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Brand on Purpose

Business & Economics Podcasts

Brand on Purpose is an engaging new podcast focused on uncovering the untold stories of entrepreneurs and senior leaders who have discovered how to serve a greater good while building or transforming major brands. Join host Aaron Kwittken as he speaks to innovative leaders who make it their brand’s mission to do well by doing good.

Brand on Purpose is an engaging new podcast focused on uncovering the untold stories of entrepreneurs and senior leaders who have discovered how to serve a greater good while building or transforming major brands. Join host Aaron Kwittken as he speaks to innovative leaders who make it their brand’s mission to do well by doing good.

Location:

United States

Description:

Brand on Purpose is an engaging new podcast focused on uncovering the untold stories of entrepreneurs and senior leaders who have discovered how to serve a greater good while building or transforming major brands. Join host Aaron Kwittken as he speaks to innovative leaders who make it their brand’s mission to do well by doing good.

Twitter:

@akwittken

Language:

English


Episodes

Elevating Ghanaian Culture and Women of Color in the Beauty Industry with Hanahana Beauty Founder and CEO Abena Boamah-Acheampong (S8E02)

1/18/2022
Hanahana Beauty Founder and CEO Abena Boamah-Acheampong delves into the challenges that she’s faced within the beauty industry and shares how Hanahana Beauty became a consciously clean skincare, beauty, and wellness brand. As a creative entrepreneur and mental health advocate, Abena wanted to focus on showcasing black women on a global scale. With the help of shea butter and the Katariga Women's Shea Cooperative in Ghana, her dreams became reality. Abena and Aaron dive into the...

Duration:00:34:52

How Pop Culture Influences Social Equity and Equality with Pop Culture Collaborative CEO Bridgit Antoinette Evans (S8EP1)

1/4/2022
Pop Culture Collaborative CEO Bridgit Antoinette Evans unearths the intersection of pop culture storytelling and social change and discusses the basis of why the organization was created. Having launched in 2017, the Pop Culture Collaborative is an established network of philanthropic leaders, primarily women of color, who invest in the infrastructure of the pop culture world for social change. Aaron and Bridgit discuss the evolution of public sentiment and how it affects the social change...

Duration:00:41:29

Breaking Down the Barriers in Prison Communication with Ameelio Co-Founder & CEO Uzoma “Zo” Orchingwa (S7EP18)

12/28/2021
Ameelio Co-Founder & CEO Uzoma “Zo” Orchingwa uncovers the prison-industrial complex within the United States, how the company connects incarcerated people with their loved ones for free, and why it’s so important for this group to have access to free communication and education. Growing up in Hartford, Connecticut, Zo witnessed the patterns that were exhibited in the American correctional system, which led him to delve into mass incarceration and target the problems that challenged the U.S....

Duration:00:41:17

Preserving the Amazon Rainforest One Juice At A Time with AMARUMAYU Chief Sustainability Officer Jorge Lopez-Doriga (S7EP.17)

12/14/2021
AMARUMAYU Chief Sustainability Officer Jorge Lopez-Doriga shines a light on the purpose behind the organization, why climate change should be brought into the conversation more, and the importance of conserving the Amazon jungle. With 25% of our drinking water stemming from the Amazon jungle, preserving the planet begins in the heart of the Amazon. Jorge and Aaron discuss the company’s regenerative approaches to mitigate climate change, how to successfully build trust with indigenous...

Duration:00:33:32

This Early “BIRD” Caught a $4 Billion Worm: Transforming the Future of Sustainable Fashion with Allbirds Co-CEO & Co-Founder Joey Zwillinger (S7EP16)

11/30/2021
Allbirds Co-CEO & Co-Founder Joey Zwillinger discusses the company’s mission to incorporate natural materials and eco-friendly sourcing into sneakers and how he’s made profit and purpose symbiotic through the creation of Allbirds. Since 2015, Allbirds has worked to build a distribution channel that relies on natural innovations and carbon-negative materials that reduce the company’s environmental impact. Joey and Aaron talk about how Allbirds is shifting consumer behavior when it comes to...

Duration:00:29:59

Shifting the Balance of Power with Marguerite Casey Foundation President & CEO Dr. Carmen Rojas (S7EP15)

11/16/2021
Marguerite Casey Foundation (MCF) president & CEO Dr. Carmen Rojas shines a light on the transformative nonprofit that provides grants to those on the ground that are fighting for a more just and equitable democracy and economy. For 20 years, MCF has supported leaders who have the ability to shift the balance of power both in their communities and in society toward working people and their families. Carmen and Aaron talk about MCF’s unique philanthropic model and approach to grants, optimism...

Duration:00:40:59

Bringing Eye Care Everywhere with Orbis International Global Communications & Marketing Chief Louise Harris Salazar (S7EP14)

11/2/2021
Orbis International Global Communications & Marketing Chief Louise Harris Salazar discusses her experience working in healthcare marketing and how Orbis is helping educate the world on blindness. Founded in 1973, Orbis International has since developed an extensive set of partners, supporters, and volunteers to empower local communities all around the globe with the skills and resources to fight blindness. Louise and Aaron talk about the innovation behind the Orbis Flying Eye Hospital, how...

Duration:00:34:19

Leading the Organic Food Movement with Amy’s Kitchen Co-Founder Andy Berliner and Vice President Amy Ricafrente (S7E13)

10/19/2021
Amy’s Kitchen Co-Founder Andy Berliner and Vice President Amy Ricafrente, aka the namesake of the company, share their experience building a multi-million-dollar business of high-quality and organic foods and discuss the steps they are taking to reduce their carbon footprint. Regarded as titans of the natural foods industry, Andy and his wife Rachel Berliner founded Amy’s Kitchen in 1987 with the incentive to bring convenience to organic and healthy foods. Andy, Amy, and Aaron talk about the...

Duration:00:47:47

Helping Companies Drive Change with the “OG” CECP Managing Director Kari Niedfeldt-Thomas (S7E12)

10/5/2021
Chief Executives for Corporate Purpose (CECP) Managing Director Kari Niedfeldt-Thomas - serving concurrently as mayor of the City of New Brighton, MN - discusses how the Paul Newman-founded organization’s corporate purpose work has continued to evolve, particularly throughout the events of 2020. Kari and Aaron talk about the importance of companies increasing transparency when it comes to tracking, measuring and reporting progress, leading on ESG research and connecting more directly with...

Duration:00:49:15

Fostering a Culture of Smart Drinking with AB InBev Chief Legal & Corporate Affairs Officer and Company Secretary John Blood and Georgetown University McDonough School of Business Professor Bill Novelli (S7EP11)

9/21/2021
AB InBev Chief Legal & Corporate Affairs Officer and Company Secretary John Blood and Georgetown University McDonough School of Business Professor Bill Novelli discuss the journey in developing InBev’s ten-year Global Smart Drinking Goals initiative, how this partnership came to fruition and the steps AB InBev is taking to reduce the harmful uses of alcohol. In response to the World Health Organization’s call to action on confronting harmful alcohol use, AB InBev knew that they had to make a...

Duration:00:41:35

“Slanted” -- Taking the Fight for AAPI Civil Rights to the Supreme Court with Author, Activist & Musician Simon Tam (7EP10)

9/7/2021
Author, Activist and Musician Simon Tam opens up about his experience pursuing the landmark 2017 case that helped expand civil liberties for minorities and artistic expression at the Supreme Court of the United States - which started from a simple band name. Author of “Slanted: How an Asian American Troublemaker Took on the Supreme Court,” founder and bassist of The Slants, and leader of The Slants Foundation, Simon has dedicated himself to both creating impactful art and mentoring and...

Duration:00:39:47

“Cleaning” Up the Pharma Industry with Genexa Co-Founder David Johnson (S7EP09)

8/24/2021
Genexa co-founder David Johnson discusses how fatherhood inspired him and his co-founder, Max Spielberg, to find the clean medicine company. With David’s background in food chemistry and Max’s in FDA law, the two friends set out to clean up one of the few industries that had yet to be approached with the ‘clean’ mindset. Genexa is now only five years old, and David shines a light on how their passion helped to drive a two-year development and FDA approval process - with products today...

Duration:00:28:22

If the Shoe Fits: Making a Difference with the Gift of Shoes with Samaritan’s Feet President & CEO Manny Ohonme (S7EP08)

8/10/2021
Samaritan’s Feet President & CEO Manny Ohonme shares the company’s dedication to deliver shoes to the children who need it most and how receiving his first pair of sneakers became the inspiration for Samaritan’s Feet. After being gifted his first pair of shoes over 30 years ago, Manny has made it his life’s mission to give others the same opportunity of change and impact. Through the gift of shoes, the act of washing feet, and encouragement to those who need it most, Samaritan’s Feet has...

Duration:00:34:21

Transforming the Future of Cleaning Products with Blueland CEO & Co-Founder Sarah Paiji Yoo (S7EP07)

7/27/2021
Blueland CEO & Co-Founder Sarah Paiji Yoo dives into the impetus behind the company, how her maternal intuition inspired the creation of Blueland and the steps she’s taking to educate society around plastic usage. Sarah’s journey to use less single-use plastic began when she became a new mom and learned about the microplastics that live within our drinking water. As a self-made entrepreneur, Sarah became motivated to create innovative products that were both eco-friendly and affordable to...

Duration:00:36:55

Making Healthcare Accessible Around the World with Americares Global Head of Strategic Partnerships Stephanie Kauffman (S7EP06)

7/13/2021
Americares Global Head of Strategic Partnerships Stephanie Kauffman talks about how the global health and humanitarian nonprofit provides quality medical aid, disaster relief and recovery around the world in the face of natural disasters, poverty, disease and civil war. Currently reaching 90 countries, Americares has been on the front line of the international COVID-19 crisis, delivering over 14 million supplies (including PPE and medication) to regions in need. Stephanie and Aaron talk...

Duration:00:34:09

Even Luggage Can Be Carbon Neutral with Paravel Co-Founder Indré Rockefeller (S7EP05)

6/29/2021
Paravel co-founder Indré Rockefeller opens up about the journey to found the sustainable travel company alongside co-founder Andy Krantz, which has included bringing the first-ever carbon neutral suitcase to market. Paravel has focused on sustainability, functionality, quality and look, to date upcycling over 2 million plastic water bottles and offsetting 8,150 tons of CO2. Indré and Aaron talk about how a trip to Antarctica with Nature Conservancy inspired her initial interest in...

Duration:00:35:20

Reducing Incarceration Rates and Building a More Equitable and Just America with JustLeadershipUSA President DeAnna Hoskins (S7EP04)

6/15/2021
JustLeadershipUSA President DeAnna Hoskins dives into the company’s dedication to decarceration in the United States through policy reform and how her experience as a nationally recognized leader and public speaker influenced her career path. Having been directly impacted by the system of incarceration and the war on drugs, DeAnna’s life experiences have been the driving force to elevate awareness around the racial and social injustices that take place within marginalized communities. In the...

Duration:00:55:13

Battling Cancer from “Home” with Christopher’s Haven Executive Director Joyce Duvall (S7EP03)

6/1/2021
Christopher’s Haven Executive Director Joyce Duvall discusses leading the Boston- and Atlanta-based nonprofit’s apartment communities that provide a home-like environment for pediatric cancer patients and their families. With years of experience in nonprofit and developmental work, Joyce was devoted to Christopher’s Haven’s mission from day one and has brought a new perspective to the organization. Joyce and Aaron talk about the hardships that cancer patients and their families face, how the...

Duration:00:19:41

Sustainable Salmon Farming in Miami with Atlantic Sapphire Co-Founder Johan Andreassen (S7EP02)

5/18/2021
Atlantic Sapphire Co-Founder Johan Andreassen shines a light on how the company has incorporated strict sustainability efforts and pioneered Bluehouse salmon farming. Growing up on a salmon farm in Norway, Johan was familiar with the lifestyle of salmon farming, but envisioned a more eco-friendly system using cleaner fish. This knowledge of aquaculture led him to establish the first ever Bluehouse (a “greenhouse” for salmon) in the United States. In the episode, Johan and Aaron discuss the...

Duration:00:27:28

Using Humanity to Pivot and Rebuild a Business with Former Best Buy CEO Hubert Joly (S7EP01)

5/4/2021
Former Best Buy CEO Hubert Joly discusses the inner workings of a good business, how he’s successfully managed large corporations throughout his career and why it’s important to lead with purpose. In 2012, Hubert was given the task of a lifetime: to rebuild Best Buy. He focused on rebuilding with humanity and putting employees and customers at the center, ultimately transforming the company’s outlook and growing revenue. In the episode, Hubert and Aaron talk about the ideology behind this...

Duration:00:37:09