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081: Be a Better Speaker: Top Takeaways from Watching Presenters at Podcast Movement

What separates a great speaker from a so-so one and how can you be a great one? I recently attended a 3-day conference (Podcast Movement) and took notes during the keynotes and breakout sessions on what the speakers did well and what could have been better, so you can take these tips and apply them to your own presentations. Although it was a conference for podcasters, this episode is not about podcasting - it’s about how you can be a better speaker and presenter. (But, if you are a...


080: [Coaching] Connecting Your Why and What Makes Your Approach Unique with Anne Torrez

Do you know what makes your approach and process unique? As a speaker and entrepreneur - whether you’re a coach, consultant, strategist, trainer, therapist, or other type of business owner - your methodology and philosophy are important components of what you do. In this on-air coaching call, I help my guest Anne Torrez find what makes her coaching approach unique, so she can better articulate her brand message, whether she’s speaking to a group, being interviewed on a podcast, or...


079: [Coaching] How to Develop the Shape of Your Framework for Your Presentations with Coryne Forest

In this on-air coaching call, you’ll hear how my guest Coryne Forest and I create the visual shape of her framework to use in her presentations. In episode 61, you learned how developing your own framework can be a game changer for not only your presentations but also your business. Many listeners have told me how impactful that episode was for them. They’ve even shared sketches of their frameworks in the Speaking Your Brand Facebook group (get access at...


078: Speaking Around the World with Annie Mori

What is it like to travel around the world, from Europe to China, to speak - and get paid for it? My guest is Annie Mori, a licensed pediatric occupational therapist and founder of playSense, based in California. Annie is paid to travel internationally several times a year to conduct trainings and workshops and to be a keynote speaker at conferences. In this episode, Annie and I talk about: How she became an international speakerHow she negotiates contracts with conferences and...


077: [Coaching] Balancing the What, Why, and How in Your Presentations with Libby Rothschild

In this on-air coaching call, you’ll hear how to distinguish and balance the WHAT, the WHY, and the HOW of what you teach related to your business and your offer. My guest is Libby Rothschild, a registered dietitian who helps other registered dietitians build their businesses and use social media, especially Instagram, effectively. With her partner, Libby offers an online course and masterminds. We talk about how she can tweak the content of her presentation to focus on the WHAT and WHY...


076: Why the Stories We Tell Matter with Leena Nasser

I’ve talked before about how sharing stories in your talks helps the audience to better understand and remember what you’re teaching. In this episode, we’re going deeper into why stories matter - not just for our presentations, but for understanding ourselves, our place in the world, and our identity - who gets included and who is excluded in the stories we hear and the stories we tell. My guest is Leena Nasser, who is Executive Director of The Chopra Institute in NYC. Leena Nasser...


075: [Coaching] Finding the Right Presentation Content for Your Business with Regina Byrne

Do you feel like everything’s already been said about your topic and that your audience has heard it all before? Let me assure you that sharing your own experiences, knowledge, and examples*will* set you apart. The key is to have a unique angle and to align your presentation content with what you do in your business. In this on-air coaching call, you’ll hear how my guest Regina Byrne and I find what she should center her presentation around. Hands-on audience engagement activities end...


074: [Coaching] Increase Conversions at Your Speaking Engagements with April Caldwell

In this on-air coaching call, you’ll learn how you can shift the content and flow of your presentations to increase conversions (leads, clients, and referrals) at your speaking engagements. My guest is April Caldwell, who helps professional women manage their money and achieve their financial goals. April hosts a monthly in-person event for women and also speaks at other groups, but isn’t getting the leads and clients that she knows she can. We talk about: How to make the audience feel...


073: Using Podcasts to Connect with Your Ideal Clients with Nicole Holland

Being a guest on podcasts is great for brand awareness, credibility building, networking, and lead generation. How can you pitch podcasters the right way so they want to have you on their show? In this episode, I talk with Nicole Holland of Interviews That Convert on: what to do and, just as importantly, what *not* to do in your podcast pitcheshow to turn listeners into leadsspecific tips on how to be a good podcast guest Here’s an example of a landing page I create for each podcast I’m...


072: How to Speak Strategically for Better Business Results

Speaking in front of the right audiences with the right message can position you as an expert in your field, showcase your business, build relationships, and lead to clients and referrals. Have you been getting the results you want from the speaking engagements you’ve been doing? What you need is a clear and intentional speaking strategy and a powerful signature talk. Consider: Are you speaking in front of therightaudiences?Are you talking in therightsettings based on your natural and...


071: Using Humor in Your Talks Will Get You More Speaking Gigs with Kathy Klotz-Guest

You’ll notice that the title of this episode is in the definitive: using humor in your talks *will* get you more speaking engagements. I don’t mean you have to add a stand-up comedy routine to your presentations (leave that for the comedians!). Rather, as my guest Kathy Klotz-Guest and I talk about in this episode, using humor and improv techniques: Makes you more relatable to your audienceAllows you to be present and in the momentProvides for a richer learning experience for the...


070: Aligning Your Wardrobe with Your Brand with Jennifer Mackey-Mary

How can your wardrobe align with and reflect your brand and make you feel confident, so that you attract your ideal clients, whether you’re speaking, on video, or at a networking event? My guest is wardrobe stylist Jennifer Mackey-Mary, founder of Apple + Pear Wardrobe. We talk about what you should wear on stage and how you can use your business branding to decide what to wear, including whether or not to wear your brand colors. Jennifer uses two words that are crucial for dressing to...


069: What Event Organizers Look for in Speakers with Erin Smith

Do you have your eye on a conference or event that you really want to speak at? How can you get selected? My guest today is Erin Smith, who runs the annual Entrepreneur Summit in Dallas, Texas. We go behind-the-scenes into how event organizers select speakers, who they choose to pay and why, and what *not* to do as a speaker. Erin shares what to include in your speaker submissions to get noticed and how to negotiate your speaker fee. This conversation was very eye-opening for me and...


068: Getting Paid to Speak and Negotiating Speaker Fees

How can you get your first paid speaking engagement? How do you figure out what to charge and how to negotiate? In this episode, you’ll hear from 7 women entrepreneurs and speakers who share how they got their first paid speaking engagement. I also share how I got my first paid gig for Speaking Your Brand and how I got paid to be a political analyst on TV news. There are lots of great reasons to speak for free and I speak for free several times a year for: Brand awarenessCredibility...


[Coaching] Integrating What You Do in Your Business into Your Presentation with Melissa Bennett

Episode 67: If you’ve been giving a presentation but you feel like what you do in your business isn’t well integrated into it and you aren’t getting the leads, clients, and referrals that you know you could, it’s time to stop giving that version and create one that gets you results. In this on-air coaching call, I help my guest Melissa Bennett re-work her presentation to make it more impactful for her audience and for her business. If you’ve listened to episode 57 on my story structure...


066: Mastering Your Speaking Style and Stage Presence

I can remember talks I’ve given, especially ones on stages in front of large audiences, where it felt like an out of body experience. I gave my talk, it went really well, but it was a complete blur, like tunnel vision. It all happened so fast and I felt like I was observing myself rather than being truly present and a part of it. Now, when I do a presentation, I’m in my comfort zone. I feel confident about my material and my stage presence. That’s what I want for you too, which is what...


065: Writing, Publishing, and Promoting Your Book with Julie Broad

Have you thought about writing a book, but you’re not sure what’s involved or even if it’s worth it? My guest today, Julie Broad of Book Launchers, answers the questions you have about the process of writing, publishing, and promoting a book. You’ll hear towards the end of the episode what’s the best way to promote and sell your book - and it’s not social media. We talk about: The advantages of self-publishing vs. traditional publishingThe typical timeline of writing, publishing, and...


064: [Coaching] Show, Don’t Just Tell, Your Audience How You’re Different with Kimberley O’Brien

Speaking at groups and conferences is one of the best ways to create awareness about what you do and how you help your clients. The key is to show, through the examples and main points you include in your presentations, how what you do is different from others. In prior episodes, I’ve talked about how to do this without “selling from the stage” (episode 59), using story structure to create compelling content (episode 57), and developing your own framework (episode 61). Now, in this...


From the Archive: Why You Need a Signature Talk for Your Business

What opportunities are you missing out on because you don’t have a signature talk? In this episode, I share why having a signature talk is critical for your business and your personal brand, including examples of what makes a great signature talk (and how it’s different from a training). With a signature talk, you become the go-to expert and thought leader for your topic and industry. You establish your personal brand and business reputation. You’re ready to accept speaking...


063: Five Mistakes You’re Making in Your Presentations that Turn Off Your Audiences

Have you been to conferences and events and, during sessions, you see lots of people in the audience on their phones? And not using their phones to take notes, but to do other things because they’re not engaged with the speaker. How can you keep your audience interested and off their phones? In this episode, I share 5 mistakes I see speakers make that turn off their audiences - and specific techniques you can use instead to keep your audience engaged and learning. This applies no matter...