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The Glint Standard

Business & Economics Podcasts

Glint Advertising brings a branding, advertising, and marketing perspective to help marketers and business owners learn about the crazy world of advertising. The Glint Standard provides unexpected insights about culture, clients, and careers. Glint Advertising is from the Dallas, Fort Worth area and has been inspiring brands since 2000. If there's a topic or story you'd like us to discuss, email us: agency@theglintstandard.com

Location:

United States

Description:

Glint Advertising brings a branding, advertising, and marketing perspective to help marketers and business owners learn about the crazy world of advertising. The Glint Standard provides unexpected insights about culture, clients, and careers. Glint Advertising is from the Dallas, Fort Worth area and has been inspiring brands since 2000. If there's a topic or story you'd like us to discuss, email us: agency@theglintstandard.com

Language:

English


Episodes
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Summer Favorites - The Glint Standard Podcast

8/15/2024
Miriam and Jonathan sit down to talk about all things summer and how it can apply to your growing brand! Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:08:49

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The Client-Agency Relationship - The Glint Standard Podcast

7/15/2024
Jonathan and Erayne sit down and discuss exactly how to handle client-agency relationships. Let us know in the comments what you'd like to hear us discuss and if you like longer or shorter episodes. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:22:30

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The Essentials of a Social Media Strategy

6/15/2024
Miriam and Tori sat down to talk about the essentials for a good social media strategy. Let us know what you think in the comments and what should we talk about in the future. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:15:22

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Business Development - The Glint Standard Podcast

5/15/2024
Stats to Validate Planning and Targeting: According to CSO Insights, organizations with a well-defined sales process experience 18% more revenue growth compared to those without. Additionally, LinkedIn reports that 62% of B2B customers respond to salespersons who connect by sharing insights and opportunities relevant to their business, underscoring the importance of targeted engagement. Stats to Validate Inbound and Outbound Strategies: HubSpot's State of Inbound report shows that inbound marketing strategies generate 54% more leads than traditional outbound tactics. Moreover, 84% of B2B decision-makers start their buying process with a referral, highlighting the power of networking (LinkedIn). Stats to Validate Nurturing the Opportunities: Companies that excel at lead nurturing generate 50% more sales-ready leads at a 33% lower cost (Forrester). Furthermore, nurtured leads produce, on average, a 20% increase in sales opportunities compared to non-nurtured leads (DemandGen Report). Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: / glintadvertising Instagram: / glintadv LinkedIn: / glint-advertising Twitter: / glintadv Support the Show.

Duration:00:27:58

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A.I. in the marketing world - The Glint Standard

4/15/2024
Craig and Jonathan sit down to discuss the evolving world of artificial intelligence. Let us know what you think in the comments below! Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:17:49

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Women's History Month - The Glint Standard Podcast

3/15/2024
Miriam and Erayne sat down to discuss the trials tribulations and successes of women throughout history! Let us know what you think in the comments. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:25:16

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Marketing Automation - The Glint Standard

2/18/2024
Craig and Jonathan sat down to talk about all the ins and outs of marketing automation. Let us know in the comments your favorite part of the episode! Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:17:38

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The Art and Science of Copywriting - The Glint Standard

1/17/2024
Erayne and Craig sit down to talk about the art and science of copywriting! Let us know what you learned in the comments below. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:21:12

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Holiday Marketing Tips - The Glint Standard Podcast

12/20/2023
Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:19:03

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Advertising Planning and Tactics - The Glint Standard Podcast

11/15/2023
Erayne and Craig sit down to talk about the importance of planning and good tactics for advertising. Let us know what you think and what we should talk about on next month's episode! Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:25:53

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How to market for Nonprofits - The Glint Standard Podcast

10/18/2023
Erayne sat down and asked our expert marketer, Lindsay, all the questions you need answers for. Sit down and take in all this great information if you're a nonprofit looking for help. Let us know if we missed anything, and we can help you with all of your needs. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://www.youtube.com/@glintadvertising Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:26:56

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Small Business Survival - The Glint Standard Podcast

9/15/2023
Erayne and Craig sat down to discuss the dos and don'ts of owning a small business. Let us know your thoughts on their fantastic insight and if we should do more! Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:23:56

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Intern Insights: Ethan Hilbert - The Glint Standard Podcast

8/23/2023
We are sad to see our summer intern leaving us, but we had to ask him some questions before he goes. Craig sat down with Ethan to see his perspective on the advertising industry. Let us know what you think below; hopefully, we will see more of Ethan soon. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:12:46

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The Glint Standard - Loving Lately pt. 2

8/15/2023
Erayne, Miriam, and Lindsay all sat down for our annual loving lately podcast. Let us know what you have been loving recently, and drop a comment saying what we should talk about next in the world of advertising. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:25:08

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The Glint Standard Podcast - Business Finance for Success

7/15/2023
Craig Lloyd and Guy Church sit down to discuss Finance in business. They had a great talk on what to look for when starting your journey and what steps you could take to further your journey. Let us know what you think below in the comments and if we should have Guy back to talk some more! Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:16:58

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Storytelling in Advertising - The Glint Standard Podcast

6/15/2023
Miriam and Erayne sat down to talk about storytelling in advertising and how it could help you resonate with your audience. Let us know what you think in the comments below! Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://www.youtube.com/watch?v=Cp0JOdC-ewg&list=PL2UgGVugOCPyl1MLKAD3yW0szgw9PYfIn Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:15:33

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What was your social media start - The Glint Standard Podcast

5/16/2023
Craig and Miriam sat down to discuss all things social media. What was the first social media that you joined? Let us know in the comments below what you liked about the episode! Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://www.youtube.com/watch?v=vBJ0k-r6z34&list=PL2UgGVugOCPyl1MLKAD3yW0szgw9PYfIn Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:22:48

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Choosing an agency - The Glint Standard Podcast

4/15/2023
Erayne and Miriam sit down to talk about choosing an agency. They have a great perspective on this as they have seen both sides of the industry. Check out their expert tips and let us know in the comments what you thought of the episode. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://www.youtube.com/channel/UCvKLGsnQme9cerug3jar_JQ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:12:13

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The Glint Standard Podcast - The history of advertising

3/15/2023
Craig and Jake sit down to talk about the history of advertising. From the past to the present, they found lots of similarities. Let us know what you think of this new exciting episode and your favorite fact from the past. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Vidcast: https://bit.ly/3YSgP1L Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn: https://www.linkedin.com/company/glint-advertising/ Twitter: https://twitter.com/glintadv Support the Show.

Duration:00:18:48

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The Glint Standard Podcast - This or that

2/9/2023
Erayne and Craig sit down to talk about Sunday's big game and much more. It's always an exciting time for advertisers as the season ends, so check out their insides and see if they like this or that. Learn more at: https://glintadv.com/ ____________ FOLLOW US: Blog: https://glintadv.com/blog/ Podcast: https://theglintstandard.buzzsprout.com/ Facebook: https://www.facebook.com/GlintAdvertising Instagram: https://www.instagram.com/glintadv/ LinkedIn:...

Duration:00:20:17