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The Weekly Podcast for Professionals Whose Job Depends on Disruptive Sales and Marketing

The Weekly Podcast for Professionals Whose Job Depends on Disruptive Sales and Marketing
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Location:

United States

Description:

The Weekly Podcast for Professionals Whose Job Depends on Disruptive Sales and Marketing

Twitter:

@marksasmith

Language:

English

Contact:

7194400439


Episodes

Disruptive Executive Mindset

8/13/2018
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Your mindset has a massive impact on your success as an executive. CEO Kelly Resendez shares her insights on the mindset required to excel in today's business environment.

Duration:00:41:33

ProphetAbility: Planning Your Disruptive Future

6/18/2018
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What if you knew exactly how your customer would be spending money in the future? How would you be able to drive your business to new success? Betsy Westhafer helps executives do exactly this. Learn how in this enlightening and entertaining episode.

Duration:00:26:15

How to Lead Long-Distance Teams

6/11/2018
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If you have a team, you're probably are leading them remotely. If you don't do it right, you'll be disrupted. Leadership guru, Kevin Eikenberry shares practical and brilliant insights from his new book, "The Long-Distance Leader."

Duration:00:27:27

The Disruptive Mind Set

6/4/2018
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Your mindset determines if you'll disrupt or be disrupted. Mindset expert, Marilyn Sherman shares powerful insights from her latest book, Is There a Hole in Your Bucket List?

Duration:00:26:56

The Disruptive Impact of Influencer Marketing

5/28/2018
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Today's advertising stars are no longer actors, but real people with real followers buying real products. You can shortcut your marketing by engaging with social media influences who bring with them a tribe of raving fans, getting your products into their hands faster and more reliability than ever before. Jessy Grossman explains how this works for advertisers, social influencers, and business owners.

Duration:00:32:59

Design Your Extreme Value Strategy to Disrupt

5/14/2018
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Discover what buyers need to say "yes", how to approach your market for maximum profit. You'll learn why your MVM (Minimum Viable Market) is more critical than your MVP (Minimum Viable Product) and review a thirty item hierarchy for delivering value. From a session delivered at DevPro18 (Devpro.io) in Tomsk, Russian Federation.

Duration:00:22:14

Avoiding Digital Disruption: The Future of Cyber Security

4/30/2018
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The bad guys want your assets, for many nefarious reasons, and the odds are good that if you’re approaching security the way that most companies are, they’re going to get them. You might be thinking, “Not me!”

Duration:00:53:03

Avoid Conduct Risk, Prevent Disruption

4/23/2018
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Conduct risk creates massive, unnecessary disruption in businesses large and small. WIthout the right due diligence on employees, vendors, and executives, company leaders put themselves at risk of legal and business problems. Justin Recla discusses how to approach managing conduct risk, how to approach due diligence, and reveals a number of powerful business insights along the way.

Duration:00:32:50

Connect with Your Community with Consistent Content

4/2/2018
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Without constant communication with your community, you'll lose contact and connection. Writer, Ted Bauer discusses business, employment, writing for a living, Dunbar's number, and how to engage with your community in this wide ranging conversation.

Duration:00:29:44

How to Hire the Right People to Avoid Costly Disruption

3/26/2018
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With unemployment declining, all the good people have a job. Hiring the wrong person leaves you with a big mess to clean up and lost profits. How can you avoid making hiring mistakes? James Stark, managing partner at AssessMax shares his insights on how to cut your employee turnover by at least 50 percent.

Duration:00:21:19

The Universally Disruptive Power of Martec’s Law

3/19/2018
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Martec’s Law explains why good companies get disrupted. When there’s too big of a gap between available technology and the technology being used, it forces a business reset and a lot of wreckage along the way. Scott Brinker discusses this and provides specific ideas how to keep from being disrupted by technology.

Duration:00:39:53

Disrupt with the Right Sales Presentation – SalesPitchPro

2/19/2018
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Getting your sales presentation right becomes a challenge when you offer a complex product line to many different buyer personas. Tony Goodchild discusses the approach he's developed to make sure that you and your team deliver the perfect sales presentation every time to every person, and get metrics on what's working and what needs to be adjusted.

Duration:00:39:11

Artificial Intelligence Disruption

2/12/2018
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Artificial Intelligence radically affects every industry, nearly every job, most likely including yours. In this forward-looking conversation with author Lasse Rouhiainen, you'll gain insights about what AI will do and how you can stay ahead of the disruption curve.

Duration:00:31:37

How to Know What Your Customers Want

2/5/2018
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Do you REALLY know what your customers want? It's a moving target and if you don't meet their wants and needs, they'll move on to another vendor. Stephen Hewett, inventor of the Net Customer Needs Score shares how to identify what customers need, how to stay ahead of your competition, and how to disrupt and avoid disruption.

Duration:00:28:04

Surviving Cybersecurity Disruption

1/29/2018
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If you don't have a plan for cybersecurity, you'll be disrupted. It's not a matter of if, but when. Jonathan Goetsch, CEO of cybersecurity company Protech shares the four things an executive must do to defend against the bad guys that want to take you out.

Duration:00:29:07

Disruption Rules and 80/20 Applied to Customer Acquistion

1/8/2018
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Discover the five elements that point to big disruptive billion dollar ideas from engineer and systems thinker, Perry Marshall. You'll learn how to use the 80/20 rule to predict what customers to target for guaranteed success. You'll want to listen to this show over and over again to dig out the gold nuggets.

Duration:00:31:52

Disruptive Sales Trends

1/1/2018
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What's working in sales is changing and disrupting how companies interact with customers. Gaetano DiNardi shares his insights about the disruptive changes in sales and how to pivot to profit. We discuss why sales can't be an entry-level position, why it's about your story, and working on your personal brand.

Duration:00:38:32

How to Tell Your Leadership and Sales Story to Connect in a New Way

12/25/2017
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Telling a story creates a powerful connection with your customer and your team. Sarah Victory, story and performance coach, shares how to structure powerful leadership -- leader's legacy story -- and sales -- the drop in story that connects and transforms. You'll discover the exact formula to build and deliver winning stories, every time.

Duration:00:30:05

Disrupting with High Performance Humor

12/18/2017
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Humor is power. Done right, it is the fastest way to build trust, create a common bond, and turn around a difficult situation. Neuro-humorist, nurse, and Forbes Books author Karyn Buxman shares her research in how humor impacts the brain and affects leaders, employees, and customers. Discover how seeing funny beats being funny and the five humor landmines to avoid to make humor work safely.

Duration:00:34:15