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Predictable B2B Success

Business & Economics Podcasts

The predictable B2B success podcast is all about helping business owners, marketing and sales executives achieve predictable growth by expanding their influence and sales through empathetic content and conversations. Each episode features an interview with a founder, sales or marketing executive or thought leader in the B2B space discussing topics like marketing strategy, sales strategy, strategic partnerships, customer success, customer experience, people experience, hiring, social media, content creation and marketing, podcasting, video marketing, influencer marketing, agile marketing and much more. We might be bringing on well known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable B2B success in your business through empathetic content and conversations. If you have any suggestions for future episodes, or feedback on the podcast, get in touch via twitter at @vpkoshy or through the website at https://www.sproutworth.com

The predictable B2B success podcast is all about helping business owners, marketing and sales executives achieve predictable growth by expanding their influence and sales through empathetic content and conversations. Each episode features an interview with a founder, sales or marketing executive or thought leader in the B2B space discussing topics like marketing strategy, sales strategy, strategic partnerships, customer success, customer experience, people experience, hiring, social media, content creation and marketing, podcasting, video marketing, influencer marketing, agile marketing and much more. We might be bringing on well known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable B2B success in your business through empathetic content and conversations. If you have any suggestions for future episodes, or feedback on the podcast, get in touch via twitter at @vpkoshy or through the website at https://www.sproutworth.com

Location:

Australia

Description:

The predictable B2B success podcast is all about helping business owners, marketing and sales executives achieve predictable growth by expanding their influence and sales through empathetic content and conversations. Each episode features an interview with a founder, sales or marketing executive or thought leader in the B2B space discussing topics like marketing strategy, sales strategy, strategic partnerships, customer success, customer experience, people experience, hiring, social media, content creation and marketing, podcasting, video marketing, influencer marketing, agile marketing and much more. We might be bringing on well known authors or hosts of popular podcasts but most importantly you’ll hear from those who have hands on experience in creating predictable B2B success. Through each episode, we’ll be helping you explore the best ways to create predictable B2B success in your business through empathetic content and conversations. If you have any suggestions for future episodes, or feedback on the podcast, get in touch via twitter at @vpkoshy or through the website at https://www.sproutworth.com

Twitter:

@vpkoshy

Language:

English


Episodes

How to go about scaling your business: 7 critical elements to drive growth

6/15/2021
Henry Daas is a serial entrepreneur, business coach, screenwriter, self-described 'ordinary guy', and now a personal finance coach! He built his consulting business, Daasknowledge, to help provide professional coaching for entrepreneurs & business owners of companies with top-line sales under $10M. In this episode, he shares his experiences and insights on the 7 critical elements to scale your business. Insights he shares include:

Duration:00:49:03

7 excellent disruptive marketing tips every B2B brand needs to know

6/11/2021
Graham Brown is the founder of Pikkal & Co - Award Winning Podcast Agency – an AI-Powered, Data-Driven B2B Podcast Agency in Singapore. He hosts several podcasts and He is a published author on the subject of The Digital Transformation of Communication, works including "The Human Communication Playbook", “The Mobile Youth: Voices of the Connected Generation” – documenting the rise of mobile culture in the early 2000s in Japan, China, Africa and India and “Brand Love – How to Build a Brand...

Duration:00:59:49

Sales process mapping: What is it and how to use it to drive growth

6/8/2021
Robert Elliott is the founder and owner of Resilient Sales Coaching with over 30 years of sales and management experience. In this episode, he shares his thoughts and perspectives on sales process mapping, why it is critical to a business, and how you can use it to drive business growth. Insights he shares include:

Duration:00:44:48

How to become a thought leader that quickly boosts growth

6/4/2021
Marti Sanchez is the CEO of Influence Podium, a thought leadership content marketing agency that helps B2B CEOs spread their message online. He is also the host of the Podium Stories podcast. In this episode, Marti shares his take on how to become a thought leader that quickly boosts growth. Insights he shares include:

Duration:00:55:24

How to build out a content production process to successfully drive growth

6/1/2021
Brad Smith is the CEO of a SaaS company called Wordable and runs 2 successful agencies in the content production and digital PR industry. In this episode, he shares his experiences and insights around how to build out a content production process to successfully drive business growth. Insights he shares include:

Duration:00:55:41

How understanding your customer wants and needs easily drives growth

5/28/2021
Cory McKane is a co-founder and the CEO of WeStrive an app built to help personal trainers in the fitness industry grow their business. In this episode, Cory shares his experiences and lessons learned in understanding his customer wants and needs and how that understanding can be used to rapidly drive business growth. Insights he shares include:

Duration:00:44:52

5 powerful trust based selling principles that drive business growth

5/25/2021
Ari Galper is billed as “The World’s #1 Authority On Trust-Based Selling” and he is the author and creator of a very special and unique sales approach called ‘Unlock The Sales Game’. In this episode, Ari shares his lessons learned and proven insights via 5 powerful trust based selling principles that drive business growth. Insights he shares include:

Duration:00:47:53

How to build a personal brand that predictably drives business growth

5/21/2021
Claire Bahn is a personal brand strategist and the CEO and Co-Founder of Claire Bahn Group. She has been helping high-achieving entrepreneurs, investors, founders, and executives create their best personal brand for over 10 years. In this episode, she shares her insights and lessons learned around how to build a personal brand that predictably drives business growth. Insights she shares include:

Duration:01:00:18

How to develop powerful brand strategy frameworks that rapidly drives growth

5/18/2021
Kyle Duford is the Executive Creative Director/Agency Director at The Brand Leader. He specializes in crafting outstanding experiences for global brands. A former magazine editor, he also spent a bunch of his career with a focus on the fashion, outdoor, and sports industries through the e-commerce and digital lens for brands such as Nike, Dr. Martens, KEEN, Lululemon, PowerBar, Ariat, Chrome Industries, Nuun, and others. Kyle’s unique blend of design, branding, and digital best practices...

Duration:00:54:16

How to create a persona that powerfully and easily boosts business growth

5/14/2021
Ray Van Hilst is the director of client results of Yoko Consulting. Ray seamlessly blends 20+ years of marketing experience with modern web principles to establish and advance the web presences of organizations that help build a better world. In this episode, Ray shares his experiences and lessons learned in how to create a persona that powerfully and easily boosts business growth. Insights he shares include:

Duration:00:49:13

How to craft a brand awareness strategy to rapidly drive growth

5/11/2021
Kimberly McLemore is an author and a seasoned Business Strategist that helps you move beyond your challenges and execute your vision. She has owned two private businesses, has 25 years of experience overseeing multi-million dollar projects in the private and public sectors, and over 15 years of experience teaching a small business plan training certificate program through the State of Iowa. In this episode, Kimberly shares how to craft a brand awareness strategy to rapidly drive growth....

Duration:00:36:17

What is performance marketing and how to use it to drive business growth

5/7/2021
David Stellato is the Chief Growth Officer of DFO Global Performance Commerce, an international, boutique digital marketing agency. David oversees DFO’s global business development efforts, focusing on structuring and building unified media, technology, and product sales teams across global offices, especially in Europe, Asia, and South America. He also leads growing the company’s joint-venture portfolio, bringing together new partnerships and alliances under the DFO Global brand. David’s...

Duration:00:39:41

How to get a mentor: 10 powerful steps that drive business growth

5/4/2021
Gary MacDougall is the chief technology officer at Pypestream and is a technology entrepreneur with over 20 years of executive-level experience building software, managing teams and successfully bringing products to market. Over time he has refined his unique blend of hands-on development, organizational leadership, and ability to create a development process for execution and delivery and enabling exceptional communication across organizational lines – mentoring motivating, and driving...

Duration:00:49:01

10 powerful entrepreneurial skills and characteristics needed to drive growth

4/27/2021
Mark Herschberg is a fractional CTO for various companies including Averon. He is the author of The Career Toolkit, Essential Skills for Success That No One Taught You. He studied at MIT and started the Undergraduate Practice Opportunities Program, dubbed MIT’s “career success accelerator,” where he teaches annually. In this episode, Mark shares his insights and perspectives on the 10 powerful entrepreneurial skills and characteristics needed to drive business growth. Insights he shares...

Duration:01:03:48

Building community online: How to use a powerful data-driven approach to drive growth

4/23/2021
Naira Perez, CEO of Springhill Digital a digital marketing agency that develops digital marketing strategies, identifying customer patterns and behaviors on and offline, and optimizing ROI through generating qualified leads, better processes, and effective planning and execution. In this episode, Naira shares her perspectives and insights in exploring the plethora of possibilities that exist in raw data and in building community online for brands. She also shares why companies don’t need...

Duration:00:50:33

Creating value for customers: What is it and 5 strategies to drive growth

4/20/2021
Tyzer Evans a top-performing salesperson who has been fast-tracked to manage and lead multiple sales teams. He has earned a reputation for being a "fixer" for businesses. In this episode, Tyzer shares his insights on winning sales deals by creating value for customers on an ongoing basis. Discover more - https://www.sproutworth.com/creating-value-for-customers-strategies-growth/

Duration:00:40:33

How to use social media background checks to hire for business growth

4/16/2021
Bianca Lager is the CEO of Social Intelligence a company that supports organizations in accomplishing compliant screening practices alongside the values-based goals of protecting workplace culture and preventing harassment. In this episode, Bianca shares her observations and insights into running compliant social media background checks that help with hiring the right people to unlock growth and take the business to the next level. Insights she shares include: Discover more -...

Duration:00:52:28

SaaS pricing models: A guide to crafting the right SaaS pricing strategies

4/13/2021
Ajit Ghuman is the Head of Product Marketing at Narvar, (an enterprise-grade customer engagement platform that helps retailers inspire loyalty beyond reason by enabling seamless post-purchase experiences. In this episode, shares his experiences and lessons learned around creating effective SaaS pricing models that enable a business to rapidly scale. Insights he shares include: Discover more - https://www.sproutworth.com/saas-pricing-models-a-guide-to-crafting-models/

Duration:00:35:18

How to craft a brand strategy framework that actually unlocks rapid business growth

4/9/2021
Margie Agin is the author of Brand Breakthrough: How to Go Beyond a Catchy Tagline to Build an Authentic, Influential, and Sustainable Brand Personality. She also the founder of Centreboard Marketing, and an award-winning marketer who helps B2B technology companies discover what makes them unique and find the words to say it. In this episode, she shares her perspectives and insights into how to craft a brand strategy framework that unlocks rapid business growth. Insights she shares...

Duration:00:55:09

10 secrets every motivated entrepreneur uses to drive business growth

4/6/2021
Brad Halliwell is a business coach with experience in retail, franchising, and business development and as a result, has been able to help business leaders from startups to well-established companies improve their business results. In this episode, he shares the secrets every motivated entrepreneur uses to drive business growth. Insights he shares include: Discover more - https://www.sproutworth.com/10-secrets-every-motivated-entrepreneur-uses/

Duration:00:56:44