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Sports Marketing Huddle

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Location:

United States

Language:

English


Episodes

EP-357 Phase 1 of Live Hard: Tips To Sharpen Your Mindset

10/14/2019
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After completing Andy Frisella's 75 Hard program and seeing the life changing results that came from it, it was only natural to keep things going. 75 Hard is the prerequisite for a larger mental toughness program called Live Hard. In this special podcast episode, Rob Cressy is joined by his accountability partner Brendan Pettite as they share their Phase 1 of Live Hard experience and tips to sharpen your mindset. What was their mindset like for this 30 day phase compared to when they were...

Duration:00:43:18

Finding Focus In Your Passion | Beer And Business Podcast

10/7/2019
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Today I am sharing an episode from a podcast I was just on, the Beer and Business Podcast. It’s a podcast for business owners and aspiring entrepreneurs that want massive success. On it we talk about Finding Focus in your passion. How do you take what you love and turn it into your business. I also share my wisdom from my journey of Building Bacon Sports including telling several stories you haven’t heard before. - - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of...

Duration:01:20:57

EP-356 Sports Betting & Entrepreneurship with Scott San Emeterio

9/24/2019
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Sports betting is becoming legalized across the nation and is having a major impact not only on professional sports but also entrepreneurship. Scott San Emeterio, Founder of Ball Street Trading, joins Rob Cressy to have a candid conversation about the current landscape of sports betting. What is the opportunity for brands to get involved in sports betting? Why is education of the consumer so important? Will more sports betting brands have a community driven mindset? Why is being disciplined...

Duration:00:37:33

EP-355 From Relentless To Excellence: The Unlikely Story of Rob Cressy & Allen Carter’s Relationship

9/16/2019
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A few years ago Rob Cressy saw a guy reading Tim Grover’s book Relentless while on the train. Since that was one of Rob’s favorite books he knew he had to go up and talk to him. That person was Allen Carter, Executive Director at UBS. On this live podcast, Rob Cressy and Allen Carter talk about how their multi-year relationship has blossomed from that moment and how they help each other with accountability and becoming better versions of themselves. This episode is one of inspiration, living...

Duration:00:46:08

EP-354 Mentorship, Personal Development, and the Building of a 3 Year Relationship

9/10/2019
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Three years ago Mike Rasile watched one of Rob Cressy’s Snapchat stories and decided to email him and see if he’d be open to a 15 minute conversation. Little did either of them know that they would embark on a mentorship, entrepreneurship, and personal development relationship that would impact both of their lives. On this episode Mike and Rob share details of their story and the structure behind how they’ve worked together. From Mike quitting a job he hated to start his own business to...

Duration:00:25:09

EP-353 Positivity, Persistence & Self Improvement with Paige Dimakos

9/3/2019
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What does it take to be a high achiever and accomplish anything you set your mind to? Paige Dimakos, Chief Operating Officer for The Draft Network, joins Rob Cressy to talk about the importance of positivity, persistence, and self improvement. What do Paige & Rob’s morning routines look like and why are they both so intentional about the way they start their days? Often times people ask “how do you get a job in sports?” One thing you’ve got to be doing is getting in your reps (regardless of...

Duration:00:25:27

EP-352 Fantasy Football & Creating High End Content with Seth Shapiro

8/26/2019
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Relationships can be built in a myriad of ways. The way Seth Shapiro, CEO of Diesel Films, and Rob Cressy met is by doing a podcast together. Then they continued to stay in touch on social media, which helped them bond over a mutual love for fantasy football. On this episode Seth and Rob meet in person for the first time to record a live podcast. They jam about what it takes to create content at the highest level plus what it’s like to work on projects that you’ve never done before. On the...

Duration:00:40:22

EP-351 College Entrepreneur Story From A Listener

8/19/2019
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The journey to entrepreneurship is different for everyone. Age is no restriction. The only requirement is hustle. A college student and listener of the podcast, Lucas Lee Tyson, reached out and said he wanted to tell his story of how his entrepreneurial journey began and evolved into him managing $50,000 budgets on Facebook (while still in school). He joins Rob Cressy to share how he made this happen, including the first few sales, plus built his brand so he continually generates leads. - In...

Duration:00:25:58

EP-350 Creating A Fan First Sports Bar with David Woodley

8/12/2019
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Why do so few sports bars feel like they are actually run by sports fans? Taking it a step further, why are so few of them digitally savvy and forward thinking? David Woodley, Partner at Regents Field, joins Rob Cressy to talk about their new sports bar concept which will have a podcast studio and media creation capabilities built in. Included in this is a 30 second video booth sports confessional where fans can share their emotions (good or bad) during or after a game. At the core of this...

Duration:00:34:25

EP-349 75 Hard: Tips To Becoming The Best Version Of Yourself

8/8/2019
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What does the best version of yourself look like? If you want to accomplish anything you can dream of and build a bulletproof mindset then Andy Frisella’s 75 Hard program is for you. On this special episode, Bacon Sports Founder Rob Cressy is joined by Brendan Pettit as they share lessons learned and tips from their 75 Hard experience. First we start with why we decided to do 75 Hard, then we get into our daily routine to make sure we completed each task in 75 Hard. We delve into specific...

Duration:01:35:34

EP-348 The Crown League & Life Of A Startup Founder with Mat Sposta

8/5/2019
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Running a sports startup is often glamorized by the media. Very few outlets paint an accurate picture of what it actually takes to be a startup Founder. Mat Sposta, Founder and Chief Revenue Officer at The Crown League, joins Rob Cressy to talk about all things building a sports startup. What was it like at the very beginning when he left his job to pursue building The Crown League? What is Founders burden? What is it like raising capital? How do you handle the emotional swings of being an...

Duration:00:28:34

EP-347 Creating A Sports Social Media Strategy

8/1/2019
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Does your brand have a written social media strategy? If not you need one as it’ll unlock a new area of growth and clarity for your brand. Gary Gorski, Founder of Wolverine Studios, joins Rob Cressy to talk about his experience in working with Rob in building out a social media strategy for his sports simulation game brand. What were the results he saw from working together? What was it like working with Rob? What were the things he learned? If you want to know the benefits of creating a...

Duration:00:18:18

EP-346 Content Mindset + Value Of Engagement with Mary Kate McGrath

7/29/2019
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Mary Kate McGrath, Chief Content Officer at Gallery Media Group, joins Rob Cressy to talk about her content mindset plus the value of engagement. At Gallery Media Group she oversees content and creative for One37pm and PureWow. When they tweet out a simple question multiple times throughout the day, why do they do it and what is the value in it? Why is it so important to delight the consumer? Should all brands create content like they are a media company? Mary Kate is also a big believer in...

Duration:00:22:17

EP-345 The Finder, Grinder, And Binder with Lee Zohlman

7/22/2019
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Are you a Finder, a Grinder, or a Binder? Lee Zohlman, Vice President of Business Development at SportsBusiness Americas, joins Rob Cressy to talk about the three types of roles within business development and the importance of each one to the overall sales process. After listening to this episode you’ll be able to determine which type you are and the skill set that you are going to want to acquire to elevate your game. - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of...

Duration:00:24:54

EP-344 GoPro, Community, And Creating with Todd Ballard

7/15/2019
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GoPro is a brand that creates for creators and I am someone who is part of the GoPro community. Todd Ballard, Chief Marketing Officer at GoPro, joins Rob Cressy to talk their marketing and content creation philosophy, his success mindset, what it was like at the beginning of his journey (including running an agency), GoPro being so community driven, the importance of creators being able to share their content more easily, and where the intersection of camera and social is going. - In each...

Duration:00:26:32

EP-343 Mindset For Creating Viral Videos with Chris Stoikos

7/11/2019
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This is one of the most unique and enjoyable podcast episodes I’ve ever recorded and I say it in the best way possible. Chris Stoikos, Founder and Chief of Vision of The Beard Club, joins Rob Cressy to talk about his mindset for creating viral videos including the formula you can use to create your own. We also go deep on flowing with authenticity, wearing your heart on your sleeve, implementing at the speed of instruction, plus standing out and being unique. - In each episode of The Sports...

Duration:00:32:57

EP-342 Business Networking Tips with Lee Zohlman

7/8/2019
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If you want to level up then you’ve got to be an ace at networking and building new relationships. Lee Zohlman, Vice President of Business Development at SportsBusiness Americas, joins Rob Cressy to share business networking tips. What can you do to stand out among a crowd of sameness? What can you tangibly give away to someone to get them to remember you? Why is the followup so important? How can you be more intentional about what you wear and use that to your advantage? - In each episode...

Duration:00:23:45

EP-341 Producing Happiness with Brad Lambert

7/1/2019
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If you are looking for some positive vibes then you’ve come to the right place. Brad Lambert, Producer and Talent Manager, joins Rob Cressy to talk about producing happiness. What can you do daily to ensure you are happy (including making it part of your routine)? How does happiness manifest itself in your work? Why is controlling your inputs so important to keeping a positive mindset? - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a...

Duration:00:33:49

EP-340 Sports Ownership & eSports with Bob Malandro

6/24/2019
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If you wanted to own an eSports team what is the best way to do so? Bob Malandro, Managing Partner at Whitecap Sports Group, joins Rob Cressy to talk about how to own an eSports team, if investors have shiny object syndrome, and how to be calculated about getting into the industry. They also talk about the difference between buying and selling a team (from a transaction standpoint), plus how you would value a major market team like the Knicks. - In each episode of The Sports Marketing...

Duration:00:20:13

EP-339 Selling Sports Partnerships with Lee Zohlman

6/20/2019
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Want tips for how to sell sports sponsorships? Lee Zohlman, Vice President of Business Development at SportsBusiness Americas, joins Rob Cressy to talk about his mindset for success in selling sports partnerships. Because of his depth of experience, we delve into selling for Top 5 sports leagues, as well as non-traditional sports. What are the challenges he’s faced and how did he overcome them? - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a...

Duration:00:21:17