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My Amazon Guy

Business & Economics Podcasts

Seller Central Expertise. Technical how to advice to improve sales. With more than 300 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. www.myamazonguy.com

Seller Central Expertise. Technical how to advice to improve sales. With more than 300 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. www.myamazonguy.com

Location:

United States

Description:

Seller Central Expertise. Technical how to advice to improve sales. With more than 300 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. www.myamazonguy.com

Twitter:

@myamazonguy

Language:

English


Episodes

Thasio - Would I buy Thras.io Stock When it Goes Public? YES - Amazon FBA Weekly Q&A - Steven Pope

9/26/2021
00:00 INTRO 10:44 I found a 3PL that has seller fulfilled prime for their own brand they sell, can I have them fulfill for me and get the Prime badge 11:58 Someone hijacked my UK listing, changed the brand name/owner, made a complaint and now I'm barred from listing my item, and my FBA inventory will be destroyed 13:06 Do you repeat your Alt Text for different images in A+ content 14:26 I'd like to get a PO Box for my business, will the damaged FBA inventory be automatically sent for it,...

Duration:01:13:49

SEO PATCH NOTES - PPC Buffed, Reviews Nerfed - Amazon FBA

9/22/2021
Nobody knows for sure the weighting of the Amazon SEO algorithm. But here's my patch notes (best guess) on how it has changed this year. PPC sales were nerfed previously and saw a boost in 2021. Off-Site Sales signals also saw a boost. On the flip side, reviews have lost some importance. As one anecdote: I was able to index a product 3 weeks before mother's day for 2,000 keywords with a single review. And 3,500 keywords within 5 weeks. Because PPC sales increased in value organic sales saw...

Duration:00:08:48

(Customer Community) How to Use Instagram Photos for Amazon FBA Social Proof

9/21/2021
❓Question from a client who hired me for a coaching call: You advised me to offer a 10% discount (at least) to anyone who takes a picture with their gnome. 1) Should I tell customers to post their pics on Amazon reviews? 2) How can I send them the 10% off code? Have them post on Instagram with a hashtag of your choosing. Example social posts: https://amzn.to/3EgrGJl' Example of Instagram using the hashtag: https://www.instagram.com/explore/tags/coramdeolights/ ✅Answer: Do not mention...

Duration:00:09:04

Brand Naming Tip: 5+ Letters

9/20/2021
Change your barnd name: https://myamazonguy.com/amazon-brand-name-change/ Amazon Brand Name Change Have you tried updating the brand name for your listing yourself? Watch several how-to videos too but still did not find any success? My Amazon Guy now offers a service where we can handle the work for you! Gain access to brand building tools if brand name doesn’t match brand registry Includes: A+ Content, Brand Storefronts, Virtual Bundles, Amazon Live & More Gain access to exclusive...

Duration:00:00:56

Amazon FBA Weekly Q&A - Ask Steven Pope ANY Question

9/19/2021
00:00 Intro 10:24 AMZ suspended FBA shipment options to send stuff in, "Deleted/Abandoned Shipments" 11:57 For A+ content product grid, can you pick SKUs 12:22 Just got a notification that my Oct restocking limit is going up, does AMZ only refresh the limit once a month/quarter 12:58 Does a listing have to be live before you can build A+ content for it 15:15 Regarding your latest video around giving a discount for a hashtag on social, do you set up a Google alert to get notifications on...

Duration:01:09:19

Q4 FBA Inventory Woes: Difference Between Restock Limits and IPI Storage Storage

9/13/2021
✅ Get Full-Service Amazon Management: https://myamazonguy.com/full-service-management/ ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/ #amazonselling #amazonseller #amazonfba #myamazonguy Support the show (https://www.paypal.com/paypalme/myamazonguy)

Duration:00:03:49

Amazon FBA Weekly Q&A - Ask Steven Pope ANY Question

9/12/2021
00:00 Intro 10:23 SEO at My Amazon Guy 12:53 How do Storage Fees work 14:14 How do I put size dimensions for a very small item 14:57 Brand registry instructed to delete and wait for 24hours to relist to solve image issues 15:24 I manage a friend's account. I use secondary login w/ permission, bought wifi hotspot, new pc - to keep the connection IP away from my money account 16:38 Is it considered an ad when my listing appears as "Amazon choice under $30" 16:51 Is it worth spending 10k...

Duration:01:11:30

Video Games Taught Me How to Run a Company #shorts

9/8/2021
If your parents don't believe you, show them this video. If you have a kids, and are unsure about the value of video games, this video is for you! 5 Lessons Video Games Teach https://www.entrepreneur.com/article/270419 1. Cheating isn’t fun. For little kids, video games are really hard. Turning on “God mode” makes gameplay so much easier -- and a lot more fun, too. Feeling unstoppable as you’re lighting up Soviet-era Communists in Goldeneye, for example, is fantastic. But the enjoyment...

Duration:00:00:59

[ Amazon News ] Unit Count / Price Per Unit requirements for FBA

9/7/2021
News Link: https://sellercentral.amazon.com/gp/headlines.html?ref=nswg_scgw_GEKYC43Q8U8M6TLR_en_US_0_nslp&id=GEKYC43Q8U8M6TLR&communicationDeliveryId=2b15261d-2ff3-4a4c-b2b0-885eb0fae745& Help files: https://sellercentral.amazon.com/gp/help/G201618190?ref=nslp_at_GEKYC43Q8U8M6TLR_en-US_nslnk_2_G201618190 Excel file: https://m.media-amazon.com/images/G/01/PPU_US_HL/Table_US_v3.xlsx?ref=nslp_at_GEKYC43Q8U8M6TLR_en-US_nslnk_1 Join our Channel to get early access and say thanks to Steven Pope...

Duration:00:04:03

TRAFFIC vs CONVERSION - Heated Amazon SEO Debate Panel - Canopy Management

9/6/2021
Steven Pope defends Traffic to the death in this heated debate of his views against a panel that felt Conversion was more important. Vote what you think is most important in the comments. 00:00 Intro 04:06 SEO affect on Amazon Ranking 04:25 Introduction of Guests 04:40 Topics to discuss 06:45 Introduction of Anthony Lee, Amazon Analyst & Speaker 08:16 1st topic: Affect that embedded terms have on indexing & ranking 09:15 Steven Pope - A+ content is indexed 11:25 Troy Johnston -...

Duration:01:37:13

Flat File Template Uploads & Restock LIMITS Amazon FBA Weekly Q&A - Ask Steven Pope ANY Question

9/5/2021
00:00 Intro 00:24 Our restocking limit is getting worse. My sales have been constant, but our limit is now half of what it was 6mos ago 01:46 If we have to setup FBM, and do well w/ it, will AMZ see that and increase our FBA restocking limit 02:05 Does AMZ penalize us on the restocking limit if we historically had more than our allocation in the FBA Warehouse 02:28 I want to launch some new products but have maxed out and way over the restocking limit 02:50 Do you suggest we use AMZ...

Duration:00:50:38

Amazon Advertising Gods Bless Us with More! How to Target 🎯 Like a Pro

9/3/2021
Amazon PPC gods blessed us with a faster, easier, and more natural way for you to comb through all your advertising metrics of your campaigns! Stick with John Rosky as he explains the thought behind Amazon new tool and how to use it. Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter...

Duration:00:02:58

How to Syndicate Reviews into Walmart from Amazon and Shopify

9/2/2021
Go here: https://marketplace.walmart.com/review-syndication-submission/?utm_campaign=Aspectiva&utm_medium=email&_hsmi=148238752&_hsenc=p2ANqtz-_xC75Z9CBtS1scMQgjzi8ZT-10vDWyvgpKE7KnZI7wSFsbuVel5c0R7pVUM9l0B9pzcO7Ul6NufqXahx-GXRj0eriXkg&utm_content=148238752&utm_source=hs_automation Follow the prompts and load your reviews! Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join About...

Duration:00:02:17

Difference Between Restock Limits vs IPI Storage Limits - Amazon FBA

9/1/2021
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join 00:00 Intro 00:20 Difference between Restock Limits and Storage Limits 00:32 Storage Limits 01:03 Restock Limits 02:26 Regarding the email received from Amazon About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands...

Duration:00:04:14

Products Have Personalities! IMPACT to Advertising on Amazon

8/31/2021
#amazonads #amazonadvertising Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow...

Duration:00:05:28

Never Say Sorry 😐. Always Say Thank You 😊 (Marketing Rant)

8/30/2021
I sent this to my staff this evening: Please eliminate the word sorry from your vocabulary. Do not apologize to clients. Do not apologize to me or anybody else in the company. Instead, thank them. Example of what not to say: Sorry for the delay Example of what to say: Thank you for your patience. If a client shares feedback like why doesn't Steven show up to our client calls... Don't say sorry about that. Say thank you for sharing your feedback. This mentality shift will win us massive...

Duration:00:21:21

How Profitable Should I Be? Amazon FBA Weekly Q&A - Ask Steven Pope ANY Question

8/29/2021
00:00 Intro 10:53 Brand registered in Canada added to BR in the USA, got registered agent access but I can't add A+ content, update pages 12:39 I added my US brand to BR in the UK. I see the brand added in the BR account but I can't add A+ content or update. I also added to BR in CA and it works 12:52 Anyway to get Amazon UK to update a page 12:29 Thoughts about Amazon global logistics 14:37 Did you enroll in Amazon launchpad for any of your customers. 15:43 Good AMZ account annual...

Duration:01:15:57

SFP Suspended? New Amazon Shipping Requirements

8/25/2021
See your delivery speed metrics https://sellercentral.amazon.com/seller-fulfilled-prime/seller-performance Seller Fulfilled Prime enrollment revocation While you are enrolled in Seller Fulfilled Prime, you must continue to maintain the Seller Fulfilled Prime performance requirements to remain enrolled in the program. Amazon will evaluate your Prime eligibility each day. If your performance metrics fall below the established thresholds, or if you violate the program terms, your enrollment...

Duration:00:06:17

Buy Box Cheat Sheet

8/23/2021
Download your own copy of the cheat sheet we used: https://www.operationroi.com/wp-content/uploads/2017/07/buybox-cheatsheet.jpg 00:00 Intro 00:26 What is Buy Box 02:35 Buy Box Cheat Sheet 03:08 Fulfillment Method 04:00 Landed Price 04:53 Perfect Order Percentage 08:04 Shipping Time 10:20 Order Defect Rate 14:35 Feedback Score 16:19 On-Time Delivery 17:24 Valid Tracking Rate 19:17 Response Time 20:58 Customer Feedback 21:42 Inventory 23:07 Cancelation Rate 24:22 Refund...

Duration:00:25:50

Does My Amazon Category Matter? (No) Amazon FBA Weekly Q&A - Ask Steven Pope ANY Question

8/22/2021
00:00 Intro 10:43 Why is it so hard to start a business 13:53 Do you have info on "Business Insurance Requirements" and changes in A to Z claims 15:34 How do I increase the impression of video ads 16:15 How do I make sure I get enough impression with sponsored product campaigns 17:47 What's considered to be the good conversion rate 19:57 Is it normal that the PPC conversion rate is way lower than the total one 23:40 How to fix an SKU what the Amazon catalog says is conflicting w/ data...

Duration:01:12:40