Perpetual Traffic

Kasim and Laruen dig deep into the intricacies of Instagram and e-commerce, sharing invaluable insights and strategies to optimize online presence and attract authentic followers. They explore innovative approaches to engagement, discussing the significance of an optimized profile, the impact of strategic interaction with competitor traffic, and the potential of TikTok shops in the e-commerce space. Whether you're looking to elevate your brand, enhance your online presence, or revolutionize your Instagram strategy, they pack this episode with transformative tips and expert advice to help you achieve your goals. Chapters: LINKS AND RESOURCES: Lauren Petrullo WebsiteMongoose MediaE-commerce CourseLinkedInPerpetual Traffic episode 416 with Lauren Petrullo and Mark de Grasse on Social Selling with Meta ShopsTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on

Ralph and Kasim dig into the intricacies of brand consistency, showcasing its undeniable power in the world of marketing. Through a detailed exploration of audience segmentation, we uncover the art of crafting tailored messages for each level of traffic. From the initial intrigue of cold traffic to the final conversion, the marketing funnel is demystified. We also touch upon the dynamic realm of e-commerce, emphasizing the transformative potential of dynamic product ads. Chapters: LINKS AND RESOURCES: Our templates for Meta platformsEpisode 519: “The ACC Model” Case Study: How To Scale Your Meta Ads Using Google Performance MaxEpisode 145: How To Amplify Your Ecommerce Business Using Facebook AdsReady to rethink your customer acquisition strategy?Tier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasim

Ralph and Kasim delve deep into the nuances of modern advertising, emphasizing the need to move beyond generic ad copies. They explore the transformative power of AI-induced traffic platforms and the potential of in-app strategies. With insights into the evolution of design and the effectiveness of tutorial videos, the duo offers a fresh perspective on how to truly connect with audiences in the digital age. Chapters: LINKS AND RESOURCES: Episode 519: “The ACC Model” Case Study: How To Scale Your Meta Ads Using Google Performance MaxEpisode 145: How To Amplify Your Ecommerce Business Using Facebook AdsReady to rethink your customer acquisition strategy?Tier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: Tier 11 CaAMP Schedule a Call

Today we are diving into the transformative power of retraining the mind and the nuances of leveraging Facebook's latest features for optimal digital engagement. Discover the art of crafting impactful video content, the significance of precise editing, and the strategies behind effective call-to-action buttons. As we navigate the intricate landscape of digital marketing, from understanding campaign goals to harnessing the potential of online audiences, this episode offers invaluable insights that promise to elevate your digital strategies to new heights. Chapters: Episode 307: 3 Steps To Finding The Perfect Audience For Your AdsEpisode 251: The 2 Essential Elements To Ultra High-Converting Video AdsEpisode 333: Training Your Brain And Scaling Your Business With John AssarafEpisode 511: The 5 Step System To Lowering Your Cost Per Lead 40% Using AI LINKS AND RESOURCES: YouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: Tier 11 CaAMP Schedule a Call

Ralph engages in a deep conversation with Austin Harrison about the complexities of channel spending and its ripple effects on revenue. Austin, sheds light on the intriguing relationship between advertising on platforms like TikTok and the subsequent revenue on Amazon. Together, they navigate the challenges mid-market companies face during aggressive growth phases and demystify the world of media mix modeling and third-party attribution. Tune in for a masterclass on optimizing multi-channel strategies and achieving business success in the digital age. Chapters: LINKS AND RESOURCES: NorthbeamTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: Tier 11 CaAMP Schedule a Call Tier 11 Download CaAMP

Ralph and Kasim welcome Ryan Deiss back, to discuss the art of messaging and connecting with your ideal customer. Ryan emphasizes the importance of understanding your target audience's desires and pain points, and how to craft compelling messaging that resonates with them. He also shares insights on building a strong digital marketing foundation, the future of AI in marketing, and highlights the upcoming Traffic and Conversion Summit. Chapters: LINKS AND RESOURCES: Ultimate Guide to Digital MarketingGet ScalableTraffic & Conversion SummitEpisode 280: How To Create Your Predictable Selling System With Ryan DeissTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: Tier 11 Download CaAMP Tier 11 CaAMP Schedule a Call

Ralph and Kasim sit down with Ryan Deiss to discuss the challenges of valuing a digital asset and the importance of mapping out a clear growth engine. They dive into the complexities of pricing a podcast and the need to consider factors such as hosts, promotion, and audience engagement. Ryan shares insights on negotiation strategies and the importance of finding the right home for your brand. With a focus on acquiring leads and sales, they explore innovative approaches to market domination and the power of networking. Chapters: LINKS AND RESOURCES: Ultimate Guide to Digital MarketingGet ScalableTraffic & Conversion SummitEpisode 280: How To Create Your Predictable Selling System With Ryan DeissTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: Tier 11 Download CaAMP Tier 11 CaAMP Schedule a Call

Ralph and Kasim join forces with the "Serbian Firecracker," Ivan, to delve deep into the world of online marketing. Together, they unravel the complexities of new customer acquisition, shed light on the pitfalls of working with ill-equipped agencies, and emphasize the importance of tracking every step of the conversion journey. With candid discussions and expert insights, this episode offers a comprehensive look at the challenges and opportunities in the ever-evolving digital landscape. Chapters: LINKS AND RESOURCES: YouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: Tier 11 Download CaAMP Tier 11 CaAMP Schedule a Call

Ralph and Kasim delve deep into the contrasts of traveling in Europe versus the US, the evolving landscape of Google's AI ambitions, and the intricacies of modern education. As they touch upon data privacy concerns and the future of personalized ads, listeners are offered a unique blend of personal anecdotes and expert insights. From discussing the allure of the European countryside to the challenges of e-commerce platforms, this episode promises a comprehensive exploration of contemporary topics that resonate in today's digital age. Chapters: LINKS AND RESOURCES: SakariTemuAbout the new customer acquisition goalMastering CMO Math: Unlock Accurate Measurement of Your Google Ads Success | Live Power HourEp. 512: The Next Era of Growth: How to Achieve Full Funnel ExcellenceTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: Tier 11 CaAMP Schedule a Call Tier 11 CaAMP Schedule a...

We explore the power of purpose-driven businesses and the impact they can have on achieving a vision. From nostalgia for roll-up car windows to case studies on making impactful statements with Google, we dive into the importance of content-rich websites in slipper marketing and expanding audience reach beyond conversion campaigns. We also discuss integrating signals for advanced marketing strategies and the lengthy path to purchase, offering insights from real case studies. Plus, we explore successful models for digital product companies, building a community, and offering additional services. Chapters: LINKS AND RESOURCES: 5 WhysThe Golden CircleStart with Why: How Great Leaders Inspire Everyone to Take ActionFinal URL expansion with Google Ads Performance MaxEpisode 512: The Next Era Of Growth: How To Achieve Full Funnel ExcellenceTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode:

Kasim engages in a great conversation with Jason Fladlien. Together, they dive into the intricacies of webinar marketing, emphasizing the importance of understanding one's audience and crafting compelling offers. Jason shares his wisdom on the significance of reputation in business, asserting that it can do 90% of the heavy lifting in certain circles. He also introduces the "Statue of Liberty Close" strategy and underscores the value of "fitting advice" tailored to individual situations. Jason's ends with his powerful mantra: "Just ship. Get it out the door and then make it better." Chapters: LINKS AND RESOURCES: WebsiteYouTubeLinkedInOne to Many: The Secret to Webinar SuccessDriven MastermindGenius WebinarsDiamond Day Mastermind Live - September 7-10, 2023 in Phoenix, AZ10x is Easier Than 2xTheory of Constraints Handbook$100M Offers by Alex HormoziTier 11 JobsYouTubeTiereleven.comSolutions 8

Discover the essential tools and strategies for mastering conversion rate optimization in this episode. From the power of Kajabi as the ultimate learning management system to the benefits of WordPress page builders, Ralph and Kasim delve into the world of landing pages, AB testing, and customer acquisition. Learn about the law of inverse profitability, the importance of understanding lifetime value, and how to navigate highly competitive markets. Gain insights into scaling strategies and the power of niching down for small businesses. Chapters: 00:00:00 Perpetual Traffic Nugget Introduction 00:01:47 Episode 481: 14 Irresistible CRO Tools You Must Use To Increase Conversions 00:11:07 Episode 474: What Is The Law Of Inverse Profitability™? 00:18:03 Episode 490: How Much Should You Spend On Digital Advertising? 00:23:59 Leave a rating and review! LINKS AND RESOURCES: Tier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: Tier 11 CaAMP Schedule a Call Tier 11 Download CaAMP

Ralph and Kasim are joined by Kobi. They discuss a case study that highlights the power of cross-platform advertising for customer acquisition. They examine how a client's Facebook ads led to increased traffic and awareness, while their Google ads sealed the deal and closed sales. By understanding the different audiences, product needs, and stages of the customer journey, marketers can strategically create a cohesive, multi-platform advertising campaign that maximizes results. Chapters: LINKS AND RESOURCES: Tier 11 ApplicationEpisode 512: The Next Era Of Growth: How To Achieve Full Funnel Excellence Episode 512What is Full Funnel Marketing? (And WHY you need it)Binet & Field frameworkIndiana Jones - Leap of FaithThe Law of Inverse ProfitabilityTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a...

We dive into the intricacies of scaling in the digital marketing realm. With insights from Erik Huberman, the founder and CEO of Hawk Media, we explore the challenges and strategies of growing a service business, especially without external funding. Erik's firsthand experiences and unique perspectives shed light on the transformative role of funds, organic growth, and the essence of being genuinely good at what you do. Dive in to uncover the secrets behind building a half-billion-dollar company and the nuances of standing out in a crowded agency space. Chapters: LINKS AND RESOURCES: Hawke MediaThe Hawke Method: The Three Principles of Marketing that Made Over 3,000 Brands SoarTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a...

Dive headfirst into the world of marketing agencies with us as we pull back the curtain on their tactics. Get the lowdown on the power of remarketing campaigns, unlock the untapped potential of young marketers, and sidestep the pitfalls that could trip up your marketing practices. We're also lifting the lid on some of the industry's 'dirty tricks', hammering home the critical importance of nailing your tracking and infrastructure setup before you even think about launching campaigns. Chapters: LINKS AND RESOURCES: Perpetual Traffic on Tier 11WeWork: or the Making and Breaking of a 47 Billion UnicornTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: CSO Link Tier 11 CaAMP Schedule a Call Tier 11 CaAMP Schedule a Call

Morgan Gist MacDonald shares key strategies for using books as tools for business growth. She stresses the importance of aligning book content with author intentions and audience needs, introducing the concept of perceived customization to target specific market niches. She emphasizes finding high-volume, low-competition keywords for increased visibility and advocates for the power of Amazon as a launch platform. MacDonald also discusses how authoring a book can boost a business's credibility and authority, viewing it as a long-term investment towards solidifying one's industry status. Chapters: LINKS AND RESOURCES: Virtual Boss: A practical guide for masterfully leading and managing remote teamsYou vs. Google: The Very Unauthorized Guide to Google Ads Paperback$100M Offers: How To Make Offers So Good People Feel Stupid Saying NoStart Writing Your Book Today: A Step-by-Step Plan to Write Your Nonfiction Book, from First Draft to Finished ManuscriptAmazon...

Ralph and Kasim take us on a deep dive into the future of growth, revealing the intricacies of achieving full funnel excellence. They unpack the powerful synergy of short-term direct response and long-term brand marketing, a potent mix that's primed to supercharge profits. They spotlight the transformative power of AI, showcasing how businesses are already leveraging its capabilities. They advocate for leadership from the front, emphasizing that those on the ground should be the decision-makers. They also explore the world of chatbots, specifically highlighting Chatbase.co, a tool that enables businesses to create a chatbot using their own data. Chapters: LINKS AND RESOURCES: A Brand Building Success StoryEpisode 507: The Most Important Marketing KPI You Are NOT MeasuringEpisode 499: 3 Big Takeaways From The Meta Performance Marketing SummitMarketing Effectiveness in the Digital EraThe brand balancing actDriven MastermindSims DistilleryTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic...

Join Ralph, Kasim, and Kobi as they unpack a case study where AI was leveraged to slash the cost per lead by a whopping 40%. Kobi shares on how his team ingeniously integrated lead forms on Facebook and harnessed the power of chat GPT to fine-tune their copy. The trio underscores the need to pause, reassess, and pinpoint areas ripe for enhancement to drive superior outcomes. Chapters: LINKS AND RESOURCES: How to create a lead ad using Meta Ads ManagerPintrest AdsEpisode 504: How Lauren Petrullo Got 3,000+ Pinterest Clicks To PerpetualTraffic.Com In 30 DaysEpisode 479: How To Use Open AI To Convert Leads To Customers With Shaun ClarkZapierGrammarlyOpen AIHighLevelTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us

Ralph and Kasim discuss why the traditional role of a media buyer is evolving in the age of AI and algorithms. They emphasize the importance of letting the machines do the work and resisting the urge to constantly tweak and make changes. They explain that media buyers now need to focus more on analysis, measurement, and understanding attribution to effectively manage campaigns. They also address the challenge of managing client expectations and the need to educate clients on the new reality of media buying. Chapters: LINKS AND RESOURCES: OpusNo Locked Doors EbookEpisode 506: How to Sell Your Business With Investment Banker Greg SmithEpisode 503: Your USP: The reMarkable Method to Sell More of Your Products OnlineAyotu Case for Remarkable 2

Ralph and Kasim dive into the phenomenon of the Threads app, a rising star that has amassed a staggering 100 million users in a mere five days. They dissect the factors that have propelled its success, highlighting its user-friendly onboarding process and enhanced experience compared to Twitter. The conversation doesn't stop there—they also delve into the potential repercussions for Twitter and the exciting advertising possibilities Threads brings to the table. Given Meta's stronghold on the social media landscape, this episode sheds light on the implications for marketers and advertisers alike. Tune in to gain valuable insights into this rapidly evolving digital marketing landscape. Chapters: LINKS AND RESOURCES: OpusArtifactIntroducing Threads: A New Way to Share With TextThreads App Google PlayThreads Apple App StoreTwitter traffic is ‘tanking’ as Meta’s Threads hits 100 million usersVirtual CapitalistTier 11 JobsYouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsitePerpetual Traffic on TwitterKasimRalph Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review! Mentioned in this episode: Tier 11 CaAMP Schedule a Call