The Small Business Storytellers with Seth Silvers

This is the final episode of The Small Business Storytellers and what a journey it has been. Thank you for joining us over the last 100 episodes. We believe bringing seasons to a close is healthy and so we are bringing this show to a close so we can focus our creative energy on other shows in the business space. To stay in touch with our upcoming shows and Seth Silvers, please visit www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Shana Francesca is the Founder & Lead Designer at CONCINNATE, a design firm that grew from interior and architectural design to life design. Shana believes that everything from the spaces we dwell in, to the clothes we wear, to the music we listen to, are reflections of ourselves, and her company empowers clients to build a vision for themselves and create actionable steps to apply that vision through presence and intentional decision making. In this episode of Small Business Storytellers, Seth Silvers and Shana Francesca discuss how we can be intentional about envisioning and designing the spaces around us along with all of the other aspects of our lives and our careers. Even if you aren’t a business owner, this conversation will give you great insight on how to apply this type of thinking to your personal life to get more value than ever before in your day-to-day interactions. Connect with Shana and check out CONCINNATE, Website: https://www.concinnate.world/ LinkedIn: https://www.linkedin.com/in/shana-francesca-36b79217/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Tim Fitzpatrick is the founder and President of Rialto Marketing, a company that helps B2B professional service firms accelerate revenue growth and attract more ideal clients to their business. Tim started Rialto Marketing ten years ago and has been providing a lasting positive impact on business through his expertise in marketing strategy, planning, and leadership. In this episode of Small Business Storytellers, Seth Silvers and Tim Fitzpatrick get back to the business basics to talk about marketing and sales. They discuss how to get your small business out there, what questions you should be asking, and what strategies are behind a successful marketing plan for your business. Connect with Tim and check out Rialto Marketing, Website: https://www.rialtomarketing.com/ LinkedIn: https://www.linkedin.com/in/timpfitzpatrick/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Evan Sohn is the CEO of Recruiter.com, a hiring platform for the world’s largest network of recruiters that helps businesses find specialized talent faster with virtual teams of recruiters and AI job-matching technology. Evan has over 25 years of experience in eCommerce at Fortune 500 and start-up environments, and he is here to share some of his stories and experience with building business and leading a top talent acquisition platform. In this episode of Small Business Storytellers, Seth Silvers and Evan Sohn dive into talent acquisition and recruiting for your business. They talk about the importance of being intentional with who you bring on to your team, why your team needs to share the same objectives and goals, and how small businesses can sometimes be held back by not bringing on the best people for their company. Connect with Evan and check out Recruiter.com, Website: https://www.recruiter.com/ LinkedIn: https://www.linkedin.com/in/evansohn/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Guillaume Wiatr is a Strategic Narrative Consultant who founded MetaHelm, a company that helps businesses build a strategic narrative that will get their audience to understand their vision, get behind it, and believe in it. He has successfully been building narratives for over 20 years and has trained dozens of business owners to use their narratives to accelerate innovation and grow their businesses. In this episode of Small Business Storytellers, Seth Silvers and Guillaume Wiatr dive into the difference between narrative and story. They discuss why it’s important to know the difference between the two, why that understanding is important for your business, and how you can incorporate narrative more into the businesses that you’re running. Connect with Guillaume and check out MetaHelm, Website: https://www.metahelm.com/ LinkedIn: https://www.linkedin.com/in/guillaumewiatr/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Bharat Kanodia is the Founder and Chief Appraiser at Veristrat LLC, a California-based professional services company that provides valuation and advisory services for tangible, intangible, and financial assets. Bhara has valued over 4000 companies and assets including some you may know, like the Golden Gate Bridge, Atlanta Airport, Uber, Airbnb, and Yahoo! In this episode of Small Business Storytellers, Seth Silvers and Bharat Kanodia talk about valuations and how to actually find out how much an asset or company is worth. Together they dive into the classifications of assets, discuss the importance of knowing exactly what value your company or asset has and shed some light on the process of identifying what something is worth. Connect with Bharat and check out Veristrat LLC Website: https://www.veristrat.com/ LinkedIn: https://www.linkedin.com/in/bharat-kanodia-asa/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Charles Read is the President and CEO of GetPayroll, an all-inclusive payroll service that provides professional payroll services to businesses nationwide. Charles has over 50 years of financial leadership experience that give him a unique authority on all things finances when it comes to running a business, no matter how big or small. In this episode of Small Business Storytellers, Seth Silvers and Charles Read talk about some of the challenges that entrepreneurs and small business owners tend to overlook, especially when it comes to finances. They’ll discuss payroll, budgeting, taxes, and more. Listen in for some great insight on applying these topics to your own business! Connect with Charles and check out Website: https://getpayroll.com/ LinkedIn: https://www.linkedin.com/in/charles-j-read-cpa/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Andrena Sawyer is a Business Development Specialist and the President of P.E.R.K. Consulting, an advisory firm that specializes in business development and capacity-building support for nonprofits and small businesses. Andrena has been working to help the small and mid-sized business grow their companies for over 10 years, and she has some amazing input on how to successfully take a business to the next level. In this episode of Small Business Storytellers, Seth Silvers and Andrena Sawyer talk about growth strategies for small businesses. They cover everything from developing strategies that actually work to effectively executing those strategies to meet goals for growth and propel a business forward. Connect with Andrena and check out P.E.R.K. Consulting Website: https://www.perkconsulting.net/ LinkedIn: https://www.linkedin.com/in/andrenasawyer/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Ted Lau is the founder and CEO of Ballistic Arts, a full-service marketing agency that works with business-to-business companies and smaller firms to provide them with the tools to grow and succeed. With the help of Ted and his team, businesses can benefit from digital marketing plans, website development, video production, brand design, and so much more. Ted’s 20 years of experience have given him a unique perspective on how to successfully curate these services to fit the needs of any business. In this episode of Small Business Storytellers, Seth Silvers and Ted Lau talk about all things marketing. They discuss the different facets of marketing and the ever-changing demands of the market, and Ted shares his unique story of the highs and lows of a two-decade career in marketing. Connect with Ted and check out Ballistic Arts Website: https://www.ballisticarts.com/ LinkedIn: https://www.linkedin.com/in/ballisticarts/?originalSubdomain=ca This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Kendra Swalls is a proud mompreneur living in Dallas, Texas. She is the founder of Girl Means Business, a marketing and coaching company that gives unique and personal advice to help mothers build and grow their own businesses. She also hosts a podcast with the same name! In this episode of Small Business Storytellers, Seth Silvers and Kendra Swalls talk about mothers who are maintaining an entrepreneurial lifestyle while raising kids at home, otherwise known as mompreneurs. Kendra shares her story on starting her own business, breaks down the resources and possibilities for mothers running businesses from home, and gives her advice to mothers who are thinking about becoming a mompreneur like her! Connect with Kendra and check out Website: https://girlmeansbusiness.com/ Instagram: https://www.instagram.com/girlmeansbusiness/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

James Laws is the Co-Founder and CEO of Saturday Drive, a company designed to develop and assist other small businesses. For over twenty years, James has been building and improving products and businesses as well as designing systems and processes for everything from churches, coffee shops, freelance designers, to product businesses. In this episode of Small Business Storytellers, Seth Silvers and James Laws get into the topic of holding companies. Together they discuss what it means to have stakes in multiple companies, having a hand in different business operations, and how to use that system to be successful as a leader in your business. Connect with James and check out Saturday Drive! Website: https://saturdaydrive.com/ LinkedIn: https://www.linkedin.com/in/james-laws/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Diane Pleuss is a consultant for FranChoice, a franchise consulting company that utilizes industry experts to provide the tools and resources needed to help franchise candidates realize their dreams. With her years of experience, Diane has helped business owners place franchises in nearly every state, and she understands the difficult yet rewarding process of franchising your business, and what it can mean for the future of your company. In this episode of Small Business Storytellers, Seth Silvers and Diane Pleuss talk about realizing your dreams as a business owner and why it is important to have the right people with you on that journey into the future of your business. Connect with Diane and check out Franchoice: Website: https://www.franchoice.com/ LinkedIn: https://www.linkedin.com/in/dianepleussthefranchisefitter/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Chandler Walker is a co-owner and head coach at Stone Age Fuel School of Fitness, a company that specializes in providing various fitness, wellness, and athletic programs for its patrons. While many in-person businesses were forced to make the switch to remote platforms during the pandemic, Stone Age Fuel saw the need and make the transition to remote before the pandemic even started, allowing them to continue to grow and provide service during a time when most businesses struggled greatly. In this episode of Small Business Storytellers, Seth Silvers and Chandler Walker discuss trusting your gut and knowing when to make a transition in your business. They also dive into sales and how to communicate in an organic way by making sure you understand the individual you are serving rather than just the consumer. This is a conversation all business owners need to hear! Connect with Chandler and check out Stone Age Fuel: Website: https://stoneagefuel.com/ LinkedIn: https://www.linkedin.com/in/chandler-walker/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Mike Capuzzi is the founder and owner of Bite Sized Books, a publishing company that specializes in nonfiction short helpful books, or “shooks”, to allow business owners to promote themselves and their business. Mike’s team works with local business owners, corporate executives, service providers, and online entrepreneurs to create book-centric marketing strategies that are efficient, strategic, and profitable. In this episode of Small Business Storytellers, Seth Silvers and Mike Capuzzi dive into the world of nonfiction books and discuss the benefits of publishing books as a business owner. They also talk about the ins and outs of publishing books for marketing purposes, and how certain strategies can be applied to create effective and exceptional books. Connect with Mike and check out Bize Size Books Mike’s Website: https://mikecapuzzi.com/ Bite Sized Books Website: https://bitesizedbooks.com/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Mark Romera is the CEO of Spimbey, a company that creates customizable, high-quality outdoor children’s playsets. Spimbey strives to make functional, sustainable, and stylish pieces that allow children to reconnect with their imaginations, playmates, and the outdoors. Just by looking at these wonderfully crafted products, the precision and care that goes into making and marketing them are obvious. In this episode of Small Business Storytellers, Seth Silvers and Mark Romera discuss what goes...

Derek Moore is the CEO and Co-Founder of Coffee & TV, a London-based, independent creative content studio that produces world-class visual content all while staying completely carbon neutral. Derek has worked to center his company’s purpose around creativity, efficiency, and sustainability. In this episode of Small Business Storytellers, Seth Silvers and Derek Moore discuss the vast topic of creativity. Together, they dive into the origins of Coffee & Tea, the purpose behind creative work, the importance of authenticity and embodying confidence in yourself, and so much more! Connect with Derek and check out Website: https://coffeeand.tv LinkedIn: https://www.linkedin.com/in/dereksmoore/?originalSubdomain=uk This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Kate Bezar is one of the co-founders of The Better Packaging Co., the world’s largest supplier of home compostable packaging for eCommerce that has set a new standard for sustainability in packaging. The Better Packaging Co. has a mission to create innovative, sustainable packaging solutions for businesses all over the world. In this episode of Small Business Storytellers, Seth Silvers and Kate Bezar take it back to the basics by breaking down the packaging industry and discussing the complexities behind a side of business that consumers usually take for granted. Connect with Kate and Check out The Better Packaging Co. Website: https://www.betterpackaging.com/ LinkedIn: https://www.linkedin.com/in/kate-bezar/?originalSubdomain=nz This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Emily Heck is the founder and owner of Evergreen Strategic Communications, a marketing agency based in Indiana that specializes in nonprofit, education, and purpose-driven small business marketing services. Emily uses her many years of experience to elevate her client’s brands and grow the engagement of their audiences with business strategies that evolve and grow with the market. In this episode of Small Business Storytellers, Seth Silvers and Emily Heck dive deep into the topic of communications and marketing. They discuss the importance of intentionality and authenticity with marketing and communication strategies, the ever-changing demands of the market, and tips for marketing your small business in 2022. Connect with Emily and Check out Evergreen Strategic Communications Website: https://www.evergreenstrategic.org/about LinkedIn: https://www.linkedin.com/in/emilyheck-evergreen/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Ryan Kimler is the founder and CEO of Financial Clarity, and his company works with small business owners to provide them with bookkeeping, accounting, and fractional CFO services to really help them keep a hold on their finances. In this episode of Small Business Storytellers, Seth Silvers and Ryan Kimler discuss finances and fractional CFOs in small businesses, and really get into why small businesses owners should be bringing in a fractional CFO before they even think they need one. Connect with Ryan and Check out Financial Clarity: Website - https://www.financialclarityllc.com/home51210464 LinkedIn - https://www.linkedin.com/in/ryankfinancialclarityllc/ Facebook - https://www.facebook.com/rkimler This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message

Michelle Seiler Tucker is the founder and president of Seiler Tucker, a company that helps business owners to find buyers and successfully sell their businesses. She has compiled over two decades of experience into a new best-selling book called Exit Rich. In this episode of Small Business Storytellers, Seth Silvers and Michelle Seiler Tucker will dive into all the details of selling your business, including how to decide if you should sell, how your business might be run differently, and the daunting process of actually getting your business sold. Connect with Michelle and Check out Seiler Tucker and Exit Rich: Website - https://seilertucker.com/ LinkedIn - https://www.linkedin.com/in/michelleseiler/ Facebook - https://www.facebook.com/michelletuckerinternational/ Instagram - https://www.instagram.com/michelleseilertucker/?hl=en Take the 6P Quiz- https://seilertuckeracademy.com/st-6p/quiz/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://podcasters.spotify.com/pod/show/seth-silvers/message