The Agency Trailblazer Podcast - Love your agency - WP Innovator-logo

The Agency Trailblazer Podcast - Love your agency - WP Innovator

Arts & Culture Podcasts >

Running a design or web agency can be stressful. We explore ways to can improve agency life, grow our businesses, achieve our goals and get back time with our loved ones. 18 hour days should not be the norm.

Running a design or web agency can be stressful. We explore ways to can improve agency life, grow our businesses, achieve our goals and get back time with our loved ones. 18 hour days should not be the norm.
More Information

Location:

United States

Description:

Running a design or web agency can be stressful. We explore ways to can improve agency life, grow our businesses, achieve our goals and get back time with our loved ones. 18 hour days should not be the norm.

Language:

English


Episodes

#223 - Marketing activities for agencies - Lee Jackson

7/17/2019
More
Sales strategies are effective when converting leads, and extreme sales techniques are often applied in times of low income in an agency life to help an agency survive. A long term marketing strategy however helps you build your brand, and ATTRACT targeted and warmed up leads to you on a regular basis. Full show notes: https://agencytrailblazer.com/general/marketing-activities-for-agencies/

Duration:00:28:04

#222 - How to communicate with clients - Vito Peleg

7/10/2019
More
Communicating on any project can be hard work. Project management tools are designed to help teams communicate, yet can often be off-putting to your less tech minded clients. Your inbox may be full of emails and nested conversations. Your task lists may be full of poorly described issues. Feeling it? We’ve certainly had this battle for many years. Given, we’ve grown better at supporting our clients in learning how to give more effective feedback but what if there was a way that we could...

Duration:01:34:15

#221 - Building a balanced agency life - Erin Flynn

7/3/2019
More
18+ hour days and weekends can be common place in agency life. How do you create a business that promotes a healthy balanced life? Erin shares her story of how she’s been able to build a business that allows her to enjoy the natural beauty of her surroundings, whilst running two successful businesses. Full show notes - https://agencytrailblazer.com/podcast/building-a-balanced-agency-life/

Duration:00:43:35

#220 - How to show up and be seen - Gareth Carr

6/26/2019
More
Starting an agency can be a challenge. How do you connect with local businesses, generate leads, build a portfolio and grow? These are questions Gareth Carr found the answer to as grew his passion into a business in a new country. Yes, not content with the challenges of launching a business alone, he took on the challenge of doing this on the other side of the planet having moved to Australia from the UK. Things went really well for Gareth and he eventually developed a very successful...

Duration:00:30:27

#219 - How to create a buyer experience - Candy Phelps

6/19/2019
More
Web build and design is not often thought of as glamorous or exciting. In the real world it can be a long process taking weeks, if not months. By the end of the project everyone is glad to get the site live and move on. Full show notes - https://agencytrailblazer.com/podcast/how-to-create-a-buyer-experience/

Duration:00:39:25

#218 - How to make agency life enjoyable - Shane Rielly

6/12/2019
More
Are you stuck in your business, struggling to focus on doing the things you love? Meet Shane Rielly, who has evolved his business over the years. He was stuck with low paying, high demand clients and has been on an awesome journey developing his agency. Full show notes - https://agencytrailblazer.com/podcast/how-to-make-agency-life-enjoyable/

Duration:00:39:22

#217 - Finding the right privacy policy - Donata and Hans

6/5/2019
More
Usually at the very last moment in a project your client suddenly says: “What about the privacy policy”. If you recognise that and can relate to the stress of getting your client to provide legal documentation, or you are left trying to put one together, then this episode is for you. Full show notes - https://agencytrailblazer.com/podcast/finding-the-right-privacy-policy/

Duration:00:28:01

#216 - Unpacking Accessibility - Colleen Gratzer

5/29/2019
More
Every journey is different. This week we jump into the time machine with Colleen Gratzer as she tells us her story. Her agency has evolved since 2003 and over the last few years she’s been deep diving into accessibility. She blows Lee’s mind with all the things he hadn’t even thought of in regards to accessibility as well as the user experience beyond the user interface. Thankfully she throws in hope by sharing the details of her upcoming accessibility course! Phew! Full show notes here -...

Duration:00:52:51

Important announcement about the podcast

5/28/2019
More
So..... it pains me to share this but we are making a change. Actually it's all cool. No panic but we are moving to Wednesdays (otherwise known as hump day). Why? So... episode 216 is out tomorrow! Cheers Lee x

Duration:00:00:56

#215 - How to work out your hourly rate - Lee Jackson

5/20/2019
More
Pricing your projects or working out your hourly rate need not be complicated. In this episode I walk you through how to calculate both a reasonable and logical hourly rate and use that to price your projects and set achievable financial targets. Full show notes: https://agencytrailblazer.com/podcast/how-to-work-out-your-hourly-rate/

Duration:00:37:05

#214 - How to launch a niche event - Lee Jackson

5/13/2019
More
In October 2018 we finally decided to go for our dream of launching an event in the agency space. In this episode I share how planned and launched our event along with the lessons we learned along the way. Full show notes: https://agencytrailblazer.com/podcast/how-to-launch-a-niche-event/ ‎

Duration:00:34:50

#213 - How to exit your agency - Lee Goff

5/6/2019
More
How do you grow an agency, and create an exit plan that allows you to retire? Many agencies grow to a point where the founder becomes the bottleneck, the blocker to growth and the reason the they cannot move on from what they created. Feeling trapped? Looking for a growth and exit strategy? This episode is for you. Full show notes: https://agencytrailblazer.com/podcast/how-to-exit-your-agency/

Duration:03:08:03

#212 - How to beat feast and famine - Matt Davies

4/29/2019
More
It’s the age old agency problem. You work hard to win the project, and then you are all hands on deck for delivery. In the meantime the sales pipeline gets neglected and before long there is too much month at the end of the money. As a result, you and your team begin scrambling for new business and become less and less fussy about what projects you undertake. Like a black hole, this cycle feels impossible to escape as it sucks you in. Full show notes available here:...

Duration:00:33:36

#211 - How to pivot your agency - Oliver Sild

4/22/2019
More
Today we talk with Oliver who shares how his web agency began to develop solutions to help keep their client websites maintained and secure. As their service developed they realised it was time to pivot away from design/web builds and WebArx Security was born. Full show notes available here: https://agencytrailblazer.com/podcast/how-to-pivot-your-agency/

Duration:00:38:42

#210 - How to get more exposure - Kerri L Watt

4/19/2019
More
Agency owners often dream of the perfect PR that generates 100s of leads and yet reality never quite meets expectations. How do you generate great PR for your agency that attracts the right sort of leads? Full show notes available here: https://agencytrailblazer.com/podcast/how-to-get-more-exposure/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods,...

Duration:00:37:49

#209 - Speaker Profile: The Business of You! - Chris Ducker

4/15/2019
More
Chris Ducker is a serial entrepreneur who has worked his way up as an entrepreneur working 14 hour days 6 days a week to become a virtual CEO. Chris has also written a book on becoming the go- to leader in your industry and build a future proof business. Not only is Chris an author he also runs the YouPreneur podcast where he introduces his audience to some of the top online business minds, as well as fellow personal brand entrepreneurs from around the world. Full show notes available here:...

Duration:00:11:22

#208 - Speaker Profile: Dare to Serve - Kelly Baader

4/12/2019
More
Kelly Baader is a renowned Digital Sales and Marketing Strategist, Certified Business Coach, Mentor to emerging Christian entrepreneurs, Host of Christian CEO Podcast, author of an Amazon bestseller – A Little Girl Called Grace, and the founder of The Christian CEO University. From a humble background, Kelly had to overcome insurmountable odds since her childhood to achieve the success she enjoys today. That includes surviving from sexual abuse at her teens for over a decade, overcoming...

Duration:00:49:09

#207 - How to market your services - Michelle Hunter

4/10/2019
More
Are your current marketing strategies failing you? Do you even have a marketing strategy? (Hey, I’m often winging it folks). Today Michelle Hunter shares how we can create a marketing plan for our services. Expect zero “buzz words”, instead easy to understand explanations, advice and actions. Full show notes available here: https://agencytrailblazer.com/podcast/how-to-market-your-services/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event...

Duration:01:24:03

#206 - Speaker Profile: Generating more leads - Dave Foy

4/8/2019
More
Dave Foy teaches graphic designers how to build websites they can be proud of and how to build your websites profitably and quickly. He also shows you how to make beautiful lead magnet landing pages that generate leads like crazy as well as sharing Elementor tricks and sales funnel optimisation tips. Full show notes available here: https://agencytrailblazer.com/podcast/speaker-profile-dave-foy/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person...

Duration:00:25:32

#205 - Speaker Profile: Scaling your agency - Troy Dean

4/5/2019
More
Troy Dean is an online marketing speaker; coach, consultant and podcaster. Troy specialises in helping businesses and entrepreneurs use the internet to attract new customers and build their communities. He also runs a membership community training businesses on how to attract better clients, create better briefs and charge the right prices. Full show notes here: https://agencytrailblazer.com/podcast/speaker-profile-scaling-your-agency/ --- OUR EVENT: Do you want to make real change in...

Duration:00:25:37