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Run With Tobe

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Location:

United States

Twitter:

@runwithtobe

Language:

English

Contact:

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Episodes

Can AI-powered CG creations take over the influencer space?

5/22/2018
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SHOW NOTES: Hey #TeamTobe! On this episode of #RunWithTobe, we dive deep into an AI-powered CG Instagram influencer who has 1.1 million followers. We also talk about Google Duplex—an AI assistant who can make calls and book appointments on your behalf. IN THIS EPISODE WE'LL DISCUSS: RESOURCES: Silver CarGoogle DuplexMiquela SousaMiquela’s phone interviewBrud’s CEO - Trevor McFedriesBrud’s confession about Miquela ADDITIONAL ARTICLES Elle MagazineTechCrunchWe're now available as a...

Duration:00:46:07

Social Media: The Influencer Game and Automation

5/15/2018
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SHOW NOTES: Hey #TeamTobe! We’re fresh with a new format — half hour long episodes! On this episode of #RunWithTobe, we chat about the rise of social media influencers. We also talk social media AI — is it good or bad? IN THIS EPISODE WE'LL DISCUSS: RESOURCES: Apple PencilEpisode 4 of our podcastThe Rock Gets Paid $1 Million to Post on Social MediaThe Rise of Social Media InfluencersHow To Avoid Common Influencer Marketing PitfallsHubSpotEpisode 3 of our podcastMailChimpCNBC Tech“I...

Duration:00:34:59

Mortgage: The New Tech Frontier

5/8/2018
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SHOW NOTES: Hey #TeamTobe! On this episode of #RunWithTobe, we’re all about mortgage. It's long been stereotyped for being an old-fashioned industry, but many mortgage companies are looking to jump into the realm of digital. So we talk the importance of tech and content marketing to mortgage’s growing customer base of Millennials. IN THIS EPISODE WE'LL DISCUSS: RESOURCES: GEICO Ad - Karate TherapyNike Ad - The Roger EffectESPN+MoviePassThe Big Short - movieQuicken LoansZING Blog -...

Duration:01:01:06

Tobe Tools: The Apps and Software We Use Behind the Scenes

4/24/2018
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SHOW NOTES: Hey #TeamTobe! On this episode of #RunWithTobe, we talk the emergence of copy rappers—copywriters writing lyrics to rap style beats. And we give our little tidbits on the importance of copy to your content. Also, we chat about the tools that power our agency—from project management to content building. IN THIS EPISODE WE'LL DISCUSS: RESOURCES: Gary Vee’s First In LineCopy RappersAdobe XD CCInVision AppGrammarlyHemingwayWrikeTrelloBasecampConfluenceAdobe CCHubSpotTobe Agency...

Duration:01:05:12

Self-awareness: The Ability to Recognize Yourself and Who You Are

4/10/2018
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SHOW NOTES: What’s up #TeamTobe! A couple weeks ago, was April Fools’ Day and the marketing world never sleeps. So of course, they took the day as an opportunity to hit us with some creative advertising. We also discuss “self-awareness” and how one becomes self-aware. IN THIS EPISODE WE'LL DISCUSS: RESOURCES: “Warbys” Warby Parker x Arbys’ CollabInstagram Post #1Instagram Post #2Headliner “SpareMin”Starbucks App As always check out our blog for this episode's show notes. Be sure to...

Duration:01:02:54

Kelly Nyland: Experienced Tech Marketer and Her Own Lifestyle Brand

3/27/2018
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SHOW NOTES: Hey #TeamTobe. We're officially 10 episodes in with the #RunWithTobe podcast. On today's show, we have special guest, Kelly Nyland. She has worked with some pretty awesome brands and launched over 120 digital and physical products. After working with technology for 15 years, Kelly has now founded a new lifestyle brand, Petalfox. IN THIS EPISODE WE'LL DISCUSS: PetalfoxRESOURCES: iSpot TV “Top Spenders”Vitamin THulu TVPippaDiddy Olympic CurlingKelly...

Duration:01:10:13

Sam Balter: Producing Podcasts and Making it Work

3/13/2018
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SHOW NOTES: Hey, #TeamTobe. On Episode #9 of the #RunWithTobe podcast, Andrew Hong and Jared Sanders have a chat with HubSpot’s Sam Balter of the Weird Work podcast. IN THIS EPISODE WE'LL DISCUSS: Resources: Apple HomePodNintendo SwitchKit.comTypeformHubSpotFind Sam: Radiolab99% InvisibleHello from the Magic TavernWeird WorkSam BalterPodcast Networks: GimletWonderyEarwolfAudioboom As always check out our blog for this episode's show notes. Be sure to subscribe, leave a comment and...

Duration:01:07:20

Mike Fox: Inspiring Others through "The Fox Magazine"

2/27/2018
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SHOW NOTES: What’s going on #TeamTobe! Episode #8 has hit your favorite podcasting service today, so be sure to tune in. Andrew Hong and Jared Sanders interview Mike Fox, founder of “The Fox Magazine.” IN THIS EPISODE WE'LL DISCUSS: RESOURCES: Jeep - “Anti Manifesto”Tide - "It's a Tide Ad"Lemonade AppUnsplashFlaticonMike Fox - InstagramWebsiteInstagramFacebookShopBlurbPeechoAs always check out our blog for this episode's show notes. Be sure to subscribe, leave a comment and share the...

Duration:00:57:35

Dan Kaye: Agency Life Entrepreneur and Everything in Between

2/13/2018
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Show Notes: Hey #TeamTobe, we’re on Episode #7 of the Run With Tobe podcast! @Jared Sanders sits down with special guest, Dan Kaye. We talk about Dan’s experience working for an agency, his transition into freelance work and his life now as an entrepreneur. IN THIS EPISODE WE'LL DISCUSS: Resources: ProCamTurboTax Absolute Zero CampaignCaro's Book of Poker Tells: The Psychology and Body Language of Poker@taichi_dan@danielkaye_8222 As always check out our blog for this episode's show...

Duration:00:57:51

What does Branding Mean?

2/1/2018
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Show Notes: We’re officially on Spotify #TeamTobe! On this episode, we talk brand values - principles that shape your business. It’s about why you do what you do and what you’re trying to accomplish. IN THIS EPISODE WE'LL DISCUSS: RESOURCES: Oscar Health InsuranceRichard Quest (CNN)TailorIkea PlaceMarketers F*** Everything Up - HubspotAs always check out our blog for this episode's show notes. Be sure to subscribe, leave a comment and share the show us with your friends and family....

Duration:00:54:12

What the Hell is Content Marketing?

1/16/2018
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Show Notes: Hey #TeamTobe! For this episode of the Run with Tobe podcast, we talk content marketing and its value to consumers. By providing high quality content this eventually leads people to voluntarily coming to your brand and becoming leads. IN THIS EPISODE WE'LL DISCUSS: RESOURCES: Shady RaysKFC TwitterKFC YouTubeBookoutLens StudioFacebook AR Studio CreatorMasqueradeAs always check out our blog for this episode's show notes. Be sure to subscribe, leave a comment and share the...

Duration:01:07:08

Hello Kalen

1/3/2018
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Show Notes: What’s going on #TeamTobe! Hope you’re all gearing up for the holiday break and ready to wind down the rest of the year. In Episode #3 of the Run with Tobe podcast, we have Nick Saltzman, who is a Partner Growth Specialist for Hubspot. Nick works with marketing agencies as part of Hubspot’s Agency Partner program and drops a few knowledge bombs on digital marketing. Disclosure: We had some issues with audio and apologize in advance! Don’t worry you can hear everything Nick...

Duration:01:02:24

Hubspot Agency Partnerships with Nick Saltzman

12/19/2017
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Show Notes: What’s going on #TeamTobe! Hope you’re all gearing up for the holiday break and ready to wind down the rest of the year. In Episode #3 of the Run with Tobe podcast, we have Nick Saltzman, who is a Partner Growth Specialist for Hubspot. Nick works with marketing agencies as part of Hubspot’s Agency Partner program and drops a few knowledge bombs on digital marketing. Disclosure: We had some issues with audio and apologize advance! Don’t worry you can hear everything Nick...

Duration:00:58:29

Tobe discusses the L.A. Real Estate game and marketing with Han Kim (aka Space Hunter LA)

12/5/2017
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On this episode, we sit with L.A. based Real Estate agent Han Kim (aka Spacehunter LA). Han has been in the Real Estate game for over ten years. We talk about the current climate of Real Estate marketing, trends for sites like Zillow and Redfin, and we dive into what tips Han has for Real Estate marketing in 2017. As always check out our blog for this episode's show notes. Be sure to subscribe, leave a comment and share the show us with your friends and family. Follow us on any social...

Duration:01:01:38

Tobe Agency Podcast Introduction

11/3/2017
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In the inaugural episode of the Tobe Agency Podcast, Growth Marketing guru Andrew Hong and Creative Director Jared Sanders discuss why they decided to create Tobe Agency and this podcast. They dive into the culture of Tobe, explaining the ideas behind balancing the art of content creation with the science of growth marketing in forward thinking businesses. Be sure to subscribe, leave a comment and share the show us with your friends and family. Follow us on any social platform using the...

Duration:00:28:10

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