laws of Growth, Innovation, Sustainability, and the Pace of Life, in Organisms, Cities, Economies, and Companies

Geoffrey West

From one of the most influential scientists of our time, a dazzling exploration of the hidden laws that govern the life cycle of everything from plants and animals to the cities we live in. Visionary physicist Geoffrey West is a pioneer in the field of complexity science, the science of emergent systems and networks. The term "complexity" can be misleading, however, because what makes West's discoveries so beautiful is that he has found an underlying simplicity that unites the seemingly complex and diverse phenomena of living systems, including our bodies, our cities and our businesses. Fascinated by aging and mortality, West applied the rigor of a physicist to the biological question of why we live as long as we do and no longer. The result was astonishing, and changed science: West found that despite the riotous diversity in mammals, they are all, to a large degree, scaled versions of each other. If you know the size of a mammal, you can use scaling laws to learn everything from how much food it eats per day, what its heart-rate is, how long it will take to mature, its lifespan, and so on. Furthermore, the efficiency of the mammal's circulatory systems scales up precisely based on weight: if you compare a mouse, a human and an elephant on a logarithmic graph, you find with every doubling of average weight, a species gets 25% more efficient-and lives 25% longer. Fundamentally, he has proven, the issue has to do with the fractal geometry of the networks that supply energy and remove waste from the organism's body. West's work has been game-changing for biologists, but then he made the even bolder move of exploring his work's applicability. Cities, too, are constellations of networks and laws of scalability relate with eerie precision to them. Recently, West has applied his revolutionary work to the business world. This investigation has led to powerful insights into why some companies thrive while others fail. The implications of these discoveries are far-reaching, and are just beginning to be explored. Scale

From one of the most influential scientists of our time, a dazzling exploration of the hidden laws that govern the life cycle of everything from plants and animals to the cities we live in. Visionary physicist Geoffrey West is a pioneer in the field of complexity science, the science of emergent systems and networks. The term "complexity" can be misleading, however, because what makes West's discoveries so beautiful is that he has found an underlying simplicity that unites the seemingly complex and diverse phenomena of living systems, including our bodies, our cities and our businesses. Fascinated by aging and mortality, West applied the rigor of a physicist to the biological question of why we live as long as we do and no longer. The result was astonishing, and changed science: West found that despite the riotous diversity in mammals, they are all, to a large degree, scaled versions of each other. If you know the size of a mammal, you can use scaling laws to learn everything from how much food it eats per day, what its heart-rate is, how long it will take to mature, its lifespan, and so on. Furthermore, the efficiency of the mammal's circulatory systems scales up precisely based on weight: if you compare a mouse, a human and an elephant on a logarithmic graph, you find with every doubling of average weight, a species gets 25% more efficient-and lives 25% longer. Fundamentally, he has proven, the issue has to do with the fractal geometry of the networks that supply energy and remove waste from the organism's body. West's work has been game-changing for biologists, but then he made the even bolder move of exploring his work's applicability. Cities, too, are constellations of networks and laws of scalability relate with eerie precision to them. Recently, West has applied his revolutionary work to the business world. This investigation has led to powerful insights into why some companies thrive while others fail. The implications of these discoveries are far-reaching, and are just beginning to be explored. Scale
More Information

Description:

From one of the most influential scientists of our time, a dazzling exploration of the hidden laws that govern the life cycle of everything from plants and animals to the cities we live in. Visionary physicist Geoffrey West is a pioneer in the field of complexity science, the science of emergent systems and networks. The term "complexity" can be misleading, however, because what makes West's discoveries so beautiful is that he has found an underlying simplicity that unites the seemingly complex and diverse phenomena of living systems, including our bodies, our cities and our businesses. Fascinated by aging and mortality, West applied the rigor of a physicist to the biological question of why we live as long as we do and no longer. The result was astonishing, and changed science: West found that despite the riotous diversity in mammals, they are all, to a large degree, scaled versions of each other. If you know the size of a mammal, you can use scaling laws to learn everything from how much food it eats per day, what its heart-rate is, how long it will take to mature, its lifespan, and so on. Furthermore, the efficiency of the mammal's circulatory systems scales up precisely based on weight: if you compare a mouse, a human and an elephant on a logarithmic graph, you find with every doubling of average weight, a species gets 25% more efficient-and lives 25% longer. Fundamentally, he has proven, the issue has to do with the fractal geometry of the networks that supply energy and remove waste from the organism's body. West's work has been game-changing for biologists, but then he made the even bolder move of exploring his work's applicability. Cities, too, are constellations of networks and laws of scalability relate with eerie precision to them. Recently, West has applied his revolutionary work to the business world. This investigation has led to powerful insights into why some companies thrive while others fail. The implications of these discoveries are far-reaching, and are just beginning to be explored. Scale

Language:

English

Narrators:

Bruce Mann

Length:

19h 16m


Chapters

Chapter 1
Chapter 1

00:23


Chapter 2
Chapter 2

00:11


Chapter 3
Chapter 3

03:11


Chapter 4
Chapter 4

09:52


Chapter 5
Chapter 5

07:21


Chapter 6
Chapter 6

05:56


Chapter 7
Chapter 7

07:53


Chapter 8
Chapter 8

07:31


Chapter 9
Chapter 9

05:46


Chapter 10
Chapter 10

08:39


Chapter 11
Chapter 11

08:20


Chapter 12
Chapter 12

06:02


Chapter 13
Chapter 13

04:00


Chapter 14
Chapter 14

05:48


Chapter 15
Chapter 15

04:33


Chapter 16
Chapter 16

05:25


Chapter 17
Chapter 17

06:46


Chapter 18
Chapter 18

05:35


Chapter 19
Chapter 19

06:42


Chapter 20
Chapter 20

03:15


Chapter 21
Chapter 21

09:25


Chapter 22
Chapter 22

03:21


Chapter 23
Chapter 23

03:12


Chapter 24
Chapter 24

04:15


Chapter 25
Chapter 25

08:11


Chapter 26
Chapter 26

06:19


Chapter 27
Chapter 27

06:04


Chapter 28
Chapter 28

04:52


Chapter 29
Chapter 29

04:34


Chapter 30
Chapter 30

06:06


Chapter 31
Chapter 31

03:33


Chapter 32
Chapter 32

04:17


Chapter 33
Chapter 33

04:46


Chapter 34
Chapter 34

06:21


Chapter 35
Chapter 35

08:24


Chapter 36
Chapter 36

06:00


Chapter 37
Chapter 37

03:45


Chapter 38
Chapter 38

06:19


Chapter 39
Chapter 39

05:36


Chapter 40
Chapter 40

07:50


Chapter 41
Chapter 41

04:52


Chapter 42
Chapter 42

04:31


Chapter 43
Chapter 43

04:40


Chapter 44
Chapter 44

05:09


Chapter 45
Chapter 45

07:53


Chapter 46
Chapter 46

05:21


Chapter 47
Chapter 47

06:46


Chapter 48
Chapter 48

03:10


Chapter 49
Chapter 49

02:51


Chapter 50
Chapter 50

04:01


Chapter 51
Chapter 51

08:32


Chapter 52
Chapter 52

07:22


Chapter 53
Chapter 53

08:43


Chapter 54
Chapter 54

09:22


Chapter 55
Chapter 55

04:38


Chapter 56
Chapter 56

05:51


Chapter 57
Chapter 57

06:19


Chapter 58
Chapter 58

05:39


Chapter 59
Chapter 59

09:47


Chapter 60
Chapter 60

06:49


Chapter 61
Chapter 61

03:41


Chapter 62
Chapter 62

06:24


Chapter 63
Chapter 63

06:07


Chapter 64
Chapter 64

07:46


Chapter 65
Chapter 65

05:21


Chapter 66
Chapter 66

06:23


Chapter 67
Chapter 67

03:53


Chapter 68
Chapter 68

06:12


Chapter 69
Chapter 69

04:44


Chapter 70
Chapter 70

07:03


Chapter 71
Chapter 71

08:19


Chapter 72
Chapter 72

08:09


Chapter 73
Chapter 73

08:18


Chapter 74
Chapter 74

07:20


Chapter 75
Chapter 75

06:03


Chapter 76
Chapter 76

04:56


Chapter 77
Chapter 77

06:36


Chapter 78
Chapter 78

03:16


Chapter 79
Chapter 79

06:46


Chapter 80
Chapter 80

06:18


Chapter 81
Chapter 81

07:29


Chapter 82
Chapter 82

06:25


Chapter 83
Chapter 83

05:55


Chapter 84
Chapter 84

08:16


Chapter 85
Chapter 85

05:17


Chapter 86
Chapter 86

05:39


Chapter 87
Chapter 87

06:50


Chapter 88
Chapter 88

04:57


Chapter 89
Chapter 89

05:41


Chapter 90
Chapter 90

07:48


Chapter 91
Chapter 91

08:05


Chapter 92
Chapter 92

05:50


Chapter 93
Chapter 93

06:37


Chapter 94
Chapter 94

05:39


Chapter 95
Chapter 95

07:12


Chapter 96
Chapter 96

05:02


Chapter 97
Chapter 97

07:05


Chapter 98
Chapter 98

07:22


Chapter 99
Chapter 99

04:37


Chapter 100
Chapter 100

08:41


Chapter 101
Chapter 101

06:52


Chapter 102
Chapter 102

08:06


Chapter 103
Chapter 103

05:55


Chapter 104
Chapter 104

04:58


Chapter 105
Chapter 105

07:27


Chapter 106
Chapter 106

07:17


Chapter 107
Chapter 107

08:00


Chapter 108
Chapter 108

06:12


Chapter 109
Chapter 109

04:08


Chapter 110
Chapter 110

07:00


Chapter 111
Chapter 111

07:23


Chapter 112
Chapter 112

08:07


Chapter 113
Chapter 113

06:16


Chapter 114
Chapter 114

06:59


Chapter 115
Chapter 115

08:56


Chapter 116
Chapter 116

06:20


Chapter 117
Chapter 117

08:51


Chapter 118
Chapter 118

05:37


Chapter 119
Chapter 119

07:04


Chapter 120
Chapter 120

06:01


Chapter 121
Chapter 121

08:07


Chapter 122
Chapter 122

04:22


Chapter 123
Chapter 123

08:21


Chapter 124
Chapter 124

07:42


Chapter 125
Chapter 125

06:08


Chapter 126
Chapter 126

06:54


Chapter 127
Chapter 127

06:47


Chapter 128
Chapter 128

06:25


Chapter 129
Chapter 129

06:34


Chapter 130
Chapter 130

09:01


Chapter 131
Chapter 131

06:12


Chapter 132
Chapter 132

04:53


Chapter 133
Chapter 133

06:02


Chapter 134
Chapter 134

03:04


Chapter 135
Chapter 135

04:31


Chapter 136
Chapter 136

06:06


Chapter 137
Chapter 137

07:01


Chapter 138
Chapter 138

06:45


Chapter 139
Chapter 139

03:12


Chapter 140
Chapter 140

04:57


Chapter 141
Chapter 141

05:05


Chapter 142
Chapter 142

06:37


Chapter 143
Chapter 143

05:43


Chapter 144
Chapter 144

08:09


Chapter 145
Chapter 145

05:43


Chapter 146
Chapter 146

07:39


Chapter 147
Chapter 147

05:59


Chapter 148
Chapter 148

06:21


Chapter 149
Chapter 149

04:42


Chapter 150
Chapter 150

05:16


Chapter 151
Chapter 151

08:57


Chapter 152
Chapter 152

07:46


Chapter 153
Chapter 153

05:29


Chapter 154
Chapter 154

07:32


Chapter 155
Chapter 155

05:06


Chapter 156
Chapter 156

08:48


Chapter 157
Chapter 157

08:04


Chapter 158
Chapter 158

07:01


Chapter 159
Chapter 159

04:38


Chapter 160
Chapter 160

07:51


Chapter 161
Chapter 161

07:06


Chapter 162
Chapter 162

07:53


Chapter 163
Chapter 163

06:21


Chapter 164
Chapter 164

04:28


Chapter 165
Chapter 165

07:00


Chapter 166
Chapter 166

03:24


Chapter 167
Chapter 167

04:11


Chapter 168
Chapter 168

07:20


Chapter 169
Chapter 169

08:09


Chapter 170
Chapter 170

06:11


Chapter 171
Chapter 171

05:57


Chapter 172
Chapter 172

04:52


Chapter 173
Chapter 173

06:16


Chapter 174
Chapter 174

05:30


Chapter 175
Chapter 175

05:55


Chapter 176
Chapter 176

05:23


Chapter 177
Chapter 177

04:49


Chapter 178
Chapter 178

05:27


Chapter 179
Chapter 179

04:17


Chapter 180
Chapter 180

04:46


Chapter 181
Chapter 181

03:24


Chapter 182
Chapter 182

06:03


Chapter 183
Chapter 183

04:37


Chapter 184
Chapter 184

05:37


Chapter 185
Chapter 185

00:40


Chapter 186
Chapter 186

08:54


Chapter 187
Chapter 187

07:50


Chapter 188
Chapter 188

08:37