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"Facebook Marketing All in One for Dummies" co-author and online entrepreneur Amy Porterfield shows you exactly how to monetize your online marketing and blogging efforts using her own tested, ACTIONABLE lead generation strategies -- so you can successfully launch and promote a new program, grow your email list, get more leads, build your authority, turn your customers into raving advocates OR simply find the time (and mindset!) to rock your social media and content marketing. From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn't) once and for all. Why? Because after an awesome, inspiring stint with Harley Davidson and Tony Robbins, Amy figured out what she really loves: helping small business owners like you break down BIG, powerful strategies into step-by-step actions…so you can see BIG, powerful results, fast.

"Facebook Marketing All in One for Dummies" co-author and online entrepreneur Amy Porterfield shows you exactly how to monetize your online marketing and blogging efforts using her own tested, ACTIONABLE lead generation strategies -- so you can successfully launch and promote a new program, grow your email list, get more leads, build your authority, turn your customers into raving advocates OR simply find the time (and mindset!) to rock your social media and content marketing. From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn't) once and for all. Why? Because after an awesome, inspiring stint with Harley Davidson and Tony Robbins, Amy figured out what she really loves: helping small business owners like you break down BIG, powerful strategies into step-by-step actions…so you can see BIG, powerful results, fast.
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Location:

United States

Description:

"Facebook Marketing All in One for Dummies" co-author and online entrepreneur Amy Porterfield shows you exactly how to monetize your online marketing and blogging efforts using her own tested, ACTIONABLE lead generation strategies -- so you can successfully launch and promote a new program, grow your email list, get more leads, build your authority, turn your customers into raving advocates OR simply find the time (and mindset!) to rock your social media and content marketing. From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn't) once and for all. Why? Because after an awesome, inspiring stint with Harley Davidson and Tony Robbins, Amy figured out what she really loves: helping small business owners like you break down BIG, powerful strategies into step-by-step actions…so you can see BIG, powerful results, fast.

Language:

English


Episodes

#280: How to Do a "Course Call" to Validate Your Digital Course Idea with Jamie Trull

9/12/2019
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One of the best ways to know if anyone wants to spend time and money on your digital course is to ask them. One of the best ways to ask them is to have a course validation call with your potential customer avatar. These calls are so valuable, because they not only tell you if your course will be in demand, but they tell you exactly what needs to be in the course, the best ways to set it up, and how to market it. These calls can be intimidating and people are often reluctant to have them,...

Duration:00:56:32

Student Spotlight: Lauren Kilgore

9/9/2019
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I’m so excited to share this digital course success story with you today. Lauren Kilgore, a wreath maker extraordinaire and accidental Etsy marketing superstar, turned her part-time hobby into $35k in revenue. Unbelievable, right?! Here’s the reason I’m sharing this with you today. We are all good at something that we could teach others how to do. For Lauren, it was selling her crafts on Etsy. If there is something you’re good at, something that people consistently come to you asking...

Duration:00:32:56

#279: Should I Create a Digital Course?

9/5/2019
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Today I want to help you answer a very important question. And that question is… should you create a digital course? More than likely, my answer to you will be yes. Now I know what you’re thinking. What in the world would I create a course on? The market is saturated. There are so many people selling courses online. But I promise that no one is teaching what YOU would teach the way that YOU would teach it. So here’s what I want you to do: Step 1: Listen to this episode and learn about...

Duration:00:59:37

#283: A Week in the Life (7 Days Behind-the-Scenes with Amy)

9/3/2019
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This year, I promised to let you my listener’s in more. I promised to be more vulnerable. So today, I’m shaking things up a bit. I'm going to do another “week in the life,” where I'm going to take you on a journey with me throughout my entire next week. I'm going to share with you what I'm working on, what I'm focused on right now, and a lot of behind the scenes, action items, and thoughts, and anything that happens, basically, I'm going to share with you. I know it’s fun to see how other...

Duration:01:43:02

#278: Case Study: How an Accidental Course Creator Generated Over $200K with Just One Launch

8/29/2019
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Would you believe me if I told you that one of my star students generated well over 6 figures on her very first launch? Would you believe me if I also told you that student was an elementary school teacher? How about a mother of five? Well, friend, I’m here to tell you that Jamie Sears did just that. It all started when Jamie’s hubby listened to a podcast episode about courses and nudged his wife to have a go at creating one. Jamie resisted at first. At that point, she didn’t even have a...

Duration:00:57:51

Everything is Figureoutable with Marie Forleo

8/27/2019
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Marie Forleo has been an inspiration, a friend, and a mentor to me ever since I left corporate and started into the world of online business. When it comes to business she's seen it all, from humble beginnings offering life coaching for free to being on stage with Oprah (yes, that Oprah). Needless to say, she has accomplished a lot. Marie feels strongly (and I agree!) that we need more brilliant, creative humans to believe in themselves so that they can go out and make a difference in the...

Duration:00:58:05

#277: 3 BIG Decisions I Wish I Had Made Sooner (and Why You Should Make Them Now)

8/22/2019
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Mistakes are a part of life, but in my book the fewer things you have to learn the hard way, the better. When it comes to sharing my blunders while building an online business, I’m an open book. This is the stuff that I WISH someone would’ve shared with me when I was just getting started. There are a lot of mistakes that I’ve made that I’m grateful for. Mistakes that helped me learn pivotal lessons that I wouldn’t trade for the world. But lately, I’ve been reflecting on some of the big...

Duration:00:26:43

#276: How to Overcome the Most Common Objections When Selling Online

8/15/2019
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I’ll never forget my first webinar. But not for the reasons you might be thinking. There I was, confident and ready to rock it, when suddenly the objections started pouring in. I felt defeated and disappointed. I want to save you the pain I experienced on that webinar with today’s episode. Believe it or not, it’s absolutely not necessary to let objections get the better of you. They’re not scary when you know how to handle them. When you know what’s holding people back from saying heck...

Duration:00:41:26

#275: 10 Ways to Get Your Students to the Finish Line

8/8/2019
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Research shows that only 1 in 5 people who purchase online courses complete them. As a course creator, that stat keeps me up at night and more importantly, compels me to take action. Over the years, I’ve become obsessed with finding ways to beat those odds. And I’m sure if you’re reading this, you want every single person who buys your course to cross that finish line as well. If you want amazing case studies and testimonials (the best marketing fuel there is), you’ve gotta do everything...

Duration:00:48:58

#273: How to Build a Self-Managed Team with Theresa Loe

7/25/2019
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I never imagined myself having the team I do now. I also can’t imagine subscribing to the old idea of what it means to be a “boss”. I've learned a lot about what works and what doesn't when it comes to working with a team, especially with all of the hiring we've been doing over the past few months. That's why I was so excited to sit down with Team Building and Leadership Coach, Theresa Loe to talk about building a self-managed team. I truly believe that building a team that’s aligned with...

Duration:00:43:15

#272: My Biggest Regret After 10 Years of Building My Business

7/18/2019
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This is one of those super uncomfortable moments when I have to admit…I don’t have it ALL figured out. Recently, I was at the EntreLeadership live event and Dave Ramsey’s words cut right to my soul. He said, “Organizations are never limited by their opportunity or their team, they are limited by their leader.” And the honest truth is, I regret not putting more focus on being a better leader for my team much sooner than I did. No one is born with amazing leadership skills. They take years...

Duration:00:50:50

#271: How to Create a Profit-Driven Lead Magnet to Boost Sales

7/11/2019
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If you’ve been around for a bit, then you know my motto is always be list building. Now, while there are all kinds of list-building strategies, there’s one that's by far the easiest way to grow your email list, and that's by offering a lead magnet. Through all of my endless list building experiments, I’ve learned how to create incredibly valuable pieces of content, like cheat sheets, guides, and mini-trainings. But do you know what kind of lead magnet is the best, hands down? A...

Duration:00:28:12

#270: Behind the Scenes with My Better Half, Hobie Porterfield

7/4/2019
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Ring the fire alarm because my better half, Mr. Hobie Porterfield, is lighting this place up! I’m super excited to have him back on the show, because I love sharing this side of my life. It may not always be unicorns and rainbows, but it’s pretty special. Hobie puts fires out for a living, but he also helps me put fires out in my business. If it weren’t for his emotional support, I can’t say I’d be where I am today. He’s my biggest cheerleader, my biggest supporter, and he picks me up when...

Duration:00:46:18

#269: Small List Superhero: How To Have A Profitable Launch Without A Big List with Tarzan Kay

6/27/2019
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“Amy, can I still launch my course if I only have 500 people on my email list?” Ambitious course creators ask me variations of that question at least once a week. It’s easy for the size of your list to become one more excuse not to launch. My guest today is someone who had a successful launch with a list of 750 subscribers. Tarzan Kay has had not just one but three successful launches with a small list. In this episode, she shares her tips and strategies and walks us through her inspiring...

Duration:00:44:50

#268: LinkedIn Tips and Tricks to Attract a Bigger Audience with Viveka von Rosen

6/20/2019
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I get so many questions about LinkedIn. You’ve been asking how to use it for your audience, for list building, and what’s working right now. I decided to bring in the big guns and invite world-renowned LinkedIn expert Viveka von Rosen on the show. Viveka is the author of LinkedIn Marketing: An Hour a Day and LinkedIn: 101 Ways To Rock Your Personal Brand: Grow your network and build your business!. She is also a personal branding expert, LinkedIn Learning author, international keynote...

Duration:00:43:49

#267: Are You Known for Something Specific in Your Biz? If Not, Here’s What to Do

6/13/2019
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If you asked your customers or fans what you were known for what would they say? We’ve all got that special something that we want to be known for. That thing that attracts your customers to you effortlessly and grows your audience with ease. That “it” factor, what your known for, is the foundation for your positioning. It’s also the path to increase your profit and purpose. Over the years I have seen so many people stop themselves from confidently staking their claim on what they want...

Duration:00:28:57

#266: The Little Known (Easier Than You Think) Copywriting Method That Boosts Conversions

6/6/2019
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Let’s be honest here. Writing copy can be hard, but it’s an important almost mandatory skill for new business people just starting out. In fact, I wrote all of my own copy my first few years of business, and I suggest that you do the same. Become a student of copywriting. The more you do it, the easier it will become. Today, I’m talking about a technique that will help you build up that oh-so-important relationship with your ideal avatar. This technique is by Ry Schwartz an expert...

Duration:00:30:00

#265: What to Do When Your Life (and Biz) Are Out of Balance with Sheri Salata

5/30/2019
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Any Oprah fans out there? If you are a diehard Oprah fan like me, then you probably watched Season 25 of Oprah Behind the Scenes, and you probably remember Executive Producer Sheri Salata. She was also co-president of Harpo studios and OWN. I remember watching a scene from that special that showed Sheri waking up in the morning with her bulldogs getting ready to go to the Oprah show, and I thought how does she do it all? It turns out Sheri has a fascinating story. She had reached the...

Duration:00:42:40

#264: Is this ONE EXCUSE Sneaking into Your Business and Slowing You Down? (It Might Even Be Hiding!)

5/23/2019
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Is there something holding you back in your business? Today, I’m talking about that ONE EXCUSE that may be holding you back from taking that next step that will really propel your business forward. This excuse holds many people back, and they don’t even know it. It’s kind of like a snake in the grass, where you don’t even know it’s there until it slithers up and STOPS you in your tracks. I’m also going to show you how to identify this excuse in all its many forms and how to breakaway from...

Duration:00:26:05

#263: How to Tease Your Digital Course Before You’re Ready to Launch

5/16/2019
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You want people ready to buy when you launch your course, but how do you do that? This episode will explain exactly how to be intentional before your launch, so that your customers will be ready to buy when you are ready to sell. You need to start the relationship building early, because people buy from those that they know, like, and trust. I am going to share a powerful marketing strategy that you can use to seed the idea of your course before it is ever launched. You will be priming the...

Duration:00:33:29