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The Practice of Therapy Podcast

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This podcast is here for therapists, counselors, social workers, psychotherapists, and mental health clinicians in their practice journeys. I'm Gordon Brewer and the person behind The Practice of Therapy Blog and Website that provides tools, resources and advice for people starting, growing or expanding their private practices. The podcast will help you learn from other experts in the field to move your private practice forward to success.

This podcast is here for therapists, counselors, social workers, psychotherapists, and mental health clinicians in their practice journeys. I'm Gordon Brewer and the person behind The Practice of Therapy Blog and Website that provides tools, resources and advice for people starting, growing or expanding their private practices. The podcast will help you learn from other experts in the field to move your private practice forward to success.
More Information

Location:

United States

Description:

This podcast is here for therapists, counselors, social workers, psychotherapists, and mental health clinicians in their practice journeys. I'm Gordon Brewer and the person behind The Practice of Therapy Blog and Website that provides tools, resources and advice for people starting, growing or expanding their private practices. The podcast will help you learn from other experts in the field to move your private practice forward to success.

Language:

English

Contact:

423-571-7423


Episodes

Jessica Tappana | SEO and Getting Your Private Practice Website Found | TPOT Podcast 064

1/13/2019
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In this episode, Gordon speaks with Jessica Tappana about her superpower, search engine optimization. She highly suggests using Yoast to boost your SEO and advises how to improve your Google ranking. Jessica also explains the importance of flexibility, keywords, and blogging. She recently had a client struggle with their ranking and found how their competitors had hundreds and hundreds of bank links. Backlinks can be something that needs your entire attention to improve Google...

Duration:00:51:14

Ellie Vargas | Diversifying Your Income and Services in Private Practice | TPOT Podcast 063

1/7/2019
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In this episode, Gordon has a conversation with Ellie Vargas about her private pay psychotherapy practice and why there is no quick path to building this kind of business. Ellie’s journey took her to start the Bay Area Center for Immigration Evaluations and this venture assists with diversifying her income because she shares a fee with the clinicians in her business. Later, Ellie explains why she wouldn’t change the way she started her business and gives tips on expanding your...

Duration:00:39:13

Amanda Patterson | Using Social Media To Market Your Private Practice |TPOT Podcast 062

12/31/2018
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In the first podcast episode of 2019, Gordon has a conversation with Amanda Patterson about her private practice in Pembroke Pines and how she utilizes social media to gain clients. Then, Amanda gives some advice on keeping private information private, using professional pictures, and social media reviews. Then, Amanda and Gordon discuss the benefits and possible issues with Facebook groups and Amanda explains some ethical dilemmas that come about. Meet Amanda Patterson Amanda Patterson is...

Duration:00:54:12

Cecilia Bresino | Unique Niches In Private Practice | TPOT Podcast 061

12/17/2018
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In this podcast episode, Gordon has a conversation with Cecilia Briseno, LCSW and her unique niche of working with clients who are navigating the immigration process. First, Cecilia explains her background and what initially inspired her to create a niche. The two then go in-depth discussing the most common evaluation for clinicians to utilize, the hardship evaluation. Later, Cecilia explains the other types of evaluations, the training she provides for clinicians, and tips for anyone...

Duration:00:44:12

Planning and Productivity For The New Year In Private Practice | TPOT Podcast 060

12/10/2018
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In this episode of the Practice of Therapy Podcast, Gordon opens up the show thinking about the New Year coming up and points out how everyone is in a celebration mode, planning for 2019, and making resolutions. The web conference Gordon recently took part in highlighted how to be productive in your private practice and how to improve your processes and systems. First, Gordon reveals how he went from being unorganized and even missing a client appointment to writing everything down in his...

Duration:00:36:07

Perry Rosenbloom | Making Your Private Practice Website Work For You |TPOT Podcast 059

12/3/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with BrighterVision CEO and Founder, Perry Rosenbloom. Perry and Gordon chat about Brighter Vision and what inspired Perry to start his business. Also, Perry reveals the tools Brighter Vision uses to enhance and build an active webpage. For example, Brighter Vision has an SEO specialist that will audit your SEO, with other companies the cost of an SEO audit is astronomical. However, Brighter Vision builds this cost into their...

Duration:00:37:02

Thanksgiving |Practicing Gratitude, Kindness and Compassion

11/21/2018
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In this episode of the Practice of Therapy Podcast, Gordon goes solo and discusses his Thanksgiving traditions and how he tries to practice gratitude. Then, Gordon tells us about the recent conference he attended and his nomination for Best Therapist Blog from 2018 Best of Therapist Resources Awards. Later, we learn how networking can have a positive impact on ourselves and the lives of others in the community. Gordon then discusses the Netflix show 13 Reasons Why and what some students in...

Duration:00:20:55

Tina Wehner | Intensives, Niches, and Collaborating in Private Practice | TPOT Podcast 058

11/13/2018
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In this episode of the Practice of Therapy Podcast, Gordon and Tina talk about how intensives are a game changer for private practice because it allows you to increase profits for less time worked. Tina explains what inspired her to get her certification as a sex addiction therapist and how it lead to other intensives she now offers. Next, the two discuss niches and some things that may be preventing therapists from creating one. Tina reveals some external and internal blocks that could be...

Duration:00:49:46

Lessons Learned (What I Wish I Had Known...) In Private Practice | TPOT Podcast 057

11/5/2018
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In this episode of the Practice of Therapy Podcast, Gordon goes solo and discusses the things he has learned in his practice over the past twelve years. He reveals how he started his practice in the realm of his church life to see what would happen and it took off. Gordon wanted the freedom and flexibility that having his own practice allowed him. Then, Gordon reveals the lessons he has learned. The first lessons are the importance of making small steps, putting the right systems in place,...

Duration:00:44:00

Setting Fees and Diversifying Your Income in Private Practice | TPOT Podcast 056

10/22/2018
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In this episode of the Practice of Therapy Podcast, Gordon goes solo and talks how to set fees and ways to diversify your private practice. Gordon also discusses how his private practice started as a counseling ministry within his church. Later, Gordon dispels the common myth that experience equals value. We also learn how Gordon sets his fees and some common things to look out for when doing your calculations. Keep in mind how many clients you want to see per week, how much time you want to...

Duration:00:47:32

Knowing Your Numbers in Private Practice |TPOT Podcast 055

10/15/2018
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In this episode of the Practice of Therapy Podcast, Gordon goes solo and talks about his recent invite to Joe Sanok’s Killin’ It Camp. Then, we find out why Gordon wants to assist others with their finances and the number one reason most private practices fail. Later, Gordon helps with analyzing current finances, and we discover why Gordon is on an insurance panel. Lastly, we learn how to break down our expenses, profit, and taxes. >>Get the FREE Finance Analysis Guide<< Gordon’s...

Duration:00:46:49

Katie Englert | Finding Resources to Boost Your Private Practice | TPOT Podcast 054

10/8/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with Katie Englert about the transition to private practice. The two reminisce about starting out their careers working in closets and how moving to private practice was a natural transition. There is, however, a lot you need to learn about the business side of things. With no business degree, Katie had to search far and wide for the resources she needed. Eventually, she decided enough was enough and that is how her business...

Duration:00:45:16

Billy Robinson, CPA | Bookkeeping and Accounting In Private Practice | TPOT Podcast 053

9/28/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with Billy Robinson, CPA about some essential things to remember when starting a business. Billy suggests seeking out a trusted CPA and an attorney in order to outsource some of the complicated aspects of running a business. We also learn why it is important to decide on your choice of business entity. Next, we discover how making profits and doing taxes are different when being the business owner as opposed to an employee....

Duration:00:46:26

Jeremy Zug | Solutions To Insurance Credentialing & Insurance Billing In Private Practice | TPOT Podcast 052

9/21/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with Jeremy Zug fromPractice Solutions about his medical billing in private practice. The two discuss the advantages and disadvantages of using insurance panels versus private pay. Jeremy also brings up the fact that most providers disregard the option to do out-of-network billing and goes into detail on how to provide this service. Later they talk about insurance credentialing and Jeremey gives some helpful tips and tricks to...

Duration:00:41:28

Kate Campbell & Katie Lemieux | Getting Clarity For Marketing Your Private Practice | TPOT Podcast 051

9/17/2018
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In this episode of the Practice of Therapy Podcast, Dr. Kate Campbell and Katie Lemieux from the Private Practice Startup Podcast join Gordon to talk about getting clarity with your marketing, diversifying and the importance of creating a niche in your private practice. They also talk about the importance of doing the “middle part” of marketing rather than focusing solely on strategies. In other words, knowing why and who you are marketing too and who is your ideal client. Kate & Katie share...

Duration:00:49:17

Mike Michalowicz | Using "Profit First" In Your Private Practice (Part 2) | with Kasey Compton | TPOT Podcast 050

9/8/2018
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This episode of the Practice of Therapy Podcast is the second of a two-part series interviewing Mike Michalowicz, the author of Profit First and Clockwork. Gordon is also joined by Kasey Compton and they both interview Mike about the Profit First concept and how it can help clinicians in their private practices and make them more financially secure. They also talk about honing your systems and processes to make your practice run itself rather than having it “run you”. Listen in to this fun...

Duration:00:38:36

Mike Michalowicz | Using "Profit First" In Your Private Practice (Part 1) | with Kasey Compton | TPOT Podcast 049

9/2/2018
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This episode of the Practice of Therapy Podcast is the first of a two-part series interviewing Mike Michalowicz, the author of Profit First and Clockwork. Gordon is also joined by Kasey Compton and they both interview Mike about the Profit First concept and how it can help clinicians in their private practices and make them more financially secure. They also talk about honing your systems and processes to make your practice run itself rather than having it “run you”. Listen in to this fun...

Duration:00:35:14

Alison Pidgeon | Buying An Office And Growing A Private Practice |TPOT Podcast 049

8/28/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with Alison Pidgeon, LPC about growing your private practice by diversifying your income. Alison and Gordon talk about what they have learned about growing private practices and then getting to the place where they both bought their own buildings. They also talk about some of the ways in which group practices can be formed and why they have chosen the business models they are using in their practices. Alison and Gordon talk...

Duration:00:46:47

Kasey Compton | Processes, Systems and Growing A Million Dollar Private Practice | TPOT Podcast 047

8/18/2018
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In this episode of the Practice of Therapy podcast, Gordon talks with Kasey Compton, LPCC who is the President/CEO of Mindsight Behavioral Group. Kasey was able to build a large group practice (80 staff members!) in 3 years time. Kasey and Gordon talk about the systems and processes she put in place in order to sustain that kind of growth successfully. Kasey also talks about money mindset and what is needed in order to feel confident about growth and building a practice to that level. Meet...

Duration:00:43:48

Does Your Private Practice Support Your Lifestyle? | TPOT Podcast 046

8/7/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks about creating a sustainable practice that supports the lifestyle you want to have. He talks to about how he would have done some things differently, knowing what he knows now about being in private practice. In particular, Gordon talks about what he has learned about why private practices fail and the financial side of owning a small business. Apply for a Mastermind Group! *Some of the links below are affiliate links. This...

Duration:00:37:10