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Do It My Way Podcast

Business & Economics Podcasts

DO IT MY WAY PODCAST empowers women business owners and CEO’s to do business on their terms with no regrets, hesitation or fear! Maybe you are a CEO ready to build a personal brand OR you’re an entrepreneur listening to all of the pressure from those around you....this is the place for you! We will be talking about all things marketing and how to create your personal brand to make money by teaching others what you already know and get paid to do it! Most importantly, you will learn to do business on your terms and make the money you want to make! https://d2branding.com/ https://www.facebook.com/D2Branding https://www.instagram.com/d2branding/ https://www.linkedin.com/in/deedradeterman/ https://www.youtube.com/channel/UCG50qyXALXNtXeWoBtR32lw https://twitter.com/d2branding

DO IT MY WAY PODCAST empowers women business owners and CEO’s to do business on their terms with no regrets, hesitation or fear! Maybe you are a CEO ready to build a personal brand OR you’re an entrepreneur listening to all of the pressure from those around you....this is the place for you! We will be talking about all things marketing and how to create your personal brand to make money by teaching others what you already know and get paid to do it! Most importantly, you will learn to do business on your terms and make the money you want to make! https://d2branding.com/ https://www.facebook.com/D2Branding https://www.instagram.com/d2branding/ https://www.linkedin.com/in/deedradeterman/ https://www.youtube.com/channel/UCG50qyXALXNtXeWoBtR32lw https://twitter.com/d2branding

Location:

United States

Description:

DO IT MY WAY PODCAST empowers women business owners and CEO’s to do business on their terms with no regrets, hesitation or fear! Maybe you are a CEO ready to build a personal brand OR you’re an entrepreneur listening to all of the pressure from those around you....this is the place for you! We will be talking about all things marketing and how to create your personal brand to make money by teaching others what you already know and get paid to do it! Most importantly, you will learn to do business on your terms and make the money you want to make! https://d2branding.com/ https://www.facebook.com/D2Branding https://www.instagram.com/d2branding/ https://www.linkedin.com/in/deedradeterman/ https://www.youtube.com/channel/UCG50qyXALXNtXeWoBtR32lw https://twitter.com/d2branding

Language:

English


Episodes

Avoid Layoffs, Just Sell More!

9/29/2022
If you flip on the news, it’s doomsday. The recession is here, gas and food prices are at an all time high, and interest rates have gone up. They want to scare you into a poverty mindset of staying home, not spending money, laying off employees, and preparing for the worst. I hate this mentality which is why I choose to not watch the news. I even worked in TV news for 10 years. I can’t even stand watching it because it’s one negative story after the other telling you it’s doomsday. I get it,...

Duration:00:08:57

Be YOU Because Everyone Else is Taken

9/22/2022
I do a lot of personal branding coaching, it's one of the most rewarding parts of my job. I love to see the light bulb go off when someone discovers their brand by taking their skills, knowledge, expertise and life purpose and packaging it and selling it to the world. The first thing I always say to my clients is the only way for a personal brand to work is by YOU being YOU! You have to find an X-Factor--something that makes you different and something people will pay you to learn from!...

Duration:00:05:23

Are we teaching our kids the value of working hard?

9/8/2022
I was going to Target yesterday and I saw these 14 or 15 year old boys who were in their soccer uniforms holding up signs for donations for a tournament. What have we done to our kids if they think all they need to do is stand there with a sign and get donations? What can we do to create that work ethic in our children? I worry about my kids all of the time. Am I giving them too much? Sure, they both have jobs in the summers and are busy during the school year with extra curricular...

Duration:00:18:38

10 of the Worst Digital Marketing Mistakes

9/1/2022
Digital marketing should be your single biggest strategy for your business today. That’s Facebook, Instagram, Twitter, YouTube, Google, TikTok and Linkedin. And there’s probably a new platform growing as you listen to this! I see common mistakes brands make when it comes to their digital marketing so I decided to come up with 10 of the Worst Digital Marketing Mistakes so you can avoid them!

Duration:00:08:22

5 Reasons You Must Invest in Your Business

8/25/2022
One of the hardest things as an entrepreneur is to invest in your business because at the end of the day, the money you put back into it, is money that comes out of your pocket. If you do what you've always done, you will get the same results. The only way to grow is through investing! Here are 5 Reasons You Must Invest in Your Business on the latest episode of the DO IT MY WAY Podcast!

Duration:00:08:17

Set a Big, Scary Goal!

8/18/2022
School is back in session which always has me setting a new goal. I dropped off my daughter at college and my son is starting his junior year of high school which means we are back to the busy schedule. We have 5 months left in the year, plenty of time to reach your goals! What is something you wanted to do this year but have been putting it off? Now is the time to get serious about a goal and go get it before the year is up!

Duration:00:08:50

5 Skills Every Sales Rockstar Has Mastered

8/11/2022
If you want to become a sales rock star, listen up! I hear people say all of the time, "I’m so terrible at sales!" Yes, sales may not come naturally to you, but it is something you can learn and be really great at if you put in the work! I have worked with so many amazing sales people over the years and they all have these five skills mastered in their sales process. Find out the five skills every sales rockstar has mastered on the latest episode of the DO IT MY WAY Podcast!

Duration:00:12:47

Why You Must Show ROI in Marketing

7/28/2022
As a small business owner, you must show a return on your investment in marketing for it to make sense. Do you have a plan to track ROI for every dollar you spend? If not, you could be wasting thousands of dollars every year! Listen up to why ROI is so important in growing and scaling your business on the latest episode of the DO IT MY WAY Podcast!

Duration:00:13:11

How to Overcome Imposter Syndrome

7/14/2022
Feeling like a fake? Listen Up! Have you ever felt like you weren’t qualified to do something? I remember coming home from the hospital with my precious baby girl and saying…are we qualified to be parents and take care of this tiny baby? I hear this all of the time from my clients. They get close to launching their business or their personal brand and they start to let self doubt creep in. They suddenly don’t feel qualified to launch or they come up with excuses of competitors out...

Duration:00:07:00

How to Disconnect in a Connected World

7/7/2022
If you are anything like most people, you spend about five hours per day on your phone skimming through emails, checking out your Facebook and Instagram feed and then there’s Linkedin, SnapChat and TikTok which might be the biggest time suck of all! You start scrolling and look up and an hour has gone by and you have accomplished NOTHING! You are mindlessly scrolling. Maybe you aren’t aware of it, but the only time you truly unplug is when you’re asleep at night. We are all guilty of doing...

Duration:00:13:58

Habits That Will Hold You Back

6/30/2022
We all have bad habits we have created over the years in our business. After all, we didn’t start with a playbook, we went off our instinct, our skills, and maybe a little blood, sweat and tears to get where we are today. It worked for you to this point, but there reaches a point where you have to get rid of these bad habits to grow. I see a common theme among my clients of these 7 habits that will hold you back if you don’t fix them! We are all guilty of at least one of these from time to...

Duration:00:09:45

Should I Add TikTok to My Marketing Mix?

6/23/2022
I don’t know if you’ve explored TikTok yet, but I am sure your kids know all about it and spend hours on it each week! TikTok has really exploded out of nowhere to become one of the most downloaded apps in the world. Now marketers and brands are jumping on board to see if the brand has potential to add to their marketing mix. Here are three main ways that brands are marketing on TikTok and having success on the latest episode of the DO IT MY WAY Podcast!

Duration:00:14:49

11 Ways to Get More Done Each Day

6/15/2022
It is so easy to get to work, answer a few emails, check out your Facebook or Instagram feed, answer the 10 texts that came through, check out the notification you just got on Linkedin, and the next thing you know an hour or two has gone by and you haven’t accomplished anything! Then your meetings start, phone calls come in, an employee has an issue you have to deal with, you barely get your lunch scarfed down and it’s time to leave to pick up your kids to get them to practice. This was my...

Duration:00:13:47

Stop Selling and Start Talking on Social Media

6/9/2022
The number one question I get asked by D2 Branding clients and prospects is, "What in the heck do I post on my social media?" It can be daunting and it is just another “To Do” on your long list as a business owner. Very few entrepreneurs have time to spend all day coming up with creative ideas for their social media. They have about 15 minutes at the most to push something out and their first instinct is to sell something because, after all, we are in the business to make money! The...

Duration:00:10:00

6 Signs You Need to Rebrand Your Business

6/2/2022
I often get asked from companies I work with if they need to rebrand their business. Some of them have never had a marketing expert help them with their branding so it is not really clear who they are and what they offer that solves a problem for their customer. Remember if you can solve a problem for your customer, they will buy! Many people think of branding as a logo, but it is much more than that! Can someone look at your website and in 7 seconds or less tell what you do and how you will...

Duration:00:10:26

Are the Right People in Your Corner?

5/19/2022
As business owners, we often feel like we are on an island all by ourselves trying to navigate. Especially when you are a startup and solopreneur who hasn’t hired a staff yet. You have to wear multiple hats to be successful and it can be very exhausting. I’ve realized over the years, there are certain types of people that you need to have in your corner to be successful! Maybe this is a friend, your mom, your spouse, a peer or coach in your life! They say you become the five people you hang...

Duration:00:08:43

What is your X Factor?

5/12/2022
You have to have an X-Factor to stand out from your competition. I was recently coaching a realtor who didn’t understand why he wasn’t getting any traction on social media. I pulled up his posts and they look exactly like every other realtor out there. He posted houses he was selling, pictures of him and the buyer in front of his “sold” sign and really just looked like everyone else. I said, what is your X-Factor? Why would anyone use you over the next person? He never really thought...

Duration:00:09:55

5 Marketing Moves to Double Your Revenue!

5/5/2022
There are so many fancy things you can do in marketing today and it can be very overwhelming not knowing where to start but I am a big fan of keeping it simple. Once you have a plan in place that works and you are seeing a return on your investment, then that’s the time to start adding some of the fancy things to the mix. Here are 5 easy marketing moves to double your revenue right away!

Duration:00:10:08

Why Lululemon’s “Like New” Program is Brilliant Marketing

4/28/2022
I love when I see brilliant marketing at work especially when it’s a leader in an industry doing something for the first time. Lululemon just announced they are launching a “Like New” program where customers can trade in their old gear for store credit while feeling good about contributing to a sustainable cause.

Duration:00:10:33

Do You Need An Energy Shift?

4/21/2022
Have you ever met someone who had amazing energy? You feel like you just wanted to be around that person feeding off of them every day. They make everyone around them feel great and bring energy to any boring situation. This can be extremely powerful in business! As a business coach, my job is to set the energy in a coaching session every time we meet. I may have a day where I just really don’t “feel like it” but it’s my job! And I find when I do bring the energy I start to feel better...

Duration:00:18:23