The Reset Podcast

Laura Mignott (Founder, experiential marketing agency DigitalFlash) invites CPG marketing whiz Leslie Waller on to the show to share the evolution of her career, going from a teenager hocking credit cards over the phone to the leader of a hot new firm The Blue Opal. They touch on tips for asking for and getting what you want, the importance of partnerships and mastermind classes and how to present from a place of abundance. Credits: Creator and host: Laura Mignott Producer: Sandy Smallens...

Social media gadfly Mary Pryor sits down with host Laura Mignott (Founder, experiential marketing agency DigitalFlash) to cut through the BS around social media. In a world where famous people are paid to tout products on Twitter, wherefore authenticity? In addition to coaching us on how to be mindful in the social world, Laura and Mary discuss the importance of Black Twitter as a cultural force. At the end of the day, it all comes down to: Put your phone down. Credits: Creator and host:...

Tune in to hear host Laura Mignott (Founder, experiential marketing agency Digital Flash) in conversation with Avis Yates Rivers, a real life ‘Hidden Figure’ and 30+ year entrepreneur. Starting out as a saleswoman for Exxon in the 80s – selling the first information processors and fax machines - Avis evolved into an entrepreneur over the next 32 years and never looked back. Her key advice: take the time to debate and decide whether to be an entrepreneur. They also cover her amazing...

For today’s show, host Laura Mignott (Founder, experiential marketing agency Digital Flash) is joined by venture capitalist Sumeet Shah (@PE_Feeds), Principal at Brand Foundry Ventures. Sumeet relates his colorful path to the VC world, and the early stage firm’s focus on low tech to high tech consumer companies. With keen honesty and insight, he addresses the VC world’s focus on younger founders and its attempts to embrace more diversity. And if that’s not enough, you’ll hear about his...

Digital marketing pro – and podcasting pundit – Mike Street (@MrMikeStreet) joins host Laura Mignott (Founder, experiential marketing agency Digital Flash) to dissect best practices for digital/social marketing, from uncovering your audience to incorporating elements of fringe culture. The discussion touches on opportunities for people of color, how to get paid for doing good work…even an impromptu review of this year’s CES. Check out Mike’s podcast “Smart Brown Voices” in all the usual...

This time around, show creator and host Laura Mignott (Founder, experiential marketing agency Digital Flash) welcomes Heidi Bayer, creator of the Brooklyn Allergy Mom blog (http://bklynallergymom.com/ - @bklynallergymom) and Chairman of the Board of the Asthma and Allergy Foundation of America. They discuss how to be the best advocate – and parent – for kids with food allergies; the sad genesis of Chicago’s advancements in this area; and how to effect change on a state-by-state basis. They...

For the sixth episode of “The Reset Podcast,” show creator and host Laura Mignott (Co-Founder, brand marketing agency DigitalFlash) welcomes NYC lobbyist Safeena Mecklai, AVP at Capalino & Co. Today, in light of the earth-shattering election results, we discuss how to reset local politics and get involved at the grassroots. Safeena gives tips on joining community boards and notes some organizations you can donate your time and money to. For more information about Safeena, follow her at...

For the fifth episode of “The Reset Podcast,” show creator and host Laura Mignott (Co-Founder, brand marketing agency DigitalFlash) welcomes Matthew Moisan, Principal at Moisan Legal P.C. -- our first male guest! This is a must-listen for any folks starting their own small business as we cover the ideal way to interact with a lawyer and a whole host of “start up” questions. We also talk about what’s happening in the NY tech scene with unicorns, financing and the outlook for 2017. For more...

For the fourth episode of “The Reset Podcast,” show creator and host Laura Mignott (Co-Founder, brand marketing agency DigitalFlash) welcomes Mary Scotton, Principal Developer Evangelist at Salesforce. We have a frank discussion about diversity in the business world and how to go beyond your personal comfort zone to evolve your network and opportunities. For more information about Mary, follow her at @rockchick322004 This episode is sponsored by Bose, whose wireless QC35 noise-cancelling...

For the third episode of “The Reset Podcast,” show creator and host Laura Mignott (Co-Founder, brand marketing agency DigitalFlash) welcomes Felicia Stingone, CMO at Grind, to discuss how to reset non-profits and the profound impact technology has had on the sector. Whether it’s your profession or a passionate side project, cause marketing is evolving in fast and surprising ways. For more information about Felicia, follow her at @Brooklynview This episode is sponsored by Bose, whose...

For the second episode of “The Reset Podcast,” show creator and host Laura Mignott (Co-Founder, brand marketing agency DigitalFlash) welcomes Charlie Oliver, CEO of Served Fresh Media & Tech2025, to discuss how brands can reset technology education. They discuss how class, race, age and location affect our interactions with technology, and the implications for our lives. Be sure to take Charlie’s quiz on what tech you can’t live without, and find out more about her workshops, events and...

For the debut episode of “The Reset Podcast,” show creator and host Laura Mignott (Co-Founder, brand marketing agency DigitalFlash) welcomes Gemma Craven, SVP, Director of Social & Mobile at McCann Erickson, to discuss how to reset (and perhaps rename) “Influencer Marketing.” They discuss how to find authentically engaged influencers, what the implications are for the impending FTC crack down on fake ads, which companies are doing it right, and, of course, the Kardashians. Be sure to follow...