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Creative Marketing Brief

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A daily, short-form audio resource for digital marketers (with no time).

A daily, short-form audio resource for digital marketers (with no time).
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Location:

United States

Description:

A daily, short-form audio resource for digital marketers (with no time).

Language:

English


Episodes

Working with Pain

5/22/2019
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Are there places in your work that are causing you pain, that you’re afraid to change because there is no guarantee of what will result?

Duration:00:01:19

Email as Copy

5/21/2019
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Everyday people are creating large quantities of content just by writing emails. A lot of the information put into these emails can be saved as copy.

Duration:00:02:08

Foreward Momentum

5/20/2019
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Jeff Large, host of The Jeff Large Podcast and Founder of Come Alive Creative, is a “big picture” kind of guy. When reading Shane Snow’s Smartcuts...

Duration:00:01:27

The “Why” of Your Marketing Copy

5/19/2019
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Go through all of your marketing copy. If you were the reader, why would you want to do what is being asked? By looking at it from this perspective...

Duration:00:00:24

Thank You, “Thank You” Page

5/18/2019
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The “Thank You” page is a great asset to your website, but too many businesses are not taking advantage of it... Give them the VIP treatment...

Duration:00:01:19

Find Joy

5/17/2019
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Where are you finding joy in your job? It doesn’t have to be practical from a business standpoint. Find what brings you joy and own it.

Duration:00:01:19

Don’t Worry Twice

5/16/2019
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How often have you had something go wrong with something you were working on? After watching the movie Fantastic Beasts and Where to Find Them...

Duration:00:01:09

Take it Easy on Them: Use Common Words

5/15/2019
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Just because a word sounds fancy doesn’t mean it’s the most effective to get the point that you are trying to make across. When writing, remember who you’re writing for...

Duration:00:00:22

Stare at Your Ocean

5/14/2019
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In Shane Snow’s book "Smartcuts" he advised his readers to stop and “stare at the ocean” in reference to the practices of professional surfers. How often do you pause to really take a look at your industry—to stare at your ocean?

Duration:00:00:54

Don’t Let Your Relationships Atrophy

5/13/2019
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Corey Quinn, Chief Marketing Officer at Scorpion, says that if you’re not expanding yourself each and every day, then you’re contracting.

Duration:00:01:08

The Magic Email

5/12/2019
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If you’re trying to move ahead on a project or proposal and having trouble keeping connected with a person or business, try this email out.

Duration:00:01:31

The Sales Page as Conversation

5/11/2019
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Your sales page must: address the visitors top questions, support your answers to those questions with evidence, and have a compelling call to action.

Duration:00:01:19

See Like You, See Like Your Clients

5/10/2019
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Jeff recently learned a lesson from his young daughter when she asked him to pick her up so she could see what he sees.

Duration:00:00:58

Learning is Easy, Doing is Harder

5/9/2019
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Learning to do something is easy, but it’s the actual execution that thing is the hard part, says Don Packett CEO of Missing Link...

Duration:00:01:24

Turn Up The Speed

5/8/2019
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How often are you looking at your competition? How often are you mimicking them? Instead of copying your competition, try doing things in unique ways by thinking outside the box.

Duration:00:00:52

Legally Protect Yourself in a Digital Space

5/7/2019
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A lot of people have misconceptions within podcasting in terms of fair use. Because podcasting is an international medium, fair use can be a dangerous thing to rely on—even just using a 13 second clip of copyrighted audio can get you into trouble.

Duration:00:01:05

Love Your Clients More

5/6/2019
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The Jeff Large Podcast and Come Alive Creative’s Jeff Large explains the impact of witnessing one small act of kindness by a man at a local burger joint...

Duration:00:01:20

What Do You Prioritize?

5/5/2019
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According to Gary V in his book "Crushing It" he cares to prioritize a few things... Focus in on your top priorities whenever and wherever you create.

Duration:00:00:40

Review Your Reviews

5/4/2019
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Head Puncher at Punchline Conversion Copywriting, Lianna Patch, talks about what taking time to read all of your reviews can do for you...

Duration:00:00:26

Hobbies, Not Side Hustles

5/3/2019
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Jeff Large draws on a quote from Austin Kleon’s talk at Bond 2018 that explores how turning what you love into a job can totally destroy your passion...

Duration:00:01:11