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Digital Explained to my Mom

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Welcome to “Digital Explained to my mom”. The podcast that cuts through the marketing wahwah My name is Sultan Semlali. I’m a business consultant passionate about marketing and technology. A couple of months ago, I had a hard time explaining to my mom what I was doing in my day job. I struggled so much that she politely said: “ hmmm interesting” Talking about that experience with friends and colleagues, I realised that I was not alone. This is why, I have decided to go on a quest. Find the marketing professional that will be able to tell me who they are, what they do in words my mom would understand.

Welcome to “Digital Explained to my mom”. The podcast that cuts through the marketing wahwah My name is Sultan Semlali. I’m a business consultant passionate about marketing and technology. A couple of months ago, I had a hard time explaining to my mom what I was doing in my day job. I struggled so much that she politely said: “ hmmm interesting” Talking about that experience with friends and colleagues, I realised that I was not alone. This is why, I have decided to go on a quest. Find the marketing professional that will be able to tell me who they are, what they do in words my mom would understand.
More Information

Location:

Netherlands

Description:

Welcome to “Digital Explained to my mom”. The podcast that cuts through the marketing wahwah My name is Sultan Semlali. I’m a business consultant passionate about marketing and technology. A couple of months ago, I had a hard time explaining to my mom what I was doing in my day job. I struggled so much that she politely said: “ hmmm interesting” Talking about that experience with friends and colleagues, I realised that I was not alone. This is why, I have decided to go on a quest. Find the marketing professional that will be able to tell me who they are, what they do in words my mom would understand.

Twitter:

@sultanology

Language:

English

Contact:

+31611914396


Episodes

Digital Explained to my Mom, Shilpa Mitra, CEO and Co-Founder of Shufflup.org

10/7/2019
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For the latest episode of Digital Explained to my Mom, I have had the pleasure to interview Shilpa Mitra, CEO & Co-founder at ShufflUp We met during The Next Web in Amsterdam. The Next Web is a conference featuring Corporates and Start-Ups and focussed on building relationships between both. I met Shilpa and her partner in crime: Sromana Mukhopadhyay at their booth. They were promoting Shufflup, a fully automated, stand-alone cryptocurrency trading platform. Their goal is to make investment...

Duration:00:22:36

Digital Explained to my Mom, Tatiana Cury, Marketing Sales Expert in Data Solutions and Miss LinkedIn

6/19/2019
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Welcome to “Digital Explained to my Mom”. The podcast that cuts through the marketing wahwah. In each episode, I am interviewing marketing professionals who will be able to explain who they are and what they do in words my mom would understand. For this new episode, I met Tatiana Cury, Marketing Sales Expert in Data Solutions and Miss LinkedIn as I like to call her. Tatiana and I met via LinkedIn. She reached out to me as part of her 100 contacts-a-week challenge.She can be described not...

Duration:00:21:08

Digital Explained to my Mom, Jeff Tippett, Persuasive Communication Expert and Best-Selling Author

5/3/2019
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I have had the pleasure to interview Jeff Tippett, known as Mr. Persuasion, the author of "Unleashing your Superpower", the ultimate book on persuasive communication. During our conversation, we discussed how you can discover your persuasive superpower. A skill that can be useful for your private and your professional life. Jeff's life story is an amazing example of how Persuasion can change your life. During the interview, we discussed the difference between Manipulation and Persuasion....

Duration:00:26:35

Digital Explained to my Mom, Guido X Jansen, Cognitive Psychologist, Customer Optimization Manager, Magento Master, Podcast Host and International Speaker.

4/8/2019
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For the 10th episode of "Digital Explained to my Mom" I have met Guido X Jansen. Guido has a very interesting profile: Cognitive Psychologist, Customer Optimization Manager, Magento Master, Podcast Host and International Speaker. He works as customer optimization manager / innovator / facilitator for global brands (such as Randstad, Bol.com, T-Mobile, KPN to name a few). He teaches and coaches worldwide CRO teams improving their digital optimization processes. Guido started in digital...

Duration:00:31:59

Digital Explained to my Mom - Nicolas van Eeckhout - Co-Founder/CEO, Agnostic & Holistic Innovation Catalyst @Cogarius

3/25/2019
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For the 9th episode of "Digital Explained to my Mom", I met Nicolas van Eeckhout, an entrepreneur passionate about Blockchain and how it could change the way we engage with each other. I met Nicolas via my brother Fouad (hi bro'!). Nicolas has a great passion for digital, technology and networking. Besides being the co-founder of Cogarius, he is the co-founder of the Meetup Blockchain-Ethereum group in Brussels. Here are some useful links: Cogarius websiteNicolas van Eeckhout on LinkedIn

Duration:00:22:58

Digital Explained to my Mom - Grégoire Pauty - Innovation Designer and Optimistic Technologist at Adobe

2/28/2019
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For the 8th episode of "Digital Explained to my Mom", I met Grégoire Pauty, Business innovation leader at Adobe. His mission is to help organizations to accelerate while innovating and competing at a global scale. Grégoire (I call him Greg) and I joined Adobe at almost the same time, 5 years ago. We share a number of passions such as: Entrepreneurship, food in Singapore, Finland and anything Digital. During the interview, we discussed his vision of technology and why he considers himself...

Duration:00:28:58

Digital Explained to my Mom - Gregory Pouy - Cultural Analyst and Podcast Host of 'Vlan'

2/18/2019
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For the 7th episode of "Digital Explained to my Mom", I met Grégory Pouy, a globally recognized blogger, speaker, evangelist, consultant and podcaster on Vlan - a podcast that analyses the evolution of the society in the age of the industrial revolution. I heard about Grégory via one of my colleague, Olivier Binisti. After hearing the first episode, I was completely hooked. With more than 100k subscribers, his podcast is a reference in business podcasts in France. His podcast goes beyond...

Duration:00:29:46

Digital Explained to my Mom - Marie Incontrera - Author, 2x TEDx speaker and Social Media Consultant

2/11/2019
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For the sixth episode of "Digital Explained to my Mom", I have had the pleasure to interview the New-York based Jazzpreneur Marie Incontrera. Marie is a musician and author of the Amazon best-sellers, Social Your Book Launch and Spead your Ideas Besides her job as an author, she provides a number of consulting services such as social media and online branding services for individuals and small businesses; media bookings (podcasts, internet radio, traditional radio, and more); TEDx talk...

Duration:00:19:32

Digital Explained to my Mom - Merry Christmas and Happy New Year

12/29/2018
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A small thank you note for supporting Digital Explained to my Mom

Duration:00:01:00

Digital Explained to my Mom - Willem Corbijn - Managing Partner at IntoAction

11/21/2018
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For the fifth episode of “Digital explained to my Mom”, I have had the pleasure to meet Willem Corbijn, Managing Partner of IntoAction. Willem is Managing Partner at IntoAction and branch director for their Utrecht office. He has a background in business engineering and a passion for digital and working with people. He started his own company during college to step on to the digital train, and never stepped off after that. In his role at IntoAction he is responsible for business...

Duration:00:18:50

Digital Explained to my Mom - François Laxalt - Senior Director of Product Marketing at Tinyclues

10/19/2018
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For the fourth episode of Digital Explained to my Mom, I have had the pleasure to interview François Laxalt, Senior Director of Product Marketing for Tinyclues. He is an accomplished senior marketing executive with 17 years in the marketing software industry (at companies such as Tinyclues, Neolane-Adobe, Datadistilleries and SAS 5 years). Tinyclues is one of the leading players in the French Tech. They enable large B2C companies to plan intelligent marketing campaigns, both...

Duration:00:20:34

Digital Explained to my Mom - Robin Leonard - Co-Founder and CEO of AFDigital

9/28/2018
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For the third episode of Digital Explained to my Mom, I have had the pleasure to interview Robin Leonard. Robin is the co-founder and CEO of AFDigital, a Salesforce Gold Consulting Partner that specialises in the Customer Journey. AFDigital balance Technology Consulting alongside Creative Services. Operating across APAC with offices in Auckland, Sydney, Singapore and Manila In his own words, Robin is a humble kiwi. I would consider way too humble seen his achievements. AFDigital works with...

Duration:00:23:04

Digital Explained to My Mom - Eylard Wurpel - Former Director of Marketing at Belvilla

9/21/2018
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I have had the pleasure to interview Eylard Wurpel, who was Group CMO for the @Leisure Group. Eylard is a customer centric, results driven senior business leader with a strong strategic track record. Eylard is recognized by his peers as an energetic, natural leader who excels in building effective and successful teams. During the interview, we have discussed his vision on marketing and the importance of talking with customers and backing these conversations with analytics data. We also...

Duration:00:25:37

Digital Explained to My Mom - Pascal Ly - GM Lion City Rental (Uber)

9/13/2018
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I have had the pleasure to interview Pascal Ly. Pascal is the General Manager of Lion City Rental, which is part of Uber in Singapore. During the interview, we have discussed differences in how businesses are run in emerging and developed economies. He shared examples of how companies likes Facebook are using Cambodia as a playground for testing ideas before rolling out to the rest of the world. We also discussed places where he enjoyed living and most importantly how he explains his role...

Duration:00:26:17