The Influencer Podcast : Marketing, Influence, Blogging, Entrepreneur, Branding, Business, Social Media, Growth-logo

The Influencer Podcast : Marketing, Influence, Blogging, Entrepreneur, Branding, Business, Social Media, Growth

Business & Economics Podcasts >

The Influencer Podcast is an innovative podcast that explores the secrets behind the ever-changing trends of influencer marketing and the careers of today’s top social influencers. Hosted by marketing strategist, New York Times best-selling publicist and influencer Julie Solomon, Julie and guests join in the conversation to share how they engage, persuade and grow their unique influence, and how their work impacts the influencer industry. Julie brings you marketing and branding strategies with Marie Forleo, Amy Porterfield, Lauryn Evarts of The Skinny Confidential, Melyssa Griffin and more. Through each episode, learn how to strengthen, monetize and build your own industry-leading influence.

The Influencer Podcast is an innovative podcast that explores the secrets behind the ever-changing trends of influencer marketing and the careers of today’s top social influencers. Hosted by marketing strategist, New York Times best-selling publicist and influencer Julie Solomon, Julie and guests join in the conversation to share how they engage, persuade and grow their unique influence, and how their work impacts the influencer industry. Julie brings you marketing and branding strategies with Marie Forleo, Amy Porterfield, Lauryn Evarts of The Skinny Confidential, Melyssa Griffin and more. Through each episode, learn how to strengthen, monetize and build your own industry-leading influence.
More Information

Location:

United States

Description:

The Influencer Podcast is an innovative podcast that explores the secrets behind the ever-changing trends of influencer marketing and the careers of today’s top social influencers. Hosted by marketing strategist, New York Times best-selling publicist and influencer Julie Solomon, Julie and guests join in the conversation to share how they engage, persuade and grow their unique influence, and how their work impacts the influencer industry. Julie brings you marketing and branding strategies with Marie Forleo, Amy Porterfield, Lauryn Evarts of The Skinny Confidential, Melyssa Griffin and more. Through each episode, learn how to strengthen, monetize and build your own industry-leading influence.

Language:

English


Episodes

089: The Best of The Influencer Podcast: Social Media

12/12/2018
More
WHAT YOU’LL LEARN: This week, I’m sharing the top 4 best social media episodes of all time. These episodes made the list based on download stats, popular search terms, and, of course, social media feedback from our fabulous listeners. I also chose these episodes because the advice is timeless, despite the ever-changing world of social media. You’ll walk away with actionable advice to grow your Instagram, effectively market yourself, create a sound strategy, and embrace your true self. For...

Duration:00:19:13

088: The Best of The Influencer Podcast: Blogging

12/5/2018
More
WHAT YOU’LL LEARN: I love this time of year because we get to look back and reflect on all the insights we gained throughout the year. This crazy digital space is always growing and changing, which means there are always new opportunities to pivot and grow. This week, I’m sharing the top 3 best blogging episodes of all time. I chose these episodes based on downloads, popular keywords, and feedback from you guys—and they’re some of my favorite episodes too. For exclusive content...

Duration:00:22:04

087: The Benefits of Gratitude + 3 Things I’m Thankful For This Year

11/28/2018
More
WHAT YOU’LL LEARN: Today’s episode is all about gratitude: why it matters and how to cultivate it each and every day. Not only is gratitude good for our own mental well-being, it can actually improve our relationships and physical wellness too. That’s why I’m sharing a simple gratitude exercise you can use to stay focused on the positive and feel accomplished throughout the day. And it only takes a few minutes each morning. To hopefully inspire you, I’m kicking things off by sharing three...

Duration:00:14:53

Influencer Insights 030: 5 Keys to Becoming a Successful Influencer

11/26/2018
More
WHAT YOU’LL LEARN: A common question among new influencers is: “How big of a following do I need before I’m considered an influencer?” Numbers make it easy to qualify success but engagement is what really matters when it comes to influence. On this week’s episode, I’m sharing five key ingredients to get your voice heard, cultivate your tribe, consistently engage, and establish success as an influencer—no matter how big or small your following!

Duration:00:09:18

086: How Allie Casazza Intentionally Went Viral and Built a 7-Figure Business in 18 Months

11/21/2018
More
WHAT YOU’LL LEARN: If you want to learn how to approach virality as a strategy, run you business on autopilot, and overcome limiting beliefs and create a joy-filled business and life, then you’re going to love today’s episode. Today I’m chatting with Allie Casazza who built a super-successful 7-figure business that allows her to work just 15 hours each week while helping mothers declutter their lives and be present with their families. Tune in to hear how Allie intentionally created a viral...

Duration:00:44:56

085: How to Successfully Create Something That Doesn’t Yet Exist with Sara Happ

11/14/2018
More
WHAT YOU’LL LEARN: On today’s episode, lip expert Sara Happ shares her journey from a failed Google search for “lip scrub” to a multi-product lip product empire, including what it takes to create something that literally does not exist yet. We also chat about pinpointing your passion, overcoming adversity, the importance of building relationships, and much more. Whether you have a beauty product you want to take to market, or you’re an entrepreneur looking for tips to scale your business,...

Duration:00:43:46

Influencer Insights 029: How to Make Money on Instagram (The Easy Way)

11/12/2018
More
WHAT YOU’LL LEARN: When I asked my community, “what’s the #1 challenge you face as a social media influencer,” the most common answer was monetizing. It makes sense! You invest a lot of time and energy into your online presence and want to see a return on that investment. So on this week’s episode, I’m sharing a simple three step system to monetize your Instagram influence. You’ll walk away with proven strategies to grow your network, engage your audience, and convert followers into paying...

Duration:00:08:06

084: This is the Future of Influencer Fashion Brands

11/7/2018
More
WHAT YOU’LL LEARN: From the very beginning, I knew I wanted this podcast to be about more than the latest influencer and social media trends. If you’ve been tuning in for a while, you know I’m a huge proponent of building a sustainable and profitable business around your own products, services, and platforms. That’s why I’m excited for today’s guest, Julia Engel of Gal Meets Glam. Julia went from college fashion blogger to the Forbes Top 30 Influencer List and Fashionista’s 20 Most...

Duration:00:49:02

083: The 4 Scariest Fears About Pitching Yourself (And How to Overcome Them)

10/31/2018
More
WHAT YOU’LL LEARN: Today I’m sharing the four most common fears I hear from influencers and bloggers when it comes to pitching themselves, plus tips to help you overcome those fears and score great brand deals, collaborations, and media placements. I’m talking about how to handle criticism and rejection, ask for support, follow up with reps, and trust yourself. If you’ve ever hesitated to hit “send” on a pitch, then this episode is for you!

Duration:00:13:51

Influencer Insights 028: How to Grow a Raving and Engaged Social Media Tribe

10/29/2018
More
WHAT YOU’LL LEARN: One of the most common questions I hear from influencers is, “how do I get more followers?” While having followers is important for growing your social media, it’s even more important to have engaged followers. To cultivate an authentic, engaged, and loyal tribe, you must have consistency, visual messaging, and conversations that serve your audience. Today, I’m sharing 10 tips to help you hit these 3 points consistently and grow your social media tribe the right way.

Duration:00:08:33

082: From Reality TV Star to Women’s Health Advocate: How to Own Your Influence with Lo Bosworth

10/24/2018
More
WHAT YOU’LL LEARN: On today’s episode, Lo Bosworth shares her personal journey as an influencer and how it led to the launch of her own company, Love Wellness, which provides women with natural and safe personal care products while creating a more proactive self-care culture. As someone who’s been part of the influencer space since before it even officially existed, Lo knows what it takes to create a purpose-driven and sustainable influence. Tune it to hear her unique perspective on the...

Duration:00:42:42

081: How to Find Your Purpose, Clarify Your Strategy and Uplevel Your Influence

10/17/2018
More
WHAT YOU’LL LEARN: Today’s episode is all about determining your purpose and creating a fulfilling long-term career for yourself. And I can’t think of a better person to talk to about purposeful creation than Jules Hunt, the wellness entrepreneur and blogger behind Om & The City. Since starting her blog five years ago, Jules has seen huge success working with brands like Athleta, Lululemon, and Adidas. When it came time to take the next step in her business, Jules turned to the strategies I...

Duration:00:34:59

Influencer Insights 027: 5 Steps to Your First $1K Blogging

10/15/2018
More
WHAT YOU’LL LEARN: Bloggers are always searching for ways to maximize their exposure as quickly as possible. However, instant gratification doesn’t necessarily lead to long-term success. Today, I’m sharing 5 simple strategies you can use to authentically grow your online presence, connect with your audience, and grow your blog into the thriving business you’ve always wanted it to be. For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at...

Duration:00:10:48

080: Diversifying Your Income, Growing Your Email List, and Showing up Consistently with Elizabeth Rider

10/10/2018
More
WHAT YOU’LL LEARN: On today’s show, Elizabeth Rider is sharing her expert insights into what it takes to turn your blog into a thriving business. Since she started blogging almost 10 years ago, Elizabeth has successfully created a multi-passionate business as an online health coach, blogger, TV show host, author, speaker, and educator. Tune in to learn all about how she diversifies her income, creates her own abundance, drives sales through her email list, and handles search engine...

Duration:00:45:25

079: How These Influencers Launched Their Own Product Line

10/3/2018
More
WHAT YOU’LL LEARN: In this week’s episode of The Influencer Podcast, I talk with two of my former consulting clients about what it takes to launch a successful influencer product. Seeing an opportunity in the eyewear industry, Anna and Julie Reinberg decided to design their own line of original sunglasses, Gem+Elli. By combining unique designs with in-person relationships, influencer marketing strategies, and pop-up shops, Anna and Julie have seen huge success. They’ve also gained a new...

Duration:00:38:17

Influencer Insights 026: How to Establish Consistency with an Editorial Calendar

10/1/2018
More
WHAT YOU’LL LEARN: In this week’s episode, I’m sharing how I schedule my days and content to stay focused on long-term growth goals. By prioritizing and organizing, I’ve been able to cut my work hours in half and increase my traffic by 65%. Tune in to find out exactly how I did it, including my top 4 tips for planning an efficient workday and my social media editorial calendar template! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at...

Duration:00:11:26

078: Style Meets Strategy: How Margo & Me Became an Influencer Icon, Part 2

9/26/2018
More
WHAT YOU’LL LEARN: In this week’s episode of The Influencer Podcast, Jenny Cipoletti of Margo & Me shares how she uses email marketing to connect with her readers, builds trust with brands through transparency, and creates influencer products and services based on her audience. Plus, she answers pressing questions from our listeners! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. And don’t forget to snap...

Duration:00:29:59

077: Style Meets Strategy: How Margo & Me Became an Influencer Icon (PART 1)

9/19/2018
More
WHAT YOU’LL LEARN: In part 1 of this 2 part episode series of The Influencer Podcast, I talk with Margo & Me creator Jenny Cipoletti about how to keep an on-trend editorial calendar, engage readers with evergreen blog content, and prioritize the right platforms to increase visibility. Jenny also shares three things every influencer must do to create and grow an online influence. Stay tuned for part 2 with Jenny on next week’s episode! For exclusive content surrounding this and all podcast...

Duration:00:34:53

Influencer Insights 025: How to Sell Yourself on Social Media (And Feel Good About It)

9/17/2018
More
WHAT YOU’LL LEARN: In this week’s episode, I’m talking all about how I changed my approach to selling on social media for the better by focusing more on my purpose and service – and less on social media metrics. Tune in to find out how to sell yourself on social media, and feel good about it! For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at www.theinfluencerpodcast.com. And don’t forget to snap and post a photo while listening to the...

Duration:00:12:31

076: How to Ditch Your 9-5, Work from Anywhere, & Travel the World

9/12/2018
More
WHAT YOU’LL LEARN: In this week’s episode, co-founders of the Bucketlist Bombshells, Cassie and Shay, share how they built a 6-figure online business and cultivated a thriving community of 40,000 women all while traveling the world. Tune in to hear their advice on starting an online business, developing meaningful mentorships, sustaining an authentic influence, and much more. For exclusive content surrounding this and all podcast episodes, sign up for our amazing newsletter at...

Duration:01:03:28