Creative Class, a podcast for freelancers
Business & Economics Podcasts
Kaleigh Moore and Paul Jarvis talk about all things related to the business of freelancing. We’re talking clients. Pricing. Landing projects. Getting paid. Managing revisions (endless revisions). Finding clients and connecting with them in a way that feels right for you. If you’re like most freelancers, it’s the business stuff that keeps you awake at night, not the actual writing, programming or designing. That’s where the Creative Class podcast comes in. Kaleigh and Paul have over 20 years of combined experience freelancing with some of the biggest names and companies in the world, including: Microsoft, Yahoo, Mercedes-Benz and their work has been featured in: Wired, Fast Company, LifeHacker, USAToday, Newsweek and more.
Location:
Canada
Description:
Kaleigh Moore and Paul Jarvis talk about all things related to the business of freelancing. We’re talking clients. Pricing. Landing projects. Getting paid. Managing revisions (endless revisions). Finding clients and connecting with them in a way that feels right for you. If you’re like most freelancers, it’s the business stuff that keeps you awake at night, not the actual writing, programming or designing. That’s where the Creative Class podcast comes in. Kaleigh and Paul have over 20 years of combined experience freelancing with some of the biggest names and companies in the world, including: Microsoft, Yahoo, Mercedes-Benz and their work has been featured in: Wired, Fast Company, LifeHacker, USAToday, Newsweek and more.
Twitter:
@pjrvs
Language:
English
Website:
https://creativeclass.co/
Email:
paul@creativeclass.co
Episodes
Our *final* podcast episode
3/4/2021
In this episode, Paul and Kaleigh talk about why they’ve decided to wind things down with this podcast (and future course launches), as well as where they’re focusing their time and energy moving forward.
Thanks for listening in and learning with us over the past few years. We <3 you.
Duration:00:22:30
Special episode: Spiffy’s co-founders on evolving freelance careers and launching a new business
2/21/2021
In this special episode, we chat with the co-founders of this season’s podcast sponsor, Spiffy. Originally freelancers themselves, they share why they launched this software, how it came to be, and the problems they’re working to solve for fellow small business owners.
Check out spiffy.co/freelancer for more info.
Duration:00:19:55
How to focus your attention and make progress as a freelancer
2/14/2021
Most freelancers have a lot of ideas and feel pulled in different directions when it comes to their businesses. Do I launch a productized service? A course? A new type of service? The reality is: You don’t have limitless time and energy. You need to focus. In this episode, we get into why rather than half-assing a bunch of things, you should “whole-ass one thing,” to quote Ron Swanson from the show Parks and Recreation.
Sponsored by our friends at Spiffy - the easiest way to create...
Duration:00:18:56
How to know when it’s time to start teaching/selling products
2/7/2021
How do you know if/when you’re officially ready to start teaching others and/or selling your first digital resources? We answer this question, share our firsthand experiences, and even get into how to know when it’s time to be done with this phase of your business.
Sponsored by our friends at Spiffy - the easiest way to create conversion-optimized checkouts, and take payments for freelancers, consultants and coaches. Check out spiffy.co/freelancer for more info.
Duration:00:21:51
Video as a freelancing business tool
1/31/2021
You might not realize it, but you can leverage videos as a secret weapon that puts you miles ahead of other freelancers. In this episode, we talk about smart, strategic ways we’ve seen freelancers use video as a business tool that helps with onboarding, cold pitching, project updates, and more.
Sponsored by our friends at Spiffy - the easiest way to create conversion-optimized checkouts, and take payments for freelancers, consultants and coaches. Check out spiffy.co/freelancer for more info.
Duration:00:19:00
Earning more with bundles and tiered pricing
1/24/2021
Looking to boost your freelance income, but not sure how to do that beyond raising your rates? We’ve got some suggestions for you that involved bundling and tiered pricing for productized services. This episode is a must-listen.
Sponsored by our friends at Spiffy - the easiest way to create conversion-optimized checkouts, and take payments for freelancers, consultants and coaches. Check out spiffy.co/freelancer for more info.
Duration:00:18:13
Living and working in isolation
1/17/2021
During much of 2020, people around the world have been staying home or in lockdown during the pandemic. As a result, many of us are living and working in isolation, which can have negative side effects. Paul and I talk about how this is compounded by living in rural areas. We get into how we’re dealing (or...not dealing) with this current reality.
Sponsored by our friends at Spiffy - the easiest way to create conversion-optimized checkouts, and take payments for freelancers, consultants and...
Duration:00:20:39
Costs to factor into your freelancing rates
1/10/2021
As a freelancer, part of your job means being on phone calls with clients and potential leads, editing or making revisions, doing research, etc. All of that takes time, and time = money. No business has 100% margins, so these costs need to be factored into the rates you charge...and you need to know how to communicate the value of that additional work with your clients. In this episode, we talk about how to do that well.
Sponsored by our friends at Spiffy - the easiest way to create...
Duration:00:20:47
What happens to our freelance business if we get really sick?
1/3/2021
It’s late 2020 as we record this episode, and COVID is still top-of-mind for everyone. That’s why we thought it was important to get into a discussion around what happens to your freelance business if you get really sick. We talk about contingency planning, coverage, and how to plan for those times when we’re unable to work.
Sponsored by our friends at Spiffy - the easiest way to create conversion-optimized checkouts, and take payments for freelancers, consultants and coaches. Check out...
Duration:00:19:52
Sara Soueidan, Independent UI engineer
9/11/2020
Sara is a Lebanon-based UI engineer helping brands build modern, resilient, and inclusive user interfaces. She gets into how she discovered the freelance career path and talks about how a curious mind and sense of resourcefulness has fuelled her success thus far.
Sponsored by Podia: podia.com/creativeclass
Duration:00:31:18
Shayla Price, Marketer and Writer
9/4/2020
Freelance writer Shayla Price has been working independently for about a decade now, and as a Black woman, she’s encountered her fair share of challenges along the way. She shares some ideas on how we can all lift up POC freelancers in our daily work and has some great thoughts around boosting inclusivity, too.
Sponsored by Podia: podia.com/creativeclass
Duration:00:31:06
Kris Smith, Consultant, Software Engineer, YouTuber
8/28/2020
Kris Smith, known as “TheBlackTechie” online, is a consultant, podcaster, software engineer, speaker, and YouTuber currently living in Atlanta, Georgia. She’s spent 10+ years helping companies organize and automate their ventures and technology systems. In this episode, she shares her freelance journey and talks about how she’s advocating for more diversity and inclusivity in tech.
Duration:00:43:54
Marshall Shorts, Designer, Brander, Speaker
8/21/2020
Marshall Shorts is a designer, entrepreneur, and public speaker whose work centers around branding and creating more inclusive products and services. His TEDx talks “Branding Blackness by Design” and “Black Creatives Have Something to Say” serve as our jumping off points for this conversation.
Sponsored by Podia: podia.com/creativeclass
Duration:00:44:59
Amma Marfo, Writer and Speaker
8/14/2020
In this episode, we chat with Boston-based writer and speaker Amma Marfo. We cover everything from how to increase diversity within your business to freelancing and introversion, as well as how her love for comedy has been helpful in her freelance career.
Sponsored by Podia: podia.com/creativeclass
Duration:00:33:33
Anna N'Jie-Konte, Founder of Dare to Dream Financial
8/7/2020
Anna N’Jie-Konte is the founder of Dare to Dream Financial Planning, a virtual financial planning company that serves women of color. Her goal is to help her clients develop a sustainable roadmap for financial success and build generational wealth. In this episode, she shares her experiences helping fellow Black women and sheds some light on the challenges this demographic faces around financial literacy.
Sponsored by Podia: podia.com/creativeclass
Duration:00:33:24
Exploring different voices in the freelancer world
7/31/2020
This season, we’re putting a spotlight on diverse voices in the world of freelancing. With a handful of guests sharing their unique insights, experiences, and tips, listeners can get ideas on how to operate stronger, more inclusive freelance businesses while hearing from freelancers of color around the globe.
Sponsored by Podia: podia.com/creativeclass
Duration:00:04:21
Don’t drown in the data
6/25/2020
THERE IS SO MUCH DATA IN THE WORLD. So, as freelancers, what data should we track? And what are vanity metrics that don’t really matter? We’re sharing our insights and lessons learned through personal experience.
Duration:00:20:11
Do you need a business coach/mentor?
6/11/2020
The answer, as always, is: IT DEPENDS. But in this episode, we’re talking about how to make an informed decision, who it makes sense for, and what to look for if you decide to hire a coach or mentor.
Duration:00:19:27
Community as a lever
5/28/2020
Often times, the “cliques” you’re part of/talk to, online and off, are a huge part of finding success in any type of career. So how do you find your communities (and then use them as a lever/springboard for your freelance business)? We’ll share our best tips.
Duration:00:16:50
Do you need a solo retreat?
5/14/2020
Sometimes when you live and work in the same space, it can be hard to get into deep work because there are so many distractions around. A solo retreat might be just what you need to get laser focus on a major project--and Kaleigh shares some insight into her personal experience taking on early this year.
Duration:00:17:32