Just The Tips-logo

Just The Tips

Business & Economics Podcasts >

More Information


United States




The Internet’s Legal Minefield with Richard Chapo, Ep. 59

On today’s episode of Just the Tips, Dean and I punch above our weight a bit by having Richard Chapo, a lawyer specializing in internet law for businesses, on the show. Richard is a business lawyer in San Diego who has been practicing for 25 years and advises small and large online businesses on how best to comply with laws applicable to conducting business online. We dig into some pretty gnarly legal stuff this week, including GDPR, collecting sales tax, and what's up with Apple and its...


How to Tell a Story with Your Marketing with Erik Stafford, Ep. 58

On today’s episode of Just the Tips, Dean and I welcome one of the best copywriters around, an award-winning designer and marketing, and a guy who knows his way around conversion rates and online marketing. Erik Stafford has won several AAF-ADDY Awards and ARDA Awards for his work, and now heads up Stafford Marketing, where he helps businesses define their brand, their tone of voice and all of the personality attributes a company needs to connect with their audience. This is a great episode...


Forget Funnel Hacking with Shawn Lynam, Ep. 57

On today’s episode of Just the Tips, Dean grants me a new nickname that I actually earned back in the day when I worked in London, The Loud American, but I quiet down a bit to listen to a good friend of mine, Shawn Lynam, tell his story of how he went from the corporate world, to the real estate world, to internet marketing. Shawn really knows his stuff, and in this episode we talk about how to not complicate matters, how to model your success on others, and how to position your offer to...


Everything You Know About Conversion is Wrong with Chris Dayley, Ep. 56

Today’s episode of Just the Tips finds me recovering from an accidental 22-mile walk, but that doesn’t stop me from getting excited about our guest, Chris Dayley. Chris is a mastermind at conversion, having done more than 1,000 split tests in his time, and applying psychology to marketing to really help businesses dig into what makes customers convert. On today’s show we talk about the assumptions people make about websites, how most of them are wrong, and how to run a proper test to grow...


Strengthen the Offer Until They Can't Say No, Ep. 55

On today’s episode of Just the Tips, Dean comes through with the promise of something he teased in an earlier episode, which is a hugely successful marketing strategy that he’s implemented for his own business. In the last episode, Dean said he was working on the strategy that had been crushing it, but then he turned it into an episode of Zero Tips and wouldn’t tell us what it actually was. Well, today the wait is over, and we can now hear about what Dean has been up to and how he’s been...


The Coolest Webinar Success Story (Seriously) with Mike Schmidt, Ep. 54

Today’s episode of Just the Tips has me welcoming two guests to the show, one being former co-host Dean Holland whom I have summarily downgraded to recurring guest. The other is a guy who knows a thing or two about digital marketing, the amazing Mike Schmidt. MIKE is the CEO and Founder of a digital marketing agency based in Tucson, Arizona, and using his experience building a team of 20 in-house web professionals, Mike founded Agency Mastermind to share his craft and nurture and encourage...


The Five Pillars of Your Business, Ep. 53

Today’s episode of Just the Tips is just Dean and me, and it starts off with two interesting premises: 1) I’m nice to Dean and 2) Dean doesn’t like podcasts. What better way to start a podcast off than that? But actually, we use the dull podcast that Dean listened to make a larger point about how brands that are connecting with their audiences and customers are the ones who show personality. Riffing on a Wendy’s Twitter takedown of Chick-Fil-A, we make the point that we’re not attracted to...


Demystifying Cryptocurrency with Brian Noonan, Ep. 53

Today’s episode of Just the Tips dives into a topic that everyone is talking about but few understand: cryptocurrency. Our guest is Brian Noonan, a guy I’ve known for several years as a top marketer, but in the last couple years he’s really become a leader in the world of cryptocurrency, running The Official CryptoDynamics™ Investment Club and helping people wade into the world of Bitcoin and more. On this episode, we talk about how Brian went from internet marketing to cryptocurrency, why...


Resolving Business Relationship Kerfuffles with Stacey Martino, Ep. 51

Today’s episode of Just the Tips is all about a mystery to me: relationships. Unless we’re talking about one’s relationship to spreadsheets, this is basically a foreign subject to me, but Stacey Martino and her husband Paul have been helping people find true satisfaction and happiness in their relationships through their site RelationshipDevelopment.org and RelationshipU®. They help people transform their relationships even when one partner is not cooperating. But the proof will be in the...


Geeking Out about Passive Income with Mark Podolsky, Ep. 50

Today’s episode of Just the Tips sets a world record for Quickest Burn on a Podcast with Dean laying into me not ten seconds in, but we right the ship in time to welcome an amazing guest, Mark Podolsky, a man known across the Internet as the Land Geek. Mark has done more than 5,200 land deals since 2001, and knows about as much as anyone about generating passive income through land investing. And while “land investing” may not sound like the most cutting-edge topic, Mark actually has a...


Influence Others by Letting Go of Having to Be Right with Bob Burg, Ep. 49

On today’s episode of Just the Tips, Dean and I welcome someone who has written extensively and authoritatively on the use of influence and persuasion. Bob Burg is the co-author of the Go-Giver, a book that has sold more than 700,000 copies and has become hugely—pardon the pun—influential. On this week’s episode, we talk about what it really means to influence others, how doing so requires you to master your emotions, and Bob’s five secrets for gaining influence. His philosophy is about...


Happiness is a Stupid Goal with Brandon Carter, Ep. 48

It is the rare episode of Just the Tips where our guest receives the trumpet fanfare typically reserved for my esteemed British co-host Dean Holland. But if anyone deserves it, it’s Brandon Carter, one of the funniest and most strategic marketers in the game. You may know Brandon as a fitness expert, but we’re talking to him today about his marketing success story. If you want to know how to get yourself out there, and how to really connect with your audience, you need to join the millions...


Warren Buffett and the One-Legged Man, Ep. 47

This week on Just the Tips Dean and I sit down to process an amazing experience I had recently, where I had the opportunity to see Warren Buffett at the Berkshire Hathaway shareholders meeting in Omaha, Nebraska. I had high expectations for the event, and I have to say it was even more amazing than I thought it would be. So on this week’s episode, Dean and I talk about what it was like going to such a huge event as that, what lessons I learned and what perspectives I gained, and how I...


From Homeless to Seven Figures with Akbar Sheikh, Ep. 46

This week on Just the Tips we have a guest who has been through it all. He’s been homeless, and he’s run multiple seven-figure companies, and he’s always found a way to give back. Akbar Sheikh is a best-selling author, speaker and philanthropist with a concentration on orphans and giving the gift of vision to blind children. Akbar tells us all about finding himself in the hospital near death, and then finding the will and drive to live. He ended up homeless with his brother, and now the...


Getting into the Feely Stuff with Julie Stoian, Ep. 45

This week on Just the Tips we have a guest who is a very good friend of mine (confirmed by both parties, after Dean questioned whether it was a one-way friendship), who is not only one of the best coaches out there for digital marketing, she also has a remarkable story of pulling herself up by her bootstraps and creating something out of almost nothing. On this episode, we talk about how she hit rock bottom, how she then rocketed to success, and how she helps people do the same. Jerry!...


How to Write a Not-Terrible Book with Ken Dunn, Ep. 44

Our guest on this week’s Just the Tips is a man who spent 14 years in investigative and tactical policing, but that’s not the most interesting thing about him. He also went on to start a company that eventually sold for eight figures, but that is not the most interesting thing about him. He also started an international supply company that did $34 million in two years and, you guessed it, that’s not even the most interesting thing about him. Our guest Ken Dunn has done a lot and lived a...


How Hot Dogs Explain Content Marketing with Krista Mashore, Ep. 43

This week on Just the Tips we have a guest who has been a client of mine, a friend of mine, and ultimately someone I greatly admire. Krista Mashore is a realtor in Northern California who has sold more than 100 house a year for nearly her entire career, placing her in the top 1% of realtors in the nation. She’s someone who has really found her own way of doing things, and obviously found enormous success in her own approach. So on this episode we talk not just about her secrets to real...


Building Your Ideal Tribe with Natasha and Rich Hazlett, Ep. 42

This episode of Just the Tips talks with two people who have boldly gone where few dare to tread: starting a business together as a married couple. Natasha and Rich Hazlett had very successful corporate careers, Natasha as an attorney, before deciding to get into the coaching business. And their careers have just soared since then, doing amazing things for their clients and for women entrepreneurs in particular. They are experts at helping clients build communities around their products or...


The Road of the Entrepreneur is Paved with Mistakes with Marcos Moura, Ep. 41

You know you’re talking to a real entrepreneur when one of the first things they say is “I’ve made a lot of mistakes.” The journey of the start-up business owner is one paved with mistakes and missteps, but on this week’s episode of Just the Tips, Dean and I are talking to someone who has come out the other side and is now killing it. Marcos Moura runs Amada Senior Care a franchise brand that is on track to do $75 million in revenue. And to hear him talk about it, he’s so humble,...


Dropping (Knowledge) Atom Bombs with Trey Lewellen, Ep. 40

On this week’s episode of Just the Tips, Dean and I are suffering from a bit of conference withdrawal after hanging out with each other at Funnel Hacking Live in Orlando, Florida. But we’re shaking off the cold sweats to welcome my good friend Trey Lewellen back to the show as our first returning guest. Trey has made a huge name for himself as an e-commerce expert, and launched a fantastic podcast called Kommerce Kings. He also led a roundtable at Funnel Hacking Live, so the three of us...