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Working Without Pants - For Agency Owners & Consultants

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Working Without Pants is the podcast for agency owners and consultants who are wanting to win more clients and better clients for their business. Each week, Jake Jorgovan brings you interviews with industry leaders and experts on how to win more clients for your agency or consulting practice. Past guests have included Brennan Dunn, Brent Weaver, Kai Davis, Philip Morgan, Brian Casel, Blair Enns, and many more. Learn more at https://jake-jorgovan.com/podcast

Working Without Pants is the podcast for agency owners and consultants who are wanting to win more clients and better clients for their business. Each week, Jake Jorgovan brings you interviews with industry leaders and experts on how to win more clients for your agency or consulting practice. Past guests have included Brennan Dunn, Brent Weaver, Kai Davis, Philip Morgan, Brian Casel, Blair Enns, and many more. Learn more at https://jake-jorgovan.com/podcast
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Location:

United States

Description:

Working Without Pants is the podcast for agency owners and consultants who are wanting to win more clients and better clients for their business. Each week, Jake Jorgovan brings you interviews with industry leaders and experts on how to win more clients for your agency or consulting practice. Past guests have included Brennan Dunn, Brent Weaver, Kai Davis, Philip Morgan, Brian Casel, Blair Enns, and many more. Learn more at https://jake-jorgovan.com/podcast

Language:

English


Episodes

142: Hiring your first salesperson with Damian Thompson

10/17/2019
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If you’re thinking about hiring a salesperson for your business, you NEED to give this episode a listen. Damian Thompson and I discuss the reasons behind why we cringe when someone says, “I’ve got a sales problem- so I’m going to hire a salesperson.” This is the wrong mindset! Damian is the Founder & Chief Training Officer of Salesability. He’s been involved in software services and consultative selling since the mid-to-late 90s, so he knows a thing or two when it comes to when, or why,...

Duration:00:49:33

141: Selling your company (and giving proceeds to charity) with Michael Thomas

10/9/2019
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In this episode, I listen to the Founder and CEO of Campfire Labs, Michael Thomas, describe his entrepreneurial journey and I am blown away at his generosity and his frame of mind when it comes to giving back. Michael had a successful company that he decided to sell back in 2017, and because it was during a political turning point, he felt the need to help others so he pledged 25% of the proceeds to charitable causes. He then spent half a year volunteering with refugees in Greece, where...

Duration:00:50:56

140: Marketing for consultants with Michael Zipursky

10/2/2019
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In this week’s eye-opening episode, I dive into a great interview with Michael Zipursky, coach and CEO of Consulting Success. With a background in building and consulting businesses in North America and with multibillion-dollar businesses in Japan, he’s developed a coaching program that began as a blog and then morphed into what is now helping hundreds of consultants build successful businesses by adding six to seven figures to their annual revenues. You may notice a familiar face here...

Duration:00:41:21

139: Building a world-class content marketing agency with Mary Ellen Slayter

9/25/2019
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In this episode, I talk with Mary Ellen Slayter , CEO and team leader at Rep Cap, which is a content marketing agency that specializes in creating thought leadership, strategies, and plans for B2B industries. She is also the Publisher and Founder of ManagingEditor.com. Mary Ellen pursues most of her work in Insurance and HR Tech, but worked her way through her journalism career by writing for things like B2B newsletters, career advice columns, and as a finance editor. She has an...

Duration:00:36:16

138: Getting real and raw with Franco Cabral

9/18/2019
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In this week’s episode, I sit down and have a very honest conversation with Franco Cabral , who is the CEO of inMark Media Group and owner of his personal brand at FrancoCabral.com. InMark Media Group helps small to medium sized businesses with their brand and advertising inside almost 700 supermarkets across the nation. In just three and a half years, Franco rapidly grew his sales team for inMark Media Group, but it took a lot more time and energy with his personal growth for him to get...

Duration:00:52:59

137: Building a 35+ person remote content agency with Devin Bramhall of Animalz

7/31/2019
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In this noteworthy episode, I sit down with Devin Bramhall , Director of Marketing with Animalz, a content marketing agency that works with huge name customers. It was founded as a co-located company in NYC by a man named Walter Chen. Because the best talent isn’t all in one location, the team has expanded to more than 35 people spread across the world who wanted both structure and freedom in their lives. Walter brought Devin and her team on to run this company, and by providing the space...

Duration:00:45:35

136: High-value writing for high-profile prospects with Jessica Mehring

7/24/2019
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On this episode, I speak with Jessica Mehring, CEO and Senior Copywriter at Horizon Peak Consulting, a content marketing agency that produces very technical and difficult work for companies focused on enterprise sales. Jessica started her copywriting career in the corporate world, and though she was good at what she did, she eventually hit a plateau, so she took the necessary steps to discovering exactly what her niche was. She is now an expert at what she does and has very high standards...

Duration:00:34:33

135: $0-2M ARR content agency in less than 24 months with Nat Eliason

7/17/2019
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In this week's episode, I talk with Nat Eliason, CEO & Founder of Growth Machine. Using a “systems-first” approach and by producing great content, he quickly grew this business from zero to 2 million ARR in less than 2 years and now has a 10-person team working around the U.S. Growth Machine is an SEO-focused content marketing agency that mostly works with eCommerce and tech companies by managing their blog content production. With ad costs increasing, more businesses are looking for...

Duration:00:39:51

134: Becoming a thought leader with Jason Van Orden

7/11/2019
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On this week’s episode, I speak with Jason Van Orden who calls himself a “thought leader business strategist”- essentially taking someone who is an expert in their field and turning them into a thought leader within that industry. Whether someone is already a thought leader and wants to grow what they have or someone who is just learning how to become a thought leader, Jason helps guide them by providing valuable marketing strategies to turn their stuff into digital assets. It’s not...

Duration:00:41:16

133: Building a ghostwriting agency with Lacy Boggs

6/25/2019
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In this episode, I speak with Lacy Boggs , director of The Content Direction Agency -writing high quality content and creating bespoke content marketing strategies for online entrepreneurs. Determined to stay home with her baby about 8 years ago, Lacy quit her regular job as a journalist, started writing a food blog and eventually started ghostwriting for some big authors. She has an amazing talent of being able to write content from each client’s own tone of voice, so this led her to...

Duration:00:47:59

132: Building a successful HubSpot agency with Kieran Flanagan of HubSpot

4/27/2019
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In this episode, I talk with Kieran Flanagan, the VP of Marketing with Hubspot- an inbound marketing, sales, and service software company. After helping many Saas businesses grow their traffic, users, and revenue, Kieran joined HubSpot because he was a believer in the “inbound movement.” For anyone who is a HubSpot agency partner, this is a must listen to. Even if you’re not, learn how you can build a relationship and partner with a larger tech company like HubSpot and build the dynamic...

Duration:00:27:36

131: Building a productized bookkeeping service with Meryl Johnston of Bean Ninjas

3/6/2019
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On this week's episode I sit down with Meryl Johnston of Bean Ninjas, a productized service focused on bookkeeping i.e. tracking day-to-day transactions in Xero. Meryl came from a background in accounting where she worked on a lot of custom projects that took a lot of time to scope and scale. From this experience, she was able to look back on all the flaws and backtrack to create processes solving those problems. There are some great tidbits on systemized scaling in this episode. Meryl...

Duration:00:30:28

130: Building a community around your brand with David Sherry of Death to Stock

2/20/2019
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In this episode I talk with David Sherry about how to build a tribe and community around your brand when building a business. David came up with a premise and after failing at asking others to hire/pay him to make it happen, he finally decided to give himself permission to make it happen himself. He built the premise behind Death to Stock to a bootstrapped company now generating 1.5 million in revenue with a team of only 3 people. He has spent no money on advertising and built his...

Duration:00:48:20

129: Lessons from my mentor, Alex McClafferty of WPCurve

2/14/2019
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On this episode I sit down with my coach and mentor Alex McClafferty. Alex is one of the co-founders of WPCurve, a monthly recurring subscription and productized service focused on supporting Wordpress sites for a small monthly fee. WPCurve is an awesome service that Alex and his co-founder grew and sold to GoDaddy. While his startup success has become legend in this space, Alex has a lot to share when it comes to the unpretty parts of the whole journey. From starting off small, to...

Duration:00:49:47

128: Growing your business through a personal brand with Chris Ducker

1/31/2019
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In this episode I chat with personal branding expert Chris Ducker, founder of Youpreneur. Chris has built call centres employing hundreds of people and built up Virtual Staff Finder which now runs without his involvement. People often ask me how I've gotten to where I am now and one of the secrets behind my success is thanks to building my personal brand. I've been working on and building my personal brand for 5 years now. Having a brand like this is fire! It's a strong foundation and...

Duration:00:36:43

127: The Lead Cookie Sales Playbook: Our sales call script

1/29/2019
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Over the last 16 months, I have built and refined a sales call framework that I use over, and over again. I read books, learned from others, and refined until I had a rock solid sales call flow. I never wing it, I have a refined flow that I take every customer through which can get me to a closed deal in 30 minutes. In this podcast, I share with you my sales call script & framework. Blog: The Lead Cookie Sales Playbook: Our Sales Call Script

Duration:00:35:41

126: 7 LinkedIn Outreach Frameworks that generate results Part 2

1/24/2019
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Part 2: Frameworks 4-7 At Lead Cookie, we have run over 150 Linkedin outreach campaigns. Each one for has different value propositions for different types of businesses. Through these campaigns, we have come across 7 core frameworks that we use over and over again to generate results for our clients. In this podcast, I am going to share each of these frameworks in more detail and provide you with some examples. Blog: 7 Linkedin Outreach Frameworks that Generate Results

Duration:00:29:27

125: 7 Linkedin Outreach Frameworks that generate results Part 1

1/22/2019
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Part 1: Frameworks 1-3 At Lead Cookie, we have run over 150 Linkedin outreach campaigns. Each one for has different value propositions for different types of businesses. Through these campaigns, we have come across 7 core frameworks that we use over and over again to generate results for our clients. In this podcast, I am going to share each of these frameworks in more detail and provide you with some examples. Blog: 7 Linkedin Outreach Frameworks that Generate Results

Duration:00:26:41

124: My plan for Zero to $60k in 90 days for my new business

1/16/2019
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This week's podcast is a special solo episode which I'm also recording for my Youtube channel. After 18 months of building a productized Linkedin Lead Generation service up to ~$60k in MRR, I've decided that it's time to start a second business. In this podcast I am going to talk about my new venture and my 90 day plan to go from zero to $60k in collected revenue. And over the next 90 days, I am going to be sharing the journey and updates along the way as we strive toward and hit this $60k...

Duration:00:24:27

123: Building a content marketing agency with Say Gabriel

1/11/2019
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In this episode, I speak with Say Gabriel of Anansi Content Solutions. Anansi helps businesses or organizations connect with the people who want to throw money at them! This is done through effective communication and content. Say's work revolves around being the bridge between the creative empathic space of understanding the people served and what they need and value by creating positioning statements and messaging around a company's brand so that people can reach them and connect with...

Duration:00:46:05