Built To Grow-logo

Built To Grow

Business & Economics Podcasts >

We help gym owners win! This podcast is a deep dive into marketing and excellence for Fitness Professionals. The fitness business industry can be a maze of misinformation and the hosts, Tim Lyons and Randy Angsten, will guide you down the proper path by sharing insights and learnings on marketing, mindset, business and sales that have helped them grow multiple 7-figure fitness businesses. This podcast will build a foundation you can GROW your fitness business on.

We help gym owners win! This podcast is a deep dive into marketing and excellence for Fitness Professionals. The fitness business industry can be a maze of misinformation and the hosts, Tim Lyons and Randy Angsten, will guide you down the proper path by sharing insights and learnings on marketing, mindset, business and sales that have helped them grow multiple 7-figure fitness businesses. This podcast will build a foundation you can GROW your fitness business on.
More Information

Location:

United States

Description:

We help gym owners win! This podcast is a deep dive into marketing and excellence for Fitness Professionals. The fitness business industry can be a maze of misinformation and the hosts, Tim Lyons and Randy Angsten, will guide you down the proper path by sharing insights and learnings on marketing, mindset, business and sales that have helped them grow multiple 7-figure fitness businesses. This podcast will build a foundation you can GROW your fitness business on.

Language:

English


Episodes

26: The Campaign That Generated a 20x ROI

6/18/2019
More
Tim and Randy discuss a simple yet extremely effective marketing campaign Tim has been running at his facility, Pulse Fitness. Taking things old school, this campaign produced over a 20x ROI! --- If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:00:19:48

25: How Much Should I Spend On Marketing?

6/13/2019
More
Tim and Randy dive into the cost associated with marketing. They share some formulas and beliefs that will help ensure your marketing campaigns are a win! --- If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:00:24:53

24: The Future Of Social Media - With Natalie Speers

6/11/2019
More
We are joined by Natalie Speers of Social Ally Media to discuss the role social media plays in your brand's awareness, advertising, and where social media is headed in the future. --- If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:00:54:51

23: Should You Join A Mastermind Group or Coaching Program?

6/6/2019
More
Are you set up for growth? We are going to discuss the differences, as well as the pros and cons, of both Mastermind Groups and Coaching Programs. Which one is right for you? --- If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:00:21:52

22: How To Price Your Products For Sales

6/4/2019
More
In this episode, Tim and Randy discuss how to appropriately price your products for sales. They discuss an array of ideas such as how the price-point affects the buying decision as well as mentioning how certain price-points actually play into the likelihood a client shows up for their sessions through accountability. --- If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:00:28:27

21: Intentions vs Actions

5/28/2019
More
Tim and Randy dive in and discuss what it takes in order to reach your goals. We break down the difference between your intentions and your actions. We strongly believe that your priorities can be seen by what you spend your time doing, not where you intend to invest your efforts. Are your actions supporting your goals? --- If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:00:28:32

20: Job of The Product - With Special Guest Rick Mayo

5/23/2019
More
In today's episode, we bring in Rick Mayo, Owner of Alloy Personal Training Solutions. We cover a small array of topics, from fitness trends to business systems, entrepreneurial endeavors, and more. --- If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:01:22:56

19: Staffing For Success

5/21/2019
More
In this episode, Tim and Randy are going to discuss what are arguably the most important aspects of any gyms success - staffing and organizational structure. Although it isn’t glamorous to manage your staff and it’s structure, it is crucial. Tim and Randy share some real-life examples of clients that were struggling with staffing and the changes they made to improve their gym. In addition to the client examples, you’ll get some external resources that you can use to immediately take action...

Duration:00:25:50

18: How To Get Unstuck

5/16/2019
More
In this episode, we discuss different strategies we use to help gym owners get unstuck and what actions can you take to keep your business moving forward. If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:00:32:29

17: The Best Offer To Use In Your Marketing

5/14/2019
More
We discuss the types of offers you can bring into your business. We discuss the differences between offers and the strengths and weaknesses of each. If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:00:49:54

16: What We've Learned From Working With 500+ Gyms Globally

5/9/2019
More
This episode peels back the secrets of what we've learned working with over 500 fitness business from around the world. We discuss the real needs of businesses, contrary to what most owners think. More often than not, marketing is not your main problem. If you interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

Duration:00:25:09

15: Customer Experience, It's Your Time To Shine!

5/7/2019
More
Today's episode revolves around your Client Experience. We are going to highlight the difference between delivering a better overall experience for your client (how they feel about being at your facility as a whole) versus delivering better results (achieving more physical results for the client through different exercises, diet, frequencies or intensities), and the importance of understanding and making both aspects part of your focus around your Client's overall experience.

Duration:00:29:42

14: The 4 Systems Every Gym Needs To Win

5/2/2019
More
In this episode, we discuss the 4 systems we believe have the most impact on your fitness business. We breakdown Attraction, Conversion, Ascension, and Delivery to highlight the significance of each area of business. We also discuss the need to have systems within each of these areas to force growth and performance.

Duration:00:27:23

13: There's a Big Difference In These Styles of Marketing

4/30/2019
More
In this episode, we cover the difference between Direct Response Marketing and Content-Based Marketing, or Branding. A successful marketing strategy should have representation from both styles of marketing.

Duration:00:19:50

12: How To Beat Your Competition

4/25/2019
More
Today's episode is about how to stand out from your competition and how creating unique mechanisms and proprietary nomenclature can separate you from the pack.

Duration:00:20:23

11: Sales. Sales. Sales.

4/23/2019
More
In this episode, Tim and Randy emphasize the significance sales has on a gym owners business. We discuss being authentic and caring but also understanding the needs of the business.

Duration:00:24:58

10: Leveraging Tools To Grow Your Business

4/18/2019
More
In this episode, Tim and Randy are going to dive into how to leverage tools to grow your business. Bringing in software and automation to replace the work you're doing and free up your time for other income-producing activities.

Duration:00:18:09

09: Do You Need Core Values?

4/16/2019
More
In this episode, we are going to dive into Core Values and why you need them in your business.

Duration:00:25:23

08: Don't Get Left Behind

4/11/2019
More
In this episode, we are going to talk continuous education for gym owners and their staff, and how that helps a gym get better results for their clients.

Duration:00:19:01

07: Leadership Is More Than Being A Boss

4/9/2019
More
In this episode, we talk about what leadership in a fitness business really entails and the significant contribution it makes towards long-term business growth.

Duration:00:20:14