Creative Class, a podcast for freelancers-logo

Creative Class, a podcast for freelancers

Business & Economics Podcasts

Kaleigh Moore and Paul Jarvis talk about all things related to the business of freelancing. We’re talking clients. Pricing. Landing projects. Getting paid. Managing revisions (endless revisions). Finding clients and connecting with them in a way that feels right for you. If you’re like most freelancers, it’s the business stuff that keeps you awake at night, not the actual writing, programming or designing. That’s where the Creative Class podcast comes in. Kaleigh and Paul have over 20 years of combined experience freelancing with some of the biggest names and companies in the world, including: Microsoft, Yahoo, Mercedes-Benz and their work has been featured in: Wired, Fast Company, LifeHacker, USAToday, Newsweek and more.

Kaleigh Moore and Paul Jarvis talk about all things related to the business of freelancing. We’re talking clients. Pricing. Landing projects. Getting paid. Managing revisions (endless revisions). Finding clients and connecting with them in a way that feels right for you. If you’re like most freelancers, it’s the business stuff that keeps you awake at night, not the actual writing, programming or designing. That’s where the Creative Class podcast comes in. Kaleigh and Paul have over 20 years of combined experience freelancing with some of the biggest names and companies in the world, including: Microsoft, Yahoo, Mercedes-Benz and their work has been featured in: Wired, Fast Company, LifeHacker, USAToday, Newsweek and more.

Location:

Canada

Description:

Kaleigh Moore and Paul Jarvis talk about all things related to the business of freelancing. We’re talking clients. Pricing. Landing projects. Getting paid. Managing revisions (endless revisions). Finding clients and connecting with them in a way that feels right for you. If you’re like most freelancers, it’s the business stuff that keeps you awake at night, not the actual writing, programming or designing. That’s where the Creative Class podcast comes in. Kaleigh and Paul have over 20 years of combined experience freelancing with some of the biggest names and companies in the world, including: Microsoft, Yahoo, Mercedes-Benz and their work has been featured in: Wired, Fast Company, LifeHacker, USAToday, Newsweek and more.

Twitter:

@pjrvs

Language:

English


Episodes

Living and working in isolation

1/17/2021
During much of 2020, people around the world have been staying home or in lockdown during the pandemic. As a result, many of us are living and working in isolation, which can have negative side effects. Paul and I talk about how this is compounded by living in rural areas. We get into how we’re dealing (or...not dealing) with this current reality. Sponsored by our friends at Spiffy - the easiest way to create conversion-optimized checkouts, and take payments for freelancers, consultants and...

Duration:00:20:39

Costs to factor into your freelancing rates

1/10/2021
As a freelancer, part of your job means being on phone calls with clients and potential leads, editing or making revisions, doing research, etc. All of that takes time, and time = money. No business has 100% margins, so these costs need to be factored into the rates you charge...and you need to know how to communicate the value of that additional work with your clients. In this episode, we talk about how to do that well. Sponsored by our friends at Spiffy - the easiest way to create...

Duration:00:20:47

What happens to our freelance business if we get really sick?

1/3/2021
It’s late 2020 as we record this episode, and COVID is still top-of-mind for everyone. That’s why we thought it was important to get into a discussion around what happens to your freelance business if you get really sick. We talk about contingency planning, coverage, and how to plan for those times when we’re unable to work. Sponsored by our friends at Spiffy - the easiest way to create conversion-optimized checkouts, and take payments for freelancers, consultants and coaches. Check out...

Duration:00:19:52

Sara Soueidan, Independent UI engineer

9/11/2020
Sara is a Lebanon-based UI engineer helping brands build modern, resilient, and inclusive user interfaces. She gets into how she discovered the freelance career path and talks about how a curious mind and sense of resourcefulness has fueled her success thus far.

Duration:00:31:18

Shayla Price, Marketer and Writer

9/4/2020
Freelance writer Shayla Price has been working independently for about a decade now, and as a Black woman, she’s encountered her fair share of challenges along the way. She shares some ideas on how we can all lift up POC freelancers in our daily work and has some great thoughts around boosting inclusivity, too.

Duration:00:31:06

Kris Smith, Consultant, Software Engineer, YouTuber

8/28/2020
Kris Smith, known as “TheBlackTechie” online, is a consultant, podcaster, software engineer, speaker, and YouTuber currently living in Altanta, Georgia. She’s spent 10+ years helping companies organize and automate their ventures and technology systems. In this episode, she shares her freelance journey and talks about how she’s advocating for more diversity and inclusivity in tech.

Duration:00:43:54

Marshall Shorts, Designer, Brander, Speaker

8/21/2020
Marshall Shorts is a designer, entrepreneur, and public speaker whose work centers around branding and creating more inclusive products and services. His TEDx talks “Branding Blackness by Design” and “Black Creatives Have Something to Say” serve as our jumping off points for this conversation.

Duration:00:44:59

Amma Marfo, Writer and Speaker

8/14/2020
In this episode, we chat with Boston-based writer and speaker Amma Marfo. We cover everything from how to increase diversity within your business to freelancing and introversion, as well as how her love for comedy has been helpful in her freelance career.

Duration:00:33:33

Anna N'Jie-Konte, Founder of Dare to Dream Financial

8/7/2020
Anna N’Jie-Konte is the founder of Dare to Dream Financial Planning, a virtual financial planning company that serves women of color. Her goal is to help her clients develop a sustainable roadmap for financial success and build generational wealth. In this episode, she shares her experiences helping fellow Black women and sheds some light on the challenges this demographic faces around financial literacy.

Duration:00:33:24

Exploring different voices in the freelancer world

7/31/2020
This season, we’re putting a spotlight on diverse voices in the world of freelancing. With a handful of guests sharing their unique insights, experiences, and tips, listeners can get ideas on how to operate stronger, more inclusive freelance businesses while hearing from freelancers of color around the globe. Sponsored by Podia: podia.com/creativeclass

Duration:00:04:21

Don’t drown in the data

6/25/2020
THERE IS SO MUCH DATA IN THE WORLD. So, as freelancers, what data should we track? And what are vanity metrics that don’t really matter? We’re sharing our insights and lessons learned through personal experience.

Duration:00:20:11

Do you need a business coach/mentor?

6/11/2020
The answer, as always, is: IT DEPENDS. But in this episode, we’re talking about how to make an informed decision, who it makes sense for, and what to look for if you decide to hire a coach or mentor.

Duration:00:19:27

Community as a lever

5/28/2020
Often times, the “cliques” you’re part of/talk to, online and off, are a huge part of finding success in any type of career. So how do you find your communities (and then use them as a lever/springboard for your freelance business)? We’ll share our best tips.

Duration:00:16:50

Do you need a solo retreat?

5/14/2020
Sometimes when you live and work in the same space, it can be hard to get into deep work because there are so many distractions around. A solo retreat might be just what you need to get laser focus on a major project--and Kaleigh shares some insight into her personal experience taking on early this year.

Duration:00:17:32

Finding direction as a freelancer

4/30/2020
Many freelancers struggle when they’re getting started because they’re pulled in too many directions and try to be everything to everyone. What they really need is to pick a direction and lean into it. But how? We’ll talk you through the process in this episode.

Duration:00:20:38

Getting through “The Dip”

4/16/2020
Seth Godin talks about how all businesses have to be able to make it through “The Dip”: that period post-launch when interest drops off and you’re not quite established. So how do you get through that period...and how do you realize when you’re out of the dip? We’ll share our takes on that question and more.

Duration:00:19:58

Battling burnout and stoking THE FIRE

4/2/2020
Burnout happens when you’re overloaded in your business--and it’s a big reason freelancers can’t sustain their operations for the long haul. So how can you stoke what Paul calls “THE FIRE” so that you’re always excited and motivated about your work? We get into some tactics and ideas for stoking THE FIRE and talk about why it’s so important.

Duration:00:21:13

Do you need an audience as a freelancer?

3/19/2020
Audience-building is on the to-do list of many freelancers… but does it need to be? In this episode, we’re talking about how to decide whether or not audience-building is right for you and if it makes sense long-term for your business.

Duration:00:19:34

Should you pay referral fees?

3/5/2020
What’s the best way to incentivize referrals that are sent your way--and should you pay referral fees (or acknowledge those with a gift of some sort?) We’re diving into our opinions on the topic, sharing what we do to drive referrals, and talking about how we thank the people who sent opportunities our way.

Duration:00:17:38

Are people who work for themselves and sell things really the enemy?

2/20/2020
There's a very real feel for online creators around being seen as a "spammy marketer." Paul and I both wrestle with this, so in this episode, we're talking about whether or not people who sell things online (and run their own businesses) are really the enemy. https://creativeclass.co

Duration:00:16:32