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Business Anchors

Business & Economics Podcasts

Business doesn’t have to be boring. Business anchors Lloyd and Dan Knowlton share a 100% honest view in how to and how not to keep your business afloat. Lloyd and Dan learn about Business trends, business growth & marketing whilst trying to convince each other that they know what they’re doing. May contain nuts.

Business doesn’t have to be boring. Business anchors Lloyd and Dan Knowlton share a 100% honest view in how to and how not to keep your business afloat. Lloyd and Dan learn about Business trends, business growth & marketing whilst trying to convince each other that they know what they’re doing. May contain nuts.

Location:

United Kingdom

Description:

Business doesn’t have to be boring. Business anchors Lloyd and Dan Knowlton share a 100% honest view in how to and how not to keep your business afloat. Lloyd and Dan learn about Business trends, business growth & marketing whilst trying to convince each other that they know what they’re doing. May contain nuts.

Language:

English


Episodes

Knowlton Nugget 031 – How Does Advertainment Work? (Ep 69)

7/11/2022
Is Advertainment just a buzzword? Or is it an underutilised strategy in the business world? Advertainment focuses on what your customers want to see on social media first, before trying to sell to them. Entertaining your audience could gain the attention of your target market. If you'd like to hear more about how Advertainment can be used to attract new customers and more income for your business check out Episode 069 - Marketing 2.0 Forget Everything You’ve Ever Learnt About Marketing.

Duration:00:03:51

E:102 How To Generate B2B Leads From Senior Decision Makers (Case Study)

7/6/2022
We've been generating B2B leads for our own business and our clients for years and we've learned a lot along the way! Wouldn't you love to receive a new business lead from a senior decision-maker in a business with £8 billion turnover, with 30,000 employees? We're talking through the steps we take to attract leads just like this in today's episode. Try Adobe Express (pod sponsor): adobe.ly/3dbnmcr

Duration:00:35:07

Knowlton Nugget 030 – How To Build Your Personal Brand On Linkedin (Ep 75)

7/4/2022
Linkedin is a vital tool for anyone trying to succeed in the business world, but sometimes it's made out to be more complicated than it needs to be. There are four key pillars to building your personal brand on LinkedIn that Dan and Lloyd discuss here. If you like what you hear & want to start your journey on LinkedIn, go & listen to ‘Episode 075 – The 5 Most Effective Marketing Strategies We’ve Ever Used'

Duration:00:01:36

E101: How To Go Viral On TikTok (Case Study)

6/29/2022
After going ‘viral’ on TikTok a number of times, we’ve learnt a lot about the platform. In this podcast, we break down 5 of the key lessons we’ve learnt on our TikTok journey. If you’re looking for actionable tips & tricks you can implement to help you go viral on TikTok today, this is the episode for you! Try Adobe Express (pod sponsor): adobe.ly/3dbnmcr

Duration:00:19:35

Knowlton Nugget 029 – The One Mindset Shift That Skyrocketed Our Business (Ep 57)

6/27/2022
Sometimes, one small mindset shift can have an astronomical impact on your life. For us, the mindset shift we speak about in this Knowlton Nugget did exactly that. Maybe it could do the same for you? If you like what you hear & want to discover more life-changing business advice, go & listen to ‘Episode 057 – Life-Changing Business Advice We Wish We Had When Starting’.

Duration:00:02:10

E100: 10 Life-Changing Best Bits From 100 Business Anchors Episodes

6/22/2022
Want to hear the carefully selected 10+ best bits from the last 100 Business Anchors episodes? From the best-ever advice we’ve shared on the podcast, to the stories that have made us belly laugh, to life-changing business lessons. This episode really does have it all! Oh and if that’s not enough, we’re giving away 100 Business Anchors Mugs AND we have a HUGE announcement. Enjoy! Try Adobe Express (pod sponsor): adobe.ly/3dbnmcr

Duration:00:49:22

Knowlton Nugget 028 – How To Generate Sales via Networking (Ep 53)

6/20/2022
‘Networking’ sounds like another wanky business buzzword (and it is), think of it as ‘relationship building’. Relationship building is a key part of driving sales and in this clip we share our approach to ‘networking’. If you like what you hear & want to discover more tips to get the most out of networking, go & listen to ‘Episode 053 – The Non-Wanchy Guide To Networking’.

Duration:00:03:34

E99: 5 Underrated LinkedIn Strategies To Drive New B2B Business

6/15/2022
Want to discover some of the less well-known LinkedIn strategies we’re using to drive lots of new B2B business for our Agency? How about some of the additional tools & resources we use to keep up to speed with LinkedIn’s latest features? If you’re nodding along, give this bad boy a listen. We really do give everything away to you guys!

Duration:00:21:15

Knowlton Nugget 027 – How To Progress Your Career By Sharing Your Craziest ideas (Ep 46)

6/13/2022
The most successful people in any company are the ones who are willing to share and implement their crazy ideas. In this Knowlton nug, you’ll discover the power of being confident enough to share crazy ideas & an activity we do at Knowlton to enable our team to share their craziest ideas. If you like what you hear & want to discover more tips to progress your career & improve your Marketing knowledge, go & listen to ‘Episode 046 – We’re Calling Out Your Marketing BS’.

Duration:00:03:03

E98: How To Create 100+ TikTok Ideas In 15 Minutes

6/8/2022
Want to discover some amazing tools & techniques to help you come up with a boat load of TikTok ideas in no time at all? On average, TikTok’s 1 billion users spend 45 minutes a day on the platform which is mental. In today’s episode, we share some practical tips & tools you can use to come up with 100+ TikTok trend ideas in 15 minutes. So, get ready to overcome that creative block and turn into a TikTok content machine.

Duration:00:20:42

Knowlton Nugget 026 – The #1 Goal Setting Hack To Achieve Success (Ep 77)

6/6/2022
Looking for tips & tricks to achieve your goals this year? In this Knowlton Nugget, we share our #1 goal setting hack, as well as details on what some of our own goals are this year. If you like what you hear & want to discover more tips to achieve success, go & listen to ‘Episode 077 – How To Achieve ‘Success’ In 2022 (Goal Setting, Habits, Accountability & More)’.

Duration:00:01:57

E97: 10 Ways To Market A New Business With Minimal Budget

6/3/2022
Ready to discover how Lloyd & I would market a brand new business and drive sales with minimal budget? In this episode, we chew the fat and get into some deep, insightful, strategic discussions. We also dissect Lloyd’s approach to buying gardening tools & how we would market to him which gets pretty meta. Prepare to listen to a bunch of great, low-budget Marketing ideas!

Duration:00:29:15

Knowlton Nugget 025 – The #1 Most Effective Marketing Strategy (Evidence-based Marketing, Ep 70)

5/30/2022
It may sound pretty obvious, but when you provide evidence that you deliver on your promises, it convinces other people to invest in your product or service. In this Knowlton nug, we give examples of how we apply this in our business and the results it achieves. If you like what you hear, go & listen to ‘E70: The #1 Most Effective Marketing Strategy You Can Use To Drive Sales Today’.

Duration:00:03:17

E96: Breaking Down The Video That Generated £70k of Opportunities in 1 Week

5/25/2022
Looking to create more videos that generate new business opportunities? Listen to this. In this podcast we break down the video we produced that generated £70K of opportunities last week! There’s a combination of big-picture ways of thinking about Marketing and more granular tactics, tips and tricks. Enjoy!

Duration:00:28:04

Knowlton Nugget 024 – Why Reviewing Your Suppliers Could Be The #1 Value-Adding Action You Take This Year (Ep 64)

5/23/2022
Whether it’s the accountant you use, or the company who supplies your stationary, it’s so important to frequently review your suppliers to ensure you are getting the best service/quality possible. In this clip, we discuss how we engrain a culture of constantly striving for the best and looking for improvements in everything we do at Knowlton. If you like what you hear, go & listen to ‘Episode 064 – How The F Do You Convince Your Company To Work With A Good Marketing Agency?’.

Duration:00:03:50

E95: 10 Marketing Lies You’ve Been Told

5/18/2022
You’ve been lied to by some very influential Marketers and today is the day you discover the truth. Ok now you’re hooked with that over-dramatic first line, this is actually a really interesting podcast for anyone in the Marketing/Business world. We unpack some of the biggest BS we’ve heard and give reasons for why we think it’s BS (from our experience). Plus, we have some pretty insightful conversations about how we look at the Marketing & Business world. Enjoy!

Duration:00:27:06

Knowlton Nugget 023 – The communication trick that cuts 90% of inefficient comms (Ep 44)

5/16/2022
Want to save time & improve the way you communicate? This little trick is a game-changer. If you like what you hear & want to learn more insights about how you can improve your communication, teamed up with funny/insightful stories sharing where we have got it wrong and the lessons we’ve learnt, go & listen to ‘Episode 044 – Communication: How To Stop Being Sh*t At It’.

Duration:00:03:51

E94: Capacity Planning - How To Effectively Plan Your Workload

5/11/2022
If you ever feel like you have too much work to deliver and not enough time or resource, this episode will enable you to stop hating your life. A capacity planner will allow you to identify 1) If you have been given too much (or too little) work to do & give you data to present to your boss or 2) If the team you currently manage does (or doesn’t) have enough time to deliver the work you need to deliver. Not only that, all of this planning gives you advanced warning if you need to bring in...

Duration:00:25:31

Knowlton Nugget 022 – Why ‘Double Your Prices’ Is Terrible Advice (Ep 51)

5/9/2022
Pricing…How on earth do you decide what your prices should be!? Also, if you want to increase revenue, should you simply ‘double your prices?’ Listen to this nugget to get the answers. If you like what you hear & want to hear more insights about how you can develop your pricing model (based on our experiences & mistakes), go & listen to ‘Episode 051 – How The F Do You Decide Your Pricing In Business?’.

Duration:00:02:47

E93: How To Deal With High-Pressure, Stressful Situations At Work

5/4/2022
Want to discover practical steps you can implement to effectively deal with high-pressure, stressful situations at work, from people who have dealt with high-pressure stressful situations at work? Listen to this. We (especially Lloyd) have had lots of experience in this area, from managing the safety of thousands of children whilst on trips across the country, to managing a car rental branch of 250+ cars & 10 staff whilst only being in a job for 7 months. You’ll hear about our meltdowns and...

Duration:00:19:10