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Scientific Advertising

Claude C. Hopkins

This is the complete and unabridged audiobook Scientific Advertising read from the original book by Claude C. Hopkins. Scientific Advertising was written by the advertising genius in 1923 and is cited by many Advertising and Internet Marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.

This is the complete and unabridged audiobook Scientific Advertising read from the original book by Claude C. Hopkins. Scientific Advertising was written by the advertising genius in 1923 and is cited by many Advertising and Internet Marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.
More Information

Description:

This is the complete and unabridged audiobook Scientific Advertising read from the original book by Claude C. Hopkins. Scientific Advertising was written by the advertising genius in 1923 and is cited by many Advertising and Internet Marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.

Language:

English

Narrators:

Paul Jones

Length:

2h 4m


Chapters

Chapter 1
Chapter 1

00:19


Chapter 2
Chapter 2

07:42


Chapter 3
Chapter 3

07:02


Chapter 4
Chapter 4

03:28


Chapter 5
Chapter 5

08:23


Chapter 6
Chapter 6

06:43


Chapter 7
Chapter 7

08:55


Chapter 8
Chapter 8

05:52


Chapter 9
Chapter 9

05:41


Chapter 10
Chapter 10

06:24


Chapter 11
Chapter 11

07:29


Chapter 12
Chapter 12

05:21


Chapter 13
Chapter 13

07:02


Chapter 14
Chapter 14

09:08


Chapter 15
Chapter 15

06:06


Chapter 16
Chapter 16

07:30


Chapter 17
Chapter 17

03:28


Chapter 18
Chapter 18

02:55


Chapter 19
Chapter 19

02:04


Chapter 20
Chapter 20

04:37


Chapter 21
Chapter 21

03:09


Chapter 22
Chapter 22

04:49


Chapter 23
Chapter 23

00:19