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Getting Granular

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Welcome to Getting Granular; the podcast where digital marketing experts from the agency Granular talk about the latest trends, tried and true best practices, and share their unfiltered thoughts about the industry. Based in Milwaukee, and laser-focused on PPC.

Welcome to Getting Granular; the podcast where digital marketing experts from the agency Granular talk about the latest trends, tried and true best practices, and share their unfiltered thoughts about the industry. Based in Milwaukee, and laser-focused on PPC.
More Information

Location:

United States

Description:

Welcome to Getting Granular; the podcast where digital marketing experts from the agency Granular talk about the latest trends, tried and true best practices, and share their unfiltered thoughts about the industry. Based in Milwaukee, and laser-focused on PPC.

Twitter:

@GranularPPC

Language:

English

Contact:

4144362201


Episodes

Geofencing

4/25/2019
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Geofencing is the latest buzzword in PPC marketing. But what does it really mean? In this episode, Jordon Meyer (Founder) and Steve Kroll (VP) of Granular® breakdown geofencing and where the term came from. They discuss exactly what it is, how it came to be a buzzword within the industry and debunk the misconceptions about its effectiveness.

Duration:00:37:08

The Perfect PPC Manager

4/23/2019
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There’s more to running paid search accounts than the cold hard numbers – there’s a human element. Jordon Meyer, Founder and President of Granular, sits down with Mike Fleming, a Senior Paid Media Manager at Granular to discuss the things that make for an exceptional paid media manager and how Granular approaches account management. Jordon and Mike also discuss what a marketing manager should look for when hiring a PPC manager from an agency.

Duration:00:29:40

The Value of Bing

4/2/2019
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In this episode, Jordon Meyer (founder) and Steve Kroll (VP) of Granular® talk about the value of Bing and how it impacts businesses looking to grow with PPC ads. They debunk misconceptions, highlight powerful features, and lay out sound reasoning to add Bing Ads to your marketing mix.

Duration:00:26:11