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Authority Website Power, The Reality of Organic SEO, with Sean Kavanaugh of Income Store

Google will find you if you do a great job indexing yourself and if you show up and deliver the service or product that you are marketing. Getting 50,000 searches isn’t impressive to Sean Kavanaugh. It means you’re popular and that’s all. What he says you need to ask yourself is are you there for […]


To YouTube Podcasts, or not to YouTube Podcasts?

Should you YouTube podcasts or should you not? If you look at it from the SEO standpoint, you should. Google owns YouTube. Every keyword and every tag you use when you publish that video will show up in Google when people are searching for that keyword or tag. This means you get more visibility. As […]


Selecting Blog Categories For Visibility And Relevance

A big part of digital marketing strategies is to use blogs to get your website listed and ranked higher in any Google keyword searches. Selecting blog categories is very important, especially if you’re already on 50 episodes, because it helps your audience when they are searching for a specific topic. The right blog category can […]


Do I Need to be Concerned with Music Rights?

Music has completely different copyright laws then when you are publishing a book, an article, or an image. The music industry in America is the most heavily regulated industry when it comes to copyright laws. As a podcaster, you don’t want to mess up this part of your show. As it is your show, you […]


How To Get More Media Interviews with Maria Ngo and Ray DuGray

How do you effectively promote yourself, your business, or your brand? Maria Ngo and Ray DuGray are happily married hosts and producers of a several celebrity talk shows where they showcase some of the world’s most successful and influential people. They specialize in positioning clients through the power of media interviews. Maria and Ray take […]


Traffic & Conversion Conference 2018 Recap

The Traffic & Conversion Summit held in San Diego, California last February 26 to 28, 2018 was very large marketing conference that was attended by over 6,000 people. The event was packed with information and content with a theme that centered around new traffic channels, new conversion breakthroughs, new selling models, and ultra-current breakout sessions […]


Gaining Influence Through Media Relations with Lucas Miller

The definition of media relations overlaps public relations in a sense that are both content marketing, content creation and earning coverage for companies to tell people who they are and what they do. These three aspects, visibility, reputation and lead generation are all important work for a podcaster. Lucas Miller, Founder and CEO of Echelon […]


Command Your Brand: Podcast Guesting And PR Combined with Jeremy and Brielle Slate

As an entrepreneur starting up, it is important to launch on the right runway. Strategically and tactically placing your clients to expand your network is what Jeremy and Brielle Slate do best. Their podcast interview service Command Your Brand helps podcasters become icons in their industry. Jeremy and Brielle share their story of how they […]


Podfest Multimedia Expo 2018: A Recap Of People, Events And Technologies

A lot of businesses are now looking at podcasting as an effective tool for marketing their brand. What’s cooler about this is more people are starting to listen to podcasts. So if you are an entrepreneur of any level and brand, podcasting is a leveled playing field. This was one of the most important messages […]


Finding Your Confidence, Finding Your Voice with Chelsea Lee Rock

Every podcaster needs to sound confident because they are marketing their show using their voice. Having a “fake it till you make it” attitude can work, but only to a certain degree. Confidence Queen Chelsea Lee Rock’s solution is to find a confidence booster that will help you find the power to get your message […]


Sensory Branding: How To Be Noticed, Remembered, and Desired With Gerry Foster

The brand of a product, service or content delivers a promise to the consumer. It needs to be there from the very beginning so that people know that you are different and relevant and they will choose you over your competition. Expert in sensory branding Gerry Foster believes that once you pinpoint your uniqueness and […]


The Art of Storytelling For Your Business, with Courtney Paige Ray

Keeping your brand in line and sending out your message is essential for every business owner. Having a visual representation of your message can help in attracting your target audience, and it makes for great and inspiring aesthetics as well. Impactful photographs is another faction within the art of storytelling. With Facebook and Instagram, the […]


Podcast Launch PR Boost with Dave Farrow

Getting your business out there and getting it monetized is the main reason why PR has been around for many years. It is considered a necessity. Now that podcasts have become a powerful tool to promote and boost a business, hosts need to learn that it’s not about pitching your podcast, but about pitching you […]


Finding Your Authentic Podcast Voice with Athena Rosette

Podcasts and podcasters have started to move over to that spot where the show doesn’t just entertain, it also influences people to be better and do better. Athena Rosette started her podcast because she wanted to develop a side of her that is internal and thoughtful in a vocal perspective. She was able to connect […]


Radio Podcasts vs. Brand Podcasts

Technology and digital marketing is coming full circle once again with radio podcasts coming onto the scene. Podcasts broadcasting live on the radio is not bad thing, but there are some points that might not fit your digital marketing goals. These radio pitfalls are often not seen readily like the following: the content and the […]


Digital Marketing Strategies That Pulls In with Jean Ginzburg

Podcasters building a business usually don’t have a strategy when followers start to pour in, while there are others who aren’t getting enough customers. A good funnel starts with good communication with followers that will help identify an ideal market. Instead of pushing sales faster, adding value to the campaign is a wiser move. Jean […]


Dealing With Trolls And Podcast Haters

We’ve got a subject that not a lot of people like to talk about when it comes to their own podcast because they want everyone to love their show. I want everyone to love my show too. I'm no different than any of you. There are going to be people out there that don’t like […]


Ultimate Entrepreneur Strategies: Opportunity Gap Marketing with Jay Abraham

Start with purpose, intention and goals. These three can make the difference in any business. Like marketing and advertisement guru Jay Abraham, every business owner’s goal should be to sustain a relationship with his clients with the intention of being the first investor in a relationship. Add this with being authentic to your brand and […]


Do You Need A Podcast Mastermind?

It is always a great idea to get a mentor or a coach once you decide to get on the path of improvement. Business owners and podcasters are the same because they don’t know what they don’t know and one way to improve is letting someone else in to tell you what you need to […]


Podcast Freelancers Unite! with Emily Leach

We have a really fun interview with someone that I really enjoyed being interviewed by her in the past because we share this common trait of being genetically unemployable. That’s the name of her brand. Emily Leach is just one of the most amazing powerhouses. She just goes and is so passionate about the solopreneur, […]


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