The Back Yourself Show with Tom Fairey-logo

The Back Yourself Show with Tom Fairey

Business & Economics Podcasts

The Back Yourself Show presents a leading conversation within the startup community globally that is actively helping over 10,000 founders and entrepreneurs in the first phase of their journey as business operators. Featured guests include investors and senior operators behind global businesses such as Google, Microsoft, Deliveroo, Coca Cola, Skype, Giphy, Babylon Health, BBC iPlayer, SeedLegals, Channel 4 Ventures and more.

The Back Yourself Show presents a leading conversation within the startup community globally that is actively helping over 10,000 founders and entrepreneurs in the first phase of their journey as business operators. Featured guests include investors and senior operators behind global businesses such as Google, Microsoft, Deliveroo, Coca Cola, Skype, Giphy, Babylon Health, BBC iPlayer, SeedLegals, Channel 4 Ventures and more.

Location:

United Kingdom

Description:

The Back Yourself Show presents a leading conversation within the startup community globally that is actively helping over 10,000 founders and entrepreneurs in the first phase of their journey as business operators. Featured guests include investors and senior operators behind global businesses such as Google, Microsoft, Deliveroo, Coca Cola, Skype, Giphy, Babylon Health, BBC iPlayer, SeedLegals, Channel 4 Ventures and more.

Language:

English


Episodes

How to Recognise the Signs That Mean You Should Pivot to a Startup Idea

5/24/2022
My guest this week is Rob Brockington, the CEO of Carlo money. In this episode, you will hear how Rob was brought on as the CEO of Carlo Money. Even before he had his foot in the door he knew he wanted to pivot the business. He shares why he wanted to pivot, how he validated the new idea and how to pitch it back to investors. He did all of this just as covid hit but still succeed. If you’re looking to learn more about validating new ideas, how to ask customers actionable questions and how...

Duration:00:24:18

What the NBA Star Can Teach You About Startup Success

5/17/2022
This week we spoke to Fryderyk Szydlowski, founder of Embargo. In this episode, you will hear the rollercoaster journey that is Fryderyk’s startup story; from losing investment due to Brexit to the pandemic destroying his customer base. Fryderyk shares tips and tricks on overcoming uncontrollable obstacles and how a founder can pick themselves up when everything is falling apart. Additionally, he shares how being a former Pro Basketball player taught him about resilience and coping with...

Duration:00:34:18

How to Bootstrap Your Business From 0 to 2.3 Million in 18 Months

5/10/2022
My guest this week is Will Koning founder of SaaSLead.io. In this episode, you will hear the rollercoaster journey that is will's startup story, from dropping out of university to losing all of his clients overnight to being trapped in Barcelona in lockdown. Threw out the obstacles put in Wills's way he still came out on top and in the last 18 months has bootstrapped his business from 0 to 2.3 million. If you’re looking to learn more about how to bootstrap a business, how to build a...

Duration:00:35:32

Scaling the Unscalable With Disruptive Marketing Tips

5/3/2022
My guests this week we speak to Eric Fulwiler the founder & CEO of Rival. In this episode, he shares his amazing wisdom on all things marketing, digging into what you should look for in a Head of Marketing, how to create content that speaks to your customer, and how to create disruptive campaigns. Additionally, he shares key lessons he learned from being one of the first-15 employees and MD of EMEA for VaynerMedia. If you’re looking to learn more about everything to do with marketing,...

Duration:00:38:20

How to Validate Your Business Idea Properly

4/26/2022
My guest this week is Johnathan Sun, founder of Horizan VC. In this episode, he’ll break down the first stages that every founder should not only do to get their business off the ground but validate it properly. He explains how founders can use prototyping to validate their idea quickly and cheaply; how to calculate the right time to raise money and the biggest mistake when it comes to traction. If you’re looking to learn more about validating your idea, when to raise money and how to...

Duration:00:24:37

How a Feedback Driven Culture Can Enhance Your Business

4/19/2022
My guests this week are Thomas Rogers and Llewellyn Kinch, founders of Switchd/ MakeMyHouseGreen. In this episode, they share how speaking to customers changed their business for the better, diving into who they spoke to and what type of questions they asked to get honest feedback. This not only improved their business but gained more customers as well. Additionally, they share how they have built a company culture of feedback and how they have invested in the growth of their...

Duration:00:28:31

Can building community before product lead to more success?

4/12/2022
My guest this week is Tessa Clarke, CEO of Olio. In this episode, Tessa tells the story of how she grew an unassuming WhatsApp group into a community of over five million people. She also delves into how growing a volunteer base of 50,000 has both helped to grow her business, as well as improve her users’ experience. And, she gives tips on how her fellow female founders can level the playing field and stand out when looking for investment! If you’re looking to learn more about growing a...

Duration:00:28:34

Making your team as efficient as possible with sales automation

4/5/2022
My guest this week is Anthony Collias, CEO of Treepoints. In this episode, he shares his tips and tricks on sales automation and hidden HR costs that could be costing your business thousands. Additionally, Anthony and Tom will be debating about if unlimited holiday makes employees take less. If you’re looking to learn more about sales automation, hidden HR costs, and company culture, you’re in the right place. Structure: 0:45 Introduction 0:48 What is sales automation? 4:00 How to...

Duration:00:33:31

BYS Shorts: How to Implement Transparent Financials

3/31/2022
This week on BYS #SHORTS, we're diving into three key lessons Paulina Tenner taught us in her episode. In this Shorts episode, we’re covering how you can implement transparent financials in your company to create an open and flexible environment. These tips all came from the most recent episode of The Back Yourself Show, so go check that out! If you have a question that you would like answered, then email them over to my podcast producer Rosie at Rosie@stakester.com #startup...

Duration:00:06:47

Progressive measures to make your employees feel valued!

3/29/2022
My guest this week is Paulina Tenner, Founder of Grant Tree. She’ll be sharing her mission to inspire other business owners with her radical and fresh perspectives on transforming the workplace. Partially why founders should implement transparent financials. Plus, we’ll dig into what Paulina learnt about business while she was a burlesque dancer. If you’re looking for practical tips to help create a more open company culture, you’re in the right place. In this episode, you will...

Duration:00:29:38

BYS SHORTS: How to go from being unemployed to making £100k a month on Fiverr

3/24/2022
This week on BYS #SHORTS, we're diving into three key lessons Georgia Austin taught us in her episode. In this Shorts episode, we’re covering the incredible story of how Georgia went from redundancy in her corporate New York job to making 100K a month on Fiverr. She didn’t stop there though – she then started her own company, Wizard of Content, and grew that into a team of 65 freelance employees! These tips all came from the most recent episode of The Back Yourself Show, so go check that...

Duration:00:07:05

Top Tips for Mastering Your SEO Strategy

3/22/2022
My guest this week is Georgia Austin, Founder of Wizard of Content. She’ll be sharing practical and actionable advice on how to get valuable eyes on your content, how to land at the top of Google, how to reach your customers and what tools to use to help create and distribute content. Plus, we’ll dig into common content mistakes businesses make and how you can avoid them. If you’re looking to grow your business through content marketing, you’re in the right place. In this episode, you...

Duration:00:26:19

BYS Shorts: How to Find the Perfect Co-Founder

3/17/2022
This week on BYS #SHORTS, we're diving into three key lessons Naïma Camara taught us in her episode. In this episode, you will hear: 3 things your Co-Founder need to bring to the table 3 questions founders should ask potential Co-founders Why it’s essential to have a co-founder trial period. These tips all came from the most recent episode of The Back Yourself Show, so go check that out! If you have a question that you would like answered, then email them over to my podcast producer...

Duration:00:02:40

How to Find the Perfect Co-Founder

3/15/2022
My guest this week is Naïma Camara, CEO of Ownership. And she’s here to share her tips and tricks to finding the perfect Co-Founder. We’ll be digging into what platforms are the best to find a co-founder, how to test if you and your co-founder are compatible and how to figure out how much equity you should offer. If you’re a solo founder and are looking to expand your network and team, make sure to check out this episode! Highlights: 0:45 What should you look for in a Co-Founder 2:30...

Duration:00:23:16

BYS Shorts: how to get more than money from VCs

3/10/2022
This week on BYS #SHORTS, we're diving into three key lessons David Foreman taught us in his episode. In this episode, you will hear: These tips all came from the most recent episode of The Back Yourself Show, so go check that out! If you have a question that you would like answered, then email them over to my podcast producer Rosie at Rosie@stakester.com #startup #businesstips #founder

Duration:00:03:45

How to Get More Than Just Money From Your VC

3/8/2022
My guest this week is David Foreman, Managing Director at Praetura Ventures. And he’s here to pull the curtain back on VCs. We’ll be digging into how founders need to find a VC that fits them, how VCs can provide more than just money and how David coaches founders from managing a team of 10 to leading as CEO of 100. He’s also here to share some hard-hitting facts: If you’re looking for honest, raw and unfiltered advice straight from a VC you’re in the right...

Duration:00:39:06

Tom's Top Tips: 5 best pieces of founder wisdom

3/3/2022
This week refecting on our 5 best pieces of founder wisdom from the show so far. The podcast mentioned: Matthew Stafford - 9others and Dot Matrix Group "Running a startup is a contact sport" - Max Kelly How should you define success? - Emma Davidson "Don't build anything until you know your customers want it" - Anthony Rose More than an investor, he's a philosopher - Alex Dunsdon If you have a question that you would like answered, then email them over to my podcast producer Rosie at...

Duration:00:06:17

Tom's Top Tips: 5 top pieces of actionable advice

2/24/2022
This week refecting on our 5 top pieces of actionable advice from the show so far. The podcast mentioned: Offsetting a gigaton of carbon with the help of groundbreaking startups Habits to Woaw top investors - Hannah Redgewell You need Empathy and Two Laptops to make £2 Million a month Learning to switch off and avoid burnout Megan Reynolds Investor at Crane Venture Partners If you have a question that you would like answered, then email them over to my podcast producer Rosie at...

Duration:00:07:19

Tom's Tip Tips: how to hire the best people

2/17/2022
This week we’re looking at Tom’s Top Three Tests that you can use to ensure you hire the best people for your team, digging into three key tests : Link to Tom's Medium article If you have a question that you would like answered, then email them over to my podcast producer Rosie at Rosie@stakester.com #startup #businesstips #founder

Duration:00:04:02

Tom's Top Tips: 5 practical tips to building a successful startup

2/10/2022
This week we’re focusing on 5 practical tips that you can use to start building a successful startup. We will dig into: Links to Podcast Epsidoes: Rob Kniaz Partner at Hoxton Ventures Megan Reynolds Investor at Crane Venture Partners How should you define success? - Emma Davidson of Staude Capital Learning to switch off and avoid burnout - Hector Hughes Co-Founder of Unplugged If you have a question that you would like answered, then email them over to my podcast producer Rosie at...

Duration:00:05:22