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The No B******t Marketing Podcast

Business & Economics Podcasts

The No B******t Marketing Podcast is all about living in a world free of BS marketing, and full of bold solutions. Tune in each week as Dave tells you how to cut the BS and listen to our guests discuss their Big Idea about messaging success.

The No B******t Marketing Podcast is all about living in a world free of BS marketing, and full of bold solutions. Tune in each week as Dave tells you how to cut the BS and listen to our guests discuss their Big Idea about messaging success.

Location:

United States

Description:

The No B******t Marketing Podcast is all about living in a world free of BS marketing, and full of bold solutions. Tune in each week as Dave tells you how to cut the BS and listen to our guests discuss their Big Idea about messaging success.

Language:

English

Contact:

412.201.2401


Episodes

420: Entrepreneur Patti Mara Explains How to Play the Right Game of Business

8/4/2021
In this episode, Dave talks with entrepreneur, speaker, and author Patti Mara on the importance of adapting to the new business rules and focusing on solutions over sales. Owner of Maranet Inc. and creator of several breakthrough business programs, Patti is known for her abundant energy and ability to connect to clients and business owners. She has worked with hundreds of entrepreneurial-owned and operated businesses to reposition them for success and dramatically increase their growth,...

Duration:00:34:06

419: Analogies Make A.I. Better. Think What They Can Do for You

7/27/2021
Scientists are now training Artificial Intelligence to think with analogies in order to make them more humanlike and relatable. In this episode, Dave discusses scientist Melanie Mitchell's belief that A.I. digital minds will never truly be like ours until they can make analogies. That goes along with what Dave's been saying all along: Because analogies are how we learn and communicate, they can help us be more human, relatable and productive in the workplace.

Duration:00:07:48

418: How Storytelling Can Get Others to Cheer for You in the Workplace

7/21/2021
You don't have to be an NBA athlete, actor, or rock star to get people to root or relate to you. Dave explains how to get your boss, co-workers, and customers to gravitate to you and your ideas when you leverage the power of storytelling in your career. Apple | Google | Podchaser | Spotify | TuneIn | Stitcher About MASSolutions | Marketing Agency in Pittsburgh For No Bullshit marketing solutions, including B2E marketing, public relations, and storytelling, contact Pittsburgh Marketing...

Duration:00:08:29

417: Some Words Are Better Left Unsaid: Never Say Never, Always, Every, Or Very.

7/9/2021
Dave’s a big believer in the power of the words we use and the power of leaving some out when we write, speak, and tell our stories. In this podcast, he shares when he first started to realize that some words should be avoided. Subscribe to the Marketing Podcast Apple | Google | Podchaser | Spotify | TuneIn | Stitcher About MASSolutions | Marketing Agency in Pittsburgh For No Bullshit marketing solutions, including B2E marketing, public relations, and storytelling, contact Pittsburgh...

Duration:00:07:14

416: What Lebron, Kobe, Cuban & Other NBA Stars Can Teach Us About Leadership, Communication & Life

7/6/2021
It’s NBA Finals time and Dave decided to revisit Ian Thomson’s book The Soul of Basketball to show how it can give us lessons about business and life.

Duration:00:18:45

415: Insight Is Currency in the Workplace. The More You Gain, The More Valuable You Become

6/30/2021
What we really do in the workplace is solve problems. Insight helps us become more adept at finding creative solutions to our target audience's problems. In this episode, Dave explains how insight is currency and how investing more time and effort into gathering it can pay off big for both you and your company. Apple | Google | Podchaser | Spotify | TuneIn | Stitcher About MASSolutions | Marketing Agency in Pittsburgh For No Bullshit marketing solutions, including B2E marketing, public...

Duration:00:07:57

414: Virtual or In-Person? Maximize Both Using The Key Tenants of Successful Communication & Storytelling

6/23/2021
Dave’s back on the road speaking where the engagement and energy has been great. But he also sees the value in continuing with virtual presentations too. This episode focuses on the need to leverage the key principles of effective communication to reach, connect and engage our audience whether in person or on screen. Apple | Google | Podchaser | Spotify | TuneIn | Stitcher About MASSolutions | Marketing Agency in Pittsburgh For No Bullshit marketing solutions, including B2E marketing,...

Duration:00:08:04

413: Want an Inspired Way to Improve Your Team? Add Strategic Storytelling to Your Zoom Calls

6/16/2021
The first 5-10 minutes of our Zoom calls are often filled with obligatory chit chat as we wait for everyone to show up or get their audio/video just right. It's what Dave calls Tech and Talk. But what if you could turn that seemingly wasted time into a learning experience for you and your team? In this episode, Dave shows you how to make the most out of every minute by incorporating the power of storytelling into your Zoom calls. Apple | Google | Podchaser | Spotify | TuneIn |...

Duration:00:07:39

412: Why Telling Your Success Stories is Important For Your Business

6/8/2021
In this episode, Dave discusses the importance of being intentional with telling your company's success stories. He goes on to provide an example of a MASSolutions client success story.

Duration:00:14:49

411: How Your Personal Catchphrases Can Enhance Your Storytelling

6/3/2021
In this episode, Dave emphasizes how your personal catchphrases can enhance your storytelling by using one of his favorites as an example: It's the issue, not the instance...

Duration:00:09:35

410: How to Handle “F Words” When You’re Hit With Them

5/27/2021
Dave talks about 3 F Words that most No BSers will encounter during their career: Fired, Forced Out, Frustrated. He provides insights on how you can better manage yourself and your situation while remaining the No BSer that you are.

Duration:00:17:23

409: Marketing Tips for Graduating Seniors

5/18/2021
Every year, graduating seniors ask Dave marketing questions surrounding the current state of marketing or how to prepare for a marketing major in college. In this episode, Dave highlights what marketing tips he shares to graduating seniors who are entering the marketing field that overall drives successful marketing and communication.

Duration:00:13:41

408: Learn How You Can Really "Meet Them Where They Are"

5/12/2021
Cliches are cliches because the phrases are easy to understand, memorable, and make an emotional impact. But buzz words, cliches and catch phrases can also be misunderstood or misinterpreted. Dave outlines how a catch phrase like "Meet Them Where They Are" loses impact and how you can make the most out of it.

Duration:00:09:57

407: How the Four Marketing Value Drivers Can Drive More Business to You

5/3/2021
Dave helps you cut through the BS around marketing so you can leverage the four marketing value drivers to improve both your top and bottom line.

Duration:00:12:54

406: What Can We Learn from Seinfeld about Storytelling?

4/27/2021
Dave breaks down his Seinfeld Storytelling Approach which includes two key components that can help you tell better stories to reach, connect and engage with each of your target audiences. Here’s a clip from The Pitch, a famous Seinfeld episode that ties back to the No BS Seinfeld Storytelling Approach and is classic George and Jerry.

Duration:00:09:27

405: The BULL$H!# around the word BULL$H!#

4/22/2021
Dave breaks down some of the history, research and meaning of the word BULL$H!#. He explains how you as a communicator and leader can leverage a No BS approach to your storytelling. Then he calls out some BULL$H!# from some BULL$H!#ers! Hope you enjoy this No BULL$H!# Episode!!

Duration:00:08:39

404: 3 Storytelling Tips You Can Take from the COVID-19 Vaccine Messaging Campaigns

4/14/2021
In this episode, Dave discusses a research report from the University of Pittsburgh’s Graduate School of Public Health with their guidelines related to the COVID-19 Vaccine Messaging Campaigns. He ties it all back to how YOU can better tell your story in a No BS way to reach, engage and connect with your target audiences. You can find the article about the research report here.

Duration:00:05:09

403: Can Making Fun of a New Initiative Help It Succeed?

4/6/2021
Leaders drive change, plain and simple. It's a big part of what we do and how we're evaluated over the long-term. How we communicate the why of the change is often as important as the actual change itself. Some might even say it's more important. You as a leader, need to leverage the power of storytelling to reach, connect, and engage with each of your key target audiences to drive the positive change. In this episode, Dave highlights how PwC successfully communicated a new initiative by...

Duration:00:06:03

402: Do You Manipulate When You Mean to Motivate?

3/30/2021
Storytelling is a key part of effective leadership and strong communication. It’s also the one tool that is used across generations and cultures. We set out to motivate others with our storytelling but often unknowingly manipulate rather than motivate. Dave talks about how we can leverage storytelling to motivate rather than manipulate by breaking down what the difference is, when we subconsciously or unintentionally manipulate and how we can better motivate others. Whether you want...

Duration:00:13:46

401: Part 2 of Alec, Brevin and Carter "Redoing" Episode 100

3/23/2021
This episode is Part 2 of our celebration of hitting the milestone for 400+ episodes. Dave's sons Alec, Brevin, and Carter continue to "redo" their appearance from 2016 on Episode 100 by answering the same questions Dave asked them back then. Check out how much they've changed and how much their marketing views remain the same. Hope you enjoy celebrating with us.

Duration:00:21:19