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The PR Maven Podcast

Business & Economics Podcasts

The PR Maven® Podcast uses a combination of traditional networking techniques and the power of social media to help you build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy Marshall, The PR Maven®, connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

The PR Maven® Podcast uses a combination of traditional networking techniques and the power of social media to help you build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy Marshall, The PR Maven®, connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

Location:

United States

Description:

The PR Maven® Podcast uses a combination of traditional networking techniques and the power of social media to help you build your personal and professional brand. The podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand. Each week, Nancy Marshall, The PR Maven®, connects with a special guest to talk about their career, and business or organization, as well as the latest news and events that will give listeners a unique perspective on the world of public relations, marketing and personal branding, including actionable takeaways.

Language:

English

Contact:

207-623-4177


Episodes

Episode 85: Ten tips for communicating during the COVID-19 crisis

4/2/2020
About the guest: There is no such thing as “business as usual” these days. Now is the time to put plans in place for the time when the world returns to normal. It’s a very good time to reflect on your business and how you are serving your customers or clients. Now is also the time to show compassion, reach out to your network and help in any way you can. In this special podcast episode, Nancy shares her perspective on the COVID-19 pandemic and ten tips small businesses can use for...

Duration:00:27:58

Episode 84: How to find balance in your career

3/31/2020
About the guest: Jodi Flynn of Women Taking the Lead is an Executive Leadership Coach, Podcaster, Author, Speaker, and Workshop Facilitator for people-leaders. Rising women hire her to improve the skills that advance them to the top levels in their career and industry. Jodi is the host of the critically acclaimed Women Taking the Lead podcast, and an Amazon bestselling author with her book, Accomplished: How to Go from Dreaming to Doing. Jodi has spoken at the Massachusetts Conference for...

Duration:00:54:22

Episode 83: Why outdoor recreation is so important

3/24/2020
About the guest: Carolann Ouellette joined the Maine Department of Economic & Community Development (DECD) in September 2018 to lead the newly created Office of Outdoor Recreation. Before her current position, she was the Executive Director of Maine Huts & Trails, a non-profit that operates a hut-to-hut system of four year-round back-country ecolodges and 80 miles of trails that are open to the public, year-round, for hiking, biking, paddling, skiing & snowshoeing. Prior to her time at...

Duration:00:40:34

Episode 82: How to use a message map to build your brand

3/17/2020
About the episode: In this episode of The PR Maven® Podcast, Nancy describes the technique of message mapping. Nancy defines what a message map is and describes how a message map can be used to build a brand and gain brand ambassadors. You will also learn why you need a message map and who benefits from having a clear, concise message prepared. Nancy goes through the format of a message map, describing what the map should look like and what should be included. Several message map success...

Duration:00:16:07

Episode 81: How to find the right audience for your business (and have fun)

3/10/2020
About the guest: Shannon Bryan didn't hike or paddle or do yoga with goats when she was growing up in the Chicago suburbs. But after she moved to Maine in 2005, she couldn't resist the lure of Maine's woods and waters. Not to mention all those funky fitness classes, which sometimes include goats. She spent 10 years at MaineToday Media (now Masthead Maine) as a content producer for mainetoday.com, covering all sorts of entertaining things to do, from bar crawls and brunches to paint nights...

Duration:00:47:39

Episode 80: How to hide less-appealing content by producing good content

3/3/2020
About the guest: For more than 25 years, Robert has helped marketers tell their story more effectively through digital media. Over the last five years, Robert has worked with more than 500 companies, including 15 of the Fortune 100. He’s provided strategic marketing advice and counsel for global brands such as Capital One, NASA, Dell, McCormick Spices, Hewlett Packard, Microsoft, and the Bill & Melinda Gates Foundation. Robert is the founder and chief strategy officer for The Content...

Duration:00:44:56

Episode 79: How being yourself is the best way to build your brand

2/25/2020
About the guest: Lee Goldberg is an anchor for the Morning Report at NEWS CENTER Maine. Before joining NEWS CENTER Maine in 1993 as sports director, Lee was sports director at WBOY-TV in Clarksburg, West Virginia. Since becoming a part of the NEWS CENTER Maine tea, Lee has covered historical events in New England sports, including seven Super Bowls and three World Series. Lee has been recognized by the New England Emmy’s, Maine Association of Broadcasters and the Associated Press. Lee won...

Duration:00:45:42

Episode 78: The benefits of asking questions and being curious

2/18/2020
About the guest: Michael Bourque became The MEMIC Group’s second president and CEO in the company’s history in September 2017. Mike previously served under founding president John Leonard for more than two decades, culminating that time as senior vice president for external affairs and corporate secretary for The MEMIC Group. In that role, Mike led the company’s corporate marketing programs, including its advertising and public relations, and outbound communications, as well as its...

Duration:00:47:04

Episode 77: How to tell stories that build authenticity and relationships

2/11/2020
About the episode: Kim Jackson has a passion for storytelling and brand development with more than two decades of experience in marketing and communications in the public and private sectors. She has worked in various industries, including health and fitness, skiing, snowsports, travel and tourism, and most recently, the nonprofit sector. She has expertise in brand building, storytelling and messaging. Her work spans from writing hard and feature news stories as a reporter for The Boston...

Duration:00:47:01

Episode 76: How focusing on the experience can build your brand

2/4/2020
About the episode: Ben Fowlie is the executive director of Points North Institute, and the founder of the Camden International Film Festival. He is a co-founder and co-programmer of The DocYard, an award-winning screening series in Cambridge, Massachusetts and has served on juries at the Silverdocs Film Festival, Hot Docs Festival, Dokufest Kosovo, IFFBoston and IFP’s Gotham Awards. Ben is currently the nominee’s chair for the Cinema Eye Honors for Nonfiction Filmmaking, and a member of...

Duration:00:42:51

Episode 75: How listening and networking can improve economic development

1/28/2020
About the episode: Jim Dinkle became president of the KRDA/FirstPark on November 6, 2017. He moved to Maine from Arizona where he had led a regional economic development organization along the Interstate 10 corridor between Phoenix and Tucson. He was deputy chief of staff to former Kentucky Governor Wallace Wilkinson and he went on to serve as Chicago Mayor Richard M. Daley’s special projects manager leading the first-in-the-nation brownfields initiative to remediate and market 345 acres of...

Duration:00:46:48

Episode 74: Why a PR and Marketing Strategy Matters

1/21/2020
About the episode: In this episode, Nancy describes the power of a plan. With public relations and marketing being so expensive, it is important to start with a plan that ensures you are using your money wisely—after all you wouldn’t build a house without blueprints! Nancy goes through the process of creating a marketing and PR plan, as well as why she created The Marshall Plan®. Nancy also provides examples of how clients have benefited, and continue to shine, after creating a marketing...

Duration:00:28:08

Episode 73: How To Be A Great Podcast Guest

1/14/2020
About the guest: Greg is the perfect guest for today’s episode because in addition to his role as an account supervisor at Marshall Communications, he is also one of the producers for The PR Maven® Podcast. In his role, he helps schedule the guests we have on the podcasts, plus he helps Nancy with media pitching and schedule coordination to appear on other popular podcasts from around the country. If you’re looking to be on more podcasts in 2020 to grow your personal brand, Greg is...

Duration:00:35:35

Episode 72: Top 10 marketing, PR and personal branding tips for 2020

1/7/2020
About the guest: Time and time again, as an account supervisor at Marshall Communications, Greg has stepped up with innovative and quick-thinking solutions to our clients’ problems. From social media to broadcast media to press releases, he does it all and does it calmly, thoroughly and efficiently. Greg’s sports background and competitive nature fuel his passion for strategic marketing and powerful branding ideas, and he loves sharing his knowledge. His enthusiasm is contagious, and...

Duration:00:39:52

Episode 71: Top 10 PR Maven® Podcasts of 2019

12/31/2019
About the episode: Closing out 2019, this episode includes the top ten podcast episodes of the year. Covering a wide range of topics and featuring guests from around the country, this podcast provides a description and a clip from each top ten episode. Reminisce on the year past and get excited for the year ahead, full of new and exciting PR Maven® Podcast episodes! In the episode: 10. Episode 62 with Kurt Kleidon: In this episode, Kurt talked about overcoming the obstacle of...

Duration:00:23:32

Episode 70: How to Maintain a Customer Service Culture in a Digital World

12/24/2019
About the guest: Andrew Silsby is the president and CEO of Kennebec Savings Bank, a long-standing community bank that supports the Central Maine region’s economic and community development, while providing their customers with a great banking experience. Andrew has worked up through the ranks in banking, starting as a teller in 1986 to his position now as president and CEO. He has performed nearly every job function in banking over the past 33 years, getting to know banking inside and...

Duration:01:03:34

Episode 69: How Public Relations is Shifting Toward Content Marketing

12/17/2019
About the episode: Since its beginning, the public relations industry has depended on the media to share client stories and increase visibility by providing their audience with timely and interesting content. Public relations professionals would pitch a news outlet with a story idea and rely on the news outlet to publish their story. With the increased popularity of the internet, information can be easily accessed at any time, causing more people to seek stories on a wide variety of...

Duration:00:14:46

Episode 68: What It Is Like To Be An Entrepreneur In Maine

12/10/2019
About the guest: Julene Gervais began her career after completing her master’s degree from Emerson College and undergrad at Boston College. Her first job was at WECT-TV, an NBC affiliate in Wilmington, North Carolina. In 1996, Gervais moved to Maine and became an anchor/reporter at WAGM-TV in Presque Isle before moving on to WLBZ-TV NEWSCENTER MAINE in Bangor and WGME-TV Channel 13 in Portland. Gervais owned and operated three restaurants with husband George Gervais until she was...

Duration:00:39:22

Episode 67: How Being a Lifelong Learner and Growing Your Network Can Advance Your Career

12/3/2019
About the guest: Laurie Lachance is Thomas College’s 5th president and the first female and alumna to lead the college in its 125-year history. From 2004 to 2012, Laurie served as president and CEO of the Maine Development Foundation. Prior to MDF, Laurie served three governors as the Maine state economist, and before joining state government, she served as the corporate economist at Central Maine Power Company. A frequent author and speaker on leadership, education and the economy...

Duration:00:52:31

Episode 66: How Millennials Can Make Connections

11/26/2019
About the guest: From outspoken CEOs to U.S. Senate candidates, Luka Ladan has advised some of America's most recognizable thought leaders. Ladan is an expert on strategic messaging and media relations, with a deep background in brand and issue management. Prior to founding Zenica, Ladan served as communications director at a leading public affairs firm in Washington, D.C. Ladan graduated from Vassar College with a B.A. in Political Science and Correlate Sequence in International...

Duration:00:36:52