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The B2B Revenue Executive Experience: B2B Sales | Marketing | Training

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United States

Language:

English

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405-206-8580


Episodes

The Challenges of Balancing Work and Personal Life with Damon Burton

5/21/2019
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The challenges of balancing work and personal life are . . . challenging. But getting it right has never been more important. The end result of poor work/life balance is decreased productivity and an inability to disconnect from work and truly connect with other people in your life. Damon Burton, President of SEO National, has successfully disciplined himself to shut off work at 5 o’clock and on weekends, while still building a successful business that has stood the test of 12 years. So...

Duration:00:26:07

Five Change Principles You Need to Master with Donna Henderson

5/14/2019
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What do you imagine is one of the most important career-building skills to have in your arsenal? According to Donna Henderson, a veteran of ATT, BlackBerry and Samsung, producing change in these large companies is all about one thing: building relationships. Henderson is now Chief Marketing Officer at Evoque Data Center Solutions. Change is her business. In this interview Henderson outlines five principles for change: First Change Principle: Never Assume That Everyone Is REALLY on Board...

Duration:00:25:29

Coaching your Team to Excellence with Jason Forrest

5/7/2019
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Do you want your future filled with your industry’s equivalent of Super Bowl rings? Then you better stop managing your people and start coaching them instead. If you want to know how, check out the actionable advice of Jason Forrest, CEO and Chief Culture Officer at FPG (Forrest Performance Group), which does sales leadership coaching. Forrest believes that a sales coach is all about making people better, versus making things easier. Managers frequently act to ease problems in a worker’s...

Duration:00:23:45

Sales Strategy Success Secrets with Imtiaz Patel

4/30/2019
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There’s a very fine line between success and failure. How do you ensure that you’re on the right side of it? Imtiaz Patel, founder of Accelerated Growth Solutions and a proven executive with experience leading teams to revamp circulation at the Dow Jones company and heading growth strategies at The Children's Place, has some insight for you. Today he's a highly sought after business consultant helping organizations define and implement growth strategies to optimize revenue. What is his...

Duration:00:22:56

"How AI Recruiting Can Create a Better Culture with Vijay Sundaram"

4/23/2019
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“Culture eats strategy for breakfast,” warned management icon Peter Drucker. Recruiting people who fit in with your corporate culture is mission critical. What if you could use the same AI marketing techniques that find qualified leads for your sales team to find recruits who share your company’s culture? From an AI perspective, the recruiting process parallels the sales process. Both are about looking at behavior to winnow down many potential leads to decide who is the most convertible...

Duration:00:30:07

How a Good Leader Leads a Purpose-Driven Company with Tony Cascio

4/16/2019
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Leadership is a challenge with a diverse generational workforce requiring varying types of motivation and leadership styles. The reality of leadership is often similar to firefighting. You're being reactive out of necessity rather than strategically proactive. The most successful executives and managers demonstrate a diverse skill set and ability to slow things down, and focus on the challenge in front of them while still being able to see around corners. We explored these topics and...

Duration:00:20:55

How to Establish a Culture of Phenomenal Customer Experience with Sarindar Frost

4/9/2019
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There Are No Internal Interactions Anymore. Every Interaction Is a Customer Interaction We claim to understand the importance of customer experience. Yet, too often we fail to truly internalize how customer experience affects buyer behavior, and impacts the way individuals interact with brands, with sellers, and with marketers. We invited Sarindar Frost to help us take a deeper look. Sarindar is the Senior Director of eCommerce Customer Service at DHL for the Asia Pacific region. She...

Duration:00:18:58

Flashback - The Challenges of Marketing and Selling to the Public Sector with Juliana Slye

4/2/2019
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In Juliana Slye’s long career throughout the private and public sectors, two things have stuck with her more than anything: “It’s not about me, or where I believe the market is headed. It’s really all about the customer.” At the end of the day, if the customer doesn’t want it, it’s not going to happen.“You can’t go against your DNA.” Whether personal or professional, you have to take that DNA and make that work for you. Today, she is the CEO and Chief Strategist at Government Business...

Duration:00:30:26

Public Speaking Secrets to Close Major Deals and Calm Heart Palpitations with Diane DiResta

3/26/2019
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The power of speaking should be an integral part of your sales and marketing strategy. Being a compelling speaker can position you as a thought leader and lead to more closed deals. To learn more about the power of effective public speaking, we spoke with Diane DiResta, the founder and CEO of DiResta Communications, Inc. She is a certified speaking professional, international keynote speaker, executive speech coach, and author of Knockout Presentations.

Duration:00:31:07

Flashback - How Customers Decide To Buy w/ Eric Berggren

3/19/2019
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When a company is trying to figure out how to move its product and set itself apart from the competition, the first question in this process should not be, “how are we better than the competition?” But, “what is the customer trying to accomplish and what role can we play in enabling that?” Eric Berggren a Professor of Marketing at the Kellogg School of Management at Northwestern University and Managing Director of Axios Partners, a management consulting firm focused on driving customer...

Duration:00:24:31

Sales Secrets to Close Quickly w/ Chris Orlob

3/12/2019
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You’re not as unique as you think you are, and Chris Orlob, senior director of product marketing for Gong.io, increased sales through science, can prove it. Sales is both an art and a science, and Orlob visited my podcast recently with the data at his fingertips to solve all of your sales problems.

Duration:00:30:47

Leadership Boils down to “Don’t Be an A**hole” w/ Jeffrey Hayzlett

3/5/2019
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In your business, be greater than a leader, be a hero. It’s not profit over people that will make your business successful—it’s when you combine people and profits that you become a hero. On a recent B2B Revenue Executive Experience podcast, I spoke with Jeffrey Hayzlett, coauthor of The Hero Factor: How Great Leaders Transform Organizations and Create Winning Cultures. He’s also the CEO of C-Suite Network, the world’s most powerful network of C-Suite leaders. He shared his ideas about how...

Duration:00:42:43

Train Your Business Team Like the Navy SEALs w/ Jason Treu

2/26/2019
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Are you looking for ways to become a better leader, develop more effective cultures, and increase the impact of your teams and the results they produce? Jason Treu is an executive coach who focuses on leadership. He's the bestselling author of Social Wealth. He is also the creator of Cards Against Mundanity, and the host of the Executive Breakthroughs podcast. If you want to be a good leader, take accountability for finding the potential in people and processes and developing it.

Duration:00:30:28

Flashback - Challenges in a Dynamic Industry w/ Jim Dolce

2/19/2019
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Dynamic industries – those that have gone through significant changes in recent years – have faced a unique set of challenges in sales and product development. FUJIFILM North America Corporation, is one of them. Their Imaging Division, which has historically been a B2B sales and marketing organization, has shifted to become a product development organization. We sat down with Jim Dolce, Vice President Technology and Strategic Business Development at FUJIFILM North America Corporation, to...

Duration:00:36:14

How to Optimize Employee Learning to Drive Engagement w/ Isaac Tolpin

2/12/2019
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Employee learning has always been a challenge. More than ever, it's a crucial component of any organization. But how can it be meaningful and serve as a driver to boost engagement? Isaac Tolpin, Co-Founder at ConveYour.com joins us to talk about how his team is helping companies take learning to a whole new level.

Duration:00:22:01

Will Scarlett Johansson’s AI Take Over Your Sales? w/ Adam Honig

2/5/2019
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For most of us, it’s a pipe dream. For Adam Honig, Founder and CEO of Spiro, it has become a business that he believes can slay Salesforce. It all started one Saturday night in 2013 when Honig went to see the near-future Spike Jonze movie Her, which stars an uncredited Scarlett Johansson as the voice of an AI that takes over Joaquin Phoenix's life as he falls in love with her. Six years and $5 million (and counting) later they have realized that vision with Spiro, an artificial...

Duration:00:38:05

Flashback - Staying Ahead of the Curve of Cyber Threats and Data Protection w/ Dorene Rettas

1/29/2019
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Data breaches, like the recent Facebook debacle, have put companies of all sizes under increased scrutiny when it comes to data privacy. New data protection laws and regulations, such as the General Data Protection Regulation (GDPR) in the EU, are being established to combat data breaches and provide increased transparency when it comes to data usage. We sat down with Dorene Rettas, head of Cyber Security Hub for IQPC, a live events and digital media company, to discuss how an increased...

Duration:00:18:21

5 Ways to Get Faster Sales by Slowing Down w/ Brandon Bruce

1/22/2019
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Did you know that sometimes the fastest way to get sales is to slow down? I had a great episode with Brandon Bruce, co-founder and CEO of Cirrus Insight, a customer relationship management application, who shows you how to achieve sales success with the “Art of the Slow Sale.” In our far-ranging discussion, he outlined some of his thoughts about how slowing down your sales process actually speeds up your closing rates.

Duration:00:35:40

Flashback - Matt Lockhart on Business Transformation: Pitfalls, Benefits, and the Cutting Edge

1/15/2019
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Change is inevitable. Whether you’re working for a small business, or a company of forty thousand people, at some point you’re going to go through some sort of major organizational change. On this episode of B2B Revenue Executive Experience, we were fortunate enough to sit down with Matt Lockhart, Executive Vice President at Magenic and chat about business transformation. It’s pitfalls, it’s benefits, and why it’s so important for companies to stay on the cutting edge. You can find a...

Duration:00:43:19

Using Core Competencies Instead of Personality Tests to Find the A Players w/ JB Bush & Liz Roche

1/8/2019
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You can’t choose your sales team like you choose dinner. “Smells good, looks great on the menu...” “Wait, that’s what I ordered?” So many leaders hire based on non-quantifiable measurements. They use personality tests or behavior assessments, or worst of all gut feeling. When that person leaves 9-12 months later, it’s painful and expensive. I sat down with experts Liz Roche and JB Bush, who are both managing partners at VSA, and in this episode, they share their expertise on the...

Duration:00:20:44