Influencer Business: A podcast by Trove-logo

Influencer Business: A podcast by Trove

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Influencer Business is a weekly podcast where we help influencers with the hard stuff. Building a business is really hard, and even harder when that business revolves completely around you and your personal brand. It doesn’t matter how many employees you have or contractors you work with—at the end of the day, everything begins and ends with you. It’s a lot. We’re a team of influencers and entrepreneurs dedicated to bringing professional resources and infrastructure to the influencer community. Our weekly podcast features guests from across the professional landscape sharing their experiences and advice to make sure that you have what you need to succeed in your business. If you have a question or a topic that incites confusion, stress, doubt, or all three, know that you’re not alone, it happens to everyone, and we’re here to help. That’s Trove, we take care of the hard stuff, so you can create more of the good stuff.

Influencer Business is a weekly podcast where we help influencers with the hard stuff. Building a business is really hard, and even harder when that business revolves completely around you and your personal brand. It doesn’t matter how many employees you have or contractors you work with—at the end of the day, everything begins and ends with you. It’s a lot. We’re a team of influencers and entrepreneurs dedicated to bringing professional resources and infrastructure to the influencer community. Our weekly podcast features guests from across the professional landscape sharing their experiences and advice to make sure that you have what you need to succeed in your business. If you have a question or a topic that incites confusion, stress, doubt, or all three, know that you’re not alone, it happens to everyone, and we’re here to help. That’s Trove, we take care of the hard stuff, so you can create more of the good stuff.
More Information

Location:

United States

Description:

Influencer Business is a weekly podcast where we help influencers with the hard stuff. Building a business is really hard, and even harder when that business revolves completely around you and your personal brand. It doesn’t matter how many employees you have or contractors you work with—at the end of the day, everything begins and ends with you. It’s a lot. We’re a team of influencers and entrepreneurs dedicated to bringing professional resources and infrastructure to the influencer community. Our weekly podcast features guests from across the professional landscape sharing their experiences and advice to make sure that you have what you need to succeed in your business. If you have a question or a topic that incites confusion, stress, doubt, or all three, know that you’re not alone, it happens to everyone, and we’re here to help. That’s Trove, we take care of the hard stuff, so you can create more of the good stuff.

Language:

English

Contact:

9176335640


Episodes

Brendan Fallis On The Multi-Hyphenate Hustle

4/18/2019
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We're joined by multi-preneur and influential voice in the DJ, fitness, and fashion spaces Brendan Fallis—to discuss what it means to do a lot of things at the same time, especially when those things are tough to explain to others. Brendan talks about his path to becoming one of New York's most sought after DJs, how he juggles a multitude of different business interests and why you NEED to push yourself outside of your comfort zone. If you are an entrepreneur who does a lot of different...

Duration:01:06:51

Krystal Bick On Collaborating With Other Influencers

4/11/2019
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In this episode, we're joined by influencer Krystal Bick of This Time Tomorrow. She'll explore with us the unique opportunities and benefits that come alive by tapping into the creative resources around you. Connecting and collaborating with friends and influencers you admire allows amazing content to happen in a really authentic, inspiring way—and can also lead to ideas you weren't expecting.

Duration:00:43:34

Hilary Sloan on authenticity, diversification and why you can't fool the internet

4/3/2019
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Hilary Sloan, Senior Director of Influencers & Partnerships at ShopStyle, is a trusted and sought after voice in the world of content monetization. We'll discuss owning your content, owning your audience, and the power of platforms that feel "old" to us—but in reality hold immense power. Beyond that, she reminds us that there's more to influencer business opportunities than Instagram and at the forefront of influencing is authenticity. Build your community based on your authentic message—and...

Duration:00:41:04

Grace Atwood offers her insight into cultivating partnerships, and why networking and relationships are the backbone of your business

3/28/2019
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Joining us this week is Grace Atwood, founder and the voice behind The Stripe, a lifestyle blog for the stylish bookworm, that she has been running for the last nine years. She's also the co-host of her own podcast, Bad On Paper. On this episode of Influencer Business, Grace offers her insight into cultivating partnerships, and why networking and relationships are the backbone of your business. There are so many gems here for influencers at all stages of their careers. A must-listen for...

Duration:00:37:51

Lydia Hudgens: A Photographer AND An Influencer

3/21/2019
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This week on Influencer Business, we're joined by photographer-turned-influencer Lydia Hudgens, who will chat with us about the progression and layering of her career from one realm into two—and how both of those worlds are impacting plus size modeling.

Duration:01:08:52

Influencer Evolution with Zanita Whittington: Maintaining A Business In An Evolving Landscape

3/13/2019
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We sit down with Zanita Whittington, one of the original influencers, to talk about the evolving influencer landscape, how to grow as a creative and how aspiring influencers can focus on their uniqueness to make their work count. Zanita's career started as a fashion model at the age of 15 in Australia. From there she has evolved into a blogger, influencer, technology entrepreneur and now runs a full-service production studio in New York. She has worked with the worlds top brands and still...

Duration:00:53:52

Performance Management & Firing with Kat Cole (President & COO of Focus Brands)

3/10/2019
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We sit down with Kat Cole, one of the best leaders in the business, to discuss how to effectively manage your team and handle the firing process. Kat shares with us the incredible leadership lessons that she has learned throughout her meteoric rise. After starting as a hostess at Hooter's at the age of 15, she decided to drop out of college when she was given the opportunity to open up Hooter's franchises all over the world. She quickly became one of the companies most trusted employees at...

Duration:01:08:38

Performance Management & Firing with Kat Cole (President & COO of Focus Brands)

3/6/2019
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We sit down with Kat Cole, one of the best leaders in the business, to discuss how to effectively manage your team and handle the firing process. Kat shares with us the incredible leadership lessons that she has learned throughout her meteoric rise. After starting as a hostess at Hooter's at the age of 15, she decided to drop out of college when she was given the opportunity to open up Hooter's franchises all over the world. She quickly became one of the companies most trusted employees at...

Duration:01:08:38

Onboarding - The crucial (but often forgotten) part of the hiring process

2/27/2019
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Onboarding is a critical part of the hiring process, but it is often overlooked. You have invested a lot of time and effort into finding the perfect candidate, don't ruin it because you don't onboard them properly. We sit down with Caitlin Wilterdink who has spent the last decade recruiting and oboarding everyone from interns to C-level executives to discuss how to onboard properly.

Duration:00:42:24

How to Interview As An Influencer with Mary Orton: Things Get Personal

2/20/2019
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This week's guest is our own Mary Orton, the influencer behind Memorandum.com and Trove’s co-founder. As an influencer, tech entrepreneur and former investment banker, she has seen it all when it comes to hiring. On this episode, Mary shares her perspective on running a successful interview process and the unique challenges faced by influencers.

Duration:00:39:25

When to Hire, Who to Hire, with Camille Styles

2/12/2019
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Camille Styles is an entrepreneur based in Austin, Texas. She's grown her influencer business from just herself + 1-intern, to a team that's now seven people strong. In this episode, Camille takes us through her insights on hiring, sharing with us her experiences throughout the process, as well as her (pretty genius) perspective on what makes a great team.

Duration:00:49:47

Copyright For Influencers: Who Owns Your Images?

2/5/2019
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As an influencer, your photos are your greatest asset. But who owns them? In this episode we're covering copyright law, and the answer might surprise you. Our guest is Leslie Burns, a copyright attorney from California. She entered law school specifically to become a copyright attorney, and spends her career representing visual artists and serving as an advocate for creatives. If you create beautiful photos and post them online, you should hear this.

Duration:00:38:01

Influencer Incorporation: How incorporating your business can save you ... a lot

1/29/2019
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On this week's episode, we discuss the benefits of incorporating as an influencer, and the security afforded to you and your assets as a result. Our guest is Diana Lopez, a CPA and founder of her own practice with over 20 years of experience. Her perspective as a tax manager is invaluable for influencers who so often have their personal and professional lives closely intertwined.

Duration:00:19:41

Protection Online: How Influencers Can Protect Their Information Online

1/23/2019
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This week’s guest is Dr. Lorrie Cranor, a professor at Carnegie Mellon University and an expert in online privacy and security. This episode will cover online security and how it can potentially affect influencers with unique and significant consequences. Stressing the importance of password strength and potential vulnerabilities online, we’ll discuss tools and best practices for online security with Dr. Cranor.

Duration:00:20:23

Welcome to Influencer Business

1/15/2019
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Meet Rich Scudellari, CEO of Trove and host of Influencer Business. In this brief introductory episode, Rich will walk influencers through what they can expect to hear and learn from our weekly podcast. If you are an influencer building a business or considering entering the influencer industry, this podcast is your professional resource.

Duration:00:02:35