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The Luxury Item

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The Luxury Item is a podcast on the business of luxury, and the people and companies that are shaping the future of the luxury industry. Join marketing expert Scott Kerr for insightful discussions with decision makers, entrepreneurs, and innovators on topics that matter most for the global luxury industry. The show will shine a spotlight on the challenges that are creating a new competitive landscape in the luxury sector. Scott and his guests will provide valuable insights and takeaways that will inspire listeners to rethink their strategies and unlock new growth opportunities.

The Luxury Item is a podcast on the business of luxury, and the people and companies that are shaping the future of the luxury industry. Join marketing expert Scott Kerr for insightful discussions with decision makers, entrepreneurs, and innovators on topics that matter most for the global luxury industry. The show will shine a spotlight on the challenges that are creating a new competitive landscape in the luxury sector. Scott and his guests will provide valuable insights and takeaways that will inspire listeners to rethink their strategies and unlock new growth opportunities.
More Information

Location:

United States

Description:

The Luxury Item is a podcast on the business of luxury, and the people and companies that are shaping the future of the luxury industry. Join marketing expert Scott Kerr for insightful discussions with decision makers, entrepreneurs, and innovators on topics that matter most for the global luxury industry. The show will shine a spotlight on the challenges that are creating a new competitive landscape in the luxury sector. Scott and his guests will provide valuable insights and takeaways that will inspire listeners to rethink their strategies and unlock new growth opportunities.

Language:

English


Episodes

Episode #6: Thomas Serrano, President of Havas Luxe and Havas Events North America

11/27/2019
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Thomas Serrano, President of Havas Events North America and Havas Luxe talks with Scott Kerr about what goes behind producing a memorable and meaningful event experience for luxury clients. The two discuss how the financial crisis of 2008 impacted the luxury events business and how it bounced back, what the true meaning of a special event is, and measuring its ROI. Thomas also talks about the important role of the CEO at these events, and how some luxury brands are starting to sell exclusive...

Duration:00:39:46

Episode #5 [Disruptor Spotlight]: Anubh Shah, CEO & Co-Founder of With Clarity

11/20/2019
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Anubh Shah, CEO and co-founder of With Clarity, talks with Scott Kerr about how his direct to consumer home try-on engagement ring company has disrupted the whole experience of shopping for an engagement ring. Recently ranked at #3 on Crain's Fast 50 and at #18 on Inc magazine's 5000 list, With Clarity has grown over 9000% in the last three years. The two discuss how the d2c economy has upended the wedding business and why With Clarity is a thorn in the side of large jewelry retailers; Anubh...

Duration:00:32:32

Episode #4: Iris Chan, Partner & International Client Development Director at Digital Luxury Group (DLG)

11/13/2019
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Chinese luxury consumers are now the worldwide engine for global growth in spending on high-end goods. They make up a third of the global luxury goods sector, and projected to rise to 40% by 2025. Despite a thriving luxury market, many Western brands are reluctant to enter the Chinese market for a variety of reasons. In this episode of The Luxury Item, Iris Chan, partner and international client development director at Digital Luxury Group, talks with Scott Kerr about how luxury brands can...

Duration:00:42:36

Episode #3 [Disruptor Spotlight]: Mirjana Perkovic, Founder & CEO of LookStyler

10/17/2019
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This is the first special "Disruptor Spotlight" episode from The Luxury Item. These shows will feature founders of startups disrupting how we consume luxury goods and services. In this episode, Scott Kerr speaks with LookStyler Founder & CEO Mirjana Perkovic about how the four-year old global styling platform is disrupting the way international luxury travelers shop. Perkovic talks about how she started LookStyler after seeing an opportunity in the growing fashion tourism market. She also...

Duration:00:27:53

Episode #2: Elizabeth Shobert, VP of Marketing + Digital Strategy at StyleSage

10/3/2019
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Elizabeth Shobert, VP of Marketing + Digital Strategy at StyleSage talks with Scott Kerr about how luxury brands and fashion retailers are increasingly turning to data analytics to keep up with the latest trends and client demands. Shobert talks about how StyleSage - an innovative fashion analytics company - is using cutting edge image recognition technology to help fashion clients pinpoint emerging trends on social media; the data success stories she is seeing in the fashion marketplace;...

Duration:00:27:18

Episode #1: Chris Olshan, CEO of The Luxury Marketing Council

9/17/2019
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On the first episode of The Luxury Item podcast, Chris Olshan, CEO of The Luxury Marketing Council talks with Scott Kerr about how the organization started and evolved to address today's challenges in the luxury space. They discuss the transformative impact the 2008 financial crisis had on luxury goods and luxury shoppers, and the key to decoding the Millennials mindset. Olshan also shares what he believes will be the biggest disruptor in the luxury industry in the next few years — and what...

Duration:00:41:40

Introducing 'The Luxury Item'

8/20/2019
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Coming soon is The Luxury Item, a new podcast series on the business of luxury. Join marketing expert Scott Kerr for insightful discussions with decision makers, entrepreneurs, and innovators on topics that matter most for the global luxury industry. Subscribe now to enjoy our teaser trailer and hear new episodes as soon as they drop — starting in September. Follow Us: Twitter @theluxuryitem and @scott_kerr or email scott@silvertoneconsulting.com

Duration:00:01:34