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RED Podcast - The Marketing Podcast For Experts

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RED 257: The Book Is Here!

3/26/2019
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After almost five years, my book on marketing yourself via podcasting is here! In this episode, I talk about my launch philosophy and why I'm not doing the traditional "Internet marketing" launch and what I've done (and what I'm doing) to get the word out about this book. In This Episode: Links To Things I Talk About: Big PodcastBig Podcast - The Book Help Your Entrepreneur Friends Reach More People... If you like RED Podcast, subscribe now via Apple Podcasts and you'll never miss an...

Duration:00:14:12

RED 256: Book Launch - Layout And Distribution

3/6/2019
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In this series, I'm taking you along with me with behind-the-scenes info detailing the creation and marketing of my book on marketing yourself via podcasting. I'm one week away from launching. The print version is in my hands and the digital files are ready for distribution. In This Episode: Links To Things I Talk About: Big PodcastReedsyACX Help Your Entrepreneur Friends Reach More People... If you like RED Podcast, subscribe now via Apple Podcasts and you'll never miss an episode....

Duration:00:15:55

RED 255: Book Launch - Making The Audiobook

1/19/2019
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In this series, I'm taking you along with me with behind-the-scenes info detailing the creation and marketing of my book on marketing yourself via podcasting. The final manuscript is back and now I'm in the process of making the audiobook. In This Episode: Links To Things I Talk About: Big PodcastACX Help Your Entrepreneur Friends Reach More People... If you like RED Podcast, subscribe now via Apple Podcasts and you'll never miss an episode. And if you really like RED, I'd appreciate...

Duration:00:15:25

RED 254: Book Launch - (Almost) Final Manuscript Is Back!

12/13/2018
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The (almost) final manuscript for my book on how to market yourself via podcasting is back. Now what? In this series, I'm taking you along with me with behind-the-scenes info detailing the creation and marketing of this book. In This Episode: always Links To Things I Talk About: Big Podcast Help Your Entrepreneur Friends Reach More People... If you like RED Podcast, subscribe now via Apple Podcasts and you'll never miss an episode. And if you really like RED, I'd appreciate you...

Duration:00:15:47

RED 253: Book Launch - REJECTED!

12/3/2018
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I'm very close to launching a book on how to market yourself via podcasting and I'm taking you through the process as it happens. Over the last couple of months, one of the things I've been working on is securing somebody to write the foreword for this book. I've reached out to a few people and FINALLY heard back from somebody...sort of. I heard back from somebody he works with. That experience is what I talk about on this episode. In This Episode: Links To Things I Talk About: Big...

Duration:00:10:35

RED 252: Book Launch - Wrench In The Spokes

11/16/2018
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If you're new to RED Podcast, let me catch you up... I'm in the middle of talking about launching my new book on how to market yourself via podcasting. I started writing it almost four years ago and it's everything you need to know about how to boost your authority (and business) via podcasting, how to grow your podcast, and how to attract the perfect audience for what you do. I thought this book was finally going to be out in a couple of months. And it still probably could be, but as of...

Duration:00:10:09

RED 251: Book Launch - Test Readers And Forewords

11/2/2018
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Did I say on the last episode that I was 60 days away from releasing my new book? What I meant to say was that I was 60 days away from releasing another update for you. And that update would say I'm about 60 days away from releasing a book. For real this time. This book is about how to market yourself via podcasting, by the way. I started writing it almost four years ago and it's everything you need to know about how to boost your authority (and business) via podcasting, how to grow...

Duration:00:18:31

RED 250: Book Launch – The Manuscript Is Done

9/4/2018
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I'm about 60 days away (for real this time) from releasing my new book on how to market yourself via podcasting. This is a book I started writing almost four years ago and it's been a challenge to get it out. In this episode as well as the last couple of episodes, I talk about […] The post RED 250: Book Launch – The Manuscript Is Done appeared first on RED - The Marketing Podcast For Experts.

Duration:00:14:58

RED 250: Book Launch - The Manuscript Is Done

9/4/2018
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I'm about 60 days away (for real this time) from releasing my new book on how to market yourself via podcasting. This is a book I started writing almost four years ago and it's been a challenge to get it out. In this episode as well as the last couple of episodes, I talk about the process of making that happen. Taking my own advice, and the advice of songwriters in Nashville, I took the last month to give the manuscript for my upcoming book a complete rewrite. The first draft of this...

Duration:00:14:58

RED 249: Book Launch – Working With Editors

6/19/2018
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There's a saying in the music business — “Good songs are written, great songs are rewritten.” Same goes for books. If you want a great book, you need to have somebody (or a few people) help you with editing. I'm about 60 days away from releasing my new book on how to market yourself via […] The post RED 249: Book Launch – Working With Editors appeared first on RED - The Marketing Podcast For Experts.

Duration:00:10:57

RED 249: Book Launch - Working With Editors

6/19/2018
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There's a saying in the music business -- "Good songs are written, great songs are rewritten." Same goes for books. If you want a great book, you need to have somebody (or a few people) help you with editing. I'm about 60 days away from releasing my new book on how to market yourself via podcasting. This is a book I started writing about three years ago and it's been a challenge to get it out. And on this episode, I talk more about the editing process. In This Episode: without Links To...

Duration:00:10:57

RED 248: Book Launch – Behind-The-Scenes

6/5/2018
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I'm about 90 days away from releasing my new book on how to market yourself via podcasting. This is a book I started writing about three years ago and it's been a challenge to get it out. Over the next few weeks, I'll be sharing a behind-the-scenes look at the writing and publishing of this […] The post RED 248: Book Launch – Behind-The-Scenes appeared first on RED - The Marketing Podcast For Experts.

Duration:00:07:13

RED 248: Book Launch - Behind-The-Scenes

6/5/2018
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I'm about 90 days away from releasing my new book on how to market yourself via podcasting. This is a book I started writing about three years ago and it's been a challenge to get it out. Over the next few weeks, I'll be sharing a behind-the-scenes look at the writing and publishing of this book. In This Series: threetwogood Links To Things I Talk About: Big Podcast Help Your Entrepreneur Friends Reach More People... If you like RED Podcast, subscribe now via Apple Podcasts and you'll...

Duration:00:07:13

RED 247: Publishing A Book – Part 3

5/18/2018
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Jeff Sanders signed a contract with Wiley to publish his book, The Free-Time Formula: Finding Happiness, Focus, and Productivity No Matter How Busy You Are, This is Part 3 of a three-part series on how the writing and publishing process went down. Everything in the series was done in realtime, as it was happening. This episode […] The post RED 247: Publishing A Book – Part 3 appeared first on RED - The Marketing Podcast For Experts.

Duration:00:39:34

RED 247: Publishing A Book - Part 3

5/18/2018
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Jeff Sanders signed a contract with Wiley to publish his book, The Free-Time Formula: Finding Happiness, Focus, and Productivity No Matter How Busy You Are, This is Part 3 of a three-part series on how the writing and publishing process went down. Everything in the series was done in realtime, as it was happening. This episode contains a conversation I had with Jeff right after The Free-Time Formula was released to the public. In This Episode: Links To Things I Talk About: The...

Duration:00:39:34

RED 246: Publishing A Book – Part 2

5/16/2018
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Jeff Sanders signed a contract with Wiley to publish his book, The Free-Time Formula: Finding Happiness, Focus, and Productivity No Matter How Busy You Are, This is Part 2 of a three-part series on how the writing and publishing process went down. Everything in the series was done in realtime, as it was happening. This episode […] The post RED 246: Publishing A Book – Part 2 appeared first on RED - The Marketing Podcast For Experts.

Duration:00:25:55

RED 246: Publishing A Book - Part 2

5/16/2018
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Jeff Sanders signed a contract with Wiley to publish his book, The Free-Time Formula: Finding Happiness, Focus, and Productivity No Matter How Busy You Are, This is Part 2 of a three-part series on how the writing and publishing process went down. Everything in the series was done in realtime, as it was happening. This episode contains a conversation I had with Jeff right after he'd finished his initial manuscript and The Free-Time Formula was being prepared for publication. In This...

Duration:00:25:55

RED 245: Publishing A Book – Part 1

5/14/2018
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A year ago, I had a chat with Jeff Sanders about book publishing. We talked about his experience with his first book, The 5AM Miracle. I asked him if he'd sign a publishing contract for future books. He said no. I ran into him a week later and he told me, “I've just signed another […] The post RED 245: Publishing A Book – Part 1 appeared first on RED - The Marketing Podcast For Experts.

Duration:00:20:22

RED 245: Publishing A Book - Part 1

5/14/2018
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A year ago, I had a chat with Jeff Sanders about book publishing. We talked about his experience with his first book, The 5AM Miracle. I asked him if he'd sign a publishing contract for future books. He said no. I ran into him a week later and he told me, "I've just signed another book deal." This is Part 1 of a three-part series on how the writing and publishing process for this book, The Free-Time Formula: Finding Happiness, Focus, and Productivity No Matter How Busy You Are, went down....

Duration:00:20:22

The RED Podcast Submarine Has Resurfaced

5/13/2018
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I fell off the wagon. There's no excuse for leaving you hanging, but I've been so caught up with Build A Big Podcast and reworking the manuscript for my upcoming book, I let a few things slide, one of which was RED Podcast. But I'm back. Just finished editing a three-part series with Jeff Sanders […] The post The RED Podcast Submarine Has Resurfaced appeared first on RED - The Marketing Podcast For Experts.

Duration:00:08:23