Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition-logo

Marketing For eCommerce with Bryan Bowman: Online Product Sales Strategies to Suffocate The Competition

Business & Economics Podcasts

Marketing for eCommerce is a podcast hosted by Bryan Bowman, Founder of eCom Underground. Each week he shares innovative strategies for acquiring leads and sales in your eCommerce business, whether on Amazon, Shopify, ClickFunnels or Big Commerce. Each episode features actionable steps that you can implement immediately to start seeing greater profits in your eCommerce business. The future of eCommerce success belongs to those that eliminate commodity and develop a community. That’s the key to creating a long-term asset that can be sold at a profit. Listen to the real stories of entrepreneurs and business owners just like you and how they overcame struggles and found success. Discover how to make Facebook advertising, Amazon advertising, YouTube advertising, Twitter Advertising, Google Adwords, Linkedin advertising (and more) work for your business.

Marketing for eCommerce is a podcast hosted by Bryan Bowman, Founder of eCom Underground. Each week he shares innovative strategies for acquiring leads and sales in your eCommerce business, whether on Amazon, Shopify, ClickFunnels or Big Commerce. Each episode features actionable steps that you can implement immediately to start seeing greater profits in your eCommerce business. The future of eCommerce success belongs to those that eliminate commodity and develop a community. That’s the key to creating a long-term asset that can be sold at a profit. Listen to the real stories of entrepreneurs and business owners just like you and how they overcame struggles and found success. Discover how to make Facebook advertising, Amazon advertising, YouTube advertising, Twitter Advertising, Google Adwords, Linkedin advertising (and more) work for your business.

Location:

United States

Description:

Marketing for eCommerce is a podcast hosted by Bryan Bowman, Founder of eCom Underground. Each week he shares innovative strategies for acquiring leads and sales in your eCommerce business, whether on Amazon, Shopify, ClickFunnels or Big Commerce. Each episode features actionable steps that you can implement immediately to start seeing greater profits in your eCommerce business. The future of eCommerce success belongs to those that eliminate commodity and develop a community. That’s the key to creating a long-term asset that can be sold at a profit. Listen to the real stories of entrepreneurs and business owners just like you and how they overcame struggles and found success. Discover how to make Facebook advertising, Amazon advertising, YouTube advertising, Twitter Advertising, Google Adwords, Linkedin advertising (and more) work for your business.

Language:

English


Episodes

Frameworks To Help You Scale Your Brand, Ep #103

6/25/2021
What should you focus on TODAY for maximum growth in your business? If you don’t know then you definitely want to tune into this episode! I share the exact framework we use to evaluate and scale our brands, our client brands and even brands we’re looking to acquire. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Instagram

Duration:00:20:22

Getting The Most From Your Email Marketing, Ep #102

6/15/2021
What percent of your total monthly sales are coming from email? If you don’t know then you definitely want to tune into this episode! Discover how email helps you get people to spend, spend more and spend more often. Plus, I’ll share the best email platform for eCommerce sellers and talk about the biggest mistakes we see and what you can do to avoid them today. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Instagram

Duration:00:16:38

The Power Of Virtuous And Vicious Cycles, Ep #101

4/16/2021
How do you recharge and rebalance to maximize your potential? In this episode, we’re gonna talk about something we all need to be talking about way more as entrepreneurs… Self care and managing the flip side of our drive and ambition. Burnout happens when we don’t create routines that balance the 5 core areas of our physical and emotional health: Air, Water, Sleep, Movement, and Food. Let’s dive in and talk about how you can build and optimize your own self care routines to make sure you...

Duration:00:17:23

Making Money From Getting The Most Out Of What You’ve Got, Ep #100

2/19/2021
How much more does it cost to acquire a customer than to keep one? If you said 5-7 times you’d be right… Which begs the question… Why aren’t you doing more to maximize the value and bond with those customers. In my experience, the easiest win in your business is getting the most out of what you’ve already got. Namely, your existing customers. That’s what we’re talking about today. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On...

Duration:00:12:57

A Simple, Yet Powerful Framework For Maximizing Your Potential, Ep #99

1/29/2021
What if you could only pass on 1 piece of advice, what would it be? This episode is a bit different… I won’t be sharing a specific eCommerce strategy or tactic, however, what I share will profoundly impact your business and so much more. If I were asked to pass on 1 piece of advice that would help all of us maximize our potential… this is it. Enjoy and take action. Connect With Bryan Bowman Bryan’s website: https://www.ecomunderground.com/ On Facebook On Instagram

Duration:00:15:46

The SCALE Framework For Building Your Brand, Ep #98

1/22/2021
How do you scale your eCommerce brand in 2021? Getting your first sales is exciting, but you quickly learn that what gets you traction in eCommerce isn’t the same thing that’s going to help you scale in eCommerce. So the question is: how do you go fast and scale your brand in 2021? In this episode, I’ll explain a simple framework I created called SCALE that’ll help you determine what exactly is going to help you grow and what you’ll focus on this year. Whether you’re just getting started...

Duration:00:12:47

The Most Important Shopify Apps In 2021 Part 2, Ep #97

1/15/2021
What Shopify apps are the MOST important apps you need to have in your store? In part 2 of this 2 part episode, I keep sharing the most important apps you’ll need in your store in 2021. Like I mentioned last time, we didn’t pick these apps because they’re the most popular or because they’re trending. We picked them because they are part of a bigger system that’s required to build and scale your brand. In this episode, we’ll dial in the 3rd and 4th Power Levers of your eCommerce business...

Duration:00:18:47

The Most Important Shopify Apps In 2021, Ep #96

1/12/2021
What Shopify apps are the MOST important apps you need to have in your store? In part 1 of this 2 part episode, I breakdown the most important apps you’ll need in your store in 2021. We didn’t pick these apps because they’re the most popular or because they’re trending. We picked them because they are part of a bigger system that’s required to build and scale your brand. I’ll explain exactly why you need them and how they fit into your store’s conversion and retention system. You do not...

Duration:00:21:12

How To Focus For Growth In 2021

1/8/2021
Focus, focus, focus... It seems the advice you get when asking the question "How do I grow my business?" And for good reason... it's good advice. But exactly how do you focus in an eCommerce business and decide what is the most important thing you should be doing now to grow your brand? That's what I'll cover in this episode. I share the framework we use internally and with our students to identify the "one domino" you need to focus on knocking down. You'll walk away for this episode...

Duration:00:13:20

If You Want To Succeed, Stop Focusing On Results, Ep #94

6/12/2020
It’s natural to think a focus on getting great results will naturally lead to the ultimate success we’re striving towards. It turns out, that can actually hold us back and sometimes even be detrimental to our success. In this episode, I discuss a simple lesson I learned that has had a dramatic impact on how I progress towards the big targets I set in my life. Listen, take notes and apply this today in your eCommerce business! Connect With Bryan Bowman Bryan’s...

Duration:00:15:04

How To Make More $$ With Less Using Quizzes, Ep #93

6/5/2020
This might seem backwards, yet, many times making more in your business actually comes down to doing less. In this episode, I’ll talk about how we use quizzes to make more while actually giving our customers less choices! What?! Listen, take notes and apply this today in your eCommerce business! Connect With Bryan Bowman Bryan’s website:https://www.ecomunderground.com/OnFacebook

Duration:00:13:50

The Most Important Factor When Building A Community, Ep #92

5/29/2020
Considering building a community like a Facebook Group for your brand? There are a handful of important decisions to make when building a new community… However, none are more important than this: Initial Conditions. Nothing will influence how effective your group is and will be more than Initial Conditions. In this episode I explain what Initial Conditions are and how to make sure you get them right. Connect With Bryan Bowman Bryan’s...

Duration:00:10:39

How To Build A Steady Stream Of Customers, Ep #91

5/22/2020
Are you hunting or farming in your eCommerce business? Most sellers are hunting… They go out and eat what they catch - day in & day out. Successful sellers are farming. The prospects they connect with today might buy today, however, they will most likely not buy today. That’s good news for you. Why? Because the “hunters” stop paying attention to the overwhelming majority of people that won’t buy today, but will buy tomorrow, or the day after. This episode is all about...

Duration:00:28:24

Get The Most From Your Promo Emails, Ep #90

5/19/2020
Email marketing is a classic "Important, But Not Urgent" item in our businesses... ESPECIALLY eCommerce businesses. However, email is hands down the best asset in your business that you're probably not utilizing enough or to it's maximum potential. In today's episode I'll breakdown one of the most important email campaigns every single brand must get right: Promotional Emails. By the end, you'll be crystal clear on where to start and what to do next. Connect With Bryan...

Duration:00:20:43

Maximize Profitability by Connecting with Customers, Ep #89

12/20/2019
It’s Q4, sales are skyrocketing, and NOW is the time to connect with customers. As an eCommerce seller, you’re in the middle of the fight - outbidding your competition and getting products out to customers. But the big payoff comes in Q1. Prepare for that by nurturing those customer relations now. Don’t miss the window of opportunity. Listen to this episode - find out the importance of timing, how to build relationships with your customers, and how to maximize profit. Follow these crucial...

Duration:00:17:39

Learn the Psychology of Success, Ep #88

12/13/2019
The psychology of success begins with this question: Who do I have to become to have what they have? We each know someone successful in business or accomplished in a particular skill. It’s easy to think you could never achieve what they have. But consider this: instead of responding in jealousy or defeat, focus on what you could do to attain that level of success. This perspective was a game-changer in my life and business. I had to focus on what it would take to get to that place of...

Duration:00:18:21

Implement this Effective Product Marketing Strategy, Ep #87

12/6/2019
What’s the best way to use your product marketing to connect with your audience? It’s all about painting a mental picture. Learn how to communicate your unique selling proposition most effectively. The key is using simplicity and familiarity. When introducing your product don’t overcomplicate it. Listen to this episode to hear the best strategy to get people’s attention and how to get them to spread the word about your product. How schema plays an important role in product marketing Schema...

Duration:00:11:13

A Superpower Swipe File Can Help You Pull Out Of Personal Slumps, Ep #86

11/29/2019
We all have superpowers - the problem is that most of us don’t recognize them as such. We need others to point them out to us. This episode is about that - and it’s sparked by a conversation I was having with a friend just this week. He’s feeling down, like it’s hard for him to get himself into the game and I totally understand the feeling. I want you to hear what I shared with him because I think it’s powerful. If you can do this one thing you’ll equip yourself with the tools you need to...

Duration:00:14:16

Words have Power - Learn to Use Them Well, Ep #85

11/22/2019
Words have power. But there’s one word considered to be magical because it’s the most powerful. It affects things like the kinds of people you’re drawn to, what foods you like, and even what you do for a living. What is this magic word? It’s your name. There’s been a lot of research done about the power of names and the words we use. Listen to this episode to hear how you can use names in your eCommerce business. It can be a game-changer! Find out how words can be used as a strategy...

Duration:00:10:39

Fundamentals in Business that Differentiate Your Brand, Ep #84

11/15/2019
How can music relate to the fundamentals in business? If I tapped out the beat of a song, what is the likelihood of you guessing what it is? A study was done about this and it was expected that 50 percent of people would be able to recognize a song, but only 2.5 percent were able to identify it. When I tap out a song, I already know the melody in my head. But to you, it just sounds like random tapping. When I tap out a song, I already know the melody in my head. But to you, it just sounds...

Duration:00:16:24