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Welcome to the Food for Thought - lunch break with Steve Bookbinder Podcast - the show that gives you things to think about when you’re trying to make more sales - easier - without all the seriousness of conventional sales talks. Enjoy as he make fun of sales training, sales people, and sales trainers - including himself all while giving you the battle tested strategies that work.

Welcome to the Food for Thought - lunch break with Steve Bookbinder Podcast - the show that gives you things to think about when you’re trying to make more sales - easier - without all the seriousness of conventional sales talks. Enjoy as he make fun of sales training, sales people, and sales trainers - including himself all while giving you the battle tested strategies that work.
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Location:

United States

Description:

Welcome to the Food for Thought - lunch break with Steve Bookbinder Podcast - the show that gives you things to think about when you’re trying to make more sales - easier - without all the seriousness of conventional sales talks. Enjoy as he make fun of sales training, sales people, and sales trainers - including himself all while giving you the battle tested strategies that work.

Language:

English

Contact:

7342494944


Episodes

Getting Others to Echo Your Sales Pitch

11/21/2019
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FFT014 - Getting Others to Echo Your Sales Pitch It can be challenging to make a living when you only have small accounts to sell to. Wouldn’t it be fantastic if you could get others to sell to people they know better than you do? They could share your offer to a room of skeptical people, giving it weight and credibility. But - how do you get others to echo your sales pitch? Finding a person who is motivated to help you is the key. In today’s lunchbreak training, I share how to get others...

Duration:00:12:43

Getting Your Sales Pitch to Echo

11/14/2019
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FFT013 - Getting Your Sales Pitch to Echo Do you find that you give your sales pitch to prospective clients, only to never hear from them again? Perhaps you are not shaping and delivering your message in a way that will resonate, echo, and carry on. With the right sounding pitch, you can get your message to more people than you can ever prospect to, increasing the likelihood of a decision-maker buying your product or service. In today’s lunch break training, I share how to get your sales...

Duration:00:15:29

Don't Be Annoying

11/7/2019
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FFT012 - Don't Be Annoying Do you, as a salesperson, find yourself asking vague questions that don’t get the responses you desire? Maybe, your sales performance isn’t meeting the grade, or perhaps you are a manager and your team is underachieving. Could you be violating the number one sales rule - which is costing you sales, praise, and a positive reputation? Even though we don’t set out to be annoying deliberately, as salespeople, we need to consider that the problem may be with us. In...

Duration:00:18:56

Echo Selling

10/31/2019
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Salespeople may be masters of persuasion, but when a decision goes back to the customer’s office, we need to influence what happens next to get that sale. Of course, many salespeople believe that the easiest way to echo their sales pitch is by attending the meeting with their contact’s colleagues and presenting the sales pitch themselves. But, there are other ways to get that sale without being present at that meeting. So, how do you get your contact to echo your sales pitch? In today’s...

Duration:00:21:12

Talking Sales and Media with TVB Digital Expert David Buonfiglio

10/24/2019
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David Buonfiglio is the Vice President of Digital at TVB, an industry trade association for local broadcast television. In his role, he is responsible for supporting broadcast television’s commitment to providing the New York area’s advertisers with high-quality, state-of-the-art digital advertising products and services. Before joining TVB, David held executive roles at a variety of broadcasting companies, including Cordillera Digital and Barrington Broadcasting. He has also served as an...

Duration:00:33:23

Talking Sales and Media with Digital Advertising Pioneer and Thought Leader David J. Moore

10/17/2019
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FFT011 Talking Sales and Digital Media with Advertising Tycoon David J. Moore David J. Moore is a serial entrepreneur, an advertising tycoon, and the CEO of BritePool. BritePool is a company dedicated to connecting consumers, advertisers, and publishers through smarter, more responsible data-sharing strategies while securing their “identities” under the anticipated new laws that govern consumer data protection. With over 40 years of experience in media and technology, David has vast...

Duration:00:47:25

Reduce Risk by Adapting a Pipeline-Driven Mindset

10/10/2019
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Do you know how many opportunities you need to get a sale? Throughout the history of B2B sales, sales professionals and their managers have vehemently believed that ‘more is better’ - that the more opportunities you have, the more sales you’ll make. But is this mantra really true? Is it based on fact? Or are sales professionals simply doing a rain dance to get more leads and sales? At what point do you like your odds? In today’s lunchbreak training session, I explain how you can reduce...

Duration:00:14:29

Setting Your Sights on Big Scary Sales Goals

10/10/2019
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Closing big sales can sometimes be a challenge - and even a little scary. There are thousands of great sales coaches that teach the ‘best practices’ for closing sales, but none of those best practices will work unless you first address your personal monetary weak spots. As sales representatives, we must exude confidence and sincere belief in our products - and our prices - when we open the door to conversations about money, especially when we’re trying to close a big deal. In today’s...

Duration:00:16:01

Let's Play Pretend

10/10/2019
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What is the one skill that the top 20% of sales professionals have that many others seem to lack? Imagination. Your imagination, creative thinking, and problem-solving skills are crucial for meeting and exceeding your sales goals. And while many people believe that your imagination disappears as you age - I believe it behaves more like a muscle that simply needs to be exercised regularly to avoid deterioration. In today’s lunchbreak training, I discuss how your imagination impacts your...

Duration:00:15:13

How to Be Your Own Sales Coach and Cheerleader

10/10/2019
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In most professional sports, there are coaches and cheerleaders. Coaches teach you how to improve your skills and encourage you down the path of success. Cheerleaders, on the other hand, cheer and root for you on the sidelines and congratulate you on your wins. So, what can we, as sales professionals, learn from these professions? If you were the coach and the playing field is the world of sales, would you put yourself in the field - or on the bench? In today’s lunchbreak training, I...

Duration:00:18:55

Jumpstarting Your Sales Creativity

10/10/2019
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It’s crucial for salespeople to be well-equipped with lots of great ideas. But having an idea and getting a great reaction to your idea are two very different things. Not to mention - getting a great idea at the exact moment you need one can be quite a challenge to overcome. So, how do you come up with a great idea the moment you need it? In today’s training episode, I share the 10 work habits that make up the creative process my team and I use to consistently and quickly develop great...

Duration:00:18:36

The Game of Sales Changing Sales Outcomes

10/10/2019
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When professional athletes and athletic coaches practice before game day, one effective strategy they use to improve their odds of winning the game is to study the opposing team’s playstyle and history as well as the strengths and weaknesses of the players. This strategy has helped hundreds of teams win championship games and competitions. So, what can sales professionals learn from professional athletes that can completely change the outcome of the sales game? In today’s episode, I...

Duration:00:11:40

The Psychology of Selling Rethinking the Way You Sell

10/10/2019
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How do people make decisions? Perhaps more importantly: WHY do they make the decisions they make? Understanding the psychology behind how and why of the decisions your customers make is critical for positioning your proposition as the best solution for their problem. On today’s episode, I explain the psychological factors behind the corporate decision-making process and how to use it to produce more buying decisions. I explain how psychology - the customers and our own - guides us to make...

Duration:00:24:36

Why You Need (New) Sales Skills

10/10/2019
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Like all salespeople, you know there are five main parts of the sales process: Prospecting, Qualifying, Presenting, Negotiating, and Closing. Once you’ve learned how to master each of these areas, do you really need to continue learning new skills? What more could you possibly learn to improve your sales skills and make more sales? A lot. On today’s episode, I explain why you need to continually develop new skills in today’s modern sales environment. I discuss the importance of adapting...

Duration:00:21:56

More Sales Easier

10/10/2019
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FFT001 More Sales, Easier Are you really ready to make more sales? Is there an easier way to make more sales for your organization? Every salesperson believes they are ready to make more sales, but less than 20% of sellers actually get more each year than the year before. So, what do these 20% of sellers know that others don’t? How are they consistently reaching their ever-rising sales goals? On today’s episode, I share simple strategies you can use today to make more sales, easier....

Duration:00:22:15