The #WeAreSlam Show

A lot has changed since COVID upended the world. Many of us are looking for things to return to the way they were, but there are six trends which are here to stay. In this episode, we explore these six trends and talk about what's coming next for businesses like yours.

As human beings, we have a tendency to make decisions based on incorrect or incomplete information. In this episode, Tyler shares what you can do right now to stop acting on so many assumptions and start making more right decisions in your business.

What can the world's most acclaimed violinist playing a 3.5 million dollar violin in a New York subway teach you about customer experience? Find out in this episode with Tyler Kelley. You'll also learn a bit about marketing psychology and cognitive biases in this episode.

Sometimes no matter how hard you try, it seems like there is no getting through to the place you want to be. Whether that's a business that's leveled out or a ceiling in your career. In this episode, Tyler shares from his personal experience some insights for how to break through, level up and get around the obstacles that are holding you back.

If the Millennial generation had you scratching your head, you haven't seen anything yet. Generation Z is completely different. In this episode, Tyler shares insights for navigating Generation Z (the largest generation in US history which is now entering adulthood).

Just like everything else before and after COVID, the way you think about your competition should change. In this episode, we challenge you to think about your competition in three entirely new ways in order to take full advantage of the New Normal.

In a world where being "data-driven" appears sexy and smart, the leader who relies strictly on data to help them make decisions leaves a lot on the table. In this episode, Tyler reveals the problem with being data-driven and provides a more reliable way to make decisions.

Today we're talking about how to grow your revenue by increasing your customer retention. We introduce you to our 4 Pillars of Customer Retention and compare those to the Client Loyalty Formula found in "Making Rain" by Andrew Sobel.

The most important word in business and life is an "F" word. It's not the "F" word that you're probably thinking about. It's so much more powerful. In this episode, Tyler tells you what it is and how to use it to help you get everything you want out of your business.

If you're ready to hire your first marketing employee, what should you be looking for? We think you should be looking for a full stack marketer. In this episode, we introduce you to the three areas your first marketing hire needs to understand; marketing strategy, execution across a broad set of marketing disciplines and experience with your martech.

Did you ever play the game King of the Hill as a child? If so, there's a lot you can apply from your experience in life and business. In this episode, we look at why competition in business is not always a good thing and how to build a brand for long-term growth.

Are your social media profiles crickets? Do you want to know how to go from nothing to something, from a dead zone to a vibrant community in social media? It's simpler than you might think, but not many businesses take the time to do it. In this episode, Tyler reveals the principle of "Activity Creates Activity" and how it relates to social media marketing.

The way we consume television content has forever changed. As a marketing professional or business owner, it's time you understand your options in the new world of Advanced TV. In this episode, we help you understand the alphabet soup (CTV, OTT, Addressable TV), and we provide recommendations for getting in on the action to drive your objectives.

We're back with all new content, a revised schedule and a renewed vision. Season 3 starts today! We're releasing new episodes every Monday, Wednesday and Friday. The show is now audio only. Each show will be ten minutes or less with a goal to give you something you can use that day in your business. Subscribe for updates and be sure to rate and review so we can continue to create content that helps you grow and flourish in your business and profession.

Why do you exist? Why does it matter? Why should anyone care? True business and marketing success boils down to one thing...your purpose. If you're driven by purpose, understand it, and lead with it, your business will be unstoppable no matter what life throws at it. In this episode, Tyler explains the power of purpose and why you shouldn't "sleep" on it.

It’s almost time to say goodbye to 2020. We’ve learned a lot this year too and we’re ending this year much stronger than where we started it. 2020 has been the year of rethinking your strategy on the fly, optimizing your sales approach and pivoting to push your businesses forward. Due to the circumstances of 2020, we saw a lot of people go online to work (and play). You would be surprised by how much things have changed when it comes to social media. To help you kick off the new year with digital marketing success, in this episode we’re revealing our Top 12 Social Media Best Practices for 2021. Welcome to The #WeAreSlam Show, a digital marketing podcast where we share marketing trends, best practices, and ideas to help your business or brand grow. Created and produced by SLAM! Agency, the show exists to help marketing professionals, directors, and executives grow their brands and reach their customers in a more effective way.

If you've made it this far in 2020 with successful marketing, congrats! This year has certainly brought its challenges for many business owners and marketing directors. We at SLAM! Agency want to help you take your marketing to the next level in 2021 and to better do that, we're going to switch up our show format for Season 3. Check out Season 3, premiering December 2, 2020!

In this episode, Tyler reveals why you're always playing a losing game when you're trying to chase or outrun the algorithm. The better marketing strategy would be to use your web content to help the algorithm achieve its objectives. Today, we explain the economics of attention, the three challenges to capturing attention, the formula for relevant content, and much more. Welcome to The #WeAreSlam Show, a digital marketing podcast where we share marketing trends, best practices, and ideas to help your business or brand grow. Created and produced by SLAM! Agency, the show exists to help marketing professionals, directors, and executives grow their brands and reach their customers in a more effective way.

Over 65% of consumers prefer to purchase products and services from purpose-driven companies. Whether you are a small business owner or Marketing Director for a popular brand, the consensus is that when your company’s purpose intersects with your customers’ values, magic happens. This powerful combination of purpose aligning with values is the foundation of purpose-driven marketing. In this episode, we’re going to walk you through the benefits and challenges of purpose-driven marketing, PLUS tell you how to get started with your own purpose-driven marketing strategy. Welcome to The #WeAreSlam Show, a digital marketing podcast where we share marketing trends, best practices, and ideas to help your business or brand grow. Created and produced by SLAM! Agency, the show exists to help marketing professionals, directors, and executives grow their brands and reach their customers in a more effective way.

Search allows you to sell what your customers want, when they want it. A lot of people say “Content is King.” But content doesn’t work if it isn’t found. It can’t be read if it isn’t seen. A lot of Marketing Directors and small business owners want to know what they need to do to rank at the top of the search engine results page (SERP). In this episode, we’ll tell you how to do that and introduce you to something even more important! Welcome to The #WeAreSlam Show, a digital marketing podcast where we share marketing trends, best practices, and ideas to help your business or brand grow. Created and produced by SLAM! Agency, the show exists to help marketing professionals, directors, and executives grow their brands and reach their customers in a more effective way.