New Media Lab with Robert Southgate

Lauren Passell and Arielle Nissenblatt break down What’s In and Out for Podcast Marketing in 2023. This episode is sponsored by The Podcast Profs. Tired of podcasting into the void? BE HEARD. The Podcast Profs will coach you how to compete with the pros. Book a FREE session today! http://thepodcastprofs.org You can find more details about The Super Awesome Contest To Become The Next Big Voice Actor on the I Hear Voices Podcast Instagram here: https://www.instagram.com/p/CnLnJ5jL_... Links discussed on today’s show: www.malaproject.nyc – Restaurant The Crimewriters on… Podcast http://www.crimewriterson.com Squadcast https://squadcast.fm/ Tink Media https://tinkmedia.co Come As You Are Podcast https://www.pushkin.fm/podcasts/come-as-you-are Descript https://www.descript.com/ Trint https://trint.com/ Recast Studio https://recast.studio Arielle and Lauren's newsletters: SUBSCRIBE HERE! https://podcastmarketingmagic.substack.com https://podcastthenewsletter.substack.com https://www.earbudspodcastcollective.org/ Follow Lauren and Arielle on Twitter! Lauren Passell @laurenpassell Arielle Nissenblatt @arithisandthat Follow us! Websites: http://southgatesmallbusiness.com http://thepodcastprofs.org https://www.southgatemediagroup.com Newsletter: https://robsouthgate.substack.com Facebook: https://www.facebook.com/newmedialabshow Twitter: https://twitter.com/rsouthgate Instagram: https://www.instagram.com/robsouthgate/ Shops: TeePublic: https://www.teepublic.com/stores/southgatemediagroup?ref_id=1570

Rob’s special are guests Guy Walker and CeeJay Scott from the CNG Podcast. Follow the CNG Podcast on Facebook at Facebook.com/Ceejay11Scott Find our social media and directory links all in one place at linktr.ee/NewMediaLab Learn more, subscribe, or contact us at newmedialab.smgpods.com. You can write to us at southgatesmallbusiness@gmail.com and let us know what you think. Please rate us and review the episode. It really helps other people find us. Thanks! SUPPORT SHOW BY SUPPORTING OUR SPONSORS Order our book Pod Life: Podcaster Stories orderpodlife.smgpods.com When you shop at Amazon.com using this link, every dollar you spend supports our podcast network and doesn’t cost you a penny more. amazon.smgpods.com Hunt a Killer – Get 20% off on your first box with Coupon Code SOUTHGATE www.huntakiller.com Tweaked Audio Headphones – Get 30% off, Free Shipping, and a Lifetime Warranty with Coupon Code – SOUTHGATE www.tweakedaudio.com Support our the SMG Podcast Network on Patreon www.patreon.com/SouthgateMediaGroup #podcast #business #marketing #socialmedia

Rob’s special guest Aaron Peterson. Connect with Hollywood Outsider, Remake This Movie Right, The Blacklist Exposed and Beyond Westworld on Facebook, Twitter, Instagram, Tumbler, and YouTube. Find our social media and directory links all in one place at linktr.ee/NewMediaLab Learn more, subscribe, or contact us at newmedialab.smgpods.com. You can write to us at southgatesmallbusiness@gmail.com and let us know what you think. Please rate us and review the episode. It really helps other people find us. Thanks! SUPPORT SHOW BY SUPPORTING OUR SPONSORS Order our book Pod Life: Podcaster Stories orderpodlife.smgpods.com When you shop at Amazon.com using this link, every dollar you spend supports our podcast network and doesn’t cost you a penny more. amazon.smgpods.com Hunt a Killer – Get 20% off on your first box with Coupon Code SOUTHGATE www.huntakiller.com Tweaked Audio Headphones – Get 30% off, Free Shipping, and a Lifetime Warranty with Coupon Code – SOUTHGATE www.tweakedaudio.com Support our the SMG Podcast Network on Patreon www.patreon.com/SouthgateMediaGroup #podcast #business #marketing #socialmedia Aaron Peterson S2E9 New Media Lab with Rob Southgate 00:00:09 - 00:12:36 Welcome let's again new media lab today's guest is award winning podcast or Aaron Peterson before we get the let me introduce myself I'm your host Robert Create something we started there weren't that many most film and Television podcasts are out there were very I don't know what the right word stoppage pretentious big plans for the future but we can't do it without some money flowing in here every month I share patriotic only content like errands answer to how he monetize deepall it has their pod catchers in there so they don't have to search for the show it's super convenient I'll put the Lincoln the show notes for you fingertips I've also include Lynch the various pod catchers that new media lab is on which makes subscribing to the show incredibly easy plus if you WANNA share it with other kissed just for the Patriots please go to Patriot dot com slash new media lab and choose your tier or click on it you can find the link to the new media lab Patriot page there as well at the patriotic page you can directly support dish oh at help keep us going we have there's too many of them at that point it cool news kind of redefine that and took it over so just kind of stepped away for a few years and then I realized in other words get into conversation with me either through email facebook twitter instagram patriotic or any place else you could find me the email for this show oh entry it's a great way to support the show and to help keep the lights on here at Southgate Media Group A show like this best when the audience and host or engaged with each other I swear they're not paying me to say this I just love this tool okay that's enough business let's get to Aaron Peterson's interview film mice dilemma film critic but I- host amount website for a long time where you did the typical film news and that sort of thing and we got away from that because it was just I mean really it was it was very harshly critical to almost every film that wasn't an art film and I really WanNA representation of film to lick tree that's L. I. N. K. E. R. Dot e slash new media lab to get all the links right at your southgate media group Dot com where you can find this as well as over a hundred other podcasts plus blogs videos and a lot more by that you know what the podcast thing was starting to be a big deal so what I did was got with some friends and decided to put together Erin can you describe your podcast sure the Hollywood outsiders upon I started many moons ago two thousand eleven I used to be a a show that focuses on movies and television called Hollywood outsider where we would look at it from more of a fans point of view nine all right now there's about a billion of them Oh is southgate small business at gmail.com send me your questions and comments...

Troy Heinritz – S2E8 New Media Lab with Rob Southgate On this episode, Rob’s special guest Troy Heinritz from the award-winning The Blacklist Exposed and Beyond Westworld. Find Troy’s podcasts at goldenspiralmedia.com Connect with The Blacklist Exposed and Beyond Westworld on Facebook, Twitter, Instagram, Tumbler, and YouTube. Find our social media and directory links all in one place at linktr.ee/NewMediaLab Learn more, subscribe, or contact us at newmedialab.smgpods.com. You can write to us at southgatesmallbusiness@gmail.com and let us know what you think. Please rate us and review the episode. It really helps other people find us. Thanks! SUPPORT SHOW BY SUPPORTING OUR SPONSORS Order our book Pod Life: Podcaster Stories orderpodlife.smgpods.com When you shop at Amazon.com using this link, every dollar you spend supports our podcast network and doesn’t cost you a penny more. amazon.smgpods.com Hunt a Killer – Get 20% off on your first box with Coupon Code SOUTHGATE www.huntakiller.com Tweaked Audio Headphones – Get 30% off, Free Shipping, and a Lifetime Warranty with Coupon Code – SOUTHGATE www.tweakedaudio.com Support our the SMG Podcast Network on Patreon www.patreon.com/SouthgateMediaGroup #podcast #business #marketing #socialmedia 00:10 - 19:45 Episode of New Media Lab Today we have our first guest the incomparable troy hybrids trae is not only a green podcast but a good friend welcome back to another it's something this week I discovered linked tree and a fallen in love with it with wintery I can now give you a single link that has everything aggregated for you it's a great way to support the show and help keep the lights on here at Southgate Media Group A show like this is best when the audience and host or engaged with each other show analysis of the TV show the blacklist from Sony Pictures Television airing on NBC in the states and we just have a lively conversation about I n. k. t. e. r. Dot e slash New Media Lab to get all the links at your fingertips in other words get in conversation with me either through email facebook twitter instagram Patriot you can leave notes on the various platforms Indie podcast when posting your own shows or sharing anything podcast related all these links will be at our link tree once again before we get to the interview let me introduce myself I am your host Robert South and I am so thrilled you decided to join me before we jump in Detroit Center Best Hi Troy Hinrichs from the blacklist exposed at the blacklist exposed dot com our podcast is a TV fan podcast that covers a post free. It's an incredible tool it's also where you can find the link to our patriotic page every month I share patron only content like like I want to tell you about an awesome tool I found every episode I feel like I'm going on forever listing the various ways to subscribe to or contact our show I've been called reds rhetoric and then people call in vote on those two segments when did you start podcasting be personally I started in twenty thirteen his answer to how we monetize his podcast just for the Patriots please go to Patriotdepot DOT com slash new media lab and choose your tears rose and more finely follow our newest indifferent twitter at Indy podcast project and be sure to use the HASHTAG super I'll see them any place that you can find me talk to me the email for this show is southgate small business at gmail.com send me your questions and comments and that's L. I. N. K. T. R. DOT EE slash new media lab they are not a sponsor it's just a tool I am super promise you I'll respond our networks website is southgate media group Dot com where you can find this as well as over a hundred other podcasts blogs video link in the show notes I won't need to put all those other links now one link doesn't all I cannot recommend this enough to you easy it's you from all our social media links to links to the various directories were on any other links that I wanNA share so go to link tree l....

Gordon Rochford – S2E7New Media Lab with Rob Southgate On this episode, Rob’s special guest Gordon Rochford from the Those Conspiracy Guys Podcast. Gordon's website: thoseconspiracyguys.com Gordon's Twitter: https://twitter.com/tconspiracyguys Contact Gordon at info@thoseconspiracyguys.com R Find our social media and directory links all in one place at linktr.ee/NewMediaLab Learn more, subscribe, or contact us at newmedialab.smgpods.com. You can write to us at southgatesmallbusiness@gmail.com and let us know what you think. Please rate us and review the episode. It really helps other people find us. Thanks! SUPPORT SHOW BY SUPPORTING OUR SPONSORS Order our book Pod Life: Podcaster Stories orderpodlife.smgpods.com When you shop at Amazon.com using this link, every dollar you spend supports our podcast network and doesn’t cost you a penny more. amazon.smgpods.com Hunt a Killer – Get 20% off on your first box with Coupon Code SOUTHGATE www.huntakiller.com Tweaked Audio Headphones – Get 30% off, Free Shipping, and a Lifetime Warranty with Coupon Code – SOUTHGATE www.tweakedaudio.com Support our the SMG Podcast Network on Patreon www.patreon.com/SouthgateMediaGroup #podcast #business #marketing #socialmedia 00:00 - 05:24 This is a really difficult question. Oh that's a great question. That's a good question. That is a great question. That's a really good question. I love this question and i think this this really is going to help me kind of meditate and grow on it want to hear the answers checkout season. Two of new media lab with robert southgate new episodes leads every tuesday available on spotify. I tunes google podcast and wherever you subscribe to your favorite podcasts welcome back to another episode of new media medialab. I've got a fan tastic episode for you today before we get into who my guest is. Let me introduce myself. I'm your host robert southgate southgate and i am so honored that you have decided to join me as promise last time. I have a great interview for you today. Some of you may know this person and for those of you that don't it is my pleasure to be the one to introduce you to him. My guest is gordon rochford from those conspiracy guys podcast. It is a fantastic show that is totally crushing it after my conversation with gordon i can see why this is the interview that i mentioned in the last episode as s. Having over two hours of additional content which i will be placing on our patriotic page for our subscribers what i pitched the idea of an interview to each of our guests i told him i had ten questions and that the total time commitment would be a maximum of maybe twenty five minutes. Gordon kept me on the phone for almost three hours and it was mind blowing he shared tips and secrets no-one else did he was so forthcoming and honest about his podcast journey. I couldn't imagine cutting him off one of the thing i'll tell you about gordon and his podcast those conspiracy guys is it completely ignores the rules and is unapologetic attic about it before we get to the interview. I do have a little business to take care of. I we have a patriotic page which i just mentioned where you can directly support this show and help keep us going every month. I share patriotic only content like the additional two hours of gordon's interview just for you. The patrons please please go to patriot dot com backslash new media lab and choose your tear. It's a great way to support the show and help keep the lights on here at southgate media group a show like this is best with the audience and host or engaged with each other in other words. Get in conversation with me either through email facebook twitter instagram patriotic or any place else you can find me. The email for this show is southgate small business at gmail.com. Send me your questions. Send send me your comments. I promise i will respond you can find new media lab on facebook by searching at new media lab xo or you can follow me on...

Queen Quaymo – S2E6 New Media Lab with Rob Southgate On this episode, Rob’s special guest Queen Quaymo Visit Queen’s website at queenquaymo.com Rob Southgate’s Twitter @RSouthgate Email southgatesmallbusiness@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/newmedialab Pinterest www.pinterest.com/SMGPods/new-media-lab/ Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks!

Rob and Kevin discuss ghosting the for a bit and then jump right into the meat of the episode. The main topic is tips and tricks to building a following on Twitter. Some best practices are discussed as well as an effective way to gain followers quickly. Each week, Rob answers questions from Kevin Long and offers advice on how to have a successful podcast. Good for newbies and seasoned podcasters alike! Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Kevin's Twitter @TheSwamppit Facebook The Kevin Long Show Rob Southgate’s Twitter @RSouthgate Email southgatesmallbusiness@gmail.com Transcipton 0:04 - 05:00 Welcome back to an all new episode of critters lamb back effort will heinous. And I while Kevin. I am sorry. Verdict. Saw get back to you with this. I if you listen to you menial prime you heard what I was wrestling with here, and very very common for a lot of podcasters that swin they ghost the audience for good. And they never come back said, no, I'm coming back. I gotta figure out where the problem is. The problem was me when I listened craters lab I hear more by personality come through when I listen to prime. I wasn't so thanks for bearing with me while I figured all that out. But back on track is all good. And I understand what it's like to do a million things. Plus try to get a masters degree, which is now complete. So all right. Let's talk about a couple of things first of all since it's been a while. I kinda don't remember all the things we did we talked about content calendar and all that stuff. I think today. I want to focus on specifically on Twitter. But I wanna touch on a couple of things we've talked about before do it. First of all you've been doing a good job, sending me artwork. For those that don't remember, the artwork should be fourteen hundred fourteen hundred pixels, and it should be something. So there is artwork for the episode. So even if it just as a black screen, and it says Kevin long show episode three that's better than having nothing. But you can have been doing a good job of sending of our work with the episode, which is great. So the other thing we talked about was the content calendar. And I wanna see have you done anything with that yet. I haven't one of my goals this week has been to go look at it and be better at doing it because you've talked about when show drops put five like throughout the day make five posts about it. And I did five the first time we did it. And after that the most I get is three. So I really wanna focus on the calendar this week and making sure I making all the posts. I can. Yeah. Yeah. Which Twitter account? Are you doing this from because you have multiple you have the swamp? It you have Kevin long show one. You have come a long show with each other numbers, which one are you going to use for this project, the one I am using is the Kevin long S H one. Okay. Great. So what I look at that. You need a lot of help here. Yeah. We're putting it. First of all, we're gonna have to get into the content creation part of it for that content. Calendar I want you to really go barebones don't make a thirty day counter. You're already going to have problems with that. And that's how everybody is. Okay. You gotta start. We gotta take some little bites. Okay. But we definitely want to get the message out there. I know you did all your hashtags. You've got all that kind of under control. When you tweet out. Let's go with three tweets on the day. The show drops one tweet like three days later. Okay. And for the rest of it for now. Share other tweets. If you can get in the stuff in there any other stuff great. But right now, just go in everyday share two or three tweets from other people other shows that you think your audience would care about because the idea is we're trying to...

Find our social media and directory links all in one place at linktr.ee/NewMediaLab Learn more, subscribe, or contact us at newmedialab.smgpods.com. You can write to us at southgatesmallbusiness@gmail.com and let us know what you think. Please rate us and review the episode. It really helps other people find us. Thanks! SUPPORT SHOW BY SUPPORTING OUR SPONSORS Order our book Pod Life: Podcaster Stories orderpodlife.smgpods.com When you shop at Amazon.com using this link, every dollar you spend supports our podcast network and doesn’t cost you a penny more. amazon.smgpods.com Hunt a Killer – Get 20% off on your first box with Coupon Code SOUTHGATE www.huntakiller.com Tweaked Audio Headphones – Get 30% off, Free Shipping, and a Lifetime Warranty with Coupon Code – SOUTHGATE www.tweakedaudio.com Support our the SMG Podcast Network on Patreon www.patreon.com/SouthgateMediaGroup #podcast #business #marketing #socialmedia Scott Philbrook – S2E5 New Media Lab with Rob Southgate On this episode, Rob’s special guest Scott Philbrook from Astonishing Legends. Visit Scott’s website at AstonishingLegends.com Scott Philbrook Interview 00:00:09 - 00:05:00 Welcome back to new media lab. Thank you so much for sharing your valuable time with me. Hey, before we get started with this week's mazing interview. I wanna fess up this episode of super late two of the ideas. Keep coming up during these interviews or to be consistent did not ghost your audience. I was definitely not consistent. And I'm sure many of you felt ghost. I really did into goes to. But it happened. I've been thinking about why this happened, and I've come to a realization mind, you all the interviews for this season are done and edited there in the can ready to go all I have to do is the intro out tro. And that's it. That's where the stumbling block is. I realized I don't like the show in its current iteration. I love the interviews. Don't get me wrong. But what I don't like is my approach as a host. When I listen to the show. I don't hear my personality coming. Through when I coach people, I stress be yourself here. I am doing the opposite. Yes. This show is more formal and structured than my goofy pop culture shows that does not mean, I should present a sterile version of myself. What I'm asking is that you bear with me as I find my voice on this show. The interviews and information being shared here. Excellent. I truly believe this. My hope by the end of the second season is that I have settled into who. I am on the show. And that you've gotten a ton of value out of what this show truly is my three takeaways from the start of this show are don't ghost your audience without explanation be yourself and don't be afraid to make changes while your show evolves. This week's guest is from one of my favorite podcasts. I love astonishing legends. And it was such a thrill to interview Scott Philbrick, one of the co hosts Scott, I had a great conversation for about an hour. Of which I'm sure in only about twenty minutes. Here. Scott's insights about podcasting and the story of astonishing legends are well, frankly, astonishing before we get to the interview I do have a little bit of business to take care of. I we have a patriot page where you can directly support this show and help keep us going. Join our newest patron Chantal Jones by going to patriot dot com slash new media lab and become a patron right now a show like this is best when the audience and hosting gauged with each other. In other words, getting conversation with me either through Email, Facebook, Twitter, Instagram patriot or any place else. You can find me the Email for this show is Southgate small business at gmaiLcom, send me your questions and comments. I promise I'll respond. You can find new media lab on Facebook by searching at new media lab show. You can follow me on Twitter at. At our Southgate or Instagram at rob Southgate. Our networks website is Southgate media group dot com...

Rob follows up with Kevin about how the social media tactics worked from the last episode. Social media calendars are discussed and how to use them effectively. Plus Rob breaks down episode art and the important sizes to create. Each week, Rob answers questions from Kevin Long and offers advice on how to have a successful podcast. Good for newbies and seasoned podcasters alike! Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Kevin's Twitter @TheSwamppit Facebook The Kevin Long Show Rob Southgate’s Twitter @RSouthgate Email southgatesmallbusiness@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/newmedialab Pinterest www.pinterest.com/SMGPods/new-media-lab/ SHOW HOSTS: Rob Southgate SHOW EDITOR: Rob Southgate PRODUCER: Rob Southgate #NewMedia #Podcasting #Business #YouTube #Blogging #Vlogging Transcription 00:00:00 This is a really difficult question. Oh, that's a great question. That's a good question. That is a great question. It's a really good question. I love this question. And I think this really is going to help me kind of meditate and grow on it. Want to hear the answers checkout season two of new media lab with Robert Southgate new episodes every Tuesday available on Spotify. I tunes. Google hod Cass and wherever you subscribe to your favorite podcasts. Welcome back to the new media lab. This is the creator's lab. I have with me Kevin long from the Kevin long show. And I am your host, rob Southgate. We are in week three of this experiment. We'll call it that somebody. You sounds great. All right. So let's recap just a little bit. I actually we didn't do it for a couple of weeks. And there's a reason there's couple of reasons one is some craziness on our end. We got asked to do a couple of pockets Marathon's that are coming up at like four weeks. So, wow, that's cool. I have underwater trying to figure that out. But number two after that last conversation, we had I gave you some some homework, and I wanted to give it time to do something one thing that that podcasters I thought about this after we did that one thing the podcasters tend to think is I am going to make one tweet and I'm going to. See an effect. 00:01:41 Not true. It takes time. Everything takes time. You don't just build an audience overnight. Although there are times you'll see a spike like we did after week what we're going to go back, and I'm gonna talk to you about where the numbers are now because they are different again. But before we do that. I wanna talk about that homework. We did. Did you do that social media stuff that I was talking about? I noticed that the first time right after you gave it I was really good at doing five five posts out the day for, hey, here's the show or hey, here's this thing. But the last two shows of come out I wasn't as diligent in posting five separate hosts ended you those all in one day. I did do the first time it was five in one day. And then the last two shows it was just, hey, here's my show and totally forgot about it. Okay. And did you do the case you missed it posted do those? And did you have any interaction from any of this? I had one. The first magic Monday that we did after we talked. I had one guy on Twitter. Get back to me and say, hey, this is what I do in my own cool. All right. Very cool. So there was a little bit of engagement there. Now, here's the thing coming like, I said it takes a while for the stuff to build up. 00:03:13 Yeah. And engagement is a real tough one. It takes a while for that to kick ins- you have to be diligent you have to keep at it. Now, something that I did and one interaction is good. I gotta tell you something that I did in the interim here between these shows I created a social media calendar for people used just basic one....

On this episode, Rob’s special guest is Jodie Hough from RealiTV and Mom’s on the Rocks. Jodie’s Twitter @realiTVpod Jodie’s Patreon patreon.com/realitvpod Jodie's Website realitvpodcast.com Rob Southgate’s Twitter @RSouthgate Email southgatesmallbusiness@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/newmedialab Pinterest www.pinterest.com/SMGPods/new-media-lab/ Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Transcription 00:00:00 This is a really difficult question. Oh, that's a great question. That's a good question. That is a great question. It's a really good question. I love this question. And I think this really is going to help me kind of meditate and grow on it. Want to hear the answers checkout season two of new media lab with Robert Southgate new episodes every Tuesday available on Spotify. I tunes. Google hod Cass and wherever you subscribe to your favorite podcasts. Welcome back to new media lab. I am your host route Southgate. Thank you so much for sharing your valuable time me this week's guest is Jody hawk from reality and bombs on the rocks. She calls herself a new, but she's one hundred twenty six episodes into work show with this point close all that patriot content. She does I would say she is solidly in the camp of the podcast professional at this point before we get to the interview, I do have a little business. I want to take care of. I we have a patriot on page where you can directly support this show and help keep us going. Join our newest patrons Scott from the gaming outsider podcast right now by going to patriot dot com slash new media lab and becoming a patron right away. And hey, while you're at it checkout. Scott's fantastic podcast, the gaming outsider. And let them know. You heard about it on this show. Thank you so much for that support Scott. 00:01:38 A show like this is best when the audience and host or engaged with each other. In other words, getting conversation with me, either through Email, Facebook, Twitter, Instagram, patriotic or anyplace else. You can find me the Email for this show is Southgate small business at gmaiLcom, send me your comments and questions, and I promise you all respond. You can find new media lab on Facebook by searching at new media lab show. You can follow me on Twitter at our Southgate or an Instagram at rob Southgate. Our networks website is Southgate media group dot com where you can find this as well. As over a hundred other podcasts, plus blogs, videos and more finely, follow our newest endeavor on Twitter at Indy podcast project and be sure to use the hashtag support. Indie podcasts when posting your own shows or sharing anything podcast related. This week's guest. Has Jodi haw from reality v and mom's on the rocks. Jody share some wonderful insights and tactics. You'll quickly come to realize how her podcasts have become so successful so quickly. Enjoy Jodi can you describe your podcast reality is your source for snarky reality TV. Recaps I cover everything from a I need to Bravo. Tv TLC to MTV even shows on Netflix. What I do is. I break all down all the shows that we love and love to hate. I like to think that I'm your best friend, or your inner voice, just nudging you along saying all things that you're thinking at the most cringe worthy of moments. I also have a patriotic a podcast that just. 00:03:29 I guess reaches off of reality. I've more freedom there. I talk about all different kinds of topics and then six months ago, I launched another podcast called moms on the rocks. A completely different topic than reality. Which is reality TV. Recaps mom's on the rocks. We like to say, it's not your mom's podcast, and I have a co host Kerry Gillan. She is the host of sip and shine podcast. She's located in DC,...

Andrea Klunder – S2E3 New Media Lab with Rob Southgate On this episode, Rob’s special guest is Andrea Klunder, your Podcast Boss from Podcast Envy and The Creative Impostor. Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Andrea's Twitter @AndreaKlunder Andrea's Website The Creative Impostor Rob Southgate’s Twitter @RSouthgate Email southgatesmallbusiness@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/newmedialab Pinterest www.pinterest.com/SMGPods/new-media-lab/ SHOW HOSTS: Rob Southgate SHOW EDITOR: Rob Southgate PRODUCER: Rob Southgate #NewMedia #Podcasting #Business #YouTube #Blogging #Vlogging Transcription

Rob follows up with Kevin on his homework and if the changes had an effect. Together, they decide on the best hashtags to use and agree on a solid show description. Kevin's question this week has to do with audience engagement. The answer lies in this week's topic - social media basics. Each week, Rob answers questions from Kevin Long and offers advice for how to have a successful podcast. Good for newbies and seasoned podcasters alike! Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Kevin's Twitter @TheSwamppit Facebook The Kevin Long Show Rob Southgate’s Twitter @RSouthgate Email southgatesmallbusiness@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/newmedialab Pinterest www.pinterest.com/SMGPods/new-media-lab/ SHOW HOSTS: Rob Southgate SHOW EDITOR: Rob Southgate PRODUCER: Rob Southgate #NewMedia #Podcasting #Business #YouTube #Blogging #Vlogging Transcription 00:00:00 This is a really difficult question. Oh, that's a great question. That's a good question. That is a great question. It's a really good question. I love this question. And I think this really is going to help me kind of meditate and grow on it. Want to hear the answers checkout season two of new media lab with Robert Southgate new episodes every Tuesday available on Spotify. I tunes. Google hod Cass and wherever you subscribe to your favorite podcasts. Welcome back. Everybody to the second episode of new media labs, creator lab with me, rob Southgate and with having long. Hey, kevin. Hey, how are you? I'm doing great. How are you doing today? I'm doing well. Thank you. You're going to be doing a lot better in a second. When I start talking about what has happened with your show this week. Okay. So let's go back talk about we'll do a little recap of what we did last week. I've got some suggestions before it gets suggestions, though. I do wanna talk about what happened which you don't know about. So first of all last week. What we talked about was I gave you homework. I wanted you to write a detailed description, and I wanted you to come up with a tag. And I wanted you to get me some hashtags that we could use for Nautilus social media for tagging the show. You did not send me the. The tag yet. Which is okay. I just hold on. I took with you wrote. You sent me a paragraph, and actually I'm going to pull that up to and that way we can read your paragraph than I'll I'll explain what I changed a little bit. And actually, it's any of these kind of things and this is an important point. Should be looked at as a living document. It shouldn't be the kind of thing that you go. 00:01:53 Yup. I did it done. You know what I mean? Right. That's where we run into trouble. So here's what you wrote your description that we were adding as they showed description, not an individual episode. It said there was a rich history of tabletop gaming and in the Kevin long show. Kevin and his guest talk about all the additions of dungeons and dragons in some of the shows Kevin builds characters after reading the complete handbook and other weeks, he talks about character concepts and other story outlines not bad, not bad. I made some tweaks to it. Basically what I? I did do it is. I wanted it to flow a little bit better. I also wanted to get a well, let me read it. I got a couple of things out of there that were unnecessary words, necessarily language. So that we can actually make it read a little bit better and add a little bit more to it. And in fact, even reading it now, I want to add a couple of things that we could do later. So here's your description. There is a rich history of tabletop gaming and on the Kevin long show. Kevin and his guests talk about all the additions of dungeons and dragons, Kevin and his guests build characters...

Brent Hand – S2E2 New Media Lab with Rob Southgate On this episode, Rob’s special guest is Brent Hand from the Hysteria 51 Podcast. Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Brent's Twitter @Hysteria51Pod Brent's Website Hysteria51.com Rob Southgate’s Twitter @RSouthgate Email southgatesmallbusiness@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/newmedialab Pinterest www.pinterest.com/SMGPods/new-media-lab/ SHOW HOSTS: Rob Southgate SHOW EDITOR: Rob Southgate PRODUCER: Rob Southgate #NewMedia #Podcasting #Business #YouTube #Blogging #Vlogging 00:00:00 This is a really difficult question. Oh, that's a great question. That's a good question. That is a great question. It's a really good question. I love this question. And I think this really is going to help me kind of meditate and grow on it. Want to hear the answers checkout season two of new media lab with Robert Southgate new episodes every Tuesday available on Spotify. I tunes. Google hod Cass and wherever you subscribe to your favorite podcasts. Welcome back to new media lab. I am rob Southgate your host. And I am so happy you've decided to join me on this journey last week's interview with Dave Jackson sparked a lot of questions I messages and emails about specific points that David made. I hope the answers I provided offered a little insight please keep writing in with DA's and questions. The Email here is Southgate small business at g mail dot com. And that's exactly what Kevin long did he wrote in asking about the value of getting on platforms other than I tunes? This started a conversation that resulted in a second show on this feed on Tuesday, we launched our first creators lab, we made it up on the spot basically because there was way more getting asked by Kevin than a couple of simple sentences on Facebook messenger, would've answered it's really cool. Kevin came on and asked a bunch of questions. He's had his show the Kevin long show for a while now. But like all of us. 00:01:38 Us. He still has a lot to learn each week will address concepts to build and strengthen his podcast. Plus, I'll answer the questions that came up for Kevin after listening to the latest episode of the show, it's such a cool project. And I am really excited about it. As we progress will track his downloads and other data to see if our experiment is having an effect. I encourage you to listen and try some of these concepts for your own shows. So this is a great time to give my social media information. So you can get in conversation with me too. You can find new media lab on Facebook by searching at new media lab show. You can follow me on Twitter at our Southgate or an Instagram at rob Southgate. Our networks website is Southgate media group dot com where you can find this as well. As over a hundred other podcasts, and blogs and videos. There's just so much there. Finally, follow our newest endeavor on Twitter at Indy podcast project and be sure to use the hashtag. Support indie podcasts when post in your own shows or sharing anything podcast related. Did you know that we have a patriot page for those of you that don't know patriot. As a way for you to support artists and content creators directly I've set one up for the new media lab to help offset the cost of doing this podcast. I don't see patriot as like a tip jar. It's a lot more than that in order to provide value to the new media lab, patrons I asked another question of each person, I interviewed that I'm not sharing on the free version of the show only supporters on patron will get those answers the question. How do you monetize? 00:03:19 Yeah. I know the big question that we all asking that. We get asked all the time the answers, I got back were incredible. You don't wanna...

It's the first episode of New Media Lab's spinoff - Creator's Lab. Each week, Rob answers questions from Kevin Long and offers advice for how to have a successful podcast. Good for newbies and seasoned podcasters alike! Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Kevin's Twitter @TheSwamppit Facebook The Kevin Long Show Rob Southgate’s Twitter @RSouthgate Email southgatesmallbusiness@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/newmedialab Pinterest www.pinterest.com/SMGPods/new-media-lab/ SHOW HOSTS: Rob Southgate SHOW EDITOR: Rob Southgate PRODUCER: Rob Southgate #NewMedia #Podcasting #Business #YouTube #Blogging #Vlogging Transcription 00:00:00 This is a really difficult question. Oh, that's a great question. That's a good question. That is a great question. It's a really good question. I love this question. And I think this really is going to help me kind of meditate and grow on. It wanna hear the answers checkout season two of new media lab with Robert Southgate new episodes every Tuesday available on Spotify. I tunes. Google hod Cass and wherever you subscribe to your favorite podcasts. Welcome to the new media lab, creators lamp island. It's a pretty good name for this. What we're gonna do is. I am going to over. The course of the next. I don't know ten weeks four weeks. We'll see how this last. I'm going to interview Kevin long from the Kevin law show. Hey, kevin. Hey, I actually have not interviewing Kevin what we're going to do with. It's a very horrible thing that we're going to do and I'm gonna put it on a regular free feed. And if it turns out that people are really into this and want to get a little bit more. We might do supplemental episodes that we put on the patriot only. But for now, let's give it away because let's face it people have questions and just to give a little background about you. And I'm sure I want you to jump in on this. Kevin. Kevin is part of our network. He's part of the Southgate media group network came to us what three years ago. 00:01:34 Yes. All right. And wanted to podcast, and boom is a podcast. And here's the deal. First of all, it's very niche the Kevin long show, and we'll get into what the niches in the second is a very specific group that were retargeting with it. And in the course of three years we've seen very tiny growth. Now, I believe that that growth is directly related to what Kevin is or isn't doing. And what I as a network had 'em doing or not doing. I think we can make this show grow. And I think the most important thing here is. Between us very often you and I right on Facebook. It'll be just a quick ask question. I'll give a quick answer boom or out. And then I thought you know, what I bet there are a lot of people that have show. That's three years old. That has you know, whatever let's say fifty listens and episode, and they really can't figure out why am I not up to five hundred or a thousand and they're going to be in the same boat. You are there are also people brand new to podcasting that can learn a hell of a lot before the three year Mark if we start talking about it now. Right. So Kevin I'm going to turn it over to you to get started. I want you to give background about the Tevin long show. What is it Harare? The Kevin long show is a weekly podcast that has to chose. I guess we'll call him shows on Monday. We talk about magic items and magic spells in dungeons and dragons and how you can use them. 00:03:17 In your game. And on Thursday. We have the main Kevin long show where we used to talk about a whole bunch of nerd stuff. But I decided that by original concept was dungeons and dragons, so we're going to go back to focusing on just dungeons and dragons and basically the love of the game. Okay. It's...

On this episode, Rob’s special guest is Dave Jackson from the School of Podcasting. Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Dave's Twitter @learntopodcast Dave's Website SchoolofPodcasting.com Rob Southgate’s Twitter @RSouthgate Email southgatesmallbusiness@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/newmedialab Pinterest www.pinterest.com/SMGPods/new-media-lab/ SHOW HOSTS: Rob Southgate SHOW EDITOR: Rob Southgate PRODUCER: Rob Southgate #NewMedia #Podcasting #Business #YouTube #Blogging #Vlogging 00:00:09 Welcome to the second season of new media lab. I m your host Robert Southgate, and it is great to be back. Lifer means world wind since post in the last episode of this podcast. It's hard to believe the last new media lab posted two and a half years ago, yet your we are right after launching the show, I started in MBA program in marketing Roosevelt university, which I just completed a couple of weeks ago as part of Miami. A I had the opportunity to an independent study which involved with the business side of podcasting. The thesis I had to prove was this podcast did not need to have a celebrity as a host to attract a large audience. It's a mixture of audience engagement consistency. And increasing visibility. The analytical process, I employed to prove my thesis was I enter viewed sixteen podcasters with audiences from fifty purpose owed to over three hundred thousand per episode. I asked everyone the same ten questions the answers. I got had a lot of similarities yet were all very different at the same time. The bottom line is I got a lot of incredible information out of each. And every interview I asked how they engaged with their audience their social media tactics, timing and consistency of show posting how they perceive gaining market share today compared to when they started podcasting. And what the host dude, which she high visibility we discussed best practices and what they perceive as the secret to their success. 00:01:44 It was an absolutely fascinating project the provided insights, well beyond what my thesis posited being a content marketer. I couldn't simply conduct all these interviews. Filter them down into a paper and turn it in for a great and just leave it at that. I recorded these interviews and planned to share them right here on new media lab. And don't worry. I was up front about this with all my guests. In fact, they were all enthusiastic willing participants so much so that they agreed to help with another little project, but more on that in a moment. This is a really difficult question. That's a great question. Good question. That is a great question. It's a really good question. I love this question. And I think this really is going to help me kind of meditate and grow on. It wanna hear the answers checkout season two of new media lab with Robert Southgate new episodes every Tuesday available on Spotify. I tunes Google hod casts, and wherever you subscribe to your favorite podcasts. The second part of this project is I've launched a patriot page for those who don't know patriots away for you to support the artists and. Content creators directly I've set up. The new media lab patriot page to help offset the cost of doing this podcast. I don't see patriotic as a tip jar. It's much more than that in order to provide value to the new media lab patrons I asked another question of each interviewee that I'm not sharing on the free version of the show. Only supporters will get the answers the question. How do you monetize? 00:03:22 Yeah. I know the question you get asked all the time. If you're a podcast or that you ask every podcast you run into the answers. I got back were incredible. You don't wanna miss out on these each week? I plan to...

Jesse Jackson from Set Lusting Bruce, had Rob Southgate on as a guest. This is what was discussed when the topic of what's coming up for Southgate Media Group this fall was brought up. Social Media for Southgate Media Group Twitter @SMGPods @WIPFest @womeninpodfest @SMGPodMarathon Instagram @smgpods Facebook https://www.facebook.com/southgatemediagroup/ https://www.facebook.com/wipfestival/ https://www.facebook.com/SMGPodcastMarathon/ Tickets for the Women in Podcasting Festival available via Eventbrite https://www.eventbrite.com/e/women-in-podcasting-festival-tickets-48582435372 Website for Otherworld Theatre https://www.otherworldtheatre.org Tickets for The Winter Wold available via Eventbrite https://www.eventbrite.com/e/the-winter-wolf-tickets-48183065847?utm-medium=discovery&utm-campaign=social&utm-content=attendeeshare&aff=escb&utm-source=cp&utm-term=listing

Jesse is joined by Rob Southgate to discuss their new book, PodLife: Podcaster's Stories (How they got started, how they stay inspired, and the stories they have to tell.) To support the Kickstarter for PodLife, go to http://kck.st/2vr8N5d Find PodLife on Facebook at @PodLifeTheBook Rob's Twitter - @RSouthgate Jesse’s Twitter – @jessejacksonDFW Email the show (and Rob) at southgatemediagroup@gmail.com

Ricky Diaz – S1E16 New Media Lab with Rob Southgate On this episode, Rob’s special guest is Ricky Diaz, host of the Primatech Files Podcast and blogger for TVBinges.com. Rob and Ricky discuss strategies for getting guests, launching a successful podcast, and insights into his social media strategy. Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Ricky's Twitter @rickyjdiaz / Podcast PrimatechFiles Rob Southgate’s Twitter @RSouthgate Email southgatemediagroup@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/SouthgateMediaGroup Pinterest www.pinterest.com/SMGPods/new-media-lab/ SHOW HOSTS: Rob Southgate SHOW EDITOR: Rob Southgate PRODUCER: Rob Southgate #NewMedia #Podcasting #Business #YouTube #Blogging #Vlogging Transcription 00:00:00 In this episode of new media lab is brought to you by tweaked audio to get awesome headphones. Go to tweet dot co dot com and use the coupon code Southgate to get thirty percent off free shipping and a lifetime warranty or you can get through the link on our website Southgate media group dot com. Welcome to the new media lab. I am your host rob Southgate day. Very special s I have Ricky the as he is a podcast from our network. And he does the private tech by which is a show all about the show heroes. It's been really successful for us. He gives us a lot of insights into his social media strategy and kind of how that show organically grew into being such a large force. So here he is Ricky as Ricky thank you so much for joining me here in the new media lab, this has been a long time coming man, I I I was really excited to see that we could line this up for those that don't know Ricky Ricky is in the UK, I'm in the United States, and we've got some time differences there, and we're both super busy. So getting you on here. This is literally the first time we've spoken to definitely I just wanna say. Before we get into this just wanna say, thank you. Rub. Putting up with me, and my OCD, and how particular I can be. I know it's what me a while to Lilith to get used to it. So I'm glad that you know, it's been clear sailing with you as well. So yeah. 00:01:44 Oh my gosh. You're OCD doesn't bother me at all. In fact, I feel so blessed to have you here. A Martin I talk about that all the time. And that's another funny thing before you started doing prime attack. Ricky does the private files for the Southgate media group and four you started doing prime attack files, which is what we're here to talk about. You you were working for TV benches show ratings TV, which were partnered with and it's funny because we were talking online, but you were like the only one from there that I didn't know at I kept getting these notices from Ricky like loves TV McHugh loves movies and Katina's, and I'm going who is this. How how does he not hitting my radar this? And then one day Lilith sent me a note said Ricky, and I are doing the show, and I was like how do you Lilith, and I guess we just hired Ricky. So I it's great. But I think it was a long time coming for this to happen. Definitely. So Ricky tell us a little about yourself before we get into prime tech vials. What's your background? You're a new media person. That's for sure. So let's hear it. So yeah. Basically, I work in post production over here in the UK a kind of been doing it for a couple of years now. But most of my stuff comes from. Well, the the beginning of the story is by see I went away on cruise ships for a couple of years, and I I didn't watch TV. And when I go back, I just ended up binge-watching loss stuff and found the joys of Twitter from Twitter, I met Kyle, and blah, and then it will kind of started from the like I'd start joining up with them to from. We love we love TV more to show ratings to TV...

Taryn Arnold – S1E15 New Media Lab with Rob Southgate On this episode, Rob’s special guest is Taryn Arnold from Patreon. Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Taryn's Twitter @TheTarynArnold Rob Southgate’s Twitter @RSouthgate Email southgatemediagroup@gmail.com Website www.southgatemediagroup.com/newmedialab Patreon www.patreon.com/SouthgateMediaGroup Pinterest www.pinterest.com/SMGPods/new-media-lab/ SHOW HOSTS: Rob Southgate SHOW EDITOR: Rob Southgate PRODUCER: Rob Southgate #NewMedia #Podcasting #Business #YouTube #Blogging #Vlogging Transcription 00:00:00 In this episode of new media lab is brought to you by tweaked audio to get awesome headphones. Go to tweet dot co dot com and use the coupon code Southgate to get thirty percent off free shipping and a lifetime warranty or you can get there through the link on our website Southgate media group dot com. Welcome. Once again to the new media lab, I'm your host, rob Southgate. Today's special guest is tearing Arnold from patriot. I guess all sorts of questions about best practices. What works. What doesn't and get some really fun insights from her to about patriot. And what people do the works. I hope you enjoyed this much as I did Tarrant. It's all yours. Terron? Thank you so much for joining me in the new media lab, I'm Sor excited here. I'm so stoked. Thank you for having me. No, do you do a lot of these types of interviews. You know, I just ran into a co worker in the hallway. And I was like I'm on another podcast today. It's it's becoming a thing. I think this is probably like my sixth or seventh. But in the last like maybe like ten th but in the last week it's been like a lot. I've maybe done like four or something. Yeah. But it's fun. I like it. I mean, there's nothing better to do than talk about things. He loves so. Yeah, I I agree. I sabotage my whole life to do that. 00:01:36 Beautiful sabotage. Yes. Yes. So, you know, the reason it might be the reason you're getting somebody requests, I got an Email from you. And it said that you're kind of the patriot outreach person. And I went finally somebody. Yeah. Well, we just we're realizing that a lot more people wanna talk about this and want to talk about patriot. An I am all ears. I would clear my day to do this kind of stuff. It's so fun for me. So I'm happy that you that you reached out show all right here in let's let's set this up your your from patriotic. And you're kind of the liaison between the creators. In patriot kind of answer questions and stuff, right? Yeah. Yes. I'm kind of the I'm in charge of Brandon content here. But what that's becoming is. If anybody wants to tweet me if anyone wants to interview me Vinnie wants to call me. I am all ears to answer questions. I love talking about it. It's in easy thing for me to do. I've been here for a little bit over a year. I think I was like the twentieth employees or something. So I've just been around for a bit. And and yeah, I I love to dish any information. The limited knowledge that I have on it. I love to try to share. Right now, I want you to throw out your Twitter and any way that they can reach you. We'll do it again at the end and put it in the show notes but throw it out there right now. 00:03:00 So anyone listening to it's like, you don't really just need to ask a question right now tweet to to tear in what is it is twin I love that. I screwed that up. I wish it was two. Aaron my Twitter can you reach on Twitter at the Taryn Arnold, which is the T A R Y N and then Arnold. And then I do this for for podcasts. I trust that. You're a if you're going to Email me your great person. Please be nice don't yell at me for anything. I've said my Email is Taryn at patriarch dot com, which says T A R Y N. Yeah. And that's something that...

Omer Khan – S1E14 New Media Lab with Rob Southgate On this episode Omer Khan, founder of @ConversionAid & @Prestopod, is Rob’s special guest. Check out his article on ID3 tags at http://www.prestopod.com/how-to-add-id3-tags-to-your-podcast-mp3-file/ Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks! Omer's Twitter @omerkhan Omer's Website www.prestopod.com Rob Southgate’s Twitter @RSouthgate Email southgatemediagroup@gmail.com SHOW HOSTS: Rob Southgate SHOW EDITOR: Rob Southgate PRODUCER: Rob Southgate #NewMedia #Podcasting #Business #YouTube #Blogging #Vlogging