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The Published Author Podcast

Business & Economics Podcasts

The Published Author Podcast will teach you how to write a book so that you can grow your business. Entrepreneur, author, and speaker Josh Steimle reveals how entrepreneurs can create exciting opportunities by writing a book and creating a thought leadership system. Enjoy interviews with authors and book publishing professionals, including literary agents, editors, ghostwriters, cover designers, publishers, PR experts, and marketers. Josh Steimle is founder and CEO of the 7 Systems of Influence framework, which incorporates his Published Author programs. He is producer and host of The Published Author Podcast.

The Published Author Podcast will teach you how to write a book so that you can grow your business. Entrepreneur, author, and speaker Josh Steimle reveals how entrepreneurs can create exciting opportunities by writing a book and creating a thought leadership system. Enjoy interviews with authors and book publishing professionals, including literary agents, editors, ghostwriters, cover designers, publishers, PR experts, and marketers. Josh Steimle is founder and CEO of the 7 Systems of Influence framework, which incorporates his Published Author programs. He is producer and host of The Published Author Podcast.

Location:

United States

Description:

The Published Author Podcast will teach you how to write a book so that you can grow your business. Entrepreneur, author, and speaker Josh Steimle reveals how entrepreneurs can create exciting opportunities by writing a book and creating a thought leadership system. Enjoy interviews with authors and book publishing professionals, including literary agents, editors, ghostwriters, cover designers, publishers, PR experts, and marketers. Josh Steimle is founder and CEO of the 7 Systems of Influence framework, which incorporates his Published Author programs. He is producer and host of The Published Author Podcast.

Language:

English


Episodes

Thought Leadership Deep Dive w/ Peter Winick

3/15/2022
Peter Winick is the founder and CEO of Thought Leadership Leverage. For the past two decades, he’s helped individuals and organizations build and grow revenue streams through designing and growing their thought leadership platforms as well as acting as a guide and advisor for increasing business to business sales of thought leadership products. His clients include New York Times bestselling business book authors, members of the Speakers’ Hall of Fame, recipients of the Thinkers50 award,...

Duration:00:38:50

Marketing Professor Kim Whitler Talks Positioning For Advantage

3/8/2022
Kim Whitler is a Professor of Business Administration at the University of Virginia's Darden School of Business and the author of "Positioning for Advantage: Techniques and Strategies to Grow Brand Value". Kim spent nearly 20 years in the private industry in strategy and marketing roles at Procter & Gamble, as the general manager of the Breakfast Division for Aurora Foods, as the CMO of David’s Bridal, the country’s leading bridal apparel retailer, and as an officer of PetSmart. Kim has...

Duration:00:58:36

The 5 Languages of Appreciation in the Workplace w/ Dr. Paul White

3/1/2022
If you’ve read Gary Chapman’s book The 5 Love Languages, then The 5 Languages of Appreciation in the Workplace is the business/workplace version. Co-authored by Chapman and today’s guest Dr. Paul White, The 5 Languages of Appreciation in the Workplace is all about improving workplace relationships by learning your coworkers’ language of appreciation. The book has sold more than 500,000 copies and is currently selling 1,000/week. In this episode, Dr. White says, “If I had written the book on...

Duration:00:37:44

Circle of Impact and Overcoming Adversity in the Process w/ Ed Brenegar

2/24/2022
Ed Brenegar is a keynote speaker and leadership consultant focused on teaching people to become people of leadership within their workplace and social circles. He’s worked with senior executives for 30 years and authored ‘Circle of Impact: Taking Personal Initiative To Ignite Change’. Using his proprietary Circle of Impact model, Ed provides the tools for people to innovate and problem solve by addressing and exploring people’s ideas, relationships, and structures. In this episode, Ed talks...

Duration:00:42:57

The One Sales Book Every Salesperson Should Read w/ Mareo McCracken

2/22/2022
Mareo McCracken is the Chief Revenue Officer at Movemedical where he guides sales, marketing, and customer success efforts. Prior to this, he was the top-performing salesperson at multiple companies in various industries including financial services, marketing, logistics, manufacturing, and commodities. And he’s now the new author of the book Really Care for Them: How Everyone Can Use the Power of Caring to Earn Trust, Grow Sales, and Increase Income. No Matter What You Sell or Who You Sell...

Duration:00:35:17

How Female Entrepreneurs Can Launch Books and Publishing Companies w/ Adriana Monique Alvarez

2/17/2022
Adriana Monique Alvarez is the CEO and Founder of AMA Publishing, where she teaches women how to start highly profitable publishing companies. She’s the author of 15 books (and counting) including How To Start A Six Figure Publishing Company: A Guide for Ambitious Female Entrepreneurs Who Are Ready to Transform a Formerly Male-Dominated Industry. If you’re an ambitious female entrepreneur who wants to write a book, this episode is definitely for you. In this episode, Adriana tells how she...

Duration:00:35:44

Self-Publishing a Highly-Visual Book on Data w/ Ben Salmon

2/15/2022
Ben is the author of Your Number’s Up! Getting a grip on Data and Measurement to accelerate your Direct to Consumer ecommerce sales. Ben is highly qualified to write this book, having held global roles with leading marketing technology companies like Unica, Chordiant, smartFOCUS, and Pitney Bowes Software, as well as leading the data charge at big agencies like RAPP and DDB. Now he works directly with brands that want to take control by using data to identify where to best focus efforts to...

Duration:00:37:21

How To Edit Your Own Book w/ Allison K Williams

2/10/2022
Allison Williams is an editor, book coach, and speaker, and she’s the author of Seven Drafts, Self-edit like a pro from blank page to book. She has edited & coached writers to publication with Big Five, literary, and indie presses. Her own writing has appeared in the New York Times, and on National Public Radio and CBC-Canada. A former circus acrobat and fire-eater, she still loves to travel, and hosts writing retreats virtually and around the world. In this episode, Allison talks about her...

Duration:00:43:16

Five Pillars of the Freedom Lifestyle w/ Curt Mercadante

2/8/2022
Curt helps entrepreneurs and wannapreneurs design, manifest, and grow their freedom businesses. For 25 years, he has counseled small businesses, entrepreneurs, as well as some of the largest corporations and associations in the country. He’s built three profitable businesses, including a 7-figure PR and ad agency. In this episode, Curt talks about his book, Five Pillars of the Freedom Lifestyle, and how he walked the walk by shutting down his business, selling his home, and traveling around...

Duration:00:27:09

Collaborative Homeschooling w/ Matt Beaudreau

2/3/2022
Matt Beaudreau is the founder of multiple Acton Academy campuses and author of Collaborative Homeschooling. He’s also the founder of Apogee and host of The Essential 11 Podcast, as well as an international keynote speaker. In this episode, Matt explains his philosophy of education and how he went from being a public school teacher to trying to find a better way to educate children and then discovering Acton Academy. Matt also talks about how, after becoming an Acton Academy founder, he...

Duration:00:46:05

Content-Based Networking w/ James Carbary

2/1/2022
James is the founder of Sweet Fish Media, a podcast agency for B2B brands, and Showcase, a SaaS product for podcasters. He's also the Executive Producer of two podcasts: B2B Growth & Young Married Christian. James published Content-Based Networking to show how you can use the content production process to connect with clients, partners, mentors, and others. For example, if you want to talk to the CEO of a large corporation, you could try to call them up and ask for an hour of their time, and...

Duration:00:25:42

A Future So Bright w/ Kate O’Neill

1/27/2022
Kate is a “tech humanist” and the author of A Future so Bright as well as three other books. She speaks globally to audiences about how data and emerging technologies like AI are shaping the future of human experiences, and she’s addressed organizations like Google, IBM, Coca-Cola, Colgate, Cambridge, Yale, and audiences of world leaders at the United Nations. Among her prior roles, she was one of the first 100 employees at Netflix, created Toshiba's first Intranet, and led one of the first...

Duration:00:36:42

Las Vegas Entrepreneur Ron Coury On Writing His Memoir, Tenacity

1/25/2022
Special Episode: Today's episode is about Ron Coury's recent memoir. We generally don't interview people about memoir-type books on the Published Author Podcast, but Ron's story is an interesting one and he has some great advice for anyone looking to publish a book. After retiring from the U.S. Marine Corp, Ron Coury became an entrepreneur in Las Vegas, but not the Vegas you know today—he was there when it was a small town, the “old” Las Vegas from movies like Goodfellas and Casino. Ron...

Duration:00:36:19

Leadership, Flow, and Connection w/ Peri Chickering

1/20/2022
Peri is the author of Leadership Flow: The Unstoppable Power of Connection. She’s also a coach, consultant, herbalist, and leadership educator. Working for years in the field of wilderness-based leadership, she ran her own leadership school in Colorado, as well as in South Africa and Bulgaria, and has worked with clients in private, governmental, and nonprofit sectors, including Disney Theatrical, USDA Forest Service, World Bank, Stanford Woods Institute, University of Chicago, and...

Duration:00:36:13

Kindlepreneur Dave Chesson Shares Top Amazon Tips

1/18/2022
Dave Chesson became an author as a way to spend more time with his family. As he developed expertise writing, publishing, and marketing books, he shared lessons learned on his Kindlepreneur.com website, which eventually became his main focus. In this episode, Dave shares his author journey, how he started Kindlepreneur, as well as some of his top tips about how to market your book on Amazon using Amazon Ads, editorial reviews, and more. Kindlepreneur is one of the most visited websites for...

Duration:00:50:20

Find Your Book Idea And Make It Irresistible w/ Tamsen Webster

1/13/2022
How do you come up with the right idea for your book? How do you make sure that idea is irresistible? In this episode, Tamsen shares answers to those questions, taken from her book Find Your Red Thread: Make Your Big Ideas Irresistible. Her strategies and tactics are the same ones she’s used to work with organizations like Johnson & Johnson, Harvard Medical School, and Intel, and in her roles as the former Executive Producer and current Idea Strategist for TEDx Cambridge. Tamsen's...

Duration:00:44:23

Build Trust By Focusing On Problems, Not Solutions w/ Ari Galper

1/11/2022
What will convince your customers to work with you, talking about their problems or about your solution? Ari Galper, the world’s top authority on trust-based selling, says it’s all about the problem. Think about it—if someone trusts you enough, you could say, “I’ve got the solution to your problem, let’s sign you up,” and you wouldn’t even need to tell them what the solution is. To build trust, talk about your customers’ problems. Now, apply this to the book you’re writing to grow your...

Duration:00:39:39

Trademark Battles and Selling Like A Human w/ Sarah Santacroce

1/5/2022
While her new book, Selling Like We’re Human, isn’t about trademark issues, it was a trademark dispute the Swiss Sarah Santacroce got dragged into that led to the title. In this episode, you’ll hear how Sarah chose her first title and then had to rebrand her book, herself, and her business received a letter from a US-based trademark lawyer (those darn, litigious Americans!). Lesson #1—do a Google and trademark search for your book title or any special terms you want to use. However, once...

Duration:00:36:54

Publisher Takes On Just One Book Per Year—Find Out Why

12/24/2021
Bard Press only takes on one new book project per year, but when they do, they blow it out of the water with bestsellers like The ONE Thing by Gary Keller and Jay Papasan or Jeffrey Gitomer’s Little Red Book of Selling. Bard Press is managed by Todd Sattersten and in this episode, he’ll talk about how his publishing company chooses who to work with and what any author can learn about writing a better book from their process. Todd's...

Duration:00:39:40

Your Intro To Hiring An Editor w/ Carolyn Roark

12/22/2021
Do you need to hire an editor for your book? (short answer = YES) When should you hire an editor? What kind of editor(s) should you hire? How much will it cost? These are just some of the questions Carolyn Roark, developmental editor, ghostwriter, and book coach, answers in this episode. If you’ve got questions about hiring a book editor, this is where to start finding the answers. Links: LinkedInTwitterwww.writingtexan.com

Duration:00:49:14