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Product Startup

Business & Economics Podcasts

The hardware product development industry's #1 podcast. From invention idea to getting onto store shelves, and everything in between. Hear how inventors, product startups, & small manufacturers created their inventions and launched their physical product businesses. Learn from the industry's top industrial designers, mechanical engineers, PCB designers, consumer product managers, manufacturers, patent attorneys, hardware investors, and more. Learn about industrial design / product design, prototyping, 3d printing, additive manufacturing, product manufacturing, marketing, selling, patenting, logistics, and product business scaling. Now hosted by Kevin Mako, one of the keynote leaders of the startup product development industry in North America, founder of Mako Design + Invent, and Masters of Engineering lecturer.

The hardware product development industry's #1 podcast. From invention idea to getting onto store shelves, and everything in between. Hear how inventors, product startups, & small manufacturers created their inventions and launched their physical product businesses. Learn from the industry's top industrial designers, mechanical engineers, PCB designers, consumer product managers, manufacturers, patent attorneys, hardware investors, and more. Learn about industrial design / product design, prototyping, 3d printing, additive manufacturing, product manufacturing, marketing, selling, patenting, logistics, and product business scaling. Now hosted by Kevin Mako, one of the keynote leaders of the startup product development industry in North America, founder of Mako Design + Invent, and Masters of Engineering lecturer.

Location:

United States

Description:

The hardware product development industry's #1 podcast. From invention idea to getting onto store shelves, and everything in between. Hear how inventors, product startups, & small manufacturers created their inventions and launched their physical product businesses. Learn from the industry's top industrial designers, mechanical engineers, PCB designers, consumer product managers, manufacturers, patent attorneys, hardware investors, and more. Learn about industrial design / product design, prototyping, 3d printing, additive manufacturing, product manufacturing, marketing, selling, patenting, logistics, and product business scaling. Now hosted by Kevin Mako, one of the keynote leaders of the startup product development industry in North America, founder of Mako Design + Invent, and Masters of Engineering lecturer.

Language:

English


Episodes

125: Pitching Your Invention to Big Product Businesses

5/11/2022
Dougal Grimes is the Vice President of Innovation and Inventors Relations for SpinMaster Toys. He leads a team of people who review product pitches from inventors just like you. Before this, he worked for over 10 years as a leader in many different roles at Hasbro. Today Dougal is going to share some valuable knowledge on how inventors, startups, and small manufacturers can best pitch to large product brands like SpinMaster, and what you can do to best prepare for, deliver, and expand your...

Duration:00:38:22

124: Raising $1 Million for a Hardware Startup

4/27/2022
Ryan Lewendon is the Co-Founder and Partner at the law firm Giannuzzi Lewendon LLP. They have 30 lawyers, 1,500 product companies they work with, and hundreds of finance deals run by them per year, in addition to a number of other legal and advisory services to scaling product companies. Today Ryan is going to share some valuable knowledge on how inventors, startups, and small manufacturers can raise their first big fundraising round of 1 million dollars or more, how to plan for it, execute...

Duration:00:37:25

123: Selling A Hardware Product on B2B Platforms

4/20/2022
Gil Bar-Lev is the founder of Homeroots, a North American Business to Business product marketplace that connects new innovative furniture products with furniture stores, distributors, and buyers. Earlier in his career he was the one who brought together Amazon and Toys R Us, back in 2002. Today Gil is going to share some valuable knowledge on how inventors, startups, and small manufacturers can successfully build a hardware product business, then how to start and scale selling through B2B...

Duration:00:26:07

122: Modern Methods for New Product Development

4/13/2022
John McEleney is the Co-Founder of OnShape, a leading cloud-based 3D CAD Design software used by almost two million product designers worldwide. He was one of the early innovators at SolidWorks and ended up being CEO there for 7 years before eventually founding OnShape. Today John is going to share some valuable knowledge on what inventors, startups, and small manufacturers can look forward to in modern CAD design tools, and how to best use those tools to get new innovative products to...

Duration:00:32:24

121: Disrupt an Industry with your Hardware Invention

4/6/2022
Alexander Manu is the author of many design thinking books, and is a lecturer at OCAD University, where I’ve also had the chance to lecture a few times. He was also the head of a big design studio called Axis for 25 years starting in 1980. Today Alexander is going to share some valuable knowledge on how inventors, startups, and small manufacturers should attempt to disrupt and capture an industry, all done by identifying, transitioning, and defining the category for yourself so that your...

Duration:00:25:42

120: People & Mindset at a Hardware Startup

3/30/2022
Karin Lindner is the author of the book Make Manufacturing Sexy. She was also an instructor at Sheridan College, and consults many manufacturers on human resources and performance. Today Karin is going to share some valuable knowledge on how inventors, startups, and small manufacturers can understand the the people needed to succeed in building a hardware company, and the critical mindset both you and your team needs to be the best. Today you will hear us talk about: Creativity in...

Duration:00:29:09

119: Planning for the Unexpected in Product Design

3/23/2022
Kelly Schmutte is a dual degree graduate and a lecturer at Standford University at d.School. She has also worked at IDEO and on product development of many hardware products, including designing and running her own product called PerfectFit, one of the world’s leading professional dance shoes, and is the co-author of the design book Navigating Ambiguity. Today Kelly is going to share some valuable knowledge on how inventors, startups, and small manufacturers can understand ambiguity and...

Duration:00:27:49

118: Behavioral Science of Subtraction in Product Design

3/16/2022
Leidy Klotz has his PhD in Behavioral Science and is a professor at the University of Virginia. He is the Author of the New York Times bestselling design book called Subtract. His research has been featured in many publications including the front cover of Nature magazine. Today Leidy is going to share some valuable knowledge on how inventors, startups, and small manufacturers can both understand what it means to think about subtraction in your product development process, and also learn...

Duration:00:30:30

117: Successful Equity Crowdfunding for Hardware Startups

3/9/2022
Peter-Paul Van Hoeken is the Founder of FrontFundr, one of North America’s top platforms for equity crowdfunding for startups and small scaling businesses. He is a TEDx speaker on Investment Crowdfunding, is a member of the Securities Commission, and is an advisor to both the Private Capital Markets Association and the National Crowdfunding and Fintech Association. Simply put, Peter-Paul is the person to talk to when it comes to crowdfunding capital for a hardware startup. Today, he is going...

Duration:00:26:28

116: How to Turn an Invention into a Product Business

3/2/2022
Tom Gray is the Founder and Executive Producer of the Make48 TV Show, a show where contestants have 48 hours to come up with an invention idea and build a prototype to showcase it to the judges. The show is on PBS, Amazon Prime, and many other networks around the world. I will actually be one of the judges on the upcoming season, so stay tuned for that release date in coming months! Today Tom is going to share some valuable knowledge on how inventors, startups, and small manufacturers can...

Duration:00:37:02

115: How to Successfully Design & Launch a Toy Invention

2/23/2022
Dan Klitsner is the inventor of the super-popular toy Bop It, along with over 300 other toy inventions of his that are out on the market. Bop It alone has sold more than 30 million units. Dan has been in the product game for over 25 years with over 500,000 followers on social media. Today Dan is going to share some valuable knowledge on how inventors, startups, and small manufacturers can use best practices from his success in the toy industry to build and launch a successful toy product,...

Duration:00:31:17

114: Designing an MVP for a New Consumer Product

2/16/2022
Magnus Skold is a 20-year industrial designer. He started in designing ultra-high-end interiors for private jets for international royalty, then worked with commercial airlines, then worked with Dell and a number of other brands, and then for the past few years, is a senior industrial designer with me at Mako Design. Today Magnus is going to share some valuable knowledge on how inventors, startups, and small manufacturers should think about the importance of a minimum viable product when...

Duration:00:28:09

113: How Founders Develop Complex Hardware Products

2/9/2022
Bob Christopher is the founder of Pleo, a massively successful robot dinosaur kids toy with hundreds of parts. This is one of his many products and product companies over a long and successful history in the product innovation world. He was also the director of innovation at Panasonic, and sits on a number of advisory boards at hardware accelerators. Today Bob is going to share some valuable knowledge on how inventors, startups, and small manufacturers can understand what it takes to design...

Duration:00:20:15

112: Designing & Commercializing Robotics Inventions

2/2/2022
Andra Keay is the Managing Director of Silicon Valley Robotics which supports the innovation and commercialization of robotics technologies. She has headed up Venture Capital rounds, is a fellow lecturer, TedX speaker, and an XPrize judge. Her office is also just down the hall from our Mako Design California office at CircuitLaunch. Today Andra is going to share some valuable knowledge to help inventors, startups, and small manufacturers understand how robotics is becoming a mainstream part...

Duration:00:38:43

111: Selling & Growing Your Product at Retail Stores

1/26/2022
Yohan Jacob is the Founder and President of RetailBound, an agency that helps emerging hardware brands get into major retail stores and sales channels. RetailBound has been around for 14 years and has worked with over 4,000 product companies. Yohan himself has spent 30 years in the industry, including being a major buyer for Sears and Office Max. The last episode we talked about how to get into retail store chains, and today Yohan is going to give best practices on how inventors, startups,...

Duration:00:26:52

110: Design for Manufacturing Consumer Products

1/19/2022
Tim Uys has spent 25 years as a senior leader and lecturer in the industrial design and mechanical engineering world. He has worked for Nike Golf, Dell, Qualcomm, Ironman, and many others while the director of design for IDOne, which was one of the top Austin design firms back in the early days before it was acquired. For the past 6 years, Tim has been the head of design for our very own Mako Design out of our Austin, Texas office. Today Tim is going to share some valuable knowledge on how...

Duration:00:25:47

109: Landing Page Sales Funnels for Consumer Products

1/12/2022
Marco Torres has been selling online for clients for 25 years and has sold over a billion dollars through direct-to-consumer internet marketing. He has 75,000 followers on his two Facebook Groups dedicated to online selling and affiliate marketing, and is the owner of Marketing Boost, a company which helps thousands of clients with free upsell coupons to their customers. Today Marco is going to share some valuable knowledge on how inventors, startups, and small manufacturers can use a single...

Duration:00:27:46

108: Hardware Design Tips from Apple & Intel Leader

1/5/2022
Kapil Kane is the Director of Innovation at Intel and founded Intel’s internal hardware invention incubator. Prior to that he was a Product Design Lead and Manager at Apple. He is also a fellow keynote speaker, and he has done two TedX talks. Today Kapil is going to share some valuable knowledge on how inventors, startups, and small manufacturers can learn from how the biggest hardware companies in the world prioritize and qualify new invention ideas. He is even going to walk through the...

Duration:00:28:49

107: Using Hardware Incubators for Product Startups

12/22/2021
Alex Dantas is CEO of CircuitLaunch, one of California’s top hardware accelerator facilities. CircuitLaunch is an almost 40,000 square foot hardware innovation space and makerspace for inventors, hardware startups, and hardware companies. Mako Design is also a long-standing partner in the space. Today Alex is going to share some valuable knowledge on how inventors, startups, and small manufacturers can utilize facilities like Circuitlaunch to develop their invention product ideas, then scale...

Duration:00:28:00

106: Building Your Hardware Product Team Early

12/15/2021
EA Csolkovits has founded multiple product businesses, which in total, brought 75 new products to the market in the health and wellness space. He has been in the business of building hardware teams for 40 years, is the founder of GIVERS University, is a radio host, is an author, and is even a fellow plane private pilot. Today EA is going to share some valuable knowledge for inventors, product startups, and small manufacturers on the importance of building great product business teams early...

Duration:00:38:32