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How To Get Referrals For Your Consulting Business With Katie McConnell Olson: Podcast #114

Getting human leverage can be a time-consuming process. In this podcast episode, host Michael Zipursky talks with the Founder and CEO of Hire Education Consulting Group, Katie McConnell Olson, about how to get referrals for your business and the true meaning of talent optimization. Sharing her journey from being a tax auditor, a VP of assurance, doing financial audits, then recruiting, Katie walks us through how she started off and got to where she is now with consulting and starting her own...


Onboarding Consulting Clients And Projects The Right Way With Kristen Gallagher: Podcast #113

Onboarding your clients is the first step in their journey with your product or service. In this episode, host Michael Zipursky talks with Kristen Gallagher about onboarding consulting clients and projects the right way. Having worked with companies like SurveyMonkey, AWS Elemental, Puppet, and many other technology companies and helping them with technical onboarding, Kristen gives the true definition of technical onboarding. She gets into how she got started in the industry, finding...


Messaging That Actually Works For Consultants With Jill Konrath: Podcast #112

If you want to succeed as a consultant, you have to decide to do something that you don’t exactly think is perfect. In this episode, the author of four bestselling sales books and speaker Jill Konrath talks about achieving success in business despite having products that aren’t exactly the best nor the cheapest. Sharing the story behind the scenes of her successful practice, she ties it with a messaging that actually works. Narrating her amazing experiences at Xerox, she also shares the...


Balancing Client Delivery And Marketing And Sales With Nigel Green: Podcast #111

The more that you can think of new creative ways to do business, the less likely you are to be exposed to volatility. In this episode, host Michael Zipursky interviews Nigel Green, a sales strategy advisor for B2B companies and the CEO of StoryBrand, about how he got into the world of sales and strategy. Nigel started out as a sales rep out of college and worked his way into becoming an executive sales strategist, sales team architect, and sales leadership coach. Today, he talks about...


How To Land And Keep Long-Term Consulting Clients With Cynthia Barnes: Podcast #110

Consulting is a significant and growing business in this day and age. Founder and CEO of Barnes Sales Institute, Cynthia Barnes shares her experience in sales and how her consulting firm specializes in the principal issues and enhances the success of women in sales. Helping you land and keep your consulting clients, she discusses the formulas in marketing and knowing your target markets. Join Cynthia in this episode to learn more about how to efficiently keep your consulting clients and also...


Automation Tips For Consultants with Steve Glaveski: Podcast #109

These days, technology has offered so many opportunities for businesses to grow at a much cheaper way. In the midst of this is outsourcing and automation. Steve Glaveski, the CEO of Collective Campus, outlines some tips on how you can employ these new strategies for growth effectively. Working with big organizations like Microsoft and IBM, Steve shares the most effective marketing strategy and approach that will get you high caliber clients. As he lays out his sales process along with the...


Growing A Solo Consulting Business with Tom Critchlow: Podcast #108

Independent strategy consultant Tom Critchlow was at the right place and the right time when he started working alongside his brother who founded a digital agency called Distilled. Doing SEO for national chains in the UK, Amazon UK, and big retailers, they quickly scaled and moved to New York, opening up his eyes to digital marketing and the broader digital landscape that was happening. With the increasingly changing digital landscape, Tom made the leap to go work at Google and eventually...


3 Pillars Of Revenue Generation For Consultants with Paul Klein: Podcast #107

When you’ve transitioned from corporate to consulting, you would have income highs and lows. You also face the challenge of pricing your services as a newcomer. Paul Klein, the host of Pricing is Positioning podcast and Cofounder of BlueDAG LLC, talks about the three pillars of revenue as a consultant. He also talks about the nitty-gritty details of running a consulting business, getting your first Fortune 500 client, and running your business on autopilot. Success doesn’t come overnight but...


Writing For Publications To Get Consulting Clients with Yuri Kruman: Podcast #106

In the consulting business, nothing gets people to connect with you more than telling your stories. Yuri Kruman of Master The Talk Consulting leveraged his talent for storytelling to do that. In this episode, Yuri shares how he got into building his consulting business, taking us into his transition from the startup world. He talks about doing his own PR work to get more clients by reaching out for publications to write, and later on becoming a contributor himself that has allowed him to...


Building A High-Performance Consulting Team with Jeff Hahn: Podcast #105

Consulting is a job for the strong and organized, especially when it comes to dealing with multiple companies. Jeff Hahn, the founding partner of Apron Food PR, shares why he decided to go out on his own and start his own consulting business. He talks about how he was able to pull off leading and managing different companies without compromising their potential toward growth. Building a high-performance consulting team can also boost a company, and with this, Jeff promotes and explains the...


Leveraging Presence To Land Fortune 50 Consulting Clients with Harrison Monarth: Podcast #104

Advocating to create an image of trust is one of the key things any consultant must strongly do in the process of starting or continuing a consultations business. Harrison Monarth, one of the most sought-after leadership development and executive coaches, shares the contributing factors to his consulting success. He guides us through the key steps in building a personal brand that everyone can trust and leveraging it to land Fortune 50 consulting clients. Harrison offers some advice and...


Profitable Prospecting For Consultants with Mark Hunter: Podcast #103

Prospecting, especially when you are still starting your consulting business, can be a nightmare. In this episode, Mark Hunter, the man behind The Sales Hunter, shares how he created his consulting business, how he got his notable clients, and how to do profitable prospecting for consultants. Just like any business, climbing to the top of this niche presents numerous difficulties, which is why Mark gladly outline the most common problems, including his own, that people make when prospecting...


How to Have Effective Consulting Meetings with Elise Keith: Podcast #102

Meetings are key towards every company’s success, which is why it is critical for leaders to facilitate it properly according to the company’s purpose and goal. Elise Keith, the CEO and Founder of Lucid Meetings, shares how she started her company, how she got her very first clients, and how they developed a software that helped chair and leaders run their meetings. She shares her strategies on how meetings should be done and what makes a meeting successful. She also tackles the best...


Prospecting Tips For Consultants with Jason Bay: Podcast #101

Many consultants often get stuck when it comes to figuring out how to outbound. That is why prospecting has been a topic and a task that is avoided by most. Jason Bay, the Co-Founder and Chief Revenue Officer of Blissful Prospecting, is someone who has figured out prospecting from personally going through the pain points of building a sales pipeline and later on discovering great resources to share. Jason talks about how we can speak the language of potential customers or existing clients,...


10 Consultants Share Their Best Advice: Podcast #100

It is the 100episode of Consulting Success Podcast. To celebrate this milestone, host Michael Zipursky takes you through the top ten episodes’ key insights. Implement them in your business and apply them to your mindset to perform at even higher levels as consultants. Gathering golden nuggets brought by some of the great guests that graced the show, refresh your mind with critical marketing and sales techniques and wisdom from Perry Marshall, Dorie Clark, Suzanne Bates, Lew Jaffe, and more...


Growing A Consulting Team To $20 Million with Jacob Baadsgaard: Podcast #99

Starting up is the hardest part of any business. Jacob Baadsgaard, the Founder and CEO of Disruptive Analytics, shares his business journey starting with working at Adobe and transitioning to other companies, and then finally managing his own organization. He talks about growing his consulting team and how his past work experiences have given him the lessons that he applies to make his company work better for his employees. Sharing sales and leveraging techniques, Jacob also tackles the...


The Truth About Content Marketing For Consultants with Ian James: Podcast #98

Content marketing for consultants is necessary for anyone who wants to succeed in connecting with the clients from the initial stages of sales up to after sales. Ian James is a process consultant who shares his knowledge on how to effectively do content marketing by building relationships through simple but valuable content. He talks about asking questions and developing interest in the people you meet as critical approaches towards understanding the marketing and sales needs of a company....


Inside My Daily Routine As A Consultant: Podcast #97

Being able to balance building a business with having a life full of freedom that allows you to travel, spend much time with your family, and take care of yourself is an ideal daily routine for most people. Today, we get inside Michael’s daily routine as a consultant. As a believer of health is wealth and motion is the key, he dives into the importance of going to the gym. Michael also tackles the value of structuring your day so that you're able to make significant progress, see the...


Selling Consulting Services As An Agency Owner with Jeff Robbins: Podcast #96

Sales is one of the most important factors when doing consultancy because you need to be able to master the art of selling consulting services. No one enters the consultant field to give free advice to clients because it is a form of a disservice. Jeff Robbins, the co-founder and former CEO of Lullabot, reveals some hacks to getting, meeting, and keeping clients. A business coach, podcaster, and musician all wrapped up in one, he walks us through how he built a soul-based and mission-based...


Landing A $60M Deal Without Proposal with Subir Chowdhury: Podcast #95

A good consultant gathers all the information and evaluates it accurately. The more depth and understanding you have, the better results you can deliver. Subir Chowdhury, the CEO of ASI Consulting Group, believes in this concept. In this episode, he shares how he landed a $60-million deal without a proposal. Known as one of the world’s leading management consultants, Subir recounts his humble beginnings and success journey from launching his first book to closing deals with global Fortune...