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Leveraging Thought Leadership with Peter Winick

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Join Peter Winick, CEO and founder of Thought Leadership Leverage, for the Leveraging Thought Leadership​ podcast as he explores the state of the thought leadership business with experts on the cutting edge of the industry. In conversation with today’s leading experts in the thought leadership business, explore trends in products, strategy, and technology that are in demand with today’s enterprise clients. Learn to create winning products that are well designed and scaleable for today’s clients and companies. Listen in as we cover best practices for creating value and monetizing leadership and training content in today’s extremely competitive marketplace.

Join Peter Winick, CEO and founder of Thought Leadership Leverage, for the Leveraging Thought Leadership​ podcast as he explores the state of the thought leadership business with experts on the cutting edge of the industry. In conversation with today’s leading experts in the thought leadership business, explore trends in products, strategy, and technology that are in demand with today’s enterprise clients. Learn to create winning products that are well designed and scaleable for today’s clients and companies. Listen in as we cover best practices for creating value and monetizing leadership and training content in today’s extremely competitive marketplace.
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Location:

United States

Description:

Join Peter Winick, CEO and founder of Thought Leadership Leverage, for the Leveraging Thought Leadership​ podcast as he explores the state of the thought leadership business with experts on the cutting edge of the industry. In conversation with today’s leading experts in the thought leadership business, explore trends in products, strategy, and technology that are in demand with today’s enterprise clients. Learn to create winning products that are well designed and scaleable for today’s clients and companies. Listen in as we cover best practices for creating value and monetizing leadership and training content in today’s extremely competitive marketplace.

Language:

English


Episodes

Leveraging Thought Leadership With Peter Winick – Episode 163 - William "T" Thompson

10/19/2019
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Most people don't grow up wanting to become a public speaker. Their careers teach them lessons that become valuable to others and eventually they want to pass that knowledge on to help others. Our guest William "T" Thompson is a world renowned keynote speaker. As an entrepreneur, Air Force and commercial pilot, lawyer, and President CEO of the Association of Graduates of the United States Air Force Academy William has mastered many fields and has spent years passing his expertise on to...

Duration:00:18:03

Leveraging Thought Leadership With Peter Winick – Episode 162 - Bill Coletti

10/16/2019
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If you are in a professional services firm and your are not using the tools of a Thought Leaders you are probably leaving business on the table. What tools should you develop to ensure clients clean their plates and come back for seconds? Our guest Bill Coletti is the Founder and CEO of Kith a reputation management and crisis decision making firm and the author of Critical Moments. Bill walks us through his decision to write Critical Moments and what his expectations were from getting the...

Duration:00:15:51

Leveraging Thought Leadership With Peter Winick – Episode 161 - Jonathan Denwood

10/12/2019
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Gone are the days of travelling to multi-day courses. Now we find our advancements through e-learning. How do you design a course that solves a legitimate problem and gives you audience some quick victories? Our guest Jonathan Denwood, the CEO of WP-Tonic a company focused on eLearning for healthcare and business consultants making online content via WordPress. Jonathan gives us the low down on what you need to do before you even start to make your online content. Once that is in place you...

Duration:00:16:27

Leveraging Thought Leadership With Peter Winick – Episode 160 - Steve Farber

10/9/2019
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Thought Leadership doesn't have to be about brand new content. It is about adding a unique and different perspective to the conversation that takes the entire body to the next level. Our guest Steve Farber is the Founder Extreme Leadership Institute, author of the best-selling book Greater than Yourself and his newest release is Love Is Just Damn Good Business. Steve has been working with organizations that are devoted to cultivation and development of extreme leaders in the business...

Duration:00:25:48

Leveraging Thought Leadership With Peter Winick – Episode 159 - Michele Molitor

10/5/2019
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Starting out you can be unsure of yourself and your skills. This can cause you to under price yourself, miss out on certain clients, and hinder growth. Our guest Michele Molitor is the CEO and Founder of Nectar Consulting, co-author of the best selling book Break Through Healing and rapid transformation therapist. Michele shares her experience helping business owners and executives discover what is holding them back and teaches them the skills to move forward. We discuss building...

Duration:00:20:34

Leveraging Thought Leadership With Peter Winick – Episode 158 - Dave Sanderson

10/2/2019
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On the path to becoming a Thought Leader you are going to invest in a lot of things. A team, marketing, and even your own development. How can you figure out what is going to pay off and what will not? Our guest Dave Sanderson is the President of Dave Sanderson Speaks, author of Moments Matter, a TedX speaker, and the last passenger off the Miracle on the Hudson. Dave shares how a single moment on a plane in the Hudson caused Post Traumatic Growth and changed the path of his life forever....

Duration:00:17:54

Leveraging Thought Leadership With Peter Winick – Episode 157 - Bill Bice

9/28/2019
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Many Thought Leaders are capable of making great content, but stumble when it comes to taking their product to market. If you are not able to properly market your work it is never going to hit the audience you need. Our guest Bill Bice is a serial entrepreneur, partner at Verge Fund and CEO of Boom Time a marketing technology firm. Bill shares how content driven marketing can be the most effective thing you can do and how you can use the data from various platforms to see your customers...

Duration:00:19:52

Leveraging Thought Leadership With Peter Winick – Episode 156 - Linda Henman

9/25/2019
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Have you ever been faced with a decision you have both the talent and experience to deal with but still find yourself unable to make a choice? Being overcome with indecision is a problem members of the C-Suite can not afford. Our guest Linda Henman, Founder Henman Performance Group and author of The Merger Mindset, Tough Calls, and an expert in helping those on the C-Suite make the choices they can not afford to get wrong. Linda discusses the barriers that form that stop us from making...

Duration:00:22:28

Leveraging Thought Leadership With Peter Winick – Episode 155 - Melissa Agnes

9/21/2019
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Every organization is bound to face a crisis at some point. How will your respond when it happens? Do you have a crisis management plan in place? Is your organization crisis ready? Melissa Agnes is the President and Co-founder of Agnes + Day Inc, a Tedx speaker, author of Crisis Ready, and leading authority on crisis preparedness, reputation management, and brand protection. Melissa joins us to discuss the importance of being Crisis Ready! She shares how as a young entrepreneur she found...

Duration:00:23:23

Leveraging Thought Leadership With Peter Winick – Episode 154 - Joe Nocera

9/18/2019
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Blogs and online columns have replaced the monthly magazine, but are the skills required to be successful different? How can writers keep the pace that being online demands while keeping a high quality of writing? Our guest Joe Nocera is the best selling author of Indentured and A Piece of the Action, a Bloomberg columnist, and creator of the hit podcast The Shrink Next Door. Joe has been an author and content creator for decades and has experienced the shift from print media to online. He...

Duration:00:20:13

Leveraging Thought Leadership With Peter Winick – Episode 153 - Teru Clavel

9/14/2019
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Ask anyone and they will tell you education is a top priority for their children and loved ones. Yet the young in America continues to fall further behind in global rankings. What can we learn from how other cultures systems and help give the next generation the edge they need. Our guest Teru Clavel is an education expert, public speaker, and author of World Class. Teru shares her story of having lived around the world with her children and getting to experience the education system of...

Duration:00:20:52

Leveraging Thought Leadership With Peter Winick – Episode 152 - Rabbi Yonason Goldson

9/11/2019
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There is a misconception that you have to choose between being ethical and being successful, but catastrophic mistakes can happen to even the biggest corporations when you don't have a culture of ethics. Our guest Rabbi Yonason Goldson is a Tedx speaker, Author of Fix Your Broken Window, and the Director of Ethical Imperatives. Yonason shares with us his journey across Europe to the Land of Israel and how he became a teacher, then transitioned into the world of Thought Leadership....

Duration:00:20:33

Leveraging Thought Leadership With Peter Winick – Episode 151 - Mark Samuel

9/7/2019
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Business can change at a breakneck pace. How can you transform your leadership and organization to create breakthrough results at a speed that will allow your business to keep up? Our guest Mark Samuel is the CEO of IMPAQ, an award winning speaker, and author of B State and Creating the Accountable Organization. Mark discusses how we can use cross functional accountability to break down barriers and solve problems across the entire organization, how we can create an environment where we...

Duration:00:19:42

Leveraging Thought Leadership With Peter Winick – Episode 150 - Martin Rutte

9/4/2019
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Do you know what your purpose is? What is the story you want to put out to the world? What is the story of your organization? Our guest Martin Rutte is the President of Livelihood, New York Times best-selling author of Chicken Soup for the Soul at Work and Project Heaven on Earth. Martin asks the question "What is Heaven on Earth to you?" We explore spirituality in the work place, how our story connects us and how we can change the story of our organization for the better. Martin is...

Duration:00:21:46

Leveraging Thought Leadership With Peter Winick – Episode 149 - Brian Solis

8/31/2019
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It is almost unavoidable that technology is going to be part of our daily lives. What is the impact and potential of technology in our lives? How can we rewire our brain to mange it all in a healthy and productive way? Our guest Brian Solis is the Principle analyst at Altimeter Group, a keynote speaker, and author of Lifescale and X: The Experience When Business Meets Design. Brian shares his journey through the years of technological advances and his role in the silicone valley. We...

Duration:00:29:02

Leveraging Thought Leadership With Peter Winick – Episode 148 - J.T. Compeau

8/28/2019
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Taking your content from a book or video to a speech can be more difficult than it sounds. Finding the right flow and information to include can get overwhelming Even if you are a gifted speaker there is a lot of benefit you can get from a speech writer. Our guest J.T. Compeau is the Founder "Content Interpreter" and a consultant who helps Thought Leaderships get their public speaking to a higher level. J.T. lays out his frame work when working with a client and tells us what to look...

Duration:00:20:20

Leveraging Thought Leadership With Peter Winick – Episode 147 - Rusty Shelton

8/24/2019
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When building a platform what methods can you use to connect with your audience and provide value? How can you determine which platform is going to be best for you? Our guest Rusty Shelton is the Founder and CEO of Zilker Media, author of "Authority Marketing" and "Mastering the New Media Landscape" and an expert in making an impact in the new media landscape. Rusty discusses the need for build a platform before over spending on content, how you can sort out which social media platform...

Duration:00:21:51

Leveraging Thought Leadership With Peter Winick – Episode 146 - Dr. Stephen Kraus

8/21/2019
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Businesses want to sell as much directly to the consumer as they can, but you can't ignore the online outlets. How can you use data to tackle the problem? Our guest Dr. Stephen Kraus is the Head of Digital Insights at "Jumpshot", the author of "Selling to the New Elite" and "The New Elite" and one of the world's leading experts on consumer insights and digital trends. Stephen tells us how people are drowning in data but starved for insights. He shares how we can use data to tell...

Duration:00:21:43

Leveraging Thought Leadership With Peter Winick – Episode 145 - Dr. Stephanie Evergreen

8/17/2019
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Have you ever been presented with a stack of data that makes you feel like your eyes are going to fall out? Is there a way to receive that data in a meaningful way that you can understand? Our guest Dr. Stephanie Evergreen is the CEO of "Evergreen Data", author of "Effective Data Visualization", "Presenting Data Effectively" and the expert in data visualization. Stephanie shares her journey from academic to Thought Leader and the challenges in moving between the two. She discusses with...

Duration:00:17:49

Leveraging Thought Leadership With Peter Winick – Episode 144 - Jeffrey Hayzlett

8/14/2019
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There are lots of tools we can use to build up our communities, but once you have them following you how do you engage them? Our guest Jeffery Hayzeltt, is Chairman of the "C-Suite Network", author of "Hero Factor" and "Mirror Test" as well as Prime Time TV host of "C-Suite with Jeffrey Hayzlett". Jeffery shares why your engagement needs to come from your content, how you can make yourself more appealing as a speaker, and what marketing techniques you should avoid and some tools you...

Duration:00:20:04