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The PRovoke Media Podcast

Business & Economics Podcasts

Formerly known as the Holmes Report's Echo Chamber, the PRovoke podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors Arun Sudhaman, Aarti Shah & Maja Pawinska Sims..

Formerly known as the Holmes Report's Echo Chamber, the PRovoke podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors Arun Sudhaman, Aarti Shah & Maja Pawinska Sims..

Location:

United States

Description:

Formerly known as the Holmes Report's Echo Chamber, the PRovoke podcast brings insight and intelligence from the global PR industry. Featuring interviews, analysis and conversation, the weekly show is hosted by PRovoke Media editors Arun Sudhaman, Aarti Shah & Maja Pawinska Sims..

Language:

English


Episodes

3 Changes To Help Overcome The Mental Health Pandemic — And The Role Comms Can Play

10/20/2021
This episode tackles mental health from the pharmaceutical new perspective with Robert Murphy, head of external communications at Otsuka America Pharmaceutical and Kelly Dencker, EVP, Director of healthcare at Coyne PR. We anchor the conversation in a piece that Otsuka published in Forbes' BrandVoice platform: These 3 Changes Can Help Us Overcome The Mental Health Pandemic by Jodi Helmer. In the conversation, we explore each three factors and dive more deeply into the the role that...

Duration:00:25:18

When CEOs + CCOs Clash, Is Leaving The Only Recourse?

10/19/2021
In this episode of the PRovoke Media podcast, PRovoke Media's executive editor Aarti Shah talks to Gabriel Stricker who has been immersed in Silicon Valley for two decades with senior roles at Google, Twitter, Niantic, the Emerson Collective, and most recently at Color. They talk about how Stricker nearly took on the top communications job at Theranos — and the lessons he learned from that near miss. Drawing upon Stricker's experiences, they talk about what happens when CCOs and CEOs clash...

Duration:00:43:33

Podcast: Paul Dyer On Friction Fatigue

10/19/2021
In this PRovoke Media podcast, Lippe Taylor CEO Paul Dyer discusses his new book Friction Fatigue, in which he challenges brands to accept the failures of advertising and start engaging consumers on their own terms.

Duration:00:33:14

Being Human In A Tech-Enabled World: Learning

10/15/2021
Being Human in a Tech-Enabled World is a four-part video series from PRovoke Media in partnership with AxiCom on how different aspects of life and work – as humans and communicators – have changed since we were thrust into a virtual and hybrid world and how they might change again in the future, now the power of technology has been realised. This third episode features AxiCom’s Aaron Virola and Emily Denton, as well as executive leadership coach Michael “Coop” Cooper in conversation with...

Duration:00:36:39

WBA’s Aaron Radelet On How Covid Changed The Health & Wellness Business

10/13/2021
In this episode of the PRovoke Media podcast, Walgreens Boots Alliance CCO Aaron Radelet talks about how the Covid pandemic elevated the role of pharmacies and health & wellness retailers like Walgreens, Duane Reade and Boots as part of the larger healthcare system.

Duration:00:24:42

Lenovo‘s Genevieve Hilton

10/8/2021
Lenovo Asia-Pacific communications head Genevieve Hilton joins the PRovoke Media podcast to discuss how the in-house communications role is changing. In conversation with PRovoke editor-in-chief Arun Sudhaman, Hilton discusses the changing balance between global and local communications, the importance of inclusivity, the rise of sustainability as a function, and more.

Duration:00:35:07

Healthy Bites: The Future of Digital Health With Dan Carter

9/29/2021
We've partnered with Real Chemistry— formerly W2O — on a new series Healthy Bites. In each episode, we will have a quick chat with a healthcare expert to provide a digestible "what you should know" to help the industry stay ahead of the rapidly changing healthcare public relations and communications landscape. In this episode, PRovoke Media executive editor Aarti Shah talks to Dan Carter, digital health and regional practice lead for the East Coast, about the future of digital...

Duration:00:11:24

‘Back To Office‘ Plans Impact Diversity Initiatives

9/21/2021
The research is clear: flexibility now ranks second only to compensation on what employees care about — and it hits even harder with diverse employees. According to Future Forum data: 80% of Black, 78% of Hispanic, and 77% of Asian respondents want a flexible working experience, either through a hybrid or remote-only model. This compared to 74% of white employees. This race breakdown paints a stark picture for an industry that’s both focused on bringing employees back to the office while...

Duration:00:37:43

Healthy Bites: Data-Driven Communications With Emily Poe

9/15/2021
We've partnered with Real Chemistry— formerly W2O — on a new series Healthy Bites. In each episode, we will have a quick chat with a healthcare expert to provide a digestible "what you should know" to help the industry stay ahead of the rapidly changing healthcare public relations and communications landscape. We are launching the series with Emily Poe, group president of integrated communications at Real Chemistry, who talks to PRovoke Media executive editor Aarti Shah about data-driven...

Duration:00:10:45

Asian PR‘s creative evolution, with Ogilvy‘s Emily Poon

9/12/2021
Ahead of PRovoke Media's Asia-Pacific Summit, Ogilvy PR Asia president Emily Poon joins the podcast to explore how creativity is evolving the region. Poon, who also judged this year's Cannes Lions, finds that new platforms and sources of influence are reshaping what PR storytelling means in Asia.

Duration:00:29:28

A Conversation With P&G On The Role And Risks Of Creativity

9/9/2021
Relationships are tricky, and those between brands and consumers are no exception. In this conversation, Diana Marszalek speaks with P&G Ventures communications head Lauren Thaman and imre executive creative director Patrick “Sully” Sullivan about the complexities of striking the right tone in consumer communications, particularly at a time when people want greater corporate purpose but also are seeking a break from it all. Topics covered: 00:55 What is brand belief? 02:20 The brand belief...

Duration:00:28:28

‘Relaunch Hong Kong‘ rumbles on

9/9/2021
Maja Pawinska Sims joins Arun Sudhaman on the PRovoke podcast to discuss the latest developments in Hong Kong's interminable PR saga, following the news that the Relaunch Hong Kong campaign will be delayed, and is being criticised by lawmakers as a waste of public money.

Duration:00:30:03

5 Reasons PR Should Be Involved In Lead Generation

9/7/2021
Over many years of judging PR campaign awards, the metric that seems to resonate most strongly with judges is: did this campaign impact the business positively? And one of the most powerful ways to demonstrate this is via lead generation. We recently had a conversation with Susan O’Brien, VP of marketing and communications at Cisco's ThousandEyes and Nikki Festa O’Brien, SVP at PAN Communications, to explore why the time has come for PR to solidify its role within lead generation. We talk...

Duration:00:22:51

A Conversation With CeraVe On Influencers, Transparency & Purpose

8/17/2021
Even before the pandemic, skincare was booming — and rather than taking a hit when the world moved online, its demand accelerated as people sought to look their best on camera. In this conversation, Aarti Shah speaks to Caitlin King, assistant vice president at CeraVe and Lisa Wolleon, EVP at Coyne PR, about the intersection of self-care and skincare and the complexities of communicating self-care, a topic that is both inherently universal and personal. Topics: 01:30 What is driving the...

Duration:00:17:31

Why It's Time For All PR Firms To Embrace Remote Work

8/3/2021
In this episode of the PRovoke Media podcast, Aarti Shah talks Beth Haiken, EVP at Method Communications, about the firm's journey from being an office-first culture to one that prioritizes finding and keeping great talent, no matter where they are based. Haiken talks about how this change shifted the agency's focus from the number of hours to the quality of the work — and brought a more intentional focus on culture, creativity and collaboration.

Duration:00:13:24

The challenges of higher education communications

7/28/2021
After working for the likes of Activision and Amazon, UCLA’s Mary Osako became her alma mater’s first vice chancellor of communications in September 2019, with the goal of maximizing the impact of the university’s new strategic communications division. In this podcast, Osako talks to PRovoke Media’s Diana Marszalek about how she forged ahead with her goals while unexpectedly also managing Covid communications targeting nearly 50,000 students.

Duration:00:28:27

The evolution of public health communications

7/26/2021
Maryellen Royle is partner and global head of operations of Evoke Kyne, PRovoke Media’s 2021 healthcare PR agency of the year. In this podcast, she talks to Diana Marszalek about what it takes to create content that matters amid a plethora of information, and how effective communications can positively impact public health.

Duration:00:21:14

How Covid changed the creative process

7/19/2021
As Shutterstock’s head of creative, Flo Lau oversees creative output for the global provider of stock photography, stock footage, and stock music. In this podcast, she talks to PRovoke Media’s Diana Marszalek about how Covid changed the way brands think about content creation, and the long-term impact on the process.

Duration:00:26:05

The Role Of Communications In Techlash

7/16/2021
This episode of the PRovoke Media podcast looks at the complex interplay between the tech companies/PR teams and the media, including the emergence of techlash and what's driving momentum against the tech companies now. Our guest Nirit Weiss Blatt, PhD is author of Techlash and Tech Crisis Communication and a USC Center for Public Relations research fellow. Blatt recently published an OpEd on techlash in Newsweek.

Duration:00:23:27

The New Media Ecosystem: 'The Biggest Media Shift Since The Printing Press'

7/15/2021
If the media always seems to be in crisis, it’s because, well, it is. As the number of global crises mount, quality journalism continues to be threatened by a seemingly unending barrage of media closures, layoffs, and furloughs. This, and its ultimate implications, was the topic of the latest episode with Gabriel Stricker, CCO at Emerson Collective and on the board of directors for The Center For Investigative Reporting, and NewsWhip CEO Paul Quigley. To hear more from this conversation,...

Duration:00:56:14